Post job

Senior manager of marketing jobs in Depew, NY

- 53 jobs
All
Senior Manager Of Marketing
Manager, Product Management
Director Of Sales And Marketing
Strategist
Digital Marketing Manager
Marketing Director
Manager, Strategy
Marketing Communications Manager
Product Marketing Manager
Director, Product Marketing
Marketing Manager
Senior Director Of Marketing
Manager, Integrated Marketing
Consumer Marketing Manager
Brand Director
  • Manager Business Management 3

    Northrop Grumman 4.7company rating

    Senior manager of marketing job in Buffalo, NY

    RELOCATION ASSISTANCE: Relocation assistance may be available CLEARANCE TYPE: SecretTRAVEL: Yes, 10% of the TimeDescriptionAt Northrop Grumman, our employees have incredible opportunities to work on revolutionary systems that impact people's lives around the world today, and for generations to come. Our pioneering and inventive spirit has enabled us to be at the forefront of many technological advancements in our nation's history - from the first flight across the Atlantic Ocean, to stealth bombers, to landing on the moon. We look for people who have bold new ideas, courage and a pioneering spirit to join forces to invent the future, and have fun along the way. Our culture thrives on intellectual curiosity, cognitive diversity and bringing your whole self to work - and we have an insatiable drive to do what others think is impossible. Our employees are not only part of history, they're making history. Northrop Grumman Mission Systems is a trusted provider of mission-enabling solutions for global security. We have a wide portfolio of secure, affordable, integrated, and multi-domain systems and technologies. Our differentiated battle management and cyber solutions deliver timely, mission-enabling information and provide superior situational awareness and understanding to protect the U.S. and its global allies. We are looking for you to join our team as a Business Management Manager 3 based out of Amherst, NY. This is an onsite position that offers the 9/80 schedule. What You'll Get to Do: The Business Management Manager 3 will act as the Site Business lead while also leading the Amherst Business Management team within the Targeting and Survivability Division, reporting to the Director of Electronic Warfare and Targeting Business Management. As the Site lead, this position will provide a tremendous growth opportunity to manage a large staff consisting of managers and professionals as well as lead unique Site specific tasks. The Amherst Operating Unit specializes in the manufacturing of RF and Digital Electronic Warfare Threat Simulators. The Manager 3 Roles and responsibilities include, but are not limited to, the following: Coordinate and lead all business management functions including contracts, pricing, proposal development, program planning & financial control, financial planning and program scheduling. Provide direct management for a team of Business Managers and Business Management analysts. Provide financial business analysis and reporting with the ability to clearly communicate with senior management including the Operating Unit Program Director as it relates to financial program status and analyses. Oversee Amherst direct and indirect budgets including tracking and submission into ARS. Develop business strategy and forecasting, through internal or external deliverables such as the Long Range Strategic Plan and the Annual Operating Plan. Oversee key line forecasting, work authorization, implementation of EV reporting, program budgeting, estimate at complete development, and various financial reporting activities. Coordinate cost and schedule analyses and preparation of reports to ensure contracts are within negotiated and agreed-upon cost and schedule parameters and government cost control guidelines. Develop proposals from draft RFP to award, including review of RFP, FAR clauses, coordination with subcontractor flow-downs, basis of estimates, ASC606 revenue recognition, indirect rates, pricing strategies, cash management, negotiation strategy and oversight, and presenting to Senior Management. Active engagement with senior leadership on local site continuous improvement projects, including engagement with sector ERP teams on applicability and alignment with sector procedures. Provide leadership to Operating Unit and local Business Management teams on program, business systems and DCAA audits. Manage risks with multiple contract types from both an execution and financial perspective. Mentor junior Business Managers and develop professional and management talent within the operating unit. Basic Qualifications: Bachelor's degree in Business related discipline with 10 years of industry related experience in finance, accounting, or program control - OR - a Masters degree with 8 years of industry related experience in finance, accounting or program control Experience developing business strategy and forecasting, through internal or external deliverables such a Long Range Strategic Plan or Annual Operating Plan Experience with program proposals, cost and schedule control, program budgeting and forecasting for DoD programs Demonstrated knowledge in the preparation and analysis of balance sheet and income statements Expertise with SAP ERP Earned Value and financial reporting experience on a variety of contract types Demonstrated ability to lead teams and develop talent The ability to travel domestically 10% of the time US Citizenship required The ability to obtain and maintain a DoD Secret security clearance Preferred Qualifications: Master's degree in Business related discipline and a minimum of 10 years of demonstrated successful job experience Familiarity with program startup efforts and support of the Integrated Baseline Review (IBR) and required data submittals The ability to lead and coordinate IBRs on suppliers when required. Experience in the development of detailed business case analysis and return on investment analysis Familiarity with the risk management process and the development of S-Curve modeling Current, active DoD Secret security clearance What We Can Offer You: Northrop Grumman provides a comprehensive benefits package and a work environment which encourages your growth and supports the mutual success of our people and our company. Northrop Grumman benefits give you the flexibility and control to choose the benefits that make the most sense for you and your family. Your benefits will include the following: Health Plan, Savings Plan, Paid Time Off and Additional Benefits including Education Assistance, Training and Development, 9/80 Work Schedule (where available), and much more! MSBSMG Primary Level Salary Range: $145,000.00 - $217,600.00The above salary range represents a general guideline; however, Northrop Grumman considers a number of factors when determining base salary offers such as the scope and responsibilities of the position and the candidate's experience, education, skills and current market conditions.Depending on the position, employees may be eligible for overtime, shift differential, and a discretionary bonus in addition to base pay. Annual bonuses are designed to reward individual contributions as well as allow employees to share in company results. Employees in Vice President or Director positions may be eligible for Long Term Incentives. In addition, Northrop Grumman provides a variety of benefits including health insurance coverage, life and disability insurance, savings plan, Company paid holidays and paid time off (PTO) for vacation and/or personal business.The application period for the job is estimated to be 20 days from the job posting date. However, this timeline may be shortened or extended depending on business needs and the availability of qualified candidates.Northrop Grumman is an Equal Opportunity Employer, making decisions without regard to race, color, religion, creed, sex, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability, or any other protected class. For our complete EEO and pay transparency statement, please visit *********************************** U.S. Citizenship is required for all positions with a government clearance and certain other restricted positions.
    $145k-217.6k yearly Auto-Apply 33d ago
  • Personal Lines Marketing Manager

