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This question is about what a product manager does.
Why do you want to be a product manager?
You answer, "why do you want to be a product manager," by focusing on your desire to help solve problems. Product management is for passionate people who want to make a difference. It could be a passion for technology, innovation, solving a customer problem, or redefining the user experience.
It could also be a passion for capturing marketing and implementing a winning strategy. Nonetheless, you are passionate about your field. Focus your answer on the sheer joy that you get from shaping a product and watching it grow in front of your eyes.
Discuss your favorite aspects of the job, including:
Building products and having an influence on the bigger picture
Getting to wear a variety of different hats based on responsibilities and areas of impact
Being in a leadership support role that is making decisions and getting things done
Product management is the Swiss Army knife of a strong organization. You are the perfect tool for all scenarios and jump in where you are needed. You have in-depth knowledge of the products, markets, and customers and ensure that all deadlines are met.
Example answers can include:
I love observing the curiosities of life and work. I find myself wondering why things work a certain way and if there might be a better or different way. Because of this, I often spot problems or ways that something can be improved. I like to narrow in and focus on pressing problems that offer the biggest opportunities for customers and companies.
I want to figure out how we can solve problems, what makes our solution different (better or easier) than what is currently available, and what advantages we have that we can leverage in this instance. I believe where there is a will, there is a way, and I will do whatever it takes to find that way and solve these problems.
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