Marketing director jobs in Bethlehem, PA - 83 jobs

Verilogue brings patients, physicians and the healthcare industry together to share information, enhance disease understanding and participate in medical marketing research. In order to develop more effective medicines and communication materials for patients and physicians, the healthcare industry requires more insightful customer data. Verilogue's patent-pending technology system captures information at the point-of-practice ™ and enables physicians to digitally record conversations with select patients each month. Verilogue provides a secure and confidential way for patients and physicians to share opinions during office interactions. To learn more, visit ************************* Job Description Verilogue seeks an experienced corporate marketing professional who will be responsible for implementing Verilogue's marketing strategy and internal and external corporate communications. Primary Job Responsibilities Execute product and corporate marketing plans that articulate the value of Verilogue and our products in a compelling and engaging manner. Work with internal teams and external agencies to develop marketing collateral and communications materials, including brochures, newsletters, direct mail/email campaigns, etc. Administer Verilogue's electronic marketing efforts including supervision of Web site design and maintenance. Research and assist with the development of strategies and plans that identify marketing opportunities, direct marketing, and new project development. Oversee new product advertising plans, develop and enhance product positioning and collateral materials for introduction into new markets. Interface with and support the business development team, providing high-quality sales tools and materials. Assist with the development and management of PR programs. Develop publication plans supporting Verilogue's overall business, individual product lines and expert personnel. Develop process and assess metrics (ROI) for marketing activities. Define, negotiate and oversee related external vendor relationships and partnerships. Key Competencies Excellence in delivering creative marketing, advertising and public relations communications that drive results is a key requirement for the position Outstanding oral and written communication skills with attention to detail are needed Strong project management skills are required Demonstrated ability to work as a team player and collaborate across functions Able to work in a fast-paced environment and adapt to changing priorities Experience working with advocacy groups a plus Passion for healthcare, online social networks and marketing analytics are a plus Qualifications Bachelors degree in marketing or business required, Masters degree or MBA a plus 1-3 years product communications, marketing, or strategy consulting experience including proven ability to run projects from the idea phase to completion, working across departments and with outside partners/vendors Business to business marketing or relationship based marketing experience is required Knowledge of the pharmaceutical and healthcare industry preferred Experience in affiliate or partnership marketing a plus Advanced abilities with MS Office is required, particularly with PowerPoint Sample of a creative dossier or effective document delivered in the past Additional Information Verilogue provides a base salary commensurate with candidate experience and position requirements. Health and welfare benefits include medical, prescription, dental and vision plans. Other benefits include a 401(k) retirement plan, life and accidental death insurance, paid vacation and holidays. Our employees also enjoy flexible schedules and a casual work environment. Verilogue rewards personal excellence in the pursuit of our common goals and is extraordinarily respectful of the individual and of the creative, intellectual and cultural diversity of our team. Our culture has allowed us to attract and retain talented individuals who are driven by a vision of the way we will transform the practice of health care communication. If you are interested in joining Verilogue, please apply online at ***************** .

The Marketing Manager will be a strong steward of Profeta Farms' brand, overseeing all internal marketing, merchandising, and events; as well as developing and executing a strong external marketing and PR program. The Communications Manager will interface with all farm and on-farm market leadership across all departments to ensure a consistent brand, style, and voice. This position will report to the CEO. Duties and Responsibilities ● Develop, implement, and maintain the farm's marketing plan and corresponding budget. Profeta Farms' marketing strategy includes internal (in-store), external, community events, and public relations. The goal of our external marketing strategy is to continuously cultivate new customers, while delighting our current customers with exciting and engaging content. ● Develop the market signage program in concert with GM and department managers to meet their needs and create an outstanding shopping experience. Work to continuously improve the market signage program while maintaining a balance of efficiency. Monitor signage program for compliance. ● Create the brand's style guide to ensure consistency over time. ● Engage in creative marketing tasks as necessary to execute the plan, such as, but not limited to, writing press releases, designing print marketing pieces, designing digital marketing posts, writing email content, and designing email blasts. ● Keep the Profeta Farms' website updated. ● Buy advertising and media space as needed, as dictated by the CEO. ● Develop relationships with local publications and send press releases as appropriate. ● Promote opportunities to build email list and manage email marketing program. Train staff as needed to support. ● Manage a robust social media program, including copywriting and image collection. Engage market managers and team leaders to contribute content. ● Promote, and maintain customer loyalty programs. ● Promote, and maintain seasonal events in collaboration with the market's leadership team. ● Promote, and maintain the farm's agritourism and education programs. ● Receive and respond to requests from managers for marketing materials. ● Receive and respond to requests from community organizations for donations and collaborations. Establish a protocol and criteria for selection. Decide what community events are a best fit for the business calendar and budget. ● Develop a plan for annual customer surveys to improve customer service and offerings. ● Supervise and monitor the work of any marketing contractors, interns, or associates. Qualifications and Experience Affinity for local food and knowledge of a wide variety of produce; a match for our values ● 4+ years experience in a design and marketing role with strategy and budget responsibility. ● 2+ years experience in a retail role that involved a store signage program. ● General knowledge of specialty/natural foods, farm market retail operations, and culinary trends - a strong frame of reference for competition, products, pricing, and promotions. ● Event experience preferred. ● Strong skills in graphic design and publishing software such as Photoshop, Canva and InDesign. ● Proficient in Microsoft Excel to manage and budget. ● Proficient in general computer applications such as email, file sharing, and Microsoft Word. ● Highly organized and able to manage multiple projects and a complex marketing calendar with a high output of weekly deliverables. ● Good sense of humor - able to project a relaxed demeanor while under stress. ● Excellent verbal and written communication skills ● Organized and systems oriented approach to problem solving ● Leadership skills ● Flexible schedule including evenings, weekends, and some holidays as needed for events. Physical Requirements The physical demands described here represent those that must be met in order to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. ● Sit and review information on a computer screen or on paper for long periods of time ● Reach with hands and arms ● Walk, climb, balance, and stoop ● Lift or move up to 25 pounds, unassisted Compensation: Based on experience. Competitive base salary plus upside based on financial performance of market and successful utilization of Profeta Farms products. Benefits include PTO, medical insurance, life insurance, and a stipend of food from the farm. DISCLAIMER The duties, elements, responsibilities, skills, functions, experience, requirements, and conditions listed in this are representative only, and are not inclusive of all tasks an employee may be required to perform. The employer reserves the right to revise this job description at any time, and require employees to perform other tasks as circumstances or conditions of the business, competition, or work environment change. All qualified applicants will receive consideration without discrimination because of race, color, religion, national origin, sex, marital status, status with regard to public assistance, member or activity in local commission, the presence of disabilities, sexual orientation, age, or any other characteristic protected by law.

