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This question is about sales associate demographics.

What percentage of Sales Associates are female?

By Zippia Team - Mar. 10, 2022

60.4% of sales associates are female in the United States. This is 0.9 percentage points higher than last year. Additionally, the percentage of female sales associates has decreased by -0.9 percentage points since 2010. That means there are a total of 2,214,230 female sales associates in the U.S. and 1,451,714 male sales associates in the United States. Note that Zippia's estimate accounts only for the 3,665,944 people with the specific job title of sales associate and doesn't include grouping similar job titles, or people with potentially similar credentialing.

Percent Of Female Sales Associates By Year

YearFemale Sales AssociatesMale Sales AssociatesPercentage Female Sales AssociatesPercentage Male Sales Associates
201910,8537,12660.4%39.6%
201811,1747,60459.5%40.5%
201711,1167,40060.0%40.0%
201611,4157,50360.3%39.7%
201511,6207,45460.9%39.1%
201411,7287,25861.8%38.2%
201311,2477,22660.9%39.1%
201211,4667,36560.9%39.1%
201111,5007,17761.6%38.4%
201011,6677,37861.3%38.7%
Percent Of Female Sales Associates By Year

Additionally, female sales associates tend to be older than male sales associates. The average age of a female sales associate is 41.6, while the average age of a male sales associate is 40.9.

While the majority of U.S. sales associates are female in 2022, there are still some occupations where males dominate. For example, 89% of cart associate are male. On the other hand, some sales associate jobs are dominated by females. 88% of bra specialist, for instance, are female.

Like most jobs, there's a gender pay gap among sales associates. The average male sales associate earns an average annual salary of $29,400, while the average female sales associate earns an average annual income of $28,091, meaning female sales associates make 96 cents for every dollar a man earns.

What Percentage Of Sales Associates Are Female FAQ

  1. Are sales associates jobs male or female dominated?

    Sales Associate jobs are female dominated. 60.4% of sales associates are female and 39.6% of sales associates are male in the United States.

  2. How has the number of female sales associates changed over time?

    The number of female sales associates has decreased by -0.9% since 2010. In 2010, there were 61.3% female sales associates and the latest data shows that there are 60.4% female sales associates in the U.S.

What percentage of Sales Associates are female?

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