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Interactive art director vs executive creative director

The differences between interactive art directors and executive creative directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both an interactive art director and an executive creative director. Additionally, an executive creative director has an average salary of $162,850, which is higher than the $90,392 average annual salary of an interactive art director.

The top three skills for an interactive art director include develop user, UI and visual design. The most important skills for an executive creative director are sketch, graphic design, and creative direction.

Interactive art director vs executive creative director overview

Interactive Art DirectorExecutive Creative Director
Yearly salary$90,392$162,850
Hourly rate$43.46$78.29
Growth rate4%4%
Number of jobs11,59872,952
Job satisfaction--
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 80%
Average age4040
Years of experience66

What does an interactive art director do?

An interactive art director oversees the design, development, and research of web-based products to promote a business' management and marketing. They are responsible for the project's overall look, which usually involves leading graphic designers and web developers to create and produce a variety of interactive products. An interactive art director manages a website, widgets on different social media platforms, or mobile applications. They collaborate with other professionals like digital marketers and product managers and outline a goal for the project.

What does an executive creative director do?

An executive creative director is primarily in charge of directing and overseeing creative projects and campaigns. They manage a company's creative team that typically consist of writers, graphic designers, and content specialists. As an executive creative director, it is their duty to set goals and timelines, understand the client or company's needs, conceptualize plans and insights, control the budget, and develop strategies to optimize operations and outcomes. Moreover, they monitor the progress of all projects and campaigns, resolving issues and concerns should there be any.

Interactive art director vs executive creative director salary

Interactive art directors and executive creative directors have different pay scales, as shown below.

Interactive Art DirectorExecutive Creative Director
Average salary$90,392$162,850
Salary rangeBetween $58,000 And $140,000Between $88,000 And $300,000
Highest paying CitySan Francisco, CANew York, NY
Highest paying stateCaliforniaNew York
Best paying companyAppleEstée Lauder
Best paying industryPharmaceutical-

Differences between interactive art director and executive creative director education

There are a few differences between an interactive art director and an executive creative director in terms of educational background:

Interactive Art DirectorExecutive Creative Director
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 80%
Most common majorGraphic DesignGraphic Design
Most common collegeHarvard UniversityHarvard University

Interactive art director vs executive creative director demographics

Here are the differences between interactive art directors' and executive creative directors' demographics:

Interactive Art DirectorExecutive Creative Director
Average age4040
Gender ratioMale, 75.6% Female, 24.4%Male, 70.6% Female, 29.4%
Race ratioBlack or African American, 4.3% Unknown, 5.6% Hispanic or Latino, 14.3% Asian, 7.7% White, 67.4% American Indian and Alaska Native, 0.6%Black or African American, 4.4% Unknown, 5.8% Hispanic or Latino, 14.4% Asian, 7.8% White, 66.9% American Indian and Alaska Native, 0.8%
LGBT Percentage11%11%

Differences between interactive art director and executive creative director duties and responsibilities

Interactive art director example responsibilities.

  • Lead requirements definition with card sorting, user and stakeholder interviews, contextual inquiry, paper prototyping, and heuristics.
  • Develop front-end code including XHTML, PHP, JavaScript and CSS.
  • Involve in UX design and interaction as well basic HTML coding.
  • Facilitate sales teams by creating interactive presentations on CD-ROM and HTML email campaigns.
  • Champion innovation technologically including responsive UI
  • Champion innovation technologically including responsive UI

Executive creative director example responsibilities.

  • Manage marketing teams of SEO & PPC experts, marketing managers, and sales professionals.
  • Gain ranking in Google via SEO efforts, build social media presence, and manage PPC campaigns.
  • Lead and supervise creative teams and create award-winning advertising campaigns and programs that target physicians, pharmacists and other healthcare professionals.
  • Full campaign management responsibility from conception to completion which includes copywriting, campaign scheduling, sales lead generation and execution.
  • Participate in brainstorming and idea creation sessions for various clients to assist in the development of new products and services
  • Collaborate with creative and social media team in brainstorming and producing on brand graphics for the company's Facebook posts.
  • Show more

Interactive art director vs executive creative director skills

Common interactive art director skills
  • Develop User, 42%
  • UI, 7%
  • Visual Design, 5%
  • Art Direction, 4%
  • Creative Solutions, 3%
  • HTML, 3%
Common executive creative director skills
  • Sketch, 39%
  • Graphic Design, 5%
  • Creative Direction, 4%
  • Creative Strategy, 4%
  • Digital Marketing, 3%
  • Photography, 3%

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