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The differences between web content writers and content writers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a web content writer, becoming a content writer takes usually requires 1-2 years. Additionally, a content writer has an average salary of $58,918, which is higher than the $54,169 average annual salary of a web content writer.
The top three skills for a web content writer include search engine optimization, HTML and content writing. The most important skills for a content writer are digital marketing, wordpress, and web content.
| Web Content Writer | Content Writer | |
| Yearly salary | $54,169 | $58,918 |
| Hourly rate | $26.04 | $28.33 |
| Growth rate | 13% | 4% |
| Number of jobs | 25,482 | 19,621 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 77% |
| Average age | 37 | 42 |
| Years of experience | 4 | 2 |
As the name entails, the job of a website content writer is to produce or write relevant web content. Your duties and responsibilities may include checking for high-performing and relevant keywords, creating or copy editing to keep the reader informed and to promote a company's product or service, and producing engaging content that will attract visitors and keep on browsing the website. In addition, you will be responsible for creating useful and unique content aimed at the readers and not just for search engines.
The job of content writers is to create the best possible written or visual content ranging from blog posts to press releases. They produce the content for various types of websites, including social networks, news aggregators, and e-commerce sites. The job of content writers is not limited to writing, but also ensuring that the content connects or is relevant to the website pages. They are expected to set the tone of the website and revise the content upon customers' or clients' requests. They are also responsible for assisting in the creation of style guides.
Web content writers and content writers have different pay scales, as shown below.
| Web Content Writer | Content Writer | |
| Average salary | $54,169 | $58,918 |
| Salary range | Between $38,000 And $75,000 | Between $40,000 And $84,000 |
| Highest paying City | Hoboken, NJ | San Francisco, CA |
| Highest paying state | New Jersey | California |
| Best paying company | Zoro | Cisco |
| Best paying industry | Technology | Finance |
There are a few differences between a web content writer and a content writer in terms of educational background:
| Web Content Writer | Content Writer | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 77% |
| Most common major | English | English |
| Most common college | Massachusetts Institute of Technology | Massachusetts Institute of Technology |
Here are the differences between web content writers' and content writers' demographics:
| Web Content Writer | Content Writer | |
| Average age | 37 | 42 |
| Gender ratio | Male, 39.0% Female, 61.0% | Male, 39.8% Female, 60.2% |
| Race ratio | Black or African American, 7.3% Unknown, 6.7% Hispanic or Latino, 13.5% Asian, 11.3% White, 60.8% American Indian and Alaska Native, 0.4% | Black or African American, 6.0% Unknown, 5.6% Hispanic or Latino, 7.8% Asian, 5.0% White, 75.2% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 9% | 16% |