    Bing Recruitment 4.4company rating

    Senior manager of marketing job in Buffalo, NY

    Job Description Independent Retail Insurance Agency with multiple locations in New York is seeking a dynamic and experienced Personal Lines Marketing Manager. The successful candidate will be responsible for marketing new & renewal personal insurance accounts, providing exceptional service and ensuring their insurance needs are met with tailored solutions. Responsibilities: Serve as the primary point of contact for marketing new & renewal personal insurance clients Analyze client insurance programs and recommend appropriate coverage enhancements or adjustments Identify new market opportunities and develop strategies to expand our customer base Build and maintain strong relationships, ensuring their needs are met Prepare and present insurance proposals and renewals for clients Stay updated on industry trends, regulatory changes, and development of new insurance products to identify potential business opportunities Qualifications & Experience: Current property and casualty license 5+ years of experience preferred in personal insurance Experience with standard market and high net worth personal lines home, auto, umbrella coverages Excellent communication and interpersonal skills, with the ability to build rapport and trust with clients and colleagues Detail-oriented with strong analytical and problem-solving abilities Organizational skills with the ability to prioritize tasks effectively Experience with multiple insurance carriers preferred Role is hybrid/remote
    $86k-130k yearly est. 19d ago
  • Marketing and Communication Manager

    OWM Integrative Wellness

    Senior manager of marketing job in Buffalo, NY

    Job Description Join Our Innovative, Independent Medical Practice as a Healthcare Marketing and Communication Manager! Our Healthcare Marketing and Communication Manager is responsible for helping to grow the practice by developing and implementing strategic marcom plans for highly competitive healthcare service lines. The ideal candidate has successful business-to-consumer marketing experience; excels at working independently and “rolling up their sleeves” to get the job done; and has experience managing a full- service marketing agency relationship. We are looking for someone to who can develop into, or immediately join, our senior leadership team responsible for growth and reputation management. Position reports to the Chief Executive Office and Chief Operating Officer. Duties and Responsibilities Strategy and Plans: Develop and execute comprehensive marketing and communication strategies and plans to highly targeted audiences to grow the physician practice across priority service lines. Agency Interaction and Management: Articulate physician/leadership vision and business goals and communicate them effectively to our agency partner. Collaborate with and manage agency account/project manager and creative team to ensure alignment and successful execution of campaigns; provide continuous reporting and feedback to both the agency and practice leadership. Social Media: Execute social media strategies, create daily content and monitor channels to increase brand awareness, engagement and lead generation on targeted social media platforms. Email Marketing: Develop and implement email marketing and nurture campaigns, including segmentation, automation and A/B testing. Events: Organize promotional events and coordinate day-of deliverables and staffing as needed. Public and Media Relations: Oversee public and media relations strategies and campaigns that lean into both traditional and non-traditional media (podcasts, short-form video, etc.) to enhance physician's reputation as an international medical thought leader and first-in-class integrative medicine and concierge medicine provider. Internal Communication and Staff Engagement: Ensure practice team members are excellent brand ambassadors through development of talking points, marketing materials and training sessions. Support internal communication by promoting staff achievement, success stories, events and company culture. Measurement and Reporting: Develop, track and report key performance indicators (KPIs) to measure the success of marketing efforts for continuous improvement. Experience and Knowledge • A minimum of 3-5 years of retail marketing and communication experience o Ideal candidate will have marketing experience in a competitive healthcare industry • Demonstrated experience in marcom strategy, planning and implementation • Demonstrated experience interacting with a full-service marketing agency o Ideal candidate will have managed an agency relationship • Experience with integrated marketing and communication campaigns including targeted digital marketing campaigns; organic and paid social media campaigns; public and media relations; website design best practices; and analytics and reporting o Ideal candidate will have experience with paid influencers, thought leader development, and developing physician referral relationships o Ideal candidate will display in-depth knowledge in CRM, loyalty, digital marketing and social media Education, Qualifications and Skills • Bachelor's degree in marketing, communication or related field of study or equivalent work experience • Proficient computer and technology skills: Microsoft business suite (e.g. Word, Excel, PowerPoint); social media planning and development; project management (e.g., Trello, Basecamp, etc.); basic design (e.g., Canva, InDesign); AI content tools (e.g.,ChatGPT) • Effective, demonstrated written and verbal communication skills • Professional appearance and comfortable public speaking at in-person marketing events • Critical thinking skills, and ability to make recommendations to improve any aspect of the team process, practices and tools Job Type, Compensation and Benefits This is a full-time and on-site position (hybrid schedule may be an option in the future); some evening and weekend events and travel may occasionally be required. Compensation: $75,000 - $90,000 per year, plus annual bonus based on achievement of SMART goals. Benefits include: Medical/Dental/Vision, Paid Time Off, Paid Sick Leave, 7+ Paid Holidays, 401k w/ Safe Harbor Contribution, Various EE Discounts.
    $75k-90k yearly 2d ago
  • Luxury Fashion & Timepiece Manager - Jared Jewelers - Boulevard Consumer Square

