Public relations writer vs public relations director

The differences between public relations writers and public relations directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a public relations writer and a public relations director. Additionally, a public relations director has an average salary of $94,692, which is higher than the $56,528 average annual salary of a public relations writer.

The top three skills for a public relations writer include web content, internal newsletter and feature stories. The most important skills for a public relations director are press releases, web content, and pr campaigns.

Public relations writer vs public relations director overview

	Public Relations Writer	Public Relations Director
Yearly salary	$56,528	$94,692
Hourly rate	$27.18	$45.52
Growth rate	8%	8%
Number of jobs	27,446	31,693
Job satisfaction	-	5
Most common degree	Bachelor's Degree, 83%	Bachelor's Degree, 81%
Average age	42	42
Years of experience	4	4

Public relations writer vs public relations director salary

Public relations writers and public relations directors have different pay scales, as shown below.

	Public Relations Writer	Public Relations Director
Average salary	$56,528	$94,692
Salary range	Between $42,000 And $75,000	Between $59,000 And $150,000
Highest paying City	-	Napa, CA
Highest paying state	-	Nevada
Best paying company	-	Exelixis
Best paying industry	-	Internet

Differences between public relations writer and public relations director education

There are a few differences between a public relations writer and a public relations director in terms of educational background:

	Public Relations Writer	Public Relations Director
Most common degree	Bachelor's Degree, 83%	Bachelor's Degree, 81%
Most common major	Communication	Communication
Most common college	Massachusetts Institute of Technology	Stanford University

Public relations writer vs public relations director demographics

Here are the differences between public relations writers' and public relations directors' demographics:

	Public Relations Writer	Public Relations Director
Average age	42	42
Gender ratio	Male, 39.5% Female, 60.5%	Male, 35.9% Female, 64.1%
Race ratio	Black or African American, 10.4% Unknown, 5.1% Hispanic or Latino, 12.3% Asian, 5.4% White, 66.3% American Indian and Alaska Native, 0.6%	Black or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.7% American Indian and Alaska Native, 0.4%
LGBT Percentage	12%	16%

Differences between public relations writer and public relations director duties and responsibilities

Public relations writer example responsibilities.

Manage SEO web developer and occasional writers to fulfill objectives across various projects assign by company owner.
Develop and write content for corporate Facebook pages.
Host Facebook contests to attract more public attention.
Work closely with developers to integrate UI standards into the application and to build intuitive navigation and functionality.
Monitor customer retention and measure campaign effectiveness (ROI )

Public relations director example responsibilities.

Manage internal agency public relations, blog content and twitter account.
Hire, train and manage play-by-play broadcasters guaranteeing a professional and informative listening experience.
Maintain strong working relationships across all departments to manage successful on-site opportunities, content and multimedia asset development and spokesperson requests.
Assist in development-relate alumni campaigns and event planning.
Keep running list and archive information regarding NCAA commitments.
Compile statistics and update game notes, player biographies, player and team statistics.

Public relations writer vs public relations director skills

Common public relations writer skills

Web Content, 21%
Internal Newsletter, 7%
Feature Stories, 7%
Blog Posts, 7%
Copywriting, 6%
Alumni, 4%

Common public relations director skills

Press Releases, 19%
Web Content, 9%
Pr Campaigns, 5%
Facebook, 4%
Crisis Communications, 4%
Twitter, 3%

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Public Relations Writer
Public Relations Writer vs Public Relations Director

Updated January 8, 2025

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