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Graphic designer/production vs graphic designer, marketing

The differences between graphic designer/productions and graphic designers, marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a graphic designer/production and a graphic designer, marketing. Additionally, a graphic designer, marketing has an average salary of $48,763, which is higher than the $48,619 average annual salary of a graphic designer/production.

The top three skills for a graphic designer/production include graphic design, adobe photoshop and adobe illustrator. The most important skills for a graphic designer, marketing are adobe creative suite, brochures, and blog posts.

Graphic designer/production vs graphic designer, marketing overview

Graphic Designer/ProductionGraphic Designer, Marketing
Yearly salary$48,619$48,763
Hourly rate$23.37$23.44
Growth rate3%3%
Number of jobs95,831115,113
Job satisfaction--
Most common degreeBachelor's Degree, 63%Bachelor's Degree, 71%
Average age3838
Years of experience1212

What does a graphic designer/production do?

A Graphics Designer in production is the person in charge of designing and interpreting ideas pointed out by the client or the company. The graphics designer must use market standard applications and techniques to produce attention-grabbing designs intended to market a product, service, or company. Graphic designers are an integral part of a company's digital marketing, especially over the internet. The graphic designer must have a good eye for style, typesetting, and the use of colors.

What does a graphic designer, marketing do?

A graphic designer of marketing specializes in developing creative imagery as part of a company's marketing efforts. Their responsibilities typically revolve around coordinating with the marketing team to share insights and strategies, conceptualizing designs in adherence to objectives and deadlines, and preparing presentations. One may also subject designs into various revisions and edits as needed. Furthermore, as a graphic designer, it is also essential to keep abreast of the latest trends and have an understanding of the target audience.

Graphic designer/production vs graphic designer, marketing salary

Graphic designer/productions and graphic designers, marketing have different pay scales, as shown below.

Graphic Designer/ProductionGraphic Designer, Marketing
Average salary$48,619$48,763
Salary rangeBetween $35,000 And $67,000Between $34,000 And $69,000
Highest paying CityMenlo Park, CASanta Rosa, CA
Highest paying stateMarylandWashington
Best paying companyOptimum NutritionApple
Best paying industryTechnologyTechnology

Differences between graphic designer/production and graphic designer, marketing education

There are a few differences between a graphic designer/production and a graphic designer, marketing in terms of educational background:

Graphic Designer/ProductionGraphic Designer, Marketing
Most common degreeBachelor's Degree, 63%Bachelor's Degree, 71%
Most common majorGraphic DesignGraphic Design
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Graphic designer/production vs graphic designer, marketing demographics

Here are the differences between graphic designer/productions' and graphic designers, marketing' demographics:

Graphic Designer/ProductionGraphic Designer, Marketing
Average age3838
Gender ratioMale, 57.0% Female, 43.0%Male, 39.9% Female, 60.1%
Race ratioBlack or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%Black or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%
LGBT Percentage13%13%

Differences between graphic designer/production and graphic designer, marketing duties and responsibilities

Graphic designer/production example responsibilities.

  • Manage production of products; custom banners, t-shirts, satin flags, from concept to final product.
  • Manage various publications including catalogs, catalog inserts, brochures, mailers and advertising material.
  • Develop and update conference materials, including PowerPoint presentations, posters, handouts, badges, table tents, and folders.
  • Produce corporate identity systems and collateral print materials, print advertising, product/capabilities brochures, direct mail and newsletters.
  • Produce daily, weekly and monthly newsletters in both print and HTML.
  • Create cleaner HTML email templates and help others within the group improve their HTML skills.
  • Show more

Graphic designer, marketing example responsibilities.

  • Manage company website by editing content and updating news and promotions keeping information current using CSS.
  • Manage brand integrity through social media development and Facebook integration, keeping a consistent look and feel through multiple consumer interactions.
  • Design duties include band posters, weekly newspaper print ads and hand-outs for specific events among other things.
  • Design and produce presentation boards, PowerPoint presentations, brochures, promotional/collateral material, invitations, illustration.
  • Used CSS to update online newsletter templates to comply with company branding.
  • Create event collateral, build HTML emails, construct print ads, and assist in marketing strategies.
  • Show more

Graphic designer/production vs graphic designer, marketing skills

Common graphic designer/production skills
  • Graphic Design, 14%
  • Adobe Photoshop, 9%
  • Adobe Illustrator, 8%
  • Art Direction, 6%
  • Adobe Indesign, 5%
  • Signage, 5%
Common graphic designer, marketing skills
  • Adobe Creative Suite, 6%
  • Brochures, 5%
  • Blog Posts, 4%
  • Adobe Photoshop, 4%
  • Graphic Design, 4%
  • Flyers, 4%

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