    Signet Us Holdings

    Senior manager of marketing job in Amherst, NY

    We have many opportunities available on our other career site pages. Click here to link to our careers page! At Jared, we know that jewelry is more than a ring or pendant no matter how sparkling and brilliant. Which is why we empower every one of our jewelry consultants with the innovation, training and resources to help our customers Celebrate Life and Express Love in new and engaging ways. Jared is part of Signet Jewelers, a purpose-driven company who believes love inspires love. Signet is also “Great Place to Work-Certified”™. There are brilliant career paths awaiting you - rewarding opportunities to impact the lives of others and inspire love. Join us! LUXURY FASHION AND TIMEPIECE MANAGER Title: Luxury Fashion and Timepiece Manager Reports To: General Manager or Assistant General Manager in their absence Reporting to this Position: Basic Function: The Luxury Fashion and Timepiece Manager is a supporting management position within Jared Jewelers stores. This position will achieve store and individual sales goals by providing superior guest experience and expert knowledge on all fashion merchandise (diamond fashion, gold, and color) and timepiece brands. This position will be responsible for overseeing fashion and timepiece sales performance, fashion and timepiece merchandise launch executions, implementing fashion and timepiece product education provided by Signet, and developing training plans to improve areas of opportunity for store as a whole. Minimum Requirements: Meet or exceed three of the five performance standards. Sales must be one of the three. No Code of Conduct written counseling within the past six months. DCA certified. Minimum six months with company or similar experience level with another company. Completion of Minimum Training Requirements training module (Found on Signet Learning Portal) and completion of the Minimum Training Requirements Quiz with a passing score. Responsibilities: Serve guests and promote store and personal sales (40% time allocated) Consistently attains sales and performance standards, special event and store promotion results. Promotes an environment of total guest satisfaction by making the guest's shopping and jewelry needs the first priority. Provides an exceptional guest experience by keeping with the guest's agenda and providing proper follow-up by utilizing the Clienteling system. Consistently monitors the flow of guests and assists with matching the appropriate team member with the guest. Supervises fashion merchandise categories (diamond fashion, gold, and color) and timepiece brands and effectively train all team members on fashion merchandise and timepieces (50% time allocated) Oversees the implementation and administration of fashion and timepiece merchandise, including sales performance, promotions, incentives, launch executions, visual display and merchandising, while also attaining sales and product knowledge on other merchandise categories throughout the store. Develops and maintains complete knowledge of all fashion and timepiece merchandise, becoming the Subject Matter Expert, to effectively train all team members on the features and benefits, quality, value, warranties, services, and procedures associated with each fashion and timepiece brand and collection. Operates as a point of contact with vendor partners and is responsible for successful completion of all vendor trainings, eLearnings, and incentive submissions for the store. Reviews weekly fashion and timepiece reporting and evaluates areas of opportunity regarding each fashion and timepiece brand and collection. Coordinates with the management team to develop effective training plans to improve behaviors relating to merchandise sales, standards performance, and guest experience. Collaborates and assists with Management Team (10% time allocated) Collaborates with the General Manager on recruiting, hiring, scheduling, performance appraisals, counseling's, updates related to all pertinent information about team members. Communicates to the General Manager all pertinent information relating to team members including personnel and security concerns, merchandising needs, etc. Responds to guest complaints and issues in a prompt and courteous manner in partnership with the General Manager. Assists management team with primary responsibilities in their absence. Other essential responsibilities Acts in a manner that aligns with Signet's Core Values and respects guests and team members. Consistent, regular scheduled attendance is considered an essential function of this job. Strictly adheres to all company policies and procedures, including Loss Prevention, Sales and Credit policies. Maintains a high level of security awareness with all selling procedures. Performs other duties as assigned. Required Skills and Abilities: Ability to lead by example by attaining required daily performance standards, special event goals and executing store promotions. Positive, enthusiastic, team-spirited work style, exhibiting Signet's Core Values at all times. Analytic thinking and reasoning. Ability to train and develop team members, conduct store training meetings as needed. Professional approach and image. Tactful, friendly manner when dealing with people. Ability to plan, organize, follow-up and supervise the work of others. Excellent verbal and written communication skills, including phone etiquette. Ability to accept responsibility, make decisions, delegate, and follow-up as appropriate. Reliable and dependable. Ability to operate all sales-related equipment. Physical Demands: Must possess the ability to stand for long periods of time; to reach with hands and arms; to move among and between display cases; to handle and feel merchandise; to sit, stoop, kneel and crouch; to lift and move up to 10 pounds; to see well enough to discern differences in quality of merchandise. Work Schedule: As required by the store to include evenings and weekends. Three nights per week or as required by the General Manager. Sunday on an alternating basis or as needed. Store hours during Special Events and key selling times of the year. Base pay, $15.80 - $20.10 plus commission on sales. Final pay rate shall be determined and is based on experience and qualifications. Signet Jewelers is an equal opportunity employer committed to promoting diversity of all levels of employees. Please know that while we appreciate every applicant's interest, we can only contact those selected for further consideration. Signet maintains an online registry system to encourage all interested employees to apply for careers in the management positions listed in this registry, and to ensure equal opportunities for advancement to all Signet employees. We particularly encourage women and minorities who are interested in management opportunities at Signet to participate in this program and use this online registry system to express your interest in a management position. Registration in this online system does not guarantee a promotion, but is necessary for consideration for any promotional opportunity to a management position listed in this registry. Note: For internal candidates, please complete your Professional Profile in Workday by clicking on your picture or the cloud then select “Job” and “Professional Profile”. Enter your entire job history, education, skills and internal projects. To add your Military Service and tenure, select “Personal” and click “Edit.” Don't forget, we have many opportunities available on our other career site pages. Click here to link to our careers page!
    $96k-139k yearly est. Auto-Apply 60d+ ago
  • Senior Director, Head of US Wealth Marketing

