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General director vs general service manager

The differences between general directors and general service managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a general director, becoming a general service manager takes usually requires 4-6 years. Additionally, a general director has an average salary of $109,550, which is higher than the $85,187 average annual salary of a general service manager.

The top three skills for a general director include digital marketing, SEO and lead generation. The most important skills for a general service manager are customer service, customer satisfaction, and business plan.

General director vs general service manager overview

General DirectorGeneral Service Manager
Yearly salary$109,550$85,187
Hourly rate$52.67$40.96
Growth rate6%6%
Number of jobs74,664435,376
Job satisfaction--
Most common degreeBachelor's Degree, 55%Bachelor's Degree, 58%
Average age4844
Years of experience46

What does a general director do?

A general director is required to oversee all the business operations of their company, including its financial performance and investments. Part of a general director's job is to supervise executives and delegate work to them. They may also be required to assess problematic situations and developments and resolve them. Moreover, they must ensure that their company is constantly moving towards both its long-term and short-term goals.

What does a general service manager do?

General service managers are professionals who manage the administrative activities of a company to ensure that a proper environment for its operations is achieved. These managers are required to supervise the maintenance activities and upgrades of equipment and systems so that they can minimize disruptions of business activities. Under the direction of the finance manager, general service managers must coordinate with service providers on matters related to finance and tax. They must also manage teams to ensure that they comply with local and occupational health laws.

General director vs general service manager salary

General directors and general service managers have different pay scales, as shown below.

General DirectorGeneral Service Manager
Average salary$109,550$85,187
Salary rangeBetween $69,000 And $172,000Between $52,000 And $137,000
Highest paying CitySunnyvale, CAMountain View, CA
Highest paying stateCaliforniaCalifornia
Best paying companyRegeneronStanford University
Best paying industryHealth CareFinance

Differences between general director and general service manager education

There are a few differences between a general director and a general service manager in terms of educational background:

General DirectorGeneral Service Manager
Most common degreeBachelor's Degree, 55%Bachelor's Degree, 58%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

General director vs general service manager demographics

Here are the differences between general directors' and general service managers' demographics:

General DirectorGeneral Service Manager
Average age4844
Gender ratioMale, 71.1% Female, 28.9%Male, 78.3% Female, 21.7%
Race ratioBlack or African American, 6.9% Unknown, 3.5% Hispanic or Latino, 10.0% Asian, 2.7% White, 76.5% American Indian and Alaska Native, 0.3%Black or African American, 6.1% Unknown, 4.3% Hispanic or Latino, 14.9% Asian, 6.3% White, 67.9% American Indian and Alaska Native, 0.5%
LGBT Percentage17%10%

Differences between general director and general service manager duties and responsibilities

General director example responsibilities.

  • Manage business start-up from formation including development of business and marketing plans, equipment selection/installation, staffing, and product offerings.
  • Maintain all payroll records for administrative and artistic staff.
  • Maintain portfolio of donors to increase relationships and donor revenue.
  • Assemble a team of direct marketing professionals to develop an integrate CRM solution.
  • Develop core-satellite portfolio compose of 3 fund of funds and 28 direct hedge fund investments.
  • Assist in the creation of a payroll distribution database used after the elimination of the mainframe.
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General service manager example responsibilities.

  • Lead team through ISO certification which increase quality and processes.
  • Lead RFP process for CRM software to include extensive evaluation and contract negotiation.
  • Stabilize logistics organization, recruit and train 2 key positions, achieve zero staff turnover for two years.
  • Coordinate and participate with the installation teams to help troubleshoot problems and resolve customer concerns while managing service and commissioning engineers.
  • Maximize repair/assembly departments' workflow, parts inventory, and logistics.
  • Improve quality systems across all plants and obtain QS or ISO certification at all sites.
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General director vs general service manager skills

Common general director skills
  • Digital Marketing, 11%
  • SEO, 10%
  • Lead Generation, 9%
  • Marketing Campaigns, 9%
  • ROI, 7%
  • HubSpot, 7%
Common general service manager skills
  • Customer Service, 20%
  • Customer Satisfaction, 7%
  • Business Plan, 6%
  • Employee Development, 5%
  • Oversight, 5%
  • Financial Statements, 5%

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