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The average salary for a Technical Sales Specialist stands at $86,598 annually, or around $42 per hour. These figures can fluctuate based on various factors such as geographical location, industry, and levels of experience.
For instance, states like California and New York often report higher salaries due to their robust tech industries. Entry-level positions typically offer lower salaries, but experienced specialists with proven sales records can command significantly higher wages.
In addition to base pay, many Technical Sales Specialists receive bonuses and commissions, further enhancing their earning potential. This role is pivotal in bridging the gap between technical product knowledge and customer needs, making it vital in fields like software, hardware, and medical devices.
For those considering a career in this area, acquiring technical skills alongside strong sales abilities is essential. Continuous learning and adaptation to new technologies can provide a competitive edge, ultimately leading to career advancement and increased salaries.
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| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level technical sales specialist | $68,900 | $33.15 |
| Mid-level technical sales specialist | $116,000 | $55.67 |
| Senior-level technical sales specialist | $177,000 | $85.31 |
The highest-paying states for technical sales specialists are California, Nevada, and Arizona. The lowest average technical sales specialist salary states are Pennsylvania, Hawaii, and Kentucky.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Nevada | $111,891 | $53.79 |
| 2 | Rhode Island | $92,745 | $44.59 |
| 3 | Ohio | $90,321 | $43.42 |
| 4 | Oregon | $98,773 | $47.49 |
| 5 | California | $115,482 | $55.52 |
| 6 | Michigan | $103,894 | $49.95 |
| 7 | Connecticut | $92,391 | $44.42 |
| 8 | Arizona | $105,918 | $50.92 |
| 9 | North Carolina | $86,232 | $41.46 |
| 10 | Delaware | $89,152 | $42.86 |
| 11 | Washington | $105,056 | $50.51 |
| 12 | New Jersey | $90,284 | $43.41 |
| 13 | Maryland | $104,285 | $50.14 |
| 14 | Colorado | $90,267 | $43.40 |
| 15 | Texas | $86,430 | $41.55 |
| 16 | Kansas | $84,959 | $40.85 |
| 17 | West Virginia | $89,226 | $42.90 |
| 18 | North Dakota | $86,742 | $41.70 |
| 19 | New York | $87,616 | $42.12 |
| 20 | Vermont | $87,494 | $42.06 |
| 21 | Illinois | $85,227 | $40.97 |
| 22 | Virginia | $91,815 | $44.14 |
| 23 | Idaho | $88,032 | $42.32 |
| 24 | Massachusetts | $88,001 | $42.31 |
| 25 | New Hampshire | $87,578 | $42.10 |
| 26 | Missouri | $83,128 | $39.97 |
| 27 | Utah | $80,797 | $38.84 |
| 28 | South Dakota | $81,132 | $39.01 |
| 29 | New Mexico | $80,805 | $38.85 |
| 30 | Georgia | $78,763 | $37.87 |
| 31 | Florida | $73,158 | $35.17 |
| 32 | District of Columbia | $86,460 | $41.57 |
| 33 | Indiana | $75,779 | $36.43 |
| 34 | Alaska | $82,273 | $39.55 |
| 35 | Alabama | $76,302 | $36.68 |
| 36 | Pennsylvania | $64,684 | $31.10 |
| 37 | Wyoming | $78,371 | $37.68 |
| 38 | Tennessee | $69,864 | $33.59 |
| 39 | Iowa | $73,651 | $35.41 |
| 40 | Louisiana | $76,503 | $36.78 |
| 41 | Maine | $74,121 | $35.64 |
| 42 | Minnesota | $66,507 | $31.97 |
| 43 | Arkansas | $66,107 | $31.78 |
| 44 | Wisconsin | $65,453 | $31.47 |
| 45 | Oklahoma | $75,294 | $36.20 |
| 46 | Nebraska | $55,998 | $26.92 |
| 47 | Montana | $51,121 | $24.58 |
| 48 | Kentucky | $59,878 | $28.79 |
| 49 | Mississippi | $66,438 | $31.94 |
| 50 | South Carolina | $47,010 | $22.60 |
| 51 | Hawaii | $62,811 | $30.20 |
The highest-paying cities for technical sales specialists are San Francisco, CA, Phoenix, AZ, and Seattle, WA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Francisco, CA | $124,406 | $59.81 |
| 2 | Phoenix, AZ | $106,716 | $51.31 |
| 3 | Seattle, WA | $106,076 | $51.00 |
| 4 | Baltimore, MD | $105,237 | $50.59 |
| 5 | Cleveland, OH | $92,588 | $44.51 |
| 6 | Norwalk, CT | $92,477 | $44.46 |
| 7 | Englewood, CO | $90,275 | $43.40 |
| 8 | Piscataway, NJ | $90,141 | $43.34 |
| 9 | Boston, MA | $88,005 | $42.31 |
| 10 | New York, NY | $87,922 | $42.27 |
| 11 | Durham, NC | $87,094 | $41.87 |
| 12 | Fargo, ND | $87,051 | $41.85 |
