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The differences between content strategists and user experience designers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a content strategist, becoming a user experience designer takes usually requires 6-12 months. Additionally, a content strategist has an average salary of $93,672, which is higher than the $91,159 average annual salary of a user experience designer.
The top three skills for a content strategist include content strategy, digital marketing and digital content. The most important skills for a user experience designer are sketch, UI, and user research.
| Content Strategist | User Experience Designer | |
| Yearly salary | $93,672 | $91,159 |
| Hourly rate | $45.03 | $43.83 |
| Growth rate | 13% | 3% |
| Number of jobs | 14,660 | 52,582 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 71% |
| Average age | 37 | 38 |
| Years of experience | 4 | 12 |
A content strategist specializes in creating engaging and captivating content to increase brand awareness and shape company image. One of their responsibilities is to conduct marketing research and analysis to understand the current trends among consumers and determine what kind of strategy would work best with the public. Moreover, a content strategist mainly coordinates with writers and content managers, collaborating with them in developing marketing materials. A content strategist may also perform administrative tasks such as managing schedules, producing progress reports, creating presentations, and maintaining the projects' documentation.
A User Experience (UX) designer is an individual who measures and optimizes applications to improve the experience of end-users. His/Her or her duties and responsibilities include considering a design's human-computer interaction element, defining interaction models, and working with creative directors and designers. The key skills for UX designers include strong mathematical and problem-solving skills and excellent information technology and programming skills. Having a bachelor's degree in a design or computing-related subject is an advantage to qualify for the UX designer position.
Content strategists and user experience designers have different pay scales, as shown below.
| Content Strategist | User Experience Designer | |
| Average salary | $93,672 | $91,159 |
| Salary range | Between $67,000 And $129,000 | Between $65,000 And $127,000 |
| Highest paying City | San Francisco, CA | San Bruno, CA |
| Highest paying state | California | Washington |
| Best paying company | Meta | BitGo |
| Best paying industry | Technology | Start-up |
There are a few differences between a content strategist and a user experience designer in terms of educational background:
| Content Strategist | User Experience Designer | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 71% |
| Most common major | English | Graphic Design |
| Most common college | Northwestern University | University of Pennsylvania |
Here are the differences between content strategists' and user experience designers' demographics:
| Content Strategist | User Experience Designer | |
| Average age | 37 | 38 |
| Gender ratio | Male, 44.3% Female, 55.7% | Male, 59.6% Female, 40.4% |
| Race ratio | Black or African American, 7.2% Unknown, 6.7% Hispanic or Latino, 13.3% Asian, 10.6% White, 61.7% American Indian and Alaska Native, 0.4% | Black or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 9% | 13% |