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Freelance art director vs associate art director

The differences between freelance art directors and associate art directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a freelance art director and an associate art director. Additionally, a freelance art director has an average salary of $85,453, which is higher than the $82,664 average annual salary of an associate art director.

The top three skills for a freelance art director include photography, strong work ethic and creative development. The most important skills for an associate art director are graphic design, photography, and adobe creative suite.

Freelance art director vs associate art director overview

Freelance Art DirectorAssociate Art Director
Yearly salary$85,453$82,664
Hourly rate$41.08$39.74
Growth rate4%4%
Number of jobs9,2158,646
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 66%
Average age4040
Years of experience66

What does a freelance art director do?

As a freelance art director, you will work hand-in-hand with the production designer to procure works of art for your organization. Note that your duties will depend on your particular industry. Generally, though, you will determine the artistic tone of various projects and use visuals to give life to magazines, websites, ad campaigns, and lots more. You may also lead a team of artists, evaluate the art, and approve copies. In this role, it is very likely you will work for an advertising agency, publisher, or media production company.

What does an associate art director do?

Associate art directors are professionals who assist art directors in performing creative-driven tasks such as producing graphic design for brands, layouts, and advertisements. These associate art directors are required to stay updated on the latest techniques using computer-aided design software such as PhotoShop, AutoCAD, and After Effects. They must organize photoshoots and work with PR managers and agents to coordinate the schedules of their models. Associate art directors must also establish a graphic design studio team and provide training for their designers and interns.

Freelance art director vs associate art director salary

Freelance art directors and associate art directors have different pay scales, as shown below.

Freelance Art DirectorAssociate Art Director
Average salary$85,453$82,664
Salary rangeBetween $51,000 And $142,000Between $49,000 And $139,000
Highest paying City-Santa Rosa, CA
Highest paying state-California
Best paying company-Levi Strauss & Co.
Best paying industry-Media

Differences between freelance art director and associate art director education

There are a few differences between a freelance art director and an associate art director in terms of educational background:

Freelance Art DirectorAssociate Art Director
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 66%
Most common majorGraphic DesignGraphic Design
Most common collegeHarvard UniversityHarvard University

Freelance art director vs associate art director demographics

Here are the differences between freelance art directors' and associate art directors' demographics:

Freelance Art DirectorAssociate Art Director
Average age4040
Gender ratioMale, 59.1% Female, 40.9%Male, 46.7% Female, 53.3%
Race ratioBlack or African American, 4.3% Unknown, 5.6% Hispanic or Latino, 14.2% Asian, 7.6% White, 67.6% American Indian and Alaska Native, 0.6%Black or African American, 4.4% Unknown, 5.7% Hispanic or Latino, 14.4% Asian, 7.8% White, 67.1% American Indian and Alaska Native, 0.7%
LGBT Percentage11%11%

Differences between freelance art director and associate art director duties and responsibilities

Freelance art director example responsibilities.

  • Administer and manage daily operations including design, photography and freelancers, handling jobs from conception through completion.
  • Provide PowerPoint support and template creation.
  • Design and format templates in PowerPoint for presentations.
  • Refine HTML outreach, production efficiency, and follow-up sequence effectiveness.
  • Web base designs include HTML emails, banners and landing pages.
  • Demonstrate a strong ability to quickly design and sketch new ideas for client projects.
  • Show more

Associate art director example responsibilities.

  • Design ads, uploading print PDFs to vendor s printing website, manage print approval process and create HTML email blasts.
  • Assist in html with Dreamweaver.
  • Design and develop animation for RFPs.
  • Produce and maintain new-product marketing templates to establish a solid foundation for brand email campaigns using inline CSS.
  • Design Powerpoint decks for presentations.
  • Coordinate and direct fashion photography shoots for on-figure and tabletop merchandise.
  • Show more

Freelance art director vs associate art director skills

Common freelance art director skills
  • Photography, 17%
  • Strong Work Ethic, 11%
  • Creative Development, 9%
  • Environmental Design, 8%
  • Web Banners, 7%
  • Adobe Photoshop, 5%
Common associate art director skills
  • Graphic Design, 12%
  • Photography, 10%
  • Adobe Creative Suite, 10%
  • Adobe Photoshop, 7%
  • Sketch, 7%
  • Art Direction, 6%

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