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This question is about what a sales leader does and sales leader.
Is a sales lead a manager?
No, a sales lead is not a manager. While a sales lead may support management, the role of a sales leader is separate from the sales lead in most companies. Sales managers direct their employees. Sales leaders develop them.
Sales managers think of communication as something they need to let their employees know what to do and what not to do. On the other hand, sales leaders recognize that effective communication is a two-way channel between boss and employee.
A sales manager pushes their team to close as many deals as possible because by doing so, the manager looks successful. Whereas a sales lead moves every individual on their team to perform their best so that they can all look and feel successful.
Sales managers want their reps to close sales. So, they're always going to be talking to their staff about closing sales. A sales lead, however, will be looking out not only for the sales numbers but also for how their reps are feeling. A sales lead needs to be empathetic and genuinely care about the well-being of their team from both a sales performance and a human perspective.
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