    Barings

    Senior manager of marketing job in Charlotte, NY

    At Barings, we are as invested in our associates as we are in our clients. We recognize those who work diligently for us and reward them for personal and professional integrity, communication skills, distinct competencies and expertise in specific strategies, ability to collaborate as a team member and true dedication to the interests of our clients. We thank you for your interest in joining the Barings team, and invite you to explore our current employment opportunities. Title: Senior Director, Head of US Wealth Marketing Business Unit: Marketing Location: Charlotte, NC or New York, NY Barings is a leading global financial services firm dedicated to meeting the evolving investment and capital needs of our clients and customers. Through active asset management and direct origination, we provide innovative solutions and access to differentiated opportunities across public and private capital markets. A subsidiary of MassMutual, Barings maintains a strong global presence with business and investment professionals located across North America, Europe, and Asia Pacific. Job Summary The Head of U.S. Wealth Marketing will play a pivotal role in driving the growth and success of Barings' wealth initiatives by developing and executing innovative marketing strategies tailored to financial advisors and intermediaries. The successful candidate will be an experienced practitioner, who is savvy with respect to financial services at large, and asset management and has been highly effective in a global, complex environment. The candidate will be responsible for creating a wealth marketing plan to promote Barings' investment management capabilities and raise brand awareness within the wealth market. She/He will have proven experience in marketing strategy, sponsored conferences and events, digital marketing and social media, project management and working with a broad range of teams including distribution, compliance and investment management. Primary Responsibilities In this capacity, this role will be responsible in: Develop and implement marketing campaigns to promote Barings' investment management capabilities to wealth management intermediaries Partner with the marketing content team to produce educational content and insights for various marketing channels, including social media, websites, and email newsletters. Conduct market research to identify trends and opportunities. Collaborate with the sales and marketing events team to build out a robust client entertainment and event strategy Demonstrate commercial acumen and an ability to build, evaluate and maintain relationships with vendors and industry partners Work closely with the members of the global marketing team to share ideas and create a cohesive global wealth strategy Qualifications A minimum of 10 years of marketing experience Prior experience with a financial services company/firm, such as asset manager, banking, insurance or investment management, is required. Experience specific to US wealth advisors is preferred. Must be an effective communicator, both verbally and written Highly collaborative and can work across teams to achieve results Direct experience with brand management, sponsorship and events and digital marketing Strong project management skills and experience B.S. or B.A. in Marketing or related field is preferred Base Salary Range: $120,000- $170,000 and additional incentive compensation. #LI-JS1 Requisite Skills Additional Skills Barings is an Equal Employment Opportunity employer; Minority/Female/Age/Sexual Orientation/Gender Identity/Individual with Disability/Protected Veteran. We welcome all persons to apply. Barings offers a comprehensive benefits package including: CORE BENEFITS & WELLNESS Medical (including Virtual Care), Prescription, Dental, and Vision Coverage Fitness Center Reimbursement Program (Including Online Memberships) Employee Assistance Program (EAP) Fertility Benefits FINANCIAL WELL-BEING Highly competitive 401(k) Plan with Company Match Health Savings Account (HSA) with Company Contributions Flexible Spending Accounts (FSA) - Health Care & Dependent Care Retirement Health Reimbursement Account LIFE INSURANCE Basic and Supplemental Life Insurance Spouse and Child Life Insurance TIME OFF, DISABILITY AND LEAVE OF ABSENCE Paid Vacation, Sick Days and Annual Holidays Paid Leave of Absences (Maternity Leave, Parental Leave, Caregiver Leave, Bereavement Time) Short and Long Term Disability Plans Paid Volunteer Time OTHER BENEFITS Education Assistance Program Charitable Matching Gifts Program Commuter Reimbursement Program Adoption and Surrogacy Reimbursement Program
    $120k-170k yearly Auto-Apply 60d+ ago
  • Burger King Management/Leadership

    JSC Management Group

    Senior manager of marketing job in Cheektowaga, NY

    Full-time Description We offer higher wages for candidates with past or present restaurant experience, and we offer world-class leadership training to assist our Leaders in achieving their personal and professional goals! We run exciting weekly and monthly contests to reward our team members and encourage team building! We have a bonus program as well! We are looking for: • Individuals who are highly motivated and driven to perform their best on every shift • Team members who understand that taking care of the Guest is the most important goal • Individuals who strive to grow and are eager to advance within our Company • Dependable and positive people who can communicate openly and effectively • Individuals who are comfortable working in a fast-paced environment as part of a collaborative team Requirements If you are seeking a Management/Leader position with JSC Management Group/Burger King, the following are major requirements: • First line supervisory or management experience from a restaurant or retail environment • High school diploma or equivalent • Ability to work a 45-50 hour work week which will include nights, weekends, and holidays • Must be able to carry up to 40 pounds regularly • Basic computer skills, leadership skills, and can work well in a fast-paced environment • Outgoing personality and able to work effectively with a diverse group of people in a team environment • Good written, verbal, math, and interpersonal skills required; ability to resolve guest issues with tact • Reliable transportation
    $102k-136k yearly est. 60d+ ago
  • Change Management Strategist

