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What's the difference between an account executive and an account manager?

By Zippia Team - Oct. 12, 2021

The difference between an account executive and an account manager is their involvement with the client. Account managers are responsible for ensuring client satisfaction once the client is already on board with the company. An account executive is tasked with finding and signing new clients to the company.

An account manager will usually handle multiple clients at a time, unlike an account executive, who is usually focused on one client at a time.

The main job duties of an account manager include:

  • Serving as a communication hub between existing clients.

  • Maintaining a positive relationship with existing clients and their company.

  • Offering new services or products to existing clients as relevant and necessary.

  • Managing and solving customer issues.

The main job duties of an account executive include:

  • Networking to identify potential clients. Representing the company on sales calls.

  • Creating and fostering positive customer relationships.

  • Presenting effective sales pitches.

  • Meeting sales quotas.

  • Resolving any client issues that arise before signing the sales contract.

What's the difference between an account executive and an account manager?

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