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The differences between e-commerce analysts and analysts can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an e-commerce analyst and an analyst. Additionally, an analyst has an average salary of $73,007, which is higher than the $70,301 average annual salary of an e-commerce analyst.
The top three skills for an e-commerce analyst include digital marketing, google analytics and ecommerce. The most important skills for an analyst are customer service, troubleshoot, and data analysis.
| E-Commerce Analyst | Analyst | |
| Yearly salary | $70,301 | $73,007 |
| Hourly rate | $33.80 | $35.10 |
| Growth rate | 11% | 11% |
| Number of jobs | 66,876 | 253,138 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 67% |
| Average age | 44 | 44 |
| Years of experience | 4 | 4 |
An E-Commerce Analyst is responsible for evaluating the company's retail performance in various online market platforms. E-Commerce Analysts coordinate with the sales team in developing efficient marketing and promotional campaigns based on sales performance and data analytics. They also analyze web traffic, search engine ranking, and branding features. They evaluate the current market trends to identify business opportunities that would generate more resources for the business, drive potential clients, and increase its profitability.
Analysts are employees or individual contributors with a vast experience in a particular field that help the organization address challenges. They help the organization improve processes, policies, and other operations protocol by studying the current processes in place and determining the effectiveness of those processes. They also research industry trends and data to make sound inferences and recommendations on what the company should do to improve their numbers. Analysts recommend business solutions and often help the organization roll out these solutions. They ensure that the proposed action plans are effective and produce the desired results.
E-commerce analysts and analysts have different pay scales, as shown below.
| E-Commerce Analyst | Analyst | |
| Average salary | $70,301 | $73,007 |
| Salary range | Between $51,000 And $95,000 | Between $53,000 And $99,000 |
| Highest paying City | Bellevue, WA | Jersey City, NJ |
| Highest paying state | Washington | New Jersey |
| Best paying company | The Citadel | |
| Best paying industry | Internet | Technology |
There are a few differences between an e-commerce analyst and an analyst in terms of educational background:
| E-Commerce Analyst | Analyst | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 67% |
| Most common major | Business | Business |
| Most common college | Northwestern University | Northwestern University |
Here are the differences between e-commerce analysts' and analysts' demographics:
| E-Commerce Analyst | Analyst | |
| Average age | 44 | 44 |
| Gender ratio | Male, 58.6% Female, 41.4% | Male, 52.4% Female, 47.6% |
| Race ratio | Black or African American, 7.6% Unknown, 4.5% Hispanic or Latino, 8.5% Asian, 14.6% White, 64.7% American Indian and Alaska Native, 0.2% | Black or African American, 7.4% Unknown, 4.4% Hispanic or Latino, 8.5% Asian, 14.3% White, 65.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 12% | 12% |