    Registered Nurse In Rochester and Surrounding Areas, New York

    Senior manager of marketing job in Amherst, NY

    The Change Management Strategist will apply structured methodologies to drive successful change. The role will develop and implement strategies to support change adoption, minimize resistance, and maximize engagement. The strategist will work closely with leadership to ensure effective adoption and monitor progress to achieve desired outcomes. Pay for this position: $74695 / yr - $78272 / yr The salary of the finalist selected for this role will be set based on a variety of factors, including but not limited to departmental budgets, qualifications, experience, education, licenses, specialty, and training. The above range represents the organization's good faith and reasonable estimate of the range of possible compensation at the time of posting Responsibilities Develop and implement change management strategies that foster a new mindset around change, guiding individuals and teams toward successful adoption. Uncover and define the essential actions that will drive, shape, and encourage sustainable change across the organization. Apply structured change management methodologies to ensure a positive change experience, improving outcomes for both individuals and the organization as a whole. Partner with leadership to prepare and equip employees for change, leveraging the ADKAR Model to foster engagement and enable successful transitions. Continuously monitor and assess the impact of change initiatives, adjusting as necessary to ensure desired outcomes and long-term success. Conduct comprehensive change impact assessments to identify key actions and risks, developing mitigation strategies for smooth implementation. Create and implement tools for tracking and reporting the progress of change, ensuring the change is adopted and embedded effectively. Support stakeholder engagement through clear communication, training, and leadership support, enhancing the overall experience of the change journey. Qualifications Interpersonal Skills Build and maintain strong relationships across teams and stakeholders to ensure successful change adoption. Demonstrate empathy and active listening to facilitate collaboration and drive alignment throughout change processes. Collaboration Work seamlessly with cross-functional teams to ensure successful implementation of change management strategies. Lead workshops and discussions to gather diverse perspectives and achieve consensus on change initiatives. Communication Skills Communicate clearly and effectively, both in writing and verbally, to engage stakeholders at all levels. Tailor communication strategies to different audiences, ensuring understanding and support for change. Analytical Thinking Analyze change impacts and identify opportunities to enhance adoption and minimize resistance. Leverage data to inform decisions and continuously improve change management strategies and outcomes. Apply problem-solving methodologies to address challenges and optimize the overall change process. Problem-Solving Identify root causes of resistance or barriers to change and develop innovative, actionable solutions. Support efficiency improvements and streamlined processes by applying change management principles to business transformations. Adaptability Adjust change management strategies to meet evolving business needs and challenges. Make informed, flexible decisions in dynamic and fast-paced environments. Change Management Tools Proficiency with change management tools and methodologies to track, assess, and facilitate the successful adoption of change. Experience in using frameworks like ADKAR to guide and measure progress throughout the change process. Data Analysis & KPI Development e Familiarity with advanced Excel functions and other tools to monitor and analyze key performance indicators (KPIs) tied to change adoption. Design and track KPIs to assess the effectiveness of change initiatives and ensure goals are met. Technical Documentation Skilled in creating clear and comprehensive documentation related to change management processes, ensuring consistent execution and understanding. Education Bachelor's degree required. PROSCI Experience and Certification Proven experience in applying change management methodologies to drive organizational change, including utilizing the ADKAR Model for managing change at an individual level. Certification in PROSCI Change Management or similar recognized certification preferred. Demonstrated success in leading change initiatives using change methodology frameworks, with a focus on delivering measurable results and fostering organizational adoption. Experience (2-5 years minimum in one or more of the following): Experience applying structured change management methodologies to drive organizational change. Proficiency in managing complex change initiatives across various teams and stakeholders. Familiarity with change impact assessments, resistance management, and adoption strategies. Experience with process improvement strategies and tools, including Lean Six Sigma methodologies, to support change initiatives. Our Commitment to Equity and Justice We believe that people are entitled to dignity, respect, equity and justice. We champion a society that removes barriers. We reject racism and discrimination of any kind. We protest systemic and political inequities that marginalize people, recognizing that there is a history of structural racism in the United States. We will continue to learn and change to achieve justice. We know that strength comes from unity.
    $74.7k-78.3k yearly Auto-Apply 60d+ ago
  • Product Marketing Director