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at ******************* Job Function: Technology Product & Platform Management Job Sub Function: Technical Product Management Job Category: People Leader All Job Posting Locations: Horsham, Pennsylvania, United States of America, Raritan, New Jersey, United States of America, Titusville, New Jersey, United States of America Job Description: Johnson & Johnson Innovative Medicine is currently recruiting for a Director, Advanced Therapies CMO (Contract Manufacturing Organization) Enablement Technology, located in Raritan, NJ; Titusville, NJ; or Horsham, PA to support the cell therapies business working with the growth and partnerships team. This position will be a part of the Advanced Therapies (AT) Patient Journey Orchestration team that provides technology solutions, strategies, and project execution for the cell and gene therapies business. In this capacity, the technology leader is expected to provide leadership around solution experience and roadmap, relationship management, project/program management, business process improvement, quality, and compliance. The position requires direct interaction with internal and external partners and technology colleagues to understand the capabilities and process requirements for cell therapy across all functional areas (Commercial, Clinical, Supply Chain, Medical Affairs, Quality). Responsibilities: Represent JJT in a leadership role to define solution approach and technologies, plan for implementation, and be responsible for the delivery and support of all technology tactics. Partner with external and internal manufacturing partners to execute technology enablement and roadmap development. Support integration and collaboration with TranSCend ERP program. Work with JJT product group leaders across Innovative Medicine Supply Chain and AT Supply Chain. Monitor and maintain progress on all key project phases utilizing existing tools and methodologies; Establish and run the technology program governance to ensure clear accountability decision making, and consolidated view of project plans, financials, risks and issues. Responsible for technology budgets, resources, and delivery timelines. Structure vendor relationships and evaluate proof-of-concept projects that demonstrate value and validate user needs to deliver a reliable and seamless customer experience. Understand and explain external customer perspectives, internal partner needs, market opportunities, industry benchmarks, and system connections/constraints to ensure value creation and process efficiencies. Ensure that J&J information assets are appropriately identified, valued and protected according to local laws and worldwide security policies. Lead vendor partners and cross-JJT core-team on the definition, planning, and execution of current and future state needs for cell therapy related technology platforms and solutions. Implement and evolve program governance structure to ensure clear accountability decision making, leading to a single consolidated view of project plans, financials, risks and issues for the solution ecosystem. Qualifications Bachelor's degree is required. 15 years of IT experience is required. Business Experience. Life sciences or health care industry experience is required. Knowledge/experience with Oncology/Cell & Gene Therapy is preferred. Experience with supply chain business (Manufacturing, Planning/Deliver, Quality, Procurement) is required. Experience with SAP/ERP deployment required. Project Management experience delivering large scale technology projects from concept through delivery and operations is required. 10 years of people management experience is required. #LI-Hybrid #JNJTECH Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act. Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants' needs. If you are an individual with a disability and would like to request an accommodation, please contact us via *******************/contact-us/careers or contact AskGS to be directed to your accommodation resource. Required Skills: Preferred Skills: Analytical Reasoning, Cost Management, Developing Others, Fact-Based Decision Making, Human-Computer Interaction (HCI), Inclusive Leadership, Leadership, New Program Development, Performance Measurement, Product Development, Product Strategies, Project Management Methodology (PMM), Research and Development, Software Development Management, Stakeholder Management, Strategic Supply Chain Management The anticipated base pay range for this position is : The anticipated base pay range for this position is: $150,000- $258,750 Additional Description for Pay Transparency: Subject to the terms of their respective plans, employees and/or eligible dependents are eligible to participate in the following Company sponsored employee benefit programs: medical, dental, vision, life insurance, short- and long-term disability, business accident insurance, and group legal insurance. Subject to the terms of their respective plans, employees are eligible to participate in the Company's consolidated retirement plan (pension) and savings plan (401(k)). This position is eligible to participate in the Company's long-term incentive program. Subject to the terms of their respective policies and date of hire, Employees are eligible for the following time off benefits: Vacation -120 hours per calendar year Sick time - 40 hours per calendar year; for employees who reside in the State of Washington -56 hours per calendar year Holiday pay, including Floating Holidays -13 days per calendar year Work, Personal and Family Time - up to 40 hours per calendar year Parental Leave - 480 hours within one year of the birth/adoption/foster care of a child Condolence Leave - 30 days for an immediate family member: 5 days for an extended family member Caregiver Leave - 10 days Volunteer Leave - 4 days Military Spouse Time-Off - 80 hours Additional information can be found through the link below. *********************************************

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at ******************* Job Function: Technology Product & Platform Management Job Sub Function: Technical Product Management Job Category: People Leader All Job Posting Locations: Horsham, Pennsylvania, United States of America, Raritan, New Jersey, United States of America, Titusville, New Jersey, United States of America Job Description: Johnson & Johnson Innovative Medicine is currently recruiting for a Director, Advanced Therapies CMO (Contract Manufacturing Organization) Enablement Technology, located in Raritan, NJ; Titusville, NJ; or Horsham, PA to support the cell therapies business working with the growth and partnerships team. This position will be a part of the Advanced Therapies (AT) Patient Journey Orchestration team that provides technology solutions, strategies, and project execution for the cell and gene therapies business. In this capacity, the technology leader is expected to provide leadership around solution experience and roadmap, relationship management, project/program management, business process improvement, quality, and compliance. The position requires direct interaction with internal and external partners and technology colleagues to understand the capabilities and process requirements for cell therapy across all functional areas (Commercial, Clinical, Supply Chain, Medical Affairs, Quality). Responsibilities: Represent JJT in a leadership role to define solution approach and technologies, plan for implementation, and be responsible for the delivery and support of all technology tactics. Partner with external and internal manufacturing partners to execute technology enablement and roadmap development. Support integration and collaboration with TranSCend ERP program. Work with JJT product group leaders across Innovative Medicine Supply Chain and AT Supply Chain. Monitor and maintain progress on all key project phases utilizing existing tools and methodologies; Establish and run the technology program governance to ensure clear accountability decision making, and consolidated view of project plans, financials, risks and issues. Responsible for technology budgets, resources, and delivery timelines. Structure vendor relationships and evaluate proof-of-concept projects that demonstrate value and validate user needs to deliver a reliable and seamless customer experience. Understand and explain external customer perspectives, internal partner needs, market opportunities, industry benchmarks, and system connections/constraints to ensure value creation and process efficiencies. Ensure that J&J information assets are appropriately identified, valued and protected according to local laws and worldwide security policies. Lead vendor partners and cross-JJT core-team on the definition, planning, and execution of current and future state needs for cell therapy related technology platforms and solutions. Implement and evolve program governance structure to ensure clear accountability decision making, leading to a single consolidated view of project plans, financials, risks and issues for the solution ecosystem. Qualifications Bachelor's degree is required. 15 years of IT experience is required. Business Experience. Life sciences or health care industry experience is required. Knowledge/experience with Oncology/Cell & Gene Therapy is preferred. Experience with supply chain business (Manufacturing, Planning/Deliver, Quality, Procurement) is required. Experience with SAP/ERP deployment required. Project Management experience delivering large scale technology projects from concept through delivery and operations is required. 10 years of people management experience is required. #LI-Hybrid #JNJTECH Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act. Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants' needs. If you are an individual with a disability and would like to request an accommodation, please contact us via *******************/contact-us/careers or contact AskGS to be directed to your accommodation resource. Required Skills: Preferred Skills: Analytical Reasoning, Cost Management, Developing Others, Fact-Based Decision Making, Human-Computer Interaction (HCI), Inclusive Leadership, Leadership, New Program Development, Performance Measurement, Product Development, Product Strategies, Project Management Methodology (PMM), Research and Development, Software Development Management, Stakeholder Management, Strategic Supply Chain Management The anticipated base pay range for this position is : The anticipated base pay range for this position is: $150,000- $258,750 Additional Description for Pay Transparency: Subject to the terms of their respective plans, employees and/or eligible dependents are eligible to participate in the following Company sponsored employee benefit programs: medical, dental, vision, life insurance, short- and long-term disability, business accident insurance, and group legal insurance. Subject to the terms of their respective plans, employees are eligible to participate in the Company's consolidated retirement plan (pension) and savings plan (401(k)). This position is eligible to participate in the Company's long-term incentive program. Subject to the terms of their respective policies and date of hire, Employees are eligible for the following time off benefits: Vacation -120 hours per calendar year Sick time - 40 hours per calendar year; for employees who reside in the State of Washington -56 hours per calendar year Holiday pay, including Floating Holidays -13 days per calendar year Work, Personal and Family Time - up to 40 hours per calendar year Parental Leave - 480 hours within one year of the birth/adoption/foster care of a child Condolence Leave - 30 days for an immediate family member: 5 days for an extended family member Caregiver Leave - 10 days Volunteer Leave - 4 days Military Spouse Time-Off - 80 hours Additional information can be found through the link below. *********************************************

