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Web content writer vs web producer

The differences between web content writers and web producers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a web content writer, becoming a web producer takes usually requires 6-12 months. Additionally, a web producer has an average salary of $68,376, which is higher than the $54,169 average annual salary of a web content writer.

The top three skills for a web content writer include search engine optimization, HTML and content writing. The most important skills for a web producer are web content, wordpress, and html css.

Web content writer vs web producer overview

Web Content WriterWeb Producer
Yearly salary$54,169$68,376
Hourly rate$26.04$32.87
Growth rate13%8%
Number of jobs25,48217,519
Job satisfaction--
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 83%
Average age3740
Years of experience412

What does a web content writer do?

As the name entails, the job of a website content writer is to produce or write relevant web content. Your duties and responsibilities may include checking for high-performing and relevant keywords, creating or copy editing to keep the reader informed and to promote a company's product or service, and producing engaging content that will attract visitors and keep on browsing the website. In addition, you will be responsible for creating useful and unique content aimed at the readers and not just for search engines.

What does a web producer do?

A Web Producer is responsible for monitoring the servers' performance and managing web traffic. Web Producers work with the system engineers in designing web features with a user-friendly interface for smooth navigation and transitions. They may also conduct data analysis through surveys to identify opportunities to enhance the site's content and drive more audience. A Web Producer must have excellent communication and technical skills, especially in conducting preventive maintenance and perform immediate troubleshooting for downtimes and system failures.

Web content writer vs web producer salary

Web content writers and web producers have different pay scales, as shown below.

Web Content WriterWeb Producer
Average salary$54,169$68,376
Salary rangeBetween $38,000 And $75,000Between $48,000 And $97,000
Highest paying CityHoboken, NJSan Mateo, CA
Highest paying stateNew JerseyGeorgia
Best paying companyZoroGenentech
Best paying industryTechnologyTechnology

Differences between web content writer and web producer education

There are a few differences between a web content writer and a web producer in terms of educational background:

Web Content WriterWeb Producer
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 83%
Most common majorEnglishCommunication
Most common collegeMassachusetts Institute of TechnologyMassachusetts Institute of Technology

Web content writer vs web producer demographics

Here are the differences between web content writers' and web producers' demographics:

Web Content WriterWeb Producer
Average age3740
Gender ratioMale, 39.0% Female, 61.0%Male, 53.6% Female, 46.4%
Race ratioBlack or African American, 7.3% Unknown, 6.7% Hispanic or Latino, 13.5% Asian, 11.3% White, 60.8% American Indian and Alaska Native, 0.4%Black or African American, 7.9% Unknown, 5.6% Hispanic or Latino, 14.4% Asian, 6.4% White, 65.6% American Indian and Alaska Native, 0.2%
LGBT Percentage9%14%

Differences between web content writer and web producer duties and responsibilities

Web content writer example responsibilities.

  • Manage blog publishing calendar using SharePoint.
  • Freelance copywriting, articles, guides and brochure work.
  • Administer QA testing for project/platform releases, site launches and product listings.
  • Craft web content, including website copy and Facebook page posts, for sprinkler company.
  • Research companies' and industries to obtain industry trends and gather consumer focuse keywords for copywriting.
  • Develop and maintain an ongoing QA process to ensure data accuracy relate to content and product launches.
  • Show more

Web producer example responsibilities.

  • Maintain marketing calendar and manage website updates (product catalog, promotions, Facebook contests, email campaigns).
  • Manage interactive projects from kick-off and requirements-gathering, to UI, design, development, QA, launch, and maintenance.
  • Manage inter-departmental requirements and website QA processes.
  • Manage and develop a stream line Intranet site for better communication purposes and quicker access to documents and company information
  • Code HTML as required to update web pages, QA and approve any content or code before going live.
  • Involve in all phases of designing and maintaining the web page using HTML, CSS, React.JS and JavaScript.
  • Show more

Web content writer vs web producer skills

Common web content writer skills
  • Search Engine Optimization, 8%
  • HTML, 7%
  • Content Writing, 5%
  • Proofreading, 5%
  • Digital Content, 4%
  • CSS, 4%
Common web producer skills
  • Web Content, 11%
  • WordPress, 7%
  • Html Css, 5%
  • HTML, 4%
  • CSS, 4%
  • Content Management System, 4%

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