How much does Geico spend on advertising?

Geico spends billions of dollars every year on advertising. For example, in 2020, the insurance giant spent $1.6 billion on advertising, marketing, and promotions. It is important to note that this figure includes all marketing and promotional materials, not just advertising alone. This spending can vary yearly depending on Geico's ad and marketing strategy.

Geico is one of the most recognizable insurance brands in the entire world. It is arguably the most famous brand in terms of its commercials containing the famous Geico gecko. With Geico's global reach, it is not hard to understand why the company spends billions of dollars every year on advertising, marketing, and promotions.