We need a creative marketer who can appear in videos, tell our story, create strong written content, and run campaigns across multiple channels. You must be comfortable on camera, able to produce videos and blogs, manage Google Ads, and build optimized WordPress pages that convert healthcare decision-makers into leads. Responsibilities • Create and appear in videos for social media, ads, and our website • Produce blog content that supports campaigns and improves SEO • Build and optimize Google Ads and other paid campaigns • Manage keywords, negatives, bidding, and conversion tracking • Build and improve WordPress landing pages and service pages • Strengthen site messaging, layout, and conversion flow • Run campaigns across Google, social platforms, and email • Review performance weekly and adjust quickly • Provide reports on lead volume, spend, ROI, and content performance Requirements • Comfortable appearing on camera and telling our story • Strong video creation and editing skills • Strong blog and social content creation skills • Google Ads certified with proven hands-on experience • Experience generating B2B leads, ideally in healthcare staffing or consulting • Strong WordPress page-building and optimization skills • Skilled with Google Analytics and Tag Manager • Able to diagnose issues quickly and improve results fast

Available: September 2025 A multi-billion dollar manufacturer is looking to hire a Marketing Manager into a newly created role, open due to company growth. This employer is known for their excellent company culture, employee longevity and opportunity for career advancement, and consistent growth. The Marketing Manager will be responsible for developing, executing, and overseeing key marketing strategies for a thriving division. Areas of focus will include research related to competitive and emerging markets, will support key initiatives, manage marketing for product launches, create new marketing tools to support subsidiaries, and outreach to existing customers and new clients. The Marketing Manager will also oversee the execution of digital marketing efforts and digital marketing key metrics and analytics. The Manager will mentor and support the Marketing Specialist. Responsibilities: Collaborate and support a long-term comprehensive marketing plan - for social, blogs, e-blasts, websites, whitepapers, and editorials. Analyze current marketing to maximize key metrics and develop future enhancements. Support consistent brand image, presentation, and messaging across all marketing platforms. Conduct research and analyze data to develop marketing strategies. Develop/Execute innovative marketing campaigns for current and new product introductions. Work closely with internal departments and subsidiaries. Write creative copy for campaigns. Develop presentations for both internal and external stakeholders. Manage Marketing Specialist, and any future team members, assign tasks, and provide guidance. Experience & Qualifications: Required: 5 - 10 years of work experience in supervisory, management, or professional level role with emphasis on advertising/marketing Experience with digital marketing campaigns Proven record of collaborating/supporting successful marketing campaigns Excellent written communication skills Proven experience with social media marketing (paid and organic) Preferred: Experience managing and mentoring team members. Excellent communication skills, including the ability to effectively articulate complex ideas and influence others. Demonstrated ability to work collaboratively with cross-functional teams Education/Qualifications: Undergraduate Business Administration/Marketing, required Skills & Competencies: Analytical mindset with the ability to analyze problems and strategize solutions Excellent attention to detail and accuracy Exceptional people skills; a team player with ability to work collaboratively and effectively across functional areas and all levels of the organization Demonstrated ability to develop and execute strategic marketing plans Ability to inspire, energize, develop, and build rapport at all levels within an organization Ability to work effectively in a fast-paced and, at times, stressful environment with high-pressure situations that require clear and sound decisions/actions A high standard in work quality and ability to follow through is necessary Excellent written and verbal communication skills with an effective presentation style for all levels of stakeholder Strong critical thinking and critical thinking skills with the ability to assess business issues Strong supervisory and leadership skills; builds positive working relationships with staff; can effectively lead, coach/mentor junior staff members Proven ability to work in an ambiguous environment and collaborate across multiple areas to achieve a common business objective Ability to multitask, prioritize, and delegate (when appropriate) to manage time efficiently and to meet deadlines Professional appearance & conduct Adept at supporting the Culture and Heritage of our company Working knowledge of Microsoft Office software Compensation & Benefits: Competitive compensation + annual bonus Group health insurance that includes high quality medical, dental, vision and prescription coverage with a low employee premium Retirement Savings Plan with company match and a 3% employer contribution Paid company holidays, paid personal holidays, and paid vacation days annually Employee assistance program Fitness Discounts Promotional opportunities

