Post job

Senior creative director vs graphic design manager

The differences between senior creative directors and graphic design managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a senior creative director, becoming a graphic design manager takes usually requires 6-12 months. Additionally, a senior creative director has an average salary of $141,259, which is higher than the $66,975 average annual salary of a graphic design manager.

The top three skills for a senior creative director include creative direction, brand development and graphic design. The most important skills for a graphic design manager are graphic design, project management, and customer service.

Senior creative director vs graphic design manager overview

Senior Creative DirectorGraphic Design Manager
Yearly salary$141,259$66,975
Hourly rate$67.91$32.20
Growth rate4%3%
Number of jobs9,88648,269
Job satisfaction--
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 68%
Average age4038
Years of experience612

What does a senior creative director do?

A senior creative director spearheads the visual aspects of a company's marketing and advertising departments. They manage creative teams and lead the efforts from conceptualizing to executing projects and campaigns. As a senior creative director, their responsibilities typically include setting goals and budgets, establishing guidelines, coordinating departments, delegating tasks to managers, researching new business opportunities, liaising with internal and external parties, and developing strategies to optimize procedures. Furthermore, they must serve as a mentor to junior directors and staff, promoting and enforcing the company's policies and regulations.

What does a graphic design manager do?

A graphic design manager is primarily in charge of leading and overseeing the efforts of a graphic design team, ensuring adherence to goals and deadlines. It is their duty to learn and analyze the purpose of design, coordinate staff, liaise with internal and external parties, set goals and objectives, manage schedules, and conceptualize plans. Furthermore, as a graphic design manager, it is essential to lead and encourage teams to reach goals while implementing the company's policies and regulations, including its vision and mission.

Senior creative director vs graphic design manager salary

Senior creative directors and graphic design managers have different pay scales, as shown below.

Senior Creative DirectorGraphic Design Manager
Average salary$141,259$66,975
Salary rangeBetween $73,000 And $271,000Between $49,000 And $91,000
Highest paying CityChicago, ILSan Francisco, CA
Highest paying stateIllinoisNew York
Best paying companySally Beauty HoldingsMeta
Best paying industryManufacturingFinance

Differences between senior creative director and graphic design manager education

There are a few differences between a senior creative director and a graphic design manager in terms of educational background:

Senior Creative DirectorGraphic Design Manager
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 68%
Most common majorGraphic DesignGraphic Design
Most common collegeHarvard UniversityUniversity of Pennsylvania

Senior creative director vs graphic design manager demographics

Here are the differences between senior creative directors' and graphic design managers' demographics:

Senior Creative DirectorGraphic Design Manager
Average age4038
Gender ratioMale, 71.3% Female, 28.7%Male, 48.9% Female, 51.1%
Race ratioBlack or African American, 4.4% Unknown, 5.7% Hispanic or Latino, 14.7% Asian, 7.2% White, 67.3% American Indian and Alaska Native, 0.7%Black or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%
LGBT Percentage11%13%

Differences between senior creative director and graphic design manager duties and responsibilities

Senior creative director example responsibilities.

  • Develop and manage business-to-business PowerPoint presentation service that create new business opportunities and increase revenue for the company.
  • Generate graphic assets for use in advertising, apparel, and collateral.
  • Direct and design apparel, skateboard, sticker, and small accessory design.
  • Co-Manage digital design firm specializing in e-commerce and in-home product interface design.
  • Provide creative copy direction and copywriting for pharmaceutical clients' internal corporate communications programs, training programs and sales force meetings.
  • Budget responsibility for B2B, B2C and corporate creative.
  • Show more

Graphic design manager example responsibilities.

  • Train employees how to utilize CMS to manage Psych.org content by assigning department web liaisons in web management tasks
  • Create ads, manage copywriting, respond to customer inquiries, generate brand unity, establish clear company identity.
  • Operate and maintain CNC machinery to increase shop productivity.
  • Use HTML and image editors as needed to maintain product catalog.
  • Operate computer and thermal wax printer to create heat transferable patterns.
  • Identify and implement SEO and SEM tactics that deliver quality measurable results.
  • Show more

Senior creative director vs graphic design manager skills

Common senior creative director skills
  • Creative Direction, 6%
  • Brand Development, 6%
  • Graphic Design, 6%
  • Digital Marketing, 4%
  • Photography, 4%
  • Creative Strategy, 4%
Common graphic design manager skills
  • Graphic Design, 9%
  • Project Management, 7%
  • Customer Service, 7%
  • Adobe Photoshop, 6%
  • Adobe Creative Suite, 5%
  • Brochures, 5%

Browse arts, entertainment, sports, and media jobs