Internet marketer vs e-tailer

The differences between internet marketers and e-tailers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 1-2 years to become an internet marketer, becoming an e-tailer takes usually requires 2-4 years. Additionally, an e-tailer has an average salary of $75,106, which is higher than the $52,919 average annual salary of an internet marketer.

Internet marketer vs e-tailer overview

	Internet Marketer	E-Tailer
Yearly salary	$52,919	$75,106
Hourly rate	$25.44	$36.11
Growth rate	10%	9%
Number of jobs	7,327	882
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 62%	Bachelor's Degree, 100%
Average age	44	44
Years of experience	2	4

Internet marketer vs e-tailer salary

Internet marketers and e-tailers have different pay scales, as shown below.

	Internet Marketer	E-Tailer
Average salary	$52,919	$75,106
Salary range	Between $28,000 And $97,000	Between $42,000 And $132,000
Highest paying City	-	-
Highest paying state	-	-
Best paying company	-	-
Best paying industry	-	-

Differences between internet marketer and e-tailer education

There are a few differences between an internet marketer and an e-tailer in terms of educational background:

	Internet Marketer	E-Tailer
Most common degree	Bachelor's Degree, 62%	Bachelor's Degree, 100%
Most common major	Business	Communication
Most common college	University of Pennsylvania	Stanford University

Internet marketer vs e-tailer demographics

Here are the differences between internet marketers' and e-tailers' demographics:

	Internet Marketer	E-Tailer
Average age	44	44
Gender ratio	Male, 63.2% Female, 36.8%	Male, 33.3% Female, 66.7%
Race ratio	Black or African American, 6.2% Unknown, 4.7% Hispanic or Latino, 8.8% Asian, 12.0% White, 67.7% American Indian and Alaska Native, 0.5%	Black or African American, 6.4% Unknown, 4.6% Hispanic or Latino, 9.4% Asian, 8.8% White, 70.4% American Indian and Alaska Native, 0.4%
LGBT Percentage	11%	11%

Differences between internet marketer and e-tailer duties and responsibilities

Internet marketer example responsibilities.

Generate via the internet target leads for online and offline clients thereby helping to increase their ROI.
Lead redesign of corporate website and e-commerce storefront that simplify navigation and increase customer satisfaction rating.
Develop games base on PHP, MySQL, HTML, CSS.
Develop, operate and promote marketing website, using HTML, javascript, PHP and MySQL.
Work with blogging platforms (i.e.
Develop pay-per-click advertising campaigns and create Internet ads.

E-tailer example responsibilities.

Maintain documentation and manage HSE reporting procedures for company and regulatory agencies such as OSHA.
Develop a customer marketing database and CRM program and optimize use of customer information to streamline internet sales departments.
Develop a customer marketing database and CRM program and optimize use of customer information to streamline internet sales departments.

Internet marketer vs e-tailer skills

Common internet marketer skills

Website Traffic, 24%
Search Engine Optimization, 11%
Keyword Research, 7%
Facebook, 6%
Link Building, 5%
Google Adwords, 3%

Common e-tailer skills

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Updated January 8, 2025

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