ADP is hiring a Sr. Manager, Account-Based Marketing. In this position, you will be responsible for leading and implementing the Account-Based Marketing (ABM) / Account-Based Experience (ABX) strategy and execution to drive predictable activity and improve the quality of sales pipeline. The successful candidate will have the ability to convert desired business outcomes into an always-on ABM/ABX programs, including one-to-one, one-to-few, and one-to-many approaches. You will co-develop and manage the overall ABM/ABX program, including ideal customer profile design (ICP), buyer journey mapping, execution and optimization of digital and offline demand generation initiatives, display advertising, website personalization, email, social, events and others. You will coordinate with all related functions (e.g., Digital Marketing, Product Marketing, Sales Enablement, Sales, Content Marketing, Marketing Leadership, etc.) to co-build a comprehensive ABM/ABX approach to meet key objectives and drive growth. At ADP we are driven by your success. We engage your unique talents and perspectives. We welcome your ideas on how to do things differently and better. In your efforts to achieve, learn and grow, we support you all the way. If success motivates you, you belong at ADP. We strive for every interaction to be driven by our CORE values: Insightful Expertise, Integrity is Everything, Service Excellence, Inspiring Innovation, Each Person Counts, Results-Driven, & Social Responsibility. RESPONSIBILITIES: Partners with sales and marketing leaders/functions and ABX CoE to develop and own ABM/ABX program roadmap aligned to specific business outcomes Partner on overall ABM/ABX strategy and development, including the management and ongoing maintenance of ICP/segment criteria, buyer journey mapping and design, marketing/sales ABM/ABX program portfolio Assist in identify, develop and maintain ABM/ABX segmentation approach and design build of ideal customer profile (ICP) for strategic targeting and dynamic personalization Partner with marketing technologists for hands-on development, execution, and orchestration of online (paid media, website personalization, email, etc.) and offline (direct mail, phone, etc.) ABM initiatives to drive new opportunities and nurture existing database of target ICP leads/accounts Improve operational processes and reporting related to demand generation programs to measure effectiveness, performance and ROI of marketing spend Take a data-driven approach to develop and optimize the efficiency and effectiveness of marketing channels to better nurture leads, increase conversion rates and improve the integrity of the overall database Work with Analytics Team to analyze campaign outcomes in detail, drawing insights and presenting results clearly to facilitate sound decision making and to continuously optimize our targeting and marketing mix Continuously seek improvement and automation opportunities, and pursue different approaches & tools to experiment with Identify and leverage prior executed campaigns, programs, and web assets to simplify deliverables and streamline program development process and share best practices to enable synergies and economies of scale to be realized across the entire organizational entity. Manage responsibility for all internal stakeholder approval for assigned programs and campaigns. Proactively monitors emerging B2B demand generation market strategies and tactics to identify potential new opportunities for ADP. Manages, schedules and controls daily activities and budget of projects with cross-functional management of teams across Marketing and Sales. This may include very complex initiatives that require a highly strategic approach to development. Identifies gaps and escalates requests for incremental funding if deemed necessary.

Requisition Number: 35 Manager External Description: External Descriptionxxxx City: New Hope State: Pennsylvania Community / Marketing Title: Senior Marketing Manager Company Profile: Location_formattedLocationLong: New Hope, Pennsylvania US CountryEEOText_Description:

Meet Instinct 👋 Instinct Science is an animal health software company that helps the world's leading veterinary practices deliver exceptional patient care, improve staff efficiency, and minimize team stress and burnout. Our easy-to-use EMR platform acts as the nerve center for veterinarians, veterinary nurses, and support staff alike, fostering seamless collaboration across teams. With our January 2024 acquisition of VetMedux, a company providing trusted education (Clinician's Brief) and clinical decision support (Standards of Care™, Plumb's) for veterinarians, Instinct has strengthened our commitment to delivering the mission-critical tools veterinary practices need to care for their patients at the highest level and with the best outcomes. We're fueled by compassion! Our team, our customers, and their patients and animal owners matter immensely to us. We put the Customer First; Act with Grace, Not Teeth; Do the Right Things for the Right Reasons; and know that Excellence is in our DNA. If these values speak to you, you might be a good fit for our Digital Marketing Manager job. A Sneak Peek of Your Role 🔭 This job, and the team at Instinct, is remote. Instinct Science has an immediate opening for an experienced, passionate Digital Marketing Manager to develop, deploy, and manage innovative online strategies, ensuring our message remains consistent and engaging. You will produce high-quality online content that engages prospects and builds brand recognition. This role requires cross-functional collaboration with marketing, sales, product, and services teams. In this position, you will be accountable for growth in website traffic, website engagement, inbound lead targets, conversion rates, and sales pipeline creation. A successful candidate will be well-versed in strategic communications and managing activities such as web strategy, editorial content development, SEO, and AI search best practices. This position requires a hands-on individual who can take projects from concept to implementation, and the candidate should have a proven track record of developing digital marketing campaigns in a B2B SaaS environment. What You'll Do 🐱 💻 Management of corporate websites, including strategy, messaging, and lead generation Give direction to external agencies and developers (as needed) to optimize the website back-end and improve site performance Working collaboratively with marketing, product, sales, and services teams on content and digital marketing strategies to optimize website traffic and lead conversion rates Execute SEO and AI search keyword strategies to rank highly for high-priority terms Collaborate on an editorial strategy to produce high-value content for Instinct web properties Track website KPIs and product reporting to monitor the effectiveness of digital marketing Who You Are 🐱 💻 Must Haves: A minimum of 3-5 years of experience managing websites and digital marketing programs Experience working in a fast-paced B2B SaaS growth environment Expertise in SEO and AI search optimization A track record of developing digital content strategies that increase traffic, audience engagement, and sales pipeline Experience managing websites - including working with WordPress sites, Figma mockups, and external web development teams Strong writing, editing, and proofreading skills, including the ability to present concepts Ability to combine strategic thinking with solid implementation skills Strong knowledge and understanding of current trends in digital media Proficient in using AI tools for content optimization Preferred: Experience with Hubspot CRM Experience working with multiple properties How Instinct will Care about YOU 🌞 We offer a supportive and caring work environment. We are transparent, open, honest, and empathic, both internally and externally. We pay our team well. We offer medical, dental and vision benefits and 401K with match. We give our team owner-like flexibility over work and time-off, including time to innovate and Flow State Fridays. We offer a generous stipend that can be used for almost anything to allow you to bring your best self to work. We provide all-expense-paid time throughout the year together, including at our annual retreat. The compensation range for this role is $90,000 - $115,000. Actual compensation will be determined through a variety of factors including the candidate's skills, qualifications, and experience. Instinct is an equal opportunity employer committed to equality and providing a pleasant work environment free from harassment or discrimination in any form. All employees will be treated equally without regard to race, color, religion, sex, sexual orientation, gender identity, family or parental status, national origin, ancestry, veteran, or disability status. If you require accommodations throughout any part of the pre-employment process, please contact our People team at [email protected]

Located in the heart of Lehigh Valley, PA, we work with companies across all industries, ranging from startups to the FORTUNE 500's, ensuring that you have access to a wide range of job openings. At FIA NYC, we believe that it's about building skills and gaining experience in a positive environment. Our job opportunities will allow you the opportunity to take a step that will further your career. Take a look at our job openings to begin your journey. Job Description Digital Marketing Strategist If you have an area of expertise in SEO, Content, Analytics, SEM, Paid Search or Email Marketing- these roles may be for you! Location: Allentown, PA These roles are in-office, Monday-Friday opportunities. Type of Role: Contract or Permanent The Strategist is responsible for coordinating and implementing digital marketing strategies for clients. The correct person will be goal oriented, possess exceptional attention to detail, and have outstanding interpersonal skills. This is a role that is interacting with clients as well as working closely with the company team to make sure that the goals of the client are achieved. Key Management Areas of Responsibility - Define requirements, tasks, and resources associated to digital marketing strategies - Manage and execute implementation of digital marketing strategies - Communication to clients, team, and management on strategy/project development, timelines, and results - Collaborate on client strategy and goal definition for success - Keep pace with SEO, search engine, social media and internet marketing industry trends and development - Contribution to the company blog and at least one social media community Professional Competencies - Passion for digital marketing strategies - Outstanding ability to think creatively, strategically and identify and resolve problems - Ability to foster strong client relationships at various levels - Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere - Ability to clearly and effectively articulate thoughts and points - High levels of integrity, autonomy, and self-motivation - Excellent analytical, organizational, project management and time management skills Professional Qualifications Skills & Qualifications - 3+ years experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO), Analytics, Content or Email Marketing - Google Analytics Certification - Strong understanding of Search Engine Marketing (SEM) and Search Engine Optimization (SEO) process - Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc) - Experience working with CMS and building/administering content in multiple CMS environments - Knowledge of HTML/CSS and website administration - High-level proficiency in MS Excel, PowerPoint, and Word - Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools - Knowledge of PPC programs and optimizing data gathered from both organic and paid sources - BS/BA degree preferred Job Type: Full-time Salary: $40,000.00 to $60,000.00 /year Additional Information All your information will be kept confidential according to EEO guidelines.