| 13 | Washington, DC | $86,462 | $41.57 |
| 14 | Austin, TX | $86,411 | $41.54 |
| 15 | Chicago, IL | $85,587 | $41.15 |
| 16 | Atlanta, GA | $78,673 | $37.82 |
| 17 | Indianapolis, IN | $75,346 | $36.22 |
| 18 | Chattanooga, TN | $69,513 | $33.42 |
| 19 | Minneapolis, MN | $66,490 | $31.97 |
| 20 | Bentonville, AR | $66,140 | $31.80 |
A technical sales specialist's salary ranges from $57,000 a year at the 10th percentile to $129,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $129,000 | $10,750 | $62 |
| 75th Percentile | $107,000 | $8,917 | $51 |
| Average | $86,598 | $7,217 | $42 |
| 25th Percentile | $70,000 | $5,833 | $34 |
| 10th Percentile | $57,000 | $4,750 | $27 |
The highest paying types of technical sales specialists are technical sales manager, product specialist, and senior sales representative.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Territory Representative | $39,761 | $3,313 | $19.12 | 155,926 |
| Sales/Account Representative | $56,954 | $4,746 | $27.38 | 257,122 |
| Sales Representative | $56,591 | $4,716 | $27.21 | 205,456 |
| Marketing/Sales Representative | $62,917 | $5,243 | $30.25 | 274,768 |
| Territory Sales Representative | $34,431 | $2,869 | $16.55 | 219,928 |
| Area Sales Representative | $58,355 | $4,863 | $28.06 | 199,212 |
Top companies hiring technical sales specialists now:
Technical sales specialist salaries at Google and Microsoft are the highest-paying according to our most recent salary estimates. In addition, the average technical sales specialist salary at companies like Bloomberg and Hitachi Vantara are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | $152,903 | $73.51 | |
| 2 | Microsoft | $140,509 | $67.55 |
| 3 | Bloomberg | $135,216 | $65.01 |
| 4 | Hitachi Vantara | $132,371 | $63.64 |
| 5 | Intel | $130,647 | $62.81 |
| 6 | Palo Alto Networks | $129,703 | $62.36 |
| 7 | Autodesk | $127,617 | $61.35 |
| 8 | Dell | $125,826 | $60.49 |
| 9 | Univar | $122,187 | $58.74 |
| 10 | SAS Institute | $121,898 | $58.60 |
| 11 | Baker Hughes | $117,088 | $56.29 |
| 12 | FUJIFILM Medical Systems USA | $116,726 | $56.12 |
| 13 | Arista Networks | $115,719 | $55.63 |
| 14 | Auriga | $115,116 | $55.34 |
| 15 | FactSet | $114,527 | $55.06 |
| 16 | NTT Data International L.L.C. | $111,844 | $53.77 |
| 17 | IBM | $111,041 | $53.39 |
| 18 | Dassault Systèmes | $110,890 | $53.31 |
| 19 | PTC | $109,391 | $52.59 |
| 20 | Chromalox | $108,780 | $52.30 |
The average technical sales specialist salary has risen by $11,893 over the last ten years. In 2014, the average technical sales specialist earned $74,705 annually, but today, they earn $86,598 a year. That works out to a 10% change in pay for technical sales specialists over the last decade.
Compare technical sales specialist salaries for cities or states with the national average over time.
Compare technical sales specialist salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $86,600 | $41.63 | +6.5% |
| 2024 | $81,000 | $38.93 | +1.7% |
| 2023 | $79,600 | $38.28 | +1.1% |
| 2022 | $78,800 | $37.88 | -0.2% |
| 2021 | $78,900 | $37.95 | +3.5% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Smith & Nephew | Capital & Enabling Technology Sales Specialist (Remote, US) | Field, MN | 06/30/2025 | $60,000 |
| Sartorius AG | Technical Sales Specialist-Remote-LOS Angeles Area | Los Angeles, CA | 06/30/2025 | $90,000 |
| Land O Lakes | Equine Technical Sales Specialist | Portland, OR | 06/28/2025 | $105,040 |
| Aldevron | SR. Technical Sales Specialist-RNA | Boston, MA | 06/27/2025 | $90,000 |
| Bredemann Auto Group | Auto Sales/Vehicle Demonstrator/Tech Specialist | Glenview, IL | 06/27/2025 | $40,000 |
| Danaher Corporation | SR. Technical Sales Specialist-RNA | Boston, MA | 06/25/2025 | $90,000 |
| Merck | Technical Sales Development Specialist-Excipients (Field Based) | Downe, NJ | 06/25/2025 | $85,000 |
| Merck | Technical Sales Development Specialist-Excipients (Field Based) | Kankakee, IL | 06/25/2025 | $85,000 |
| Merck | Technical Sales Development Specialist-Excipients (Field Based) | San Jose, CA | 06/25/2025 | $85,000 |
| Danaher | SR. Technical Sales Specialist-RNA | Madison, WI | 06/24/2025 | $90,000 |
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