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Junior buyer/buyer vs media buyer

The differences between junior buyers/buyers and media buyers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a junior buyer/buyer and a media buyer. Additionally, a media buyer has an average salary of $74,390, which is higher than the $52,374 average annual salary of a junior buyer/buyer.

The top three skills for a junior buyer/buyer include purchase orders, MRP and ERP. The most important skills for a media buyer are digital marketing, campaign performance, and media buying.

Junior buyer/buyer vs media buyer overview

Junior Buyer/BuyerMedia Buyer
Yearly salary$52,374$74,390
Hourly rate$25.18$35.76
Growth rate-8%
Number of jobs22,37020,884
Job satisfaction-4
Most common degreeBachelor's Degree, 64%Bachelor's Degree, 87%
Average age4848
Years of experience66

What does a junior buyer/buyer do?

A junior buyer/buyer is in charge of purchasing supplies in adherence to company goals. Their responsibilities typically revolve around participating in meetings that discuss the kinds of products to procure, performing research and analysis to find the ideal vendors or suppliers, liaising and negotiating with external parties, maintaining invoices and records of all transactions, and producing progress reports. Furthermore, it is essential to monitor the shipment and deliveries of supplies, ensuring accuracy and timeliness. Should there be any problems, it is necessary to coordinate with vendors right away.

What does a media buyer do?

Media Buyers are marketing professionals who manage the company's advertisements. They create the company's media plan to determine the advertising needs of the company. They negotiate with external providers to get the best advertisement placement values. To do this, Media Buyers are expected to conduct thorough research on the different advertising companies, networks, media, size of placement, and length of advertisement. Their research must consider the target market and determine the best media to reach their target market. Media Buyers should have good negotiation skills and must be able to maintain good working relationships with providers.

Junior buyer/buyer vs media buyer salary

Junior buyers/buyers and media buyers have different pay scales, as shown below.

Junior Buyer/BuyerMedia Buyer
Average salary$52,374$74,390
Salary rangeBetween $39,000 And $69,000Between $56,000 And $98,000
Highest paying CityJersey City, NJBurlington, VT
Highest paying stateNew JerseyVermont
Best paying companyAstronicsBloomberg
Best paying industryFinanceProfessional

Differences between junior buyer/buyer and media buyer education

There are a few differences between a junior buyer/buyer and a media buyer in terms of educational background:

Junior Buyer/BuyerMedia Buyer
Most common degreeBachelor's Degree, 64%Bachelor's Degree, 87%
Most common majorBusinessCommunication
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Junior buyer/buyer vs media buyer demographics

Here are the differences between junior buyers/buyers' and media buyers' demographics:

Junior Buyer/BuyerMedia Buyer
Average age4848
Gender ratioMale, 29.8% Female, 70.2%Male, 30.1% Female, 69.9%
Race ratioBlack or African American, 9.0% Unknown, 4.4% Hispanic or Latino, 12.4% Asian, 7.8% White, 65.7% American Indian and Alaska Native, 0.8%Black or African American, 8.9% Unknown, 4.4% Hispanic or Latino, 12.2% Asian, 7.7% White, 66.1% American Indian and Alaska Native, 0.8%
LGBT Percentage7%7%

Differences between junior buyer/buyer and media buyer duties and responsibilities

Junior buyer/buyer example responsibilities.

  • Manage and purchase commodities ranging from foil packaging and corrugate packaging to numerous food ingredients.
  • Assure suppliers comply with safety and quality alignments within company standards and manage non-conformance reporting for logistics as per company policy.
  • Source through ERP system to accommodate qualify requirements put out by OEM sales force.
  • Maintain ISO compliance status by ensuring all documents, processes, forms follow ISO standards.
  • Assist in requesting RFQ's for procurement of components need for refinery project in Beaumont, TX.
  • Review, evaluate, and approve specifications for issuing and awarding bids to suppliers through RFQ process.
  • Show more

Media buyer example responsibilities.

  • Manage both PPC and display buys across a network of clients.
  • Manage day to day performance expectation of SEO, SEM, and outside vendors.
  • Manage the client's Youtube page and report monthly on all social media platforms.
  • Manage the @ RCIHelp twitter account and provide RCI consumers with direct responses and posts.
  • Implement, alter and write algorithms using SQL in order to increase efficiency within the portfolios manage.
  • Negotiate, develop, monitor and manage delivery of book campaigns on CPA, CPC and CPM models.
  • Show more

Junior buyer/buyer vs media buyer skills

Common junior buyer/buyer skills
  • Purchase Orders, 31%
  • MRP, 7%
  • ERP, 5%
  • Data Entry, 4%
  • Strong Analytical, 3%
  • JR, 3%
Common media buyer skills
  • Digital Marketing, 18%
  • Campaign Performance, 9%
  • Media Buying, 8%
  • Facebook, 7%
  • Google Analytics, 6%
  • Media Planning, 5%

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