    Mongoose

    Senior manager of marketing job in Buffalo, NY

    At Mongoose, we believe every conversation matters. We're on a mission to change lives by making conversation intelligence accessible to all in higher education. Our purpose? To move people forward. Whether it's helping a student navigate their first semester, connecting alumni with meaningful opportunities, or ensuring parents feel informed and supported-our AI-enabled platform drives compliant, empathetic, and impactful conversations that build trust and foster success campus-wide. We know that conversations aren't just a feature-they're the foundation of connection. That's why we focus on delivering insights, relevance, empathy, scale, and trust in everything we do. At Mongoose, we're transforming communication in higher ed because we believe reputation is a mutual responsibility, and the right insights fuel measurable outcomes. Join us and be part of a team that's making a real difference in education-one conversation at a time. As the Director of Product Marketing, you'll lead the strategy and storytelling that connect our product vision to customer outcomes. You'll drive the positioning, messaging, and go-to-market strategy that fuels awareness, drives adoption, and accelerates revenue across the student lifecycle. In this role, you'll play a critical part in improving win rates and driving revenue generation from both existing and new customers, ensuring our solutions clearly articulate the value Mongoose delivers. This role sits at the intersection of Product, Sales, and Customer Success, serving as the connective tissue that ensures every launch lands with impact, every solution is understood, and every customer sees the value Mongoose brings to their institution. Over time, you'll scale the function into a strategic growth engine-deepening our market insights, sharpening our narrative, and elevating how we influence buying decisions across higher ed.What You'll Do: Lead Product Positioning & Narrative: Lead the development of clear, compelling, insight-driven positioning and messaging that articulate who we are, the problems we solve, and the value we deliver across the student lifecycle. You'll translate complex capabilities into simple, powerful stories that resonate with higher-ed buyers, inform the market, and differentiate Mongoose in a crowded space. Drive Go-To-Market Strategy & Execution: Build and run end-to-end GTM motions for new products, features, and enhancements-partnering closely with Product, Sales, and Customer Success to ensure every launch is coordinated, impactful, and aligned with business priorities. You'll define launch tiers, orchestrate cross-functional readiness, and deliver clear assets that equip the field to win. Lead Lifecycle & Segment Strategy: Design and optimize full-funnel programs that support awareness, adoption, expansion, and retention. You'll craft segment-specific value propositions, build persona frameworks, and create lifecycle journeys that help institutions understand the value of conversational intelligence at every stage of engagement, driving not only new business, but also customer expansions and renewals Build High-Impact Sales Enablement: Create the messaging frameworks, competitive positioning, objection handling, pitch decks, battlecards, and training programs that empower Sales to tell a strong, consistent, value-driven story. You'll ensure the team has what they need-when they need it-to convey value confidently, handle competitive pressure, and close deals. Fuel Customer Adoption & Expansion: Partner with Customer Success to deepen product understanding, drive adoption, strengthen health, and create compelling cross-sell and up-sell motions. You'll build campaigns, resources, and programs that help customers unlock the full value of the platform and expand their usage over time. Turn Insights Into Strategy: Be the voice of the market internally-bringing structured insights on customer needs, competitive shifts, buying behavior, and market trends to inform product strategy and GTM prioritization. You'll analyze data across channels, distill it into actionable recommendations, and ensure we're building and messaging for what higher ed truly needs. Elevate Mongoose's Category Leadership: Shape our point of view on the future of student engagement and lead initiatives that strengthen our authority in the market. You'll collaborate on thought leadership, support demand generation efforts, and help define the narratives that position Mongoose as the trusted partner for institutions seeking deeper, more meaningful connections. Collaborate Across the Company: Work hand-in-hand with Product, Sales, CS, Marketing, and Leadership to ensure alignment across roadmap, messaging, campaigns, and field enablement. You'll be a connector who brings clarity, orchestrates cross-functional rhythm, and ensures that every team is rowing in the same direction. What You'll Bring To The Table: A Strategic product marketer: You can move seamlessly between big-picture narrative and hands-on execution-someone who understands the market deeply, tells compelling stories rooted in insight, and influences buying decisions across the entire customer lifecycle. You're energized by the intersection of product, strategy, and storytelling; you bring clarity to complexity; and you know how to partner closely with cross-functional leaders to drive impact. Customer marketing mindset: You excel at crafting stories, programs, and enablement that not only attract new institutions but deepen engagement, expansion, and advocacy within our existing customer base. You understand how to activate insights from the field, translate value into meaningful outcomes, and ensure our customers become champions of the Mongoose platform.If you love shaping narratives, leading go-to-market motions, and building the structures that help great products take hold in the market-and sustain momentum through adoption, expansion, and retention-you'll feel right at home. Product Marketing Expertise with Range: You bring strong experience leading positioning, messaging, and GTM strategy in a B2B SaaS environment-transforming product capabilities into clear, compelling value propositions. You understand how to craft narratives that resonate, differentiate, and drive action across personas and segments. Strategic Storytelling & Narrative Craft: You know how to translate insights, data, and product vision into stories that land. You're fluent in shaping differentiated messaging, building personas, defining buyer journeys, and articulating value in ways that drive both emotional connection and commercial outcomes. GTM Leadership & Cross-Functional Partnership: You're a natural orchestrator who thrives at the intersection of Product, Sales, and Customer Success. You know how to align teams around a launch, build readiness plans, equip the field to win, and ensure the market understands exactly what we're delivering and why it matters. Customer Marketing that Drives Adoption, Expansion & Advocacy: You understand how to turn customers into champions by designing programs that deepen engagement, showcase value, and fuel expansion. You know how to build strategies that strengthen adoption, highlight outcomes, and surface success stories that reinforce credibility in the market. You can create the content, campaigns, and community moments that elevate customer voices and drive ongoing value realization-ensuring our customers not only succeed with Mongoose but amplify that success across higher ed. Sales Enablement that Moves Deals: You have a track record of building enablement programs-battlecards, pitch decks, competitive briefs, messaging guides-that help sales teams tell a stronger story. You understand the dynamics of a sales cycle and how product marketing can influence win rates, deal velocity, and competitive positioning. Insights-Driven Decision Making: You're skilled at gathering and synthesizing insights across the market, competitors, customers, and usage patterns. You bring a data-informed mindset to your work-using both qualitative and quantitative signals to refine positioning, guide roadmap conversations, and inform GTM priorities. Builder's Mindset & Operational Rigor: You're excited by the opportunity to build, not just maintain. You see gaps before others do, bring structure where things feel ambiguous, and create scalable systems that elevate how product marketing shows up across the organization. Leadership Through Influence: You're a strong communicator who builds trust quickly, navigates nuance, and knows how to bring people along through clarity, empathy, and conviction. You influence without authority and foster alignment across teams with different goals, pressures, and incentives. Curiosity & Commitment to Growth: You're naturally inquisitive about the market, the customer, and the craft of product marketing. You're someone who asks thoughtful questions, connects dots others don't see, and is always seeking ways to elevate your impact and the function as a whole. Why You'll Love It Here At Mongoose, every conversation matters. You'll join a team passionate about making meaningful connections in higher education and changing lives through smarter communication. We're all about collaboration, growth, and doing work that truly makes a difference. Over 4,000 teams across more than 950 higher education institutions partner with Mongoose to Make Every Message Count™. Our SaaS platform helps colleges and universities drive engagement at every stage of the student lifecycle, from admissions to alumni relations. Our values define us, and we celebrate diversity in all its forms. If you don't meet 100% of the qualifications listed but believe you can make an impact, we encourage you to apply. We value diverse perspectives and are eager to hear what you can bring to our team. At Mongoose, we believe that diversity drives innovation, and inclusion builds stronger teams. We are proud to be an equal opportunity employer and are committed to creating a workplace where everyone feels valued and empowered. We welcome applicants of all backgrounds, experiences, and perspectives, and we do not discriminate based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, or any other protected characteristic. If you need accommodations during the application process, please let us know-we're here to help.
    $114k-167k yearly est. Auto-Apply 31d ago
  • Integrated Marketing Manager

