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The differences between field merchandisers and merchandisers can be seen in a few details. Each job has different responsibilities and duties. Additionally, a field merchandiser has an average salary of $31,495, which is higher than the $31,051 average annual salary of a merchandiser.
The top three skills for a field merchandiser include sales floor, store management and store associates. The most important skills for a merchandiser are customer service, PET, and pallets.
| Field Merchandiser | Merchandiser | |
| Yearly salary | $31,495 | $31,051 |
| Hourly rate | $15.14 | $14.93 |
| Growth rate | 1% | 1% |
| Number of jobs | 115,632 | 109,447 |
| Job satisfaction | - | 4.4 |
| Most common degree | Bachelor's Degree, 49% | Bachelor's Degree, 33% |
| Average age | 40 | 38 |
| Years of experience | - | - |
A field merchandiser is in charge of distributing and selling a company's products in retail stores and similar establishments. Their responsibilities include offering products and services to customers, devising sales strategies, developing sales programs and promotions, and maintaining a clear and active communication line with retailers. They must also arrange product displays to attract customers, remove damaged or expired goods, and even conduct product demonstrations. Moreover, a field merchandiser must produce regular sales and progress reports, coordinating with managers should there be any problems.
Merchandisers are employees working for a retail company. Merchandisers are mainly responsible for the store's products. They curate products that are in line with the store's branding. Merchandisers create purchase requisitions and, upon receipt of the products, create displays that would attract the customers. They also ensure that the inventory of the store is well-stocked. Merchandisers should be up to date with current market trends. They should also be familiar with what customers need and want. It is important for merchandisers to know their company's branding by heart. Merchandisers should be able to create good relationships with vendors as well so that their store may be chosen for special promotions.
Field merchandisers and merchandisers have different pay scales, as shown below.
| Field Merchandiser | Merchandiser | |
| Average salary | $31,495 | $31,051 |
| Salary range | Between $24,000 And $40,000 | Between $24,000 And $39,000 |
| Highest paying City | Union City, CA | Richmond, CA |
| Highest paying state | California | Alaska |
| Best paying company | Fruit of the Loom | Microsoft |
| Best paying industry | Manufacturing | Education |
There are a few differences between a field merchandiser and a merchandiser in terms of educational background:
| Field Merchandiser | Merchandiser | |
| Most common degree | Bachelor's Degree, 49% | Bachelor's Degree, 33% |
| Most common major | Business | Business |
| Most common college | - | - |
Here are the differences between field merchandisers' and merchandisers' demographics:
| Field Merchandiser | Merchandiser | |
| Average age | 40 | 38 |
| Gender ratio | Male, 42.4% Female, 57.6% | Male, 58.0% Female, 42.0% |
| Race ratio | Black or African American, 8.5% Unknown, 5.1% Hispanic or Latino, 13.8% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.5% | Black or African American, 9.8% Unknown, 5.6% Hispanic or Latino, 19.7% Asian, 6.4% White, 57.4% American Indian and Alaska Native, 1.0% |
| LGBT Percentage | 17% | 6% |