SEI's Wealth Advisor business is growing the Client Team to continue to accelerate business growth. To support this expansion, SEI is seeking a qualified Business Development Director to join the team. In this high-profile and high-visibility business development role, you will be the most prominent client- and prospective-client-facing individual for the Registered Investment Adviser (RIA) business' new client relationships-responsible for new firm acquisition, onboarding, and activation, as well as territory management, predominantly for SEC-registered RIAs-to drive the continued growth of assets and relationships in the RIA channel of SEI's Wealth Advisor business. To ensure success, you should carry deep experience and advanced knowledge of the advisor market, particularly in the RIA channel. This is an ideal opportunity for an accomplished sales professional who is passionate about influencing change and managing complex relationships, and whose business development, consulting and buyer-influencing skills will continue to expand long-lasting client partnerships. This role reports to the Managing Director of the RIA Channel and works directly with a dedicated Client Experience Associate and cross-functionally across the Sales, Marketing, Product and Service organizations of the business. Together, you will be responsible for territory growth goals and overseeing the totality of business development, relationship management, account management, and experience for advisor-client firms in the SEC-registered RIA segment of the market. What you will do: * Lead business development and territory management for predominantly SEC-registered RIA firms, in the RIA channel of SEI's Wealth Advisor Business. * Deliver the entire SEI ecosystem, encompassing custody, technology and investment management, driving net new business growth results. * Work in coordination with partner Client Experience Associate to drive territory strategy planning and growth. In addition, lead and mentor this junior Sales professional. * Analyze market data, trends, consumer preferences, and competitor behavior to optimize client and territory growth, with a focus on penetrating existing firm-clients with broader SEI solutions to increase share of wallet. * Influence the development and acquisition of new advisor-client relationships at all stages in the buying journey. * Shape and implement sophisticated, diverse and collaborative growth agendas, with a focus on motivating prospective-clients to embrace change and transition business. * Generate new interest and prospective-client leads-constantly staying ahead of new opportunities-while also managing the development of inorganic leads through the sales process. * Proactively engage clients and prospective-clients, led by in-person meetings, online-meetings, telephone and email, and both in-person and virtual presentations, to drive sales agendas and support advisor-client's full engagement health. * Through mastery of SEI's suite-of-solutions, educate and persuade with a process to support clients in their engagement with SEI, across custody, technology, asset management and business-centric solutions. * Serve as part of the front-line for receiving and assimilating client feedback, helping to drive the vision, development and improvement of SEI's RIA experience, platform and services. What we need from you: * A minimum of 7 years of experience in financial services client sales and service support, with direct experience in RIA channel sales. * Bachelor's degree in Business, Finance, Economics or in a related field. * Advanced degree or credentials, specifically in the business administration and/or planning areas-MBA and/or CFP-preferred. * Current NASAA Series 65 or Series 66 license or ability to acquire within 90 days. * Strong knowledge of RIA custody and technology platforms, strong network of relationships in the RIA community, as well as direct experience in influencing business owners in this channel and delivering both custody/technology and business-centric advice and influence. * Extensive experience in multi-channel communication mediums, including individual face-to-face interactions, in-person one-to-many presentations, virtual one-to-many presentations, live video, recorded video, phone and email. * Ability to influence decision-making at the highest levels of an organization, while performing with a client first mentality, and an established background in consultative sales. * Consistent record of performance in territory management-both in strategic planning, execution, and travel-with outstanding time-management, organizational and mentor skills, plus the track record of exceeding goals. * Excellent written and verbal communications skills with a track record in client relationship management and buyer satisfaction. * This position includes territory management and up to 70% travel potential. What we would like from you: * Someone who will embody our SEI Values of courage, integrity, collaboration, inclusion, connection and fun. Please see our website for more information: ************ SEI's competitive advantage: To help you stay energized, engaged and inspired, we offer a wide range of benefits including comprehensive care for your physical and mental well-being, a strong retirement plan, tuition reimbursement, a hybrid working environment for most roles, support for working parents and flexible Paid Time Off (PTO) so you can relax, recharge and be there for the people you care about. Benefits include healthcare (medical, dental, vision, prescription, wellness, EAP, FSA), life and disability insurance (premiums paid for base coverage), 401(k) match, education assistance, commuter benefits, up to 11 paid holidays/year, 21 days PTO/year pro-rated for new hires which increases over time, paid parental leave, back-up childcare arrangements, paid volunteer days, a discounted stock purchase plan, investment options, access to thriving employee networks and more. We are a technology and asset management company delivering on our promise of building brave futures (SM)-for our clients, our communities, and ourselves. Come build your brave future at SEI. SEI is an Equal Opportunity Employer and so much more… After over 50 years in business, SEI remains a leading global provider of investment processing, investment management, and investment operations solutions. Reflecting our experience within financial services and financial technology our offices encompass an open floor plan and numerous art installations designed to encourage innovation and creativity in our workforce. We recognize that our people are our most valuable asset and that a healthy, happy, and motivated workforce is key to our continued growth. At SEI, we're (literally) invested in your success. We offer our employees paid parental leave, back-up childcare arrangements, paid volunteer days, education assistance and access to thriving employee networks. SEI is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability status, protected veteran status, or any other characteristic protected by law. AI Acceptable Use in the application and interview process: SEI acknowledges the growing integration of artificial intelligence (AI) tools into individuals' personal and professional lives. If you intend to incorporate the use of any AI tools at any stage of the application and/or interview process, please ensure you have reviewed and adhere to our AI use guidelines.

