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Creative specialist vs freelance designer

The differences between creative specialists and freelance designers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a creative specialist and a freelance designer. Additionally, a creative specialist has an average salary of $59,079, which is higher than the $57,260 average annual salary of a freelance designer.

The top three skills for a creative specialist include graphic design, digital marketing and marketing campaigns. The most important skills for a freelance designer are sketch, CSS, and HTML.

Creative specialist vs freelance designer overview

Creative SpecialistFreelance Designer
Yearly salary$59,079$57,260
Hourly rate$28.40$27.53
Growth rate3%3%
Number of jobs29,85545,914
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 73%
Average age3838
Years of experience1212

What does a creative specialist do?

Creative specialists are professionals who are responsible for enhancing the effectiveness of their online content by improving the layout of their web page using graphic design and layout techniques. These specialists must possess skills in using various software such as Adobe Illustrator and Adobe Creative Suite to be used for their web page development, online media, and graphic design. Creative specialists are also hired by marketing companies to assist them in developing the online presence of their advertising campaigns.

What does a freelance designer do?

Freelance designers are creative, independent contractors who create visual and graphic designs for their clients. They develop text and illustrated versions of brands, messages, and communications with strong visible influence with their clients. Typical activities include networking, seeking projects, and negotiating prices to their customers. They manage client proposals, develop concepts, present solutions, and ensure the timely completion of projects. Freelance visual and graphic designers are creative, self-motivated as well as result and deadline oriented.

Creative specialist vs freelance designer salary

Creative specialists and freelance designers have different pay scales, as shown below.

Creative SpecialistFreelance Designer
Average salary$59,079$57,260
Salary rangeBetween $34,000 And $102,000Between $39,000 And $83,000
Highest paying CityWashington, DC-
Highest paying stateNew York-
Best paying companyApple-
Best paying industry--

Differences between creative specialist and freelance designer education

There are a few differences between a creative specialist and a freelance designer in terms of educational background:

Creative SpecialistFreelance Designer
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 73%
Most common majorGraphic DesignGraphic Design
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Creative specialist vs freelance designer demographics

Here are the differences between creative specialists' and freelance designers' demographics:

Creative SpecialistFreelance Designer
Average age3838
Gender ratioMale, 41.7% Female, 58.3%Male, 48.0% Female, 52.0%
Race ratioBlack or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%Black or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%
LGBT Percentage13%13%

Differences between creative specialist and freelance designer duties and responsibilities

Creative specialist example responsibilities.

  • Lead the development and execution of several overhead presentations, advertising design, brochure marketing, and desktop publishing initiatives.
  • Receive recognition from senior management for contributing to accelerate revenue growth as a result of developing and implementing comprehensive design strategy.
  • Work with in house services to execute traditional print media, promotion, packaging and in store POS materials.
  • Generate substantial savings through implementation of update POS ordering strategy.

Freelance designer example responsibilities.

  • Lead the transition from paste-up, typesetting, pasting up page layout to digital ad/page building and web printing.
  • Hand-Code HTML, CSS, JS and PHP for custom design solutions and form processing, validation, and animations.
  • Provide identity and stationery design, web design, HTML / CSS development and WordPress integration (content management system).
  • Image manipulation in platforms such as Photoshop and illustrator as per assign.
  • Develop high-qualityshop drawings for all casework to be build by in-house woodshop.
  • Design websites, landing pages, banner ads, pop-ups, and HTML emails.
  • Show more

Creative specialist vs freelance designer skills

Common creative specialist skills
  • Graphic Design, 17%
  • Digital Marketing, 13%
  • Marketing Campaigns, 7%
  • Adobe Creative Suite, 7%
  • Video Production, 6%
  • Animation, 5%
Common freelance designer skills
  • Sketch, 11%
  • CSS, 7%
  • HTML, 6%
  • Adobe Photoshop, 6%
  • Adobe Illustrator, 6%
  • Photography, 5%

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