    Depop

    Senior manager of marketing job in Depew, NY

    Depop is the community-powered circular fashion marketplace where anyone can buy, sell and discover desirable secondhand fashion. With a community of over 35 million users, Depop is on a mission to make fashion circular, redefining fashion consumption. Founded in 2011, the company is headquartered in London, with offices in New York and Manchester, and in 2021 became a wholly-owned subsidiary of Etsy. Find out more at ************* Our mission is to make fashion circular and to create an inclusive environment where everyone is welcome, no matter who they are or where they're from. Just as our platform connects people globally, we believe our workplace should reflect the diversity of the communities we serve. We thrive on the power of different perspectives and experiences, knowing they drive innovation and bring us closer to our users. We're proud to be an equal opportunity employer, providing employment opportunities without regard to age, ethnicity, religion or belief, gender identity, sex, sexual orientation, disability, pregnancy or maternity, marriage and civil partnership, or any other protected status. We're continuously evolving our recruitment processes to ensure fairness and are open to accommodating any needs you might have. If, due to a disability, you need adjustments to complete the application, please let us know by sending an email with your name, the role to which you would like to apply, and the type of support you need to complete the application to *********************. For any other non-disability related questions, please reach out to our Talent Partners. Salary Range: $90,000.00 - $117,000.00 About the Role We're looking for an Integrated Marketing Manager to join our Brand Marketing and Inventory team and support the planning and execution of integrated campaigns across the UK, US, and AUS markets. Reporting into the Head of Integrated Marketing, this role will play a key part in bringing Depop's brand stories to life. From cultural moments and seasonal campaigns to always-on activity, we are looking for someone who can help us to engage our buyer and seller community. This is an exciting opportunity for a marketing professional who's passionate about resale fashion, sustainability, and community-led platforms. You'll work across multiple markets, collaborating with global and regional teams to ensure campaigns are locally relevant while globally cohesive. You'll support in building campaign toolkits, managing timelines, coordinating cross-functional partners, and reporting on performance to help us deliver bold, impactful work that drives brand love and business results. Our integrated marketing team works end-to-end across the funnel, from strategy and creative development through to execution and measurement. We partner closely with Creative, PR, Social, Paid Media, Product, Inventory, Brand Strategy, Partnerships, and Influencer teams, as well as external agencies, to ensure every campaign reflects Depop's values and resonates with our community. You'll be joining a small but dynamic team where there's room to take ownership, grow your skills, and make a real impact on a global stage. Key Responsibilities: Planning & Delivery Assist in the development and execution of seasonal global integrated marketing plans, working under guidance from each market lead. Drive organization, documentation, and clear communication across projects to streamline workflows and enable team leads to focus on strategic priorities. Manage the global retail/cultural moments marketing calendar in partnership with the Brand Strategy, Creative, and Inventory and Merch teams, ensuring alignment of global, regional, and cultural priorities across the funnel. Partner with Creative, Brand Strategy, PR, Social, Paid Media, Influencer, Partnerships, Inventory and Merch, and Product) to ensure campaign needs (assets, timelines, deliverables) are met. Support campaign measurement, partnering with the Insights team to understand the impact of our work and share learnings that inform future planning. Leverage both audience insights and internal data to identify business and market trends, providing input that helps shape global marketing strategies and priorities. Teamwork, Communication & Collaboration Actively collaborate with marketing leads in the UK, US, and AUS to ensure strategies are locally relevant while globally cohesive. Provide ongoing updates and clear communication to global and regional stakeholders, ensuring transparency and alignment across projects. Build and maintain relationships with internal stakeholders and select external partners/agencies. User-Centric Execution Champion the Depop community's perspective, ensuring marketing campaigns reflect and resonate with the needs, passions, and behaviors of our buyers and sellers. Gather and share user and cultural insights with the global team to inform campaign development. Problem Solving & Agility Work closely with Paid Media and Insights teams to monitor campaign performance, reporting back on KPIs, insights, and learnings to refine and optimize global plans. Proactively identify challenges, propose creative solutions, and adapt plans to stay relevant in fast-changing cultural and resale environments. Qualifications & Experience Experience in marketing, with a track record of supporting global, integrated, full-funnel campaigns. Strong cross-functional skills, with the ability to align diverse stakeholders. Ability to interpret data and insights to inform decision-making, with experience applying both audience research and internal business metrics to guide marketing strategy. Excellent written and verbal communication skills Highly organized, resourceful, and detail-oriented, with proven project management examples. Passionate about fashion, sustainability, and global communities. High proficiency in PowerPoint, Excel, and Google Workspace. Bonus Experience working within marketplace, retail or e-commerce brands. Active Depop user (buyer or seller) who understands the culture of resale, sustainability, and self-expression. Passion for fashion and internet culture, with an ability to spot and respond to emerging trends globally. Additional Information Health + Mental Wellbeing Choice of two medical plans covered by United Healthcare - HDHP/HSA or PPO + FSA, Dental & Vision Health Benefit Resources via Sequoia App, One Medical and Health Advocate Access to additional programs - Headspace Meditation, Legal Shield, and our Employee Assistance Programme (EAP) where you have access to a confidential support network of expert advice 24/7 Disability and Critical Illness Insurance (UNUM) 401(k) Retirement Savings Work/Life Balance: 22 days annual leave + public holidays 1 company-wide day off per quarter, for you to take some time for yourself and decompress Impact hours: At Depop, we offer all full-time employees up to the equivalent of 2 days additional paid leave per year to volunteer. We allocate this time in hours to help you engage with your community with ease and flexibility. Ability to work abroad for 4 weeks per year Family Life: 18 weeks of paid parental leave for full-time regular employees Shared parental leave, and paid emergency parent/carer leave Learn + Grow: Twice yearly development chats and yearly performance reviews Learning budget Upskilling our employees with company wide training workshops, materials and resources Your Future: Life Insurance (financial compensation of 2x your salary) 401(k) Retirement Savings Plan Depop Extras: Special milestones are celebrated with gifts and rewards!
    $90k-117k yearly Auto-Apply 60d+ ago
  • Digital Marketing Manager

    The Perillo Group

    Senior manager of marketing job in Buffalo, NY

    We are looking for a highly skilled Digital Marketing Manager to join our team in the greater Buffalo area. The ideal candidate will be responsible for developing, implementing, and managing digital marketing campaigns that promote our company and its products or services. The Digital Marketing Manager will play a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers. This role requires a high level of creativity, attention to detail, and project management skills. Responsibilities: Develop and implement digital marketing strategies Manage and optimize online advertising campaigns Oversee social media strategy and content marketing efforts Analyze and report on the performance of digital marketing campaigns Collaborate with internal teams to create landing pages and optimize user experience Requirements: Bachelor's degree in Marketing or relevant field Proven working experience in digital marketing Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate Strong analytical skills and data-driven thinking Up-to-date with the latest trends and best practices in online marketing and measurement The pay listed for this role is $80k.
    $80k yearly 26d ago
  • Digital Product Marketing Manager