This position is responsible for marketing strategy along with all marketing communications for the industrial division customers. Working in partnership with the Director of Marketing and Product, this role leads marketing initiatives across all channels, with ownership over campaign planning, customer outreach, and messaging alignment. While the Director of Marketing and Product provides overarching strategy and direction for marketing across the division, the Marketing Manager drives the day-to-day execution by developing content, literature, and lead generation strategies to deliver high-impact results. Duties and Responsibilities: Collaborate with Industrial Division senior leadership to define and develop marketing strategies needed to attract and communicate with users in all core and targeted growth markets Develop high impact content and literature to support and progress agreed upon market strategies and growth plans. Develop and execute on strategies for lead generation within core and targeted growth markets to drive expansion in the Industrial division Coordinate product information updates across platforms (e.g., descriptions, filters, pricing, technical documentation, distributor lists) to ensure accurate and consistent message to the markets. Manage and optimize online platforms and websites, including e-commerce, through site performance, timely product updates, and content intended to drive traffic to sites and increase conversion. Create and manage annual budget for marketing campaigns, tradeshows, dues, and subscriptions. Execute marketing component of new product launch activities including product label review, trademark applications, photos, videos and all communications Lead planning and execution for tradeshows-registration, logistics, booth coordination, and on-site presence. Address company wide Trademark, copyrighting infringement/unlawful sellers as needed. Conduct online market research and prepare competitive or market-entry studies as needed for new products or categories. Other duties, as assigned Requirements: Effective at building relationships, collaborating, and influencing others; experience working with large customers, senior executives, and cross-functional teams Deep expertise in strategy and planning as well as all aspects of sales/marketing Strict attention to detail in all aspects of job duties Strong analytical and financial skills as applied to a marketing organization Ability to work effectively across a geographically dispersed team Strong communicator, able to convey complex ideas in a clear, concise manner both verbally and in writing. Must be able to effectively present information to a variety of audiences both in person and virtually. Strong ROI focus and ability to articulate goals and results Entrepreneurial self-starter who enjoys working in a fast-paced, innovative high-growth environment Travel required up to 15% Physical Demands: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Frequently is required to stand; walk; use hands to finger, handle or feel; and reach with hands and arms Requires the ability to occasionally lift office products and supplies, up to 20 pounds Use of a computer keyboard and monitor Required Education and Experience: Bachelor's degree in sales/marketing required; MBA preferred 10+ years total work experience in marketing or business development Solid technical acumen and writing skills All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

SEI's Wealth Advisor business is growing the Client Team to continue to accelerate business growth. To support this expansion, SEI is seeking a qualified Business Development Director to join the team. In this high-profile and high-visibility business development role, you will be the most prominent client- and prospective-client-facing individual for the Registered Investment Adviser (RIA) business' new client relationships-responsible for new firm acquisition, onboarding, and activation, as well as territory management, predominantly for SEC-registered RIAs-to drive the continued growth of assets and relationships in the RIA channel of SEI's Wealth Advisor business. To ensure success, you should carry deep experience and advanced knowledge of the advisor market, particularly in the RIA channel. This is an ideal opportunity for an accomplished sales professional who is passionate about influencing change and managing complex relationships, and whose business development, consulting and buyer-influencing skills will continue to expand long-lasting client partnerships. This role reports to the Managing Director of the RIA Channel and works directly with a dedicated Client Experience Associate and cross-functionally across the Sales, Marketing, Product and Service organizations of the business. Together, you will be responsible for territory growth goals and overseeing the totality of business development, relationship management, account management, and experience for advisor-client firms in the SEC-registered RIA segment of the market. What you will do: Lead business development and territory management for predominantly SEC-registered RIA firms, in the RIA channel of SEI's Wealth Advisor Business. Deliver the entire SEI ecosystem, encompassing custody, technology and investment management, driving net new business growth results. Work in coordination with partner Client Experience Associate to drive territory strategy planning and growth. In addition, lead and mentor this junior Sales professional. Analyze market data, trends, consumer preferences, and competitor behavior to optimize client and territory growth, with a focus on penetrating existing firm-clients with broader SEI solutions to increase share of wallet. Influence the development and acquisition of new advisor-client relationships at all stages in the buying journey. Shape and implement sophisticated, diverse and collaborative growth agendas, with a focus on motivating prospective-clients to embrace change and transition business. Generate new interest and prospective-client leads-constantly staying ahead of new opportunities-while also managing the development of inorganic leads through the sales process. Proactively engage clients and prospective-clients, led by in-person meetings, online-meetings, telephone and email, and both in-person and virtual presentations, to drive sales agendas and support advisor-client's full engagement health. Through mastery of SEI's suite-of-solutions, educate and persuade with a process to support clients in their engagement with SEI, across custody, technology, asset management and business-centric solutions. Serve as part of the front-line for receiving and assimilating client feedback, helping to drive the vision, development and improvement of SEI's RIA experience, platform and services. What we need from you: A minimum of 7 years of experience in financial services client sales and service support, with direct experience in RIA channel sales. Bachelor's degree in Business, Finance, Economics or in a related field. Advanced degree or credentials, specifically in the business administration and/or planning areas-MBA and/or CFP -preferred. Current NASAA Series 65 or Series 66 license or ability to acquire within 90 days. Strong knowledge of RIA custody and technology platforms, strong network of relationships in the RIA community, as well as direct experience in influencing business owners in this channel and delivering both custody/technology and business-centric advice and influence. Extensive experience in multi-channel communication mediums, including individual face-to-face interactions, in-person one-to-many presentations, virtual one-to-many presentations, live video, recorded video, phone and email. Ability to influence decision-making at the highest levels of an organization, while performing with a client first mentality, and an established background in consultative sales. Consistent record of performance in territory management-both in strategic planning, execution, and travel-with outstanding time-management, organizational and mentor skills, plus the track record of exceeding goals. Excellent written and verbal communications skills with a track record in client relationship management and buyer satisfaction. This position includes territory management and up to 70% travel potential. What we would like from you: Someone who will embody our SEI Values of courage, integrity, collaboration, inclusion, connection and fun. Please see our website for more information: ************ SEI's competitive advantage: To help you stay energized, engaged and inspired, we offer a wide range of benefits including comprehensive care for your physical and mental well-being, a strong retirement plan, tuition reimbursement, a hybrid working environment for most roles, support for working parents and flexible Paid Time Off (PTO) so you can relax, recharge and be there for the people you care about. Benefits include healthcare (medical, dental, vision, prescription, wellness, EAP, FSA), life and disability insurance (premiums paid for base coverage), 401(k) match, education assistance, commuter benefits, up to 11 paid holidays/year, 21 days PTO/year pro-rated for new hires which increases over time, paid parental leave, back-up childcare arrangements, paid volunteer days, a discounted stock purchase plan, investment options, access to thriving employee networks and more. We are a technology and asset management company delivering on our promise of building brave futures (SM)-for our clients, our communities, and ourselves. Come build your brave future at SEI. SEI is an Equal Opportunity Employer and so much more… After over 50 years in business, SEI remains a leading global provider of investment processing, investment management, and investment operations solutions. Reflecting our experience within financial services and financial technology our offices encompass an open floor plan and numerous art installations designed to encourage innovation and creativity in our workforce. We recognize that our people are our most valuable asset and that a healthy, happy, and motivated workforce is key to our continued growth. At SEI, we're (literally) invested in your success. We offer our employees paid parental leave, back-up childcare arrangements, paid volunteer days, education assistance and access to thriving employee networks. SEI is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability status, protected veteran status, or any other characteristic protected by law. AI Acceptable Use in the application and interview process: SEI acknowledges the growing integration of artificial intelligence (AI) tools into individuals' personal and professional lives. If you intend to incorporate the use of any AI tools at any stage of the application and/or interview process, please ensure you have reviewed and adhere to our AI use guidelines.

