How much do sales and marketing directors make?

Highly experienced sales and marketing directors should expect to earn closer to $200,000 in a year, while new sales and marketing directors should anticipate lower salaries that range from $70,000 to $90,000.

The salary range for a sales and marketing director is also impacted by organizational structure. Salary depends largely on the size and complexity of the organization a sales and marketing director works for.

If the company is larger and more complex, the director level is typically higher within the company, which is harder to achieve and will typically pay more.

Alternatively, in smaller and flatter companies, a person can achieve the sales and marketing director title with less experience and will typically be paid less.

Finally, the industry also impacts salary expectations for sales and marketing directors. Industries that rely highly on their sales teams (like finance, insurance, and technology industries) will often pay their sales and marketing directors significantly more money to pull in the best talent available.