This question is about marketing/sales representative skills.

What is place in marketing?

By Kate Swindlehurst - Apr. 2, 2023

In marketing, place refers to where consumers buy your product or where they discover it. This can be in person in a store, online, through an app, or with a specific sales representative. As online retailing has boomed, many more options for places in marketing have been created.

In marketing, it is important to track which places are booming and which are not. This helps the marketing team know how to best manage their assets. It also provides important knowledge for areas of improvement and success.

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