How does Bumble make money?

Bumble makes money through in-app services and subscriptions. Bumble has its own digital currency called Bumble Coins, which users can utilize to purchase things on the platform. However, the core features of Bumble are free for users of the platform. Here is a closer look at the ways Bumble makes money:

• In-app services. Spotlight is one in-app service that users can pay for with its digital currency. This gives users the ability to boost their dating profiles through the use of various features.

  Bumble coins are available for purchase by users within the app itself. One Bumble Coin costs $1.99, and 20 Bumble Coins costs $24.99. Boost is another in-app service that users can purchase.

• Subscriptions. Though most Bumble users choose to use the free version of the dating app, there is a paid subscription model that users can choose to do on a monthly plan that boasts several extra features.