Public relations writer vs public relations specialist

The differences between public relations writers and public relations specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a public relations writer and a public relations specialist. Additionally, a public relations writer has an average salary of $56,528, which is higher than the $48,124 average annual salary of a public relations specialist.

The top three skills for a public relations writer include web content, internal newsletter and feature stories. The most important skills for a public relations specialist are press releases, web content, and project management.

Public relations writer vs public relations specialist overview

	Public Relations Writer	Public Relations Specialist
Yearly salary	$56,528	$48,124
Hourly rate	$27.18	$23.14
Growth rate	8%	8%
Number of jobs	27,446	29,698
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 83%	Bachelor's Degree, 81%
Average age	42	42
Years of experience	4	4

Public relations writer vs public relations specialist salary

Public relations writers and public relations specialists have different pay scales, as shown below.

	Public Relations Writer	Public Relations Specialist
Average salary	$56,528	$48,124
Salary range	Between $42,000 And $75,000	Between $33,000 And $68,000
Highest paying City	-	Seattle, WA
Highest paying state	-	Washington
Best paying company	-	Meta
Best paying industry	-	Finance

Differences between public relations writer and public relations specialist education

There are a few differences between a public relations writer and a public relations specialist in terms of educational background:

	Public Relations Writer	Public Relations Specialist
Most common degree	Bachelor's Degree, 83%	Bachelor's Degree, 81%
Most common major	Communication	Communication
Most common college	Massachusetts Institute of Technology	Northwestern University

Public relations writer vs public relations specialist demographics

Here are the differences between public relations writers' and public relations specialists' demographics:

	Public Relations Writer	Public Relations Specialist
Average age	42	42
Gender ratio	Male, 39.5% Female, 60.5%	Male, 30.3% Female, 69.7%
Race ratio	Black or African American, 10.4% Unknown, 5.1% Hispanic or Latino, 12.3% Asian, 5.4% White, 66.3% American Indian and Alaska Native, 0.6%	Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.4% American Indian and Alaska Native, 0.6%
LGBT Percentage	12%	12%

Differences between public relations writer and public relations specialist duties and responsibilities

Public relations writer example responsibilities.

Manage SEO web developer and occasional writers to fulfill objectives across various projects assign by company owner.
Develop and write content for corporate Facebook pages.
Host Facebook contests to attract more public attention.
Work closely with developers to integrate UI standards into the application and to build intuitive navigation and functionality.
Monitor customer retention and measure campaign effectiveness (ROI )

Public relations specialist example responsibilities.

Plan and manage social media efforts which generate> 22k incremental Instagram followers in four months.
Manage public affairs and media efforts including writing and placing op-eds and mobilizing editorial campaigns.
Maintain strong working relationships across all departments to manage successful on-site opportunities, content and multimedia asset development and spokesperson requests.
Prepare or edit organizational publications for internal and external audiences, including Facebook, media and local newspapers.
Launch Instagram account for Chevy Motorsports fans.
Promote company through personal blog, twitter and reddit pages.

Public relations writer vs public relations specialist skills

Common public relations writer skills

Web Content, 21%
Internal Newsletter, 7%
Feature Stories, 7%
Blog Posts, 7%
Copywriting, 6%
Alumni, 4%

Common public relations specialist skills

Press Releases, 18%
Web Content, 6%
Project Management, 5%
Facebook, 4%
Story Development, 4%
Marketing Campaigns, 4%

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Public Relations Writer
Public Relations Writer vs Public Relations Specialist

Updated January 8, 2025

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