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What is a sales agent in business?

By Zippia Team - Dec. 17, 2021

A sales agent in business is typically referred to as a sales representative. Sales representatives generally work for one company instead of being freelance sales agents and primarily sell the company's products and services to businesses or organizations.

They should be adept at closing out sales, negotiating, and providing customer service. They should be knowledgeable about the products or services of the manufacturer or producer they represent.

In addition to selling the products, they typically ensure the right products are delivered, follow customer leads, and pitch to prospective customers. At times, they may have to deal with tough situations, like customer complaints, and should know the proper company procedures and standards on how to fix the situation.

What is a sales agent in business?

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