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The differences between e-commerce analysts and business analysts can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an e-commerce analyst and a business analyst. Additionally, a business analyst has an average salary of $74,431, which is higher than the $70,301 average annual salary of an e-commerce analyst.
The top three skills for an e-commerce analyst include digital marketing, google analytics and ecommerce. The most important skills for a business analyst are project management, data analysis, and business analysis.
| E-Commerce Analyst | Business Analyst | |
| Yearly salary | $70,301 | $74,431 |
| Hourly rate | $33.80 | $35.78 |
| Growth rate | 11% | 9% |
| Number of jobs | 66,876 | 170,514 |
| Job satisfaction | - | 4 |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 71% |
| Average age | 44 | 44 |
| Years of experience | 4 | 4 |
An E-Commerce Analyst is responsible for evaluating the company's retail performance in various online market platforms. E-Commerce Analysts coordinate with the sales team in developing efficient marketing and promotional campaigns based on sales performance and data analytics. They also analyze web traffic, search engine ranking, and branding features. They evaluate the current market trends to identify business opportunities that would generate more resources for the business, drive potential clients, and increase its profitability.
Business analysts are employees who are responsible for interpreting business data and coming up with business solutions. They are well-versed in whatever business the company is in, and they have strong business acumen. They collect data related to the business and then interpret and analyze the data. Business analysts should be able to conduct different levels of analyses and must also be able to create a sound study. Once the analysis is done, they provide recommendations or strategic direction to decision-makers that will help the business become sustainable and grow.
E-commerce analysts and business analysts have different pay scales, as shown below.
| E-Commerce Analyst | Business Analyst | |
| Average salary | $70,301 | $74,431 |
| Salary range | Between $51,000 And $95,000 | Between $53,000 And $103,000 |
| Highest paying City | Bellevue, WA | Mountain View, CA |
| Highest paying state | Washington | Washington |
| Best paying company | The Citadel | |
| Best paying industry | Internet | Finance |
There are a few differences between an e-commerce analyst and a business analyst in terms of educational background:
| E-Commerce Analyst | Business Analyst | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 71% |
| Most common major | Business | Business |
| Most common college | Northwestern University | Stanford University |
Here are the differences between e-commerce analysts' and business analysts' demographics:
| E-Commerce Analyst | Business Analyst | |
| Average age | 44 | 44 |
| Gender ratio | Male, 58.6% Female, 41.4% | Male, 53.9% Female, 46.1% |
| Race ratio | Black or African American, 7.6% Unknown, 4.5% Hispanic or Latino, 8.5% Asian, 14.6% White, 64.7% American Indian and Alaska Native, 0.2% | Black or African American, 6.2% Unknown, 4.7% Hispanic or Latino, 8.8% Asian, 12.0% White, 67.7% American Indian and Alaska Native, 0.5% |
| LGBT Percentage | 12% | 11% |