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Senior art director vs freelance art director

The differences between senior art directors and freelance art directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a senior art director and a freelance art director. Additionally, a senior art director has an average salary of $103,294, which is higher than the $85,453 average annual salary of a freelance art director.

The top three skills for a senior art director include graphic design, photography and creative concepts. The most important skills for a freelance art director are photography, strong work ethic, and creative development.

Senior art director vs freelance art director overview

Senior Art DirectorFreelance Art Director
Yearly salary$103,294$85,453
Hourly rate$49.66$41.08
Growth rate4%4%
Number of jobs9,0989,215
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 79%
Average age4040
Years of experience66

What does a senior art director do?

A senior art director is responsible for monitoring the creative art department's operations, ensuring the adequacy of resources and materials, as well as high-quality outputs based on clients' specifications and business requirements. Senior art directors implement strategic project management procedures to offer deliverables within the budget goals and set timeframe. They coordinate with the clients for progress updates and inform them of any adjustments as needed. A senior art director should have a keen eye for details and knowledge of various art software applications to assist the team, especially when doing revisions.

What does a freelance art director do?

As a freelance art director, you will work hand-in-hand with the production designer to procure works of art for your organization. Note that your duties will depend on your particular industry. Generally, though, you will determine the artistic tone of various projects and use visuals to give life to magazines, websites, ad campaigns, and lots more. You may also lead a team of artists, evaluate the art, and approve copies. In this role, it is very likely you will work for an advertising agency, publisher, or media production company.

Senior art director vs freelance art director salary

Senior art directors and freelance art directors have different pay scales, as shown below.

Senior Art DirectorFreelance Art Director
Average salary$103,294$85,453
Salary rangeBetween $63,000 And $167,000Between $51,000 And $142,000
Highest paying CitySan Francisco, CA-
Highest paying stateCalifornia-
Best paying companyDoorDash-
Best paying industryProfessional-

Differences between senior art director and freelance art director education

There are a few differences between a senior art director and a freelance art director in terms of educational background:

Senior Art DirectorFreelance Art Director
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 79%
Most common majorGraphic DesignGraphic Design
Most common collegeHarvard UniversityHarvard University

Senior art director vs freelance art director demographics

Here are the differences between senior art directors' and freelance art directors' demographics:

Senior Art DirectorFreelance Art Director
Average age4040
Gender ratioMale, 65.4% Female, 34.6%Male, 59.1% Female, 40.9%
Race ratioBlack or African American, 4.3% Unknown, 5.6% Hispanic or Latino, 13.9% Asian, 7.5% White, 68.1% American Indian and Alaska Native, 0.6%Black or African American, 4.3% Unknown, 5.6% Hispanic or Latino, 14.2% Asian, 7.6% White, 67.6% American Indian and Alaska Native, 0.6%
LGBT Percentage11%11%

Differences between senior art director and freelance art director duties and responsibilities

Senior art director example responsibilities.

  • Manage and direct interaction designers, marketing designers, HTML production and user research teams.
  • Direct and manage all photography including composition, talent acquisition and photo manipulation.
  • Design materials including POS, mailings, brochures, posters, flyers and other collateral materials.
  • Create flyers, show cards, and prepare artwork and media files for exhibitions director.
  • Design wire frames and work on UX design issues and working with development team to ensure integration.
  • Assist in all stages of the marketing and design process, from initial brainstorm meetings to final production.
  • Show more

Freelance art director example responsibilities.

  • Administer and manage daily operations including design, photography and freelancers, handling jobs from conception through completion.
  • Provide PowerPoint support and template creation.
  • Design and format templates in PowerPoint for presentations.
  • Refine HTML outreach, production efficiency, and follow-up sequence effectiveness.
  • Web base designs include HTML emails, banners and landing pages.
  • Demonstrate a strong ability to quickly design and sketch new ideas for client projects.
  • Show more

Senior art director vs freelance art director skills

Common senior art director skills
  • Graphic Design, 9%
  • Photography, 9%
  • Creative Concepts, 7%
  • Sketch, 7%
  • Digital Marketing, 6%
  • Adobe Creative Suite, 5%
Common freelance art director skills
  • Photography, 17%
  • Strong Work Ethic, 11%
  • Creative Development, 9%
  • Environmental Design, 8%
  • Web Banners, 7%
  • Adobe Photoshop, 5%

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