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Freelance designer vs visual designer

The differences between freelance designers and visual designers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a freelance designer and a visual designer. Additionally, a visual designer has an average salary of $86,495, which is higher than the $57,260 average annual salary of a freelance designer.

The top three skills for a freelance designer include sketch, CSS and HTML. The most important skills for a visual designer are sketch, visual design, and graphic design.

Freelance designer vs visual designer overview

Freelance DesignerVisual Designer
Yearly salary$57,260$86,495
Hourly rate$27.53$41.58
Growth rate3%3%
Number of jobs45,91446,815
Job satisfaction--
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 75%
Average age3838
Years of experience1212

What does a freelance designer do?

Freelance designers are creative, independent contractors who create visual and graphic designs for their clients. They develop text and illustrated versions of brands, messages, and communications with strong visible influence with their clients. Typical activities include networking, seeking projects, and negotiating prices to their customers. They manage client proposals, develop concepts, present solutions, and ensure the timely completion of projects. Freelance visual and graphic designers are creative, self-motivated as well as result and deadline oriented.

What does a visual designer do?

A visual designer is someone who creates designs for a variety of platforms such as Internet and intranet sites, games, and wearables. The duties of visual designers depend on the specific project or industry in which they are working. Duties include creating user-centered interaction models, working with information technology and business teams to resolve complex issues, and designing logos, icons, and infographics. The qualifications to become a visual designer include possessing strong problem-solving, communication, and negotiation skills and obtaining a bachelor's degree in design.

Freelance designer vs visual designer salary

Freelance designers and visual designers have different pay scales, as shown below.

Freelance DesignerVisual Designer
Average salary$57,260$86,495
Salary rangeBetween $39,000 And $83,000Between $51,000 And $143,000
Highest paying City-San Bruno, CA
Highest paying state-California
Best paying company-ByteDance
Best paying industry-Start-up

Differences between freelance designer and visual designer education

There are a few differences between a freelance designer and a visual designer in terms of educational background:

Freelance DesignerVisual Designer
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 75%
Most common majorGraphic DesignGraphic Design
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Freelance designer vs visual designer demographics

Here are the differences between freelance designers' and visual designers' demographics:

Freelance DesignerVisual Designer
Average age3838
Gender ratioMale, 48.0% Female, 52.0%Male, 53.1% Female, 46.9%
Race ratioBlack or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%Black or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%
LGBT Percentage13%13%

Differences between freelance designer and visual designer duties and responsibilities

Freelance designer example responsibilities.

  • Lead the transition from paste-up, typesetting, pasting up page layout to digital ad/page building and web printing.
  • Hand-Code HTML, CSS, JS and PHP for custom design solutions and form processing, validation, and animations.
  • Provide identity and stationery design, web design, HTML / CSS development and WordPress integration (content management system).
  • Image manipulation in platforms such as Photoshop and illustrator as per assign.
  • Develop high-qualityshop drawings for all casework to be build by in-house woodshop.
  • Design websites, landing pages, banner ads, pop-ups, and HTML emails.
  • Show more

Visual designer example responsibilities.

  • Design, project manage, and build retail stores from sketch to completion.
  • Manage website redesign including copywriting and updating all website content.
  • Produce and deliver HTML5, CSS3 and graphical items.
  • Design team brand and logo for organization.
  • Provide approved design in HTML5 to web developer for publishing.
  • Utilize expertise in Photoshop CS6, HTML5/CSS, Squarespace, and JavaScript.
  • Show more

Freelance designer vs visual designer skills

Common freelance designer skills
  • Sketch, 11%
  • CSS, 7%
  • HTML, 6%
  • Adobe Photoshop, 6%
  • Adobe Illustrator, 6%
  • Photography, 5%
Common visual designer skills
  • Sketch, 19%
  • Visual Design, 8%
  • Graphic Design, 5%
  • UI, 5%
  • User Experience, 4%
  • Visualization, 4%

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