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Mars Technologies history
Mars Technologies company history timeline
A version of M & M's with crisped rice added to the chocolate center was much more successful; it began shipping in late 1998.
The Uncle Ben's division, once the leading rice producer in the United States, let market share fall to Quaker Oats' Rice-A-Roni and Carolina and Mahatma rice from Riviana Foods until it actually lost money in 1998.
In 1999, after terminating 100 of its 540 'associates,' the division found a hit in frozen dinners--microwaveable bowls of rice topped with meat, vegetables, and sauce.
In early 2000, Mars launched a web site, Cocoapro.com, dedicated to celebrating recent research claiming health benefits for certain of chocolate's plant-derived components.
M&M’S® chocolate candies become “The Official Candy of the New Millennium.” MM is the Roman numeral for 2000
In June 2005, Wrigley added the Altoids®, Life Savers®, Creme Savers® and Sugus® brands to its expanding portfolio of confectionery products.
Until sold in June 2006, a division of Mars known as Mars Electronics International produced, among other products, coin mechanisms such as those used in vending machines.
Mars’s purchase of Doane Petcare Company in June 2007 significantly increased its position in the United States dry pet food category.
The company announced at the end of 2007 that all business units were adopting the name Mars.
On April 28, 2008, Mars, Incorporated, together with Berkshire Hathaway Incorporated, announced the buyout of Wm.
The company spent more than $1.8 million on lobbying during 2008, almost all of it at Patton Boggs, where it has long been one of the largest lobbying clients.
In 2014, Mars opened a new $270 million chocolate plant in Topeka, Kansas, the first new plant in the USA in 35 years.
Mars’ Cocoapro®-processed cocoa extract approved as a novel food ingredient in the EU, enabling the launch of COCOAVIA™ capsules in the U.K. and Ireland in early 2017.
Bill and Bob Mars Sr. built the company around the philosophy of “finding solutions” and adding a “personal touch.” In 2017, the company rebranded itself as Mars Supply.
Mars is the first global chocolate company to commit to fundamentally changing the way sustainable cocoa farming practices are advanced by aiming to certify its entire cocoa supply as being produced in a sustainable manner by 2020.
Rate how well Mars Technologies lives up to its initial vision.
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Mars Technologies competitors
| Company name | Founded date | Revenue | Employee size | Job openings |
|---|---|---|---|---|
| Elsevier Mdl | - | $28.0M | 200 | 10 |
| Tropics, an Insurity | 1994 | $7.1M | 300 | - |
| CherryRoad Technologies | 1983 | $2.1M | 30 | 4 |
| Source Support | 2001 | $9.6M | 50 | 26 |
| Getronics USA, Inc. | 1999 | $33.0M | 50 | - |
| Millennium Technology Group | 1997 | $8.5M | 75 | 3 |
| Keno Kozie Associates | 1985 | $210.0M | 3,500 | - |
| Questeq | 1983 | $9.2M | 130 | - |
| ACF Technologies | 2003 | $15.0M | 181 | - |
| Superlative Technologies | 1996 | $7.0M | 100 | - |
Mars Technologies history FAQs
Zippia gives an in-depth look into the details of Mars Technologies, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Mars Technologies. The employee data is based on information from people who have self-reported their past or current employments at Mars Technologies. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Mars Technologies. The data presented on this page does not represent the view of Mars Technologies and its employees or that of Zippia.
Mars Technologies may also be known as or be related to Mars Technologies, Mars Technologies (Pty) Ltd and Mars Technologies (pty) Ltd.