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Package designer vs visual designer

The differences between package designers and visual designers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a package designer and a visual designer. Additionally, a visual designer has an average salary of $86,495, which is higher than the $52,273 average annual salary of a package designer.

The top three skills for a package designer include graphic design, CAD and adobe creative suite. The most important skills for a visual designer are sketch, visual design, and graphic design.

Package designer vs visual designer overview

Package DesignerVisual Designer
Yearly salary$52,273$86,495
Hourly rate$25.13$41.58
Growth rate3%3%
Number of jobs59,29246,815
Job satisfaction--
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 75%
Average age3838
Years of experience1212

What does a package designer do?

A package designer is responsible for designing and developing safe and attractive packaging for warehouse products and merchandise. Package designers strategize their concepts according to product features, business requirements, and client specifications. They identify cost-effective resources and market demands within quality standards and regulations. A package designer must have excellent communication and technical skills, especially in utilizing various software tools and applications. Package designers generate designs and adjust design illustrations to meet clients' excellent feedback and consumer satisfaction.

What does a visual designer do?

A visual designer is someone who creates designs for a variety of platforms such as Internet and intranet sites, games, and wearables. The duties of visual designers depend on the specific project or industry in which they are working. Duties include creating user-centered interaction models, working with information technology and business teams to resolve complex issues, and designing logos, icons, and infographics. The qualifications to become a visual designer include possessing strong problem-solving, communication, and negotiation skills and obtaining a bachelor's degree in design.

Package designer vs visual designer salary

Package designers and visual designers have different pay scales, as shown below.

Package DesignerVisual Designer
Average salary$52,273$86,495
Salary rangeBetween $36,000 And $75,000Between $51,000 And $143,000
Highest paying CitySan Leandro, CASan Bruno, CA
Highest paying stateWashingtonCalifornia
Best paying companyThe Home DepotByteDance
Best paying industryManufacturingStart-up

Differences between package designer and visual designer education

There are a few differences between a package designer and a visual designer in terms of educational background:

Package DesignerVisual Designer
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 75%
Most common majorGraphic DesignGraphic Design
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Package designer vs visual designer demographics

Here are the differences between package designers' and visual designers' demographics:

Package DesignerVisual Designer
Average age3838
Gender ratioMale, 58.9% Female, 41.1%Male, 53.1% Female, 46.9%
Race ratioBlack or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%Black or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%
LGBT Percentage13%13%

Differences between package designer and visual designer duties and responsibilities

Package designer example responsibilities.

  • Modify SRV-1 source code using JavaScript software to attain tracking at any instantaneous time.
  • Participate in brainstorming of conceptual designs and perform feasibility studies of relate concepts.
  • Participate in brainstorming for visual direction and mechanical solutions for active and upcoming projects.
  • Develop handbags from initial sketch through final product including material sourcing, development of prototypes, sampling and technical specifications.
  • Work closely with printer for final PDF.
  • Provide detail review of PDF files to identify and alleviate errors.
  • Show more

Visual designer example responsibilities.

  • Design, project manage, and build retail stores from sketch to completion.
  • Manage website redesign including copywriting and updating all website content.
  • Produce and deliver HTML5, CSS3 and graphical items.
  • Design team brand and logo for organization.
  • Provide approved design in HTML5 to web developer for publishing.
  • Utilize expertise in Photoshop CS6, HTML5/CSS, Squarespace, and JavaScript.
  • Show more

Package designer vs visual designer skills

Common package designer skills
  • Graphic Design, 11%
  • CAD, 6%
  • Adobe Creative Suite, 6%
  • Design Solutions, 5%
  • Package Design, 5%
  • Adobe Illustrator, 5%
Common visual designer skills
  • Sketch, 19%
  • Visual Design, 8%
  • Graphic Design, 5%
  • UI, 5%
  • User Experience, 4%
  • Visualization, 4%

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