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Media designer vs visual designer

The differences between media designers and visual designers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a media designer and a visual designer. Additionally, a visual designer has an average salary of $86,495, which is higher than the $54,018 average annual salary of a media designer.

The top three skills for a media designer include graphic design, animation and motion graphics. The most important skills for a visual designer are sketch, visual design, and graphic design.

Media designer vs visual designer overview

Media DesignerVisual Designer
Yearly salary$54,018$86,495
Hourly rate$25.97$41.58
Growth rate3%3%
Number of jobs52,98946,815
Job satisfaction--
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 75%
Average age3838
Years of experience1212

What does a media designer do?

A media designer is a marketing professional who plans, visualizes, and creates marketing materials such as printed documents, electronic or web-based media based on the business needs and guidance from team members in a company. Media designers must develop brand loyalty among customers about the company's line of products. They are required to make known the image of a given company using graphics, design, video, or interactivity to draw in users or customers. Media designers must also create a social marketing presence by establishing blogs or networking pages on a company's website.

What does a visual designer do?

A visual designer is someone who creates designs for a variety of platforms such as Internet and intranet sites, games, and wearables. The duties of visual designers depend on the specific project or industry in which they are working. Duties include creating user-centered interaction models, working with information technology and business teams to resolve complex issues, and designing logos, icons, and infographics. The qualifications to become a visual designer include possessing strong problem-solving, communication, and negotiation skills and obtaining a bachelor's degree in design.

Media designer vs visual designer salary

Media designers and visual designers have different pay scales, as shown below.

Media DesignerVisual Designer
Average salary$54,018$86,495
Salary rangeBetween $39,000 And $73,000Between $51,000 And $143,000
Highest paying CityBrookline, MASan Bruno, CA
Highest paying stateMassachusettsCalifornia
Best paying companyMcKinsey & Company IncByteDance
Best paying industryMediaStart-up

Differences between media designer and visual designer education

There are a few differences between a media designer and a visual designer in terms of educational background:

Media DesignerVisual Designer
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 75%
Most common majorGraphic DesignGraphic Design
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Media designer vs visual designer demographics

Here are the differences between media designers' and visual designers' demographics:

Media DesignerVisual Designer
Average age3838
Gender ratioMale, 66.6% Female, 33.4%Male, 53.1% Female, 46.9%
Race ratioBlack or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%Black or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%
LGBT Percentage13%13%

Differences between media designer and visual designer duties and responsibilities

Media designer example responsibilities.

  • Manage and develop a stream line Intranet site for better communication purposes and quicker access to documents and company information
  • Create and design an online asset management tool using CSS, PHP, and MySQL.
  • Create UI design elements for the simulation.
  • Design web graphics for social media platforms, such as Facebook.
  • Create and maintain web sites using HTML, Java, and SQL programming.
  • Develop innovative concepts for both UX to UI layouts base on customer brand and functionality needs.
  • Show more

Visual designer example responsibilities.

  • Design, project manage, and build retail stores from sketch to completion.
  • Manage website redesign including copywriting and updating all website content.
  • Produce and deliver HTML5, CSS3 and graphical items.
  • Design team brand and logo for organization.
  • Provide approved design in HTML5 to web developer for publishing.
  • Utilize expertise in Photoshop CS6, HTML5/CSS, Squarespace, and JavaScript.
  • Show more

Media designer vs visual designer skills

Common media designer skills
  • Graphic Design, 9%
  • Animation, 9%
  • Motion Graphics, 6%
  • Video Production, 5%
  • JavaScript, 5%
  • Adobe Creative Suite, 4%
Common visual designer skills
  • Sketch, 19%
  • Visual Design, 8%
  • Graphic Design, 5%
  • UI, 5%
  • User Experience, 4%
  • Visualization, 4%

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