This role is for future hiring needs in 2025 Are you looking for a challenging commercial role that allows you to influence a broad range of global leaders and helping to shape regional marketing solutions? If so, this Product Brand Management Director role could be an exciting opportunity to consider. As a Product Brand Management Director, you will lead efforts to support the launch of medicines, including the development of national and International & region-specific launch plans, and the assessment and development of tools/solutions for providers and patients in key markets. This role will provide YOU the opportunity to lead key activities to progress YOUR career, these responsibilities include some of the following… • Develop national and International Launch Plans . • Develop and implement a tactical plan to address key strategic imperatives. • Partner with Local Operating Countries (LOCs) in mapping challenges and opportunities, and developing an equivalent process to support other LOCs in developing their own country specific solutions. • Finalise patient pathway, patient potential tower and define patient opportunity in initial Global Launch Plan. • Activate LOCs and support in the development of country level implementation plans pre-launch. • Develop appropriate metrics, Key Performance Indicators (KPIs) and launch readiness objectives to support implementation. • Manage direct report(s) to support implementation of broader tactical initiatives in the Treatment Global Launch Plan. Why you? Basic Qualifications: We are looking for professionals with these required skills to achieve our goals: Bachelors Degree in business or related discipline. Commercial operational experience in pharmaceutical industry at a Local Operating Country (LOC) and regional level. Demonstrated experience with commercial aspects of the drug development process through to launch. Experience managing direct reports. Preferred Qualifications: If you have the following characteristics, it would be a plus: Post Graduate Degree. Ability to utilize insights from key customers - patients, payers, providers - to drive key marketing decisions and forecasts. Experience leveraging organizational channels and influencing skills to facilitate successful project. Experience working on patient education and support strategies . Please visit GSK US Benefits Summary to learn more about the comprehensive benefits program GSK offers US employees. Why GSK? Uniting science, technology and talent to get ahead of disease together. GSK is a global biopharma company with a special purpose - to unite science, technology and talent to get ahead of disease together - so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns - as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology). Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it's also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves - feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together. If you require an accommodation or other assistance to apply for a job at GSK, please contact the GSK Service Centre at ************** (US Toll Free) or *************** (outside US). GSK is an Equal Opportunity Employer and, in the US, we adhere to Affirmative Action principles. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class. Important notice to Employment businesses/ Agencies GSK does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact GSK's commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to GSK. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and GSK. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of GSK. GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site. Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, GSK may be required to capture and report expenses GSK incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure GSK's compliance to all federal and state US Transparency requirements. For more information, please visit GSK's Transparency Reporting For the Record site.

This role is for future hiring needs in 2025 Are you looking for a challenging commercial role that allows you to influence a broad range of global leaders and helping to shape regional marketing solutions? If so, this Product Brand Management Director role could be an exciting opportunity to consider. As a Product Brand Management Director, you will lead efforts to support the launch of medicines, including the development of national and International & region-specific launch plans, and the assessment and development of tools/solutions for providers and patients in key markets. This role will provide YOU the opportunity to lead key activities to progress YOUR career, these responsibilities include some of the following… • Develop national and International Launch Plans . • Develop and implement a tactical plan to address key strategic imperatives. • Partner with Local Operating Countries (LOCs) in mapping challenges and opportunities, and developing an equivalent process to support other LOCs in developing their own country specific solutions. • Finalise patient pathway, patient potential tower and define patient opportunity in initial Global Launch Plan. • Activate LOCs and support in the development of country level implementation plans pre-launch. • Develop appropriate metrics, Key Performance Indicators (KPIs) and launch readiness objectives to support implementation. • Manage direct report(s) to support implementation of broader tactical initiatives in the Treatment Global Launch Plan. Why you? Basic Qualifications: We are looking for professionals with these required skills to achieve our goals: Bachelors Degree in business or related discipline. Commercial operational experience in pharmaceutical industry at a Local Operating Country (LOC) and regional level. Demonstrated experience with commercial aspects of the drug development process through to launch. Experience managing direct reports. Preferred Qualifications: If you have the following characteristics, it would be a plus: Post Graduate Degree. Ability to utilize insights from key customers - patients, payers, providers - to drive key marketing decisions and forecasts. Experience leveraging organizational channels and influencing skills to facilitate successful project. Experience working on patient education and support strategies . Please visit GSK US Benefits Summary to learn more about the comprehensive benefits program GSK offers US employees. Why GSK? Uniting science, technology and talent to get ahead of disease together. GSK is a global biopharma company with a special purpose - to unite science, technology and talent to get ahead of disease together - so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns - as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology). Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it's also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves - feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together. If you require an accommodation or other assistance to apply for a job at GSK, please contact the GSK Service Centre at ************** (US Toll Free) or *************** (outside US). GSK is an Equal Opportunity Employer and, in the US, we adhere to Affirmative Action principles. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class. Important notice to Employment businesses/ Agencies GSK does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact GSK's commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to GSK. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and GSK. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of GSK. GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site. Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, GSK may be required to capture and report expenses GSK incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure GSK's compliance to all federal and state US Transparency requirements. For more information, please visit GSK's Transparency Reporting For the Record site.

Title Sales and Marketing Director - Industrial Equipment - PA #2710 Manufacturer of industrial x-ray inspection machines primarily for the Food Processing market segment, is searching for a US Sales and Marketing Director. As the Sales and Marketing Director of a small manufacturing company, the candidate will be required to fill many roles, but primarily responsible for planning, implementing and directing all sales and marketing activities. Extensive travel will be required. Company is looking for a mature person, which can work unsupervised and represent their company as a responsible professional. Experience selling industrial equipment to Food Processing facilities is a plus. This is an excited opportunity to join a smaller company as their growth is accelerated. As an early addition to their staff, the opportunity for promotion is high. The candidate will be exposed to all aspects of operating a manufacturing business and therefore ample opportunity for career advancement. Bottom line requirements we need notes on with candidate submittal: 1. Bachelor's Degree. 2. 15+ years of experience in marketing and sales of industrial equipment. 3. Sales and Marketing experience of industrial equipment to food processing facilities is a plus. Additional Information All your information will be kept confidential according to EEO guidelines.

