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Digital media designer vs freelance designer

The differences between digital media designers and freelance designers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a digital media designer and a freelance designer. Additionally, a freelance designer has an average salary of $57,260, which is higher than the $56,476 average annual salary of a digital media designer.

The top three skills for a digital media designer include digital marketing, graphic design and adobe creative suite. The most important skills for a freelance designer are sketch, CSS, and HTML.

Digital media designer vs freelance designer overview

Digital Media DesignerFreelance Designer
Yearly salary$56,476$57,260
Hourly rate$27.15$27.53
Growth rate3%3%
Number of jobs67,69645,914
Job satisfaction--
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 73%
Average age3838
Years of experience1212

What does a digital media designer do?

A digital media designer specializes in designing and developing visual materials for advertisements, campaigns, film, television, and print using special computer programs. They typically work as a member of a design team and create materials such as images, effects, or even animation. As a digital media designer, their responsibilities include understanding and identifying project needs and requirements, developing drafts for client approval, revising designs as necessary, and maintaining records of all transactions. Moreover, a digital media designer must keep an open communication line with team members for an efficient workflow.

What does a freelance designer do?

Freelance designers are creative, independent contractors who create visual and graphic designs for their clients. They develop text and illustrated versions of brands, messages, and communications with strong visible influence with their clients. Typical activities include networking, seeking projects, and negotiating prices to their customers. They manage client proposals, develop concepts, present solutions, and ensure the timely completion of projects. Freelance visual and graphic designers are creative, self-motivated as well as result and deadline oriented.

Digital media designer vs freelance designer salary

Digital media designers and freelance designers have different pay scales, as shown below.

Digital Media DesignerFreelance Designer
Average salary$56,476$57,260
Salary rangeBetween $41,000 And $76,000Between $39,000 And $83,000
Highest paying CitySeattle, WA-
Highest paying stateWashington-
Best paying companyFNB-
Best paying industryStart-up-

Differences between digital media designer and freelance designer education

There are a few differences between a digital media designer and a freelance designer in terms of educational background:

Digital Media DesignerFreelance Designer
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 73%
Most common majorGraphic DesignGraphic Design
Most common collegeCarnegie Mellon UniversityUniversity of Pennsylvania

Digital media designer vs freelance designer demographics

Here are the differences between digital media designers' and freelance designers' demographics:

Digital Media DesignerFreelance Designer
Average age3838
Gender ratioMale, 66.2% Female, 33.8%Male, 48.0% Female, 52.0%
Race ratioBlack or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%Black or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%
LGBT Percentage13%13%

Differences between digital media designer and freelance designer duties and responsibilities

Digital media designer example responsibilities.

  • Design logos, graphics, software user interfaces, LMS templates, and manage the multi media asset library.
  • Manage data migrations and SharePoint integration for corporate Intranet with external consultants.
  • Develop the website using HTML and CSS.
  • Develop email marketing campaigns implementing HTML and CSS, adhering to email program parameters, i.e.
  • Establish corporate identity package and produce press-ready marketing collateral, including brochures, presentation folders, sales packets and direct mail.
  • Conduct advanced filmmaking class for young adult Saudi women and instruct theory and production of narrative and documentary films.
  • Show more

Freelance designer example responsibilities.

  • Lead the transition from paste-up, typesetting, pasting up page layout to digital ad/page building and web printing.
  • Hand-Code HTML, CSS, JS and PHP for custom design solutions and form processing, validation, and animations.
  • Provide identity and stationery design, web design, HTML / CSS development and WordPress integration (content management system).
  • Image manipulation in platforms such as Photoshop and illustrator as per assign.
  • Develop high-qualityshop drawings for all casework to be build by in-house woodshop.
  • Design websites, landing pages, banner ads, pop-ups, and HTML emails.
  • Show more

Digital media designer vs freelance designer skills

Common digital media designer skills
  • Digital Marketing, 12%
  • Graphic Design, 9%
  • Adobe Creative Suite, 8%
  • Client Websites, 6%
  • HTML, 6%
  • CSS, 5%
Common freelance designer skills
  • Sketch, 11%
  • CSS, 7%
  • HTML, 6%
  • Adobe Photoshop, 6%
  • Adobe Illustrator, 6%
  • Photography, 5%

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