Located in the heart of Lehigh Valley, PA, we work with companies across all industries, ranging from startups to the FORTUNE 500's, ensuring that you have access to a wide range of job openings. At FIA NYC, we believe that it's about building skills and gaining experience in a positive environment. Our job opportunities will allow you the opportunity to take a step that will further your career. Take a look at our job openings to begin your journey. Job Description Digital Marketing Strategist If you have an area of expertise in SEO, Content, Analytics, SEM, Paid Search or Email Marketing- these roles may be for you! Location: Allentown, PA These roles are in-office, Monday-Friday opportunities. Type of Role: Contract or Permanent The Strategist is responsible for coordinating and implementing digital marketing strategies for clients. The correct person will be goal oriented, possess exceptional attention to detail, and have outstanding interpersonal skills. This is a role that is interacting with clients as well as working closely with the company team to make sure that the goals of the client are achieved. Key Management Areas of Responsibility - Define requirements, tasks, and resources associated to digital marketing strategies - Manage and execute implementation of digital marketing strategies - Communication to clients, team, and management on strategy/project development, timelines, and results - Collaborate on client strategy and goal definition for success - Keep pace with SEO, search engine, social media and internet marketing industry trends and development - Contribution to the company blog and at least one social media community Professional Competencies - Passion for digital marketing strategies - Outstanding ability to think creatively, strategically and identify and resolve problems - Ability to foster strong client relationships at various levels - Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere - Ability to clearly and effectively articulate thoughts and points - High levels of integrity, autonomy, and self-motivation - Excellent analytical, organizational, project management and time management skills Professional Qualifications Skills & Qualifications - 3+ years experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO), Analytics, Content or Email Marketing - Google Analytics Certification - Strong understanding of Search Engine Marketing (SEM) and Search Engine Optimization (SEO) process - Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc) - Experience working with CMS and building/administering content in multiple CMS environments - Knowledge of HTML/CSS and website administration - High-level proficiency in MS Excel, PowerPoint, and Word - Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools - Knowledge of PPC programs and optimizing data gathered from both organic and paid sources - BS/BA degree preferred Job Type: Full-time Salary: $40,000.00 to $60,000.00 /year Additional Information All your information will be kept confidential according to EEO guidelines.

Meet Instinct 👋 Instinct Science is an animal health software company that helps the world's leading veterinary practices deliver exceptional patient care, improve staff efficiency, and minimize team stress and burnout. Our easy-to-use EMR platform acts as the nerve center for veterinarians, veterinary nurses, and support staff alike, fostering seamless collaboration across teams. With our January 2024 acquisition of VetMedux, a company providing trusted education (Clinician's Brief) and clinical decision support (Standards of Care™, Plumb's) for veterinarians, Instinct has strengthened our commitment to delivering the mission-critical tools veterinary practices need to care for their patients at the highest level and with the best outcomes. We're fueled by compassion! Our team, our customers, and their patients and animal owners matter immensely to us. We put the Customer First; Act with Grace, Not Teeth; Do the Right Things for the Right Reasons; and know that Excellence is in our DNA. If these values speak to you, you might be a good fit for our Marketing Campaign Manager job. A Sneak Peek of Your Role 🔭 This job, and the team at Instinct, is remote. Instinct Science is looking for an experienced and motivated Marketing Campaign Manager to be responsible for the development, launch, and optimization of marketing programs to drive demand for Instinct software products. These programs are built across the entire buyer's journey and are a comprehensive set of tactics including, but not limited to email campaigns, digital advertising, paid social, events, publications, associations, and partner marketing. The Campaign Manager will work with internal and external cross-functional teams to build campaign assets, execute programs, measure, and report on campaign effectiveness, and optimization for peak performance. What You'll Do 🐱 💻 Strategy: Align business strategies into campaign strategies to increase lead flow and achieve sales pipeline goals Understand the buyer - pain points, personas, how they buy, and how to engage them Build monthly/quarterly campaign tactics aligned to the buyer's journey/product roadmap following modern marketing best practices Help implement a campaign strategy balancing the need to produce immediate low funnel pipeline while also developing future demand with thought leadership campaigns Understand evolving marketing trends and channels that increase demand creation and brand awareness Leverage expertise in full funnel (marketing and sales) capabilities, including automation, to maximize campaign impact, SDR lead follow-up (sequences), and support Account-Based Marketing (ABM) targeting top accounts in ICP Collaboration: Collaborate with the rest of the marketing team to create and optimize campaign strategies across digital marketing, website, social media, events, and partnerships Partner with Product Marketing and Sales Enablement/Sales to extend and amplify campaign strategies with SDRs and Account Executives Leverage internal and external subject matter experts for thought leadership, compelling content, and increased campaign effectiveness Delivery: Build, manage, and communicate monthly/quarterly campaign plans Coordinate the ongoing development of campaign content Create and manage email marketing campaigns, nurture campaigns, and other automated marketing journeys in the marketing automation system (HubSpot) Test and optimize campaign mix to maximize return on investment, sales pipeline, and bookings Analyze data to monitor the success of programs and optimize activities based on results Findings: Deliver campaign performance reports monthly for cross-functional visibility and discussion of what is working and how to improve performance Ensure that the Instinct brand and identity is adhered to in all program tactics and channels Stay abreast of marketing best practices to ensure programs remain cutting edge Who You Are 🐱 💻 Must Haves: A minimum of 4+ years' experience in a similar role managing marketing campaigns, preferably in a B2B technology environment. A proven track record of managing strategic, integrated marketing campaigns that make a measurable impact to lead flow, sales pipeline generation and sales bookings Proven success in a high growth company environment, working closely with sales and product teams. Strong analytical, interpersonal, and project management skills. Creative thinker with strong oral and written communication skills High degree of business acumen and understanding of B2B SaaS KPIs Good understanding of the communications process for corporate software products. Ability to combine strategic thinking with strong implementation skills - instinctively understands angles and positioning. Direct experience with marketing automation tools (Hubspot, Marketo, Pardot, etc.) Relationship building, vendor management, and negotiating skills. Preferred: Strategic marketing experience within the veterinary industry is preferred How Instinct will Care about YOU 🌞 We offer a supportive and caring work environment. We are transparent, open, honest, and empathic, both internally and externally. We pay our team well. We offer medical, dental and vision benefits and 401K with match. We give our team owner-like flexibility over work and time-off, including time to innovate and Flow State Fridays. We offer a generous stipend that can be used for almost anything to allow you to bring your best self to work. We provide all-expense-paid time throughout the year together, including at our annual retreat. The compensation range for this role is $85,000 - $115,000. Actual compensation will be determined through a variety of factors including the candidate's skills, qualifications, and experience. Instinct is an equal opportunity employer committed to equality and providing a pleasant work environment free from harassment or discrimination in any form. All employees will be treated equally without regard to race, color, religion, sex, sexual orientation, gender identity, family or parental status, national origin, ancestry, veteran, or disability status. If you require accommodations throughout any part of the pre-employment process, please contact our People team at [email protected]

Title Sales and Marketing Director - Industrial Equipment - PA #2710 Manufacturer of industrial x-ray inspection machines primarily for the Food Processing market segment, is searching for a US Sales and Marketing Director. As the Sales and Marketing Director of a small manufacturing company, the candidate will be required to fill many roles, but primarily responsible for planning, implementing and directing all sales and marketing activities. Extensive travel will be required. Company is looking for a mature person, which can work unsupervised and represent their company as a responsible professional. Experience selling industrial equipment to Food Processing facilities is a plus. This is an excited opportunity to join a smaller company as their growth is accelerated. As an early addition to their staff, the opportunity for promotion is high. The candidate will be exposed to all aspects of operating a manufacturing business and therefore ample opportunity for career advancement. Bottom line requirements we need notes on with candidate submittal: 1. Bachelor's Degree. 2. 15+ years of experience in marketing and sales of industrial equipment. 3. Sales and Marketing experience of industrial equipment to food processing facilities is a plus. Additional Information All your information will be kept confidential according to EEO guidelines.