    Well 4.1company rating

    Senior manager of marketing job in Boston, NY

    Company: The mission of Well (********************* is to transform healthcare through our unique impact on our members' health and happiness. We do this through our differentiated consumer experience and world-class data and analytics engine that drive engagement and behavior change. Our product - a consumer health engagement platform - integrates concierge services, behavioral health, telemedicine, care management and wellness services to drive sustained engagement, lower costs and improve the health of members. In addition to our product, we know our team makes us unique. We're a highly diverse and engaged organization whose employees are passionate about the mission of the company and whose management is passionate about the employees. We promote an employee- and member-centric culture with generous benefits, which you can learn more about here: **************************** Position Title: Digital Product Marketing Manager Reporting to: Senior Director of Product Marketing Location: Chapel Hill, NC; Minneapolis, MN; Newton, MA; New York, NY Compensation: Manager, Digital Product Marketing ($100,000), depending on qualifications, plus bonus potential and benefits Job Summary: We are seeking a creative, execution-focused Digital Product Marketing Manager to build and optimize our full-funnel growth engine. In this pivotal role, you will own demand generation, paid acquisition, growth experiments, and martech infrastructure. This is an opportunity to shape our digital strategy, influence product-market fit, and drive exponential customer acquisition for our B2B well-being solution. You will work closely with product, sales, and content teams to ensure a consistent and compelling brand message that resonates with HR leaders, benefits managers, and other key stakeholders in the corporate wellbeing space. The ideal candidate is a self-starter who fosters a collaborative and team environment that supports innovation, creativity, and continuous learning. Key Responsibilities: Sales Enablement Support: Collaborate with Sales to develop and maintain marketing collateral, including pitch decks, product one-pagers, case studies, and FAQs that clearly articulate value to employer clients and benefits consultants. Assist in maintaining and optimizing the internal sales asset library to ensure teams have access to the most current messaging and tools. Cross-Functional Campaign Execution: Contribute to multi-channel campaigns focused on key client segments, verticals, or strategic initiatives (e.g., GLP-1 cost management, DEI, musculoskeletal health). Coordinate execution across email, paid media, social, and events. Social Media Management: Develop, schedule, and publish engaging content across all relevant social media platforms (e.g., LinkedIn, Twitter, Facebook, Instagram) to promote product features, updates, and company news, specifically tailored for a B2B audience in the HR/benefits sector. Monitor social channels for trends, engagement opportunities, and competitor activity within the wellbeing and HR tech industries. Analyze social media performance and provide insights for continuous improvement. Email Marketing: Assist in the creation, segmentation, and deployment of email campaigns (e.g., newsletters, product updates, promotional emails, case studies) to nurture leads and engage existing B2B clients and prospects. Conduct A/B testing on email elements (subject lines, CTAs, content) to optimize performance. Track email campaign metrics (open rates, click-through rates, conversions) and report on effectiveness. Website Content Management: Support the regular updating and optimization of website content, including product pages, landing pages, and blog posts, ensuring accuracy and SEO best practices relevant to B2B wellbeing solutions. Collaborate with content creators to ensure all website content aligns with marketing objectives and brand guidelines, emphasizing value propositions for corporate clients. Paid Media Support: Assist in the execution and optimization of paid digital advertising campaigns (e.g., Google Ads, LinkedIn Ads) targeting HR professionals and decision-makers in the B2B space, under the guidance of the marketing manager. Monitor campaign performance, track KPIs, and contribute to reporting on ad spend effectiveness. Conferences & Events Coordination: Support the planning and execution of virtual and in-person industry conferences, webinars, and other events focused on HR, benefits, and corporate well-being. Coordinate logistics, marketing materials (e.g., brochures, presentations), and pre/post-event communications. Assist with lead capture and follow-up strategies for events, ensuring alignment with sales goals. Preferred Qualifications Bachelor's degree in Marketing, Communications, Business, or a related field (MBA, MPH, MHA a plus). 5+ years of proven digital marketing experience, with prior experience in demand generation, growth marketing, and event strategy - in the digital health or employer benefits space. Proven track record developing and executing multi-channel B2B digital campaigns (SEO, SEM, social media, email, content marketing, web analytics) that drive engagement and ROI Familiarity with email marketing platforms (e.g., Salesforce Marketing Account Engagement and Salesforce Marketing Cloud). Basic understanding of website content management systems (e.g., WordPress, Webflow). Knowledge of website analytics, including measurement, analysis, benchmarking and campaign measurement, as well as development of reporting, is required. Exposure to paid media platforms (e.g., Google Ads, LinkedIn Ads Manager). Data-driven mindset with experience analyzing marketing metrics to drive decision-making and optimize performance. Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment. Creative thinker, always open to trying innovative and unique marketing strategies. Desire and ability to succeed in a demanding, creative, and entrepreneurial environment. Direct experience in the well-being, HR, or benefits industry. Basic graphic design skills (e.g., Canva, Adobe Creative Suite). Additional Job Information Well is on a mission to redefine the healthcare experience. This is an opportunity to re-shape healthcare for America. We are developing solutions to improve the quality and affordability of healthcare. We welcome team members who are passionate about that mission. We embrace diversity and are committed to building an inclusive team. Well is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status. We seek diversity and encourage individuals from underrepresented groups to apply.
    $100k yearly Auto-Apply 26d ago
  • Video Strategist

    Launch Potato

    Senior manager of marketing job in Buffalo, NY

    WHO ARE WE? Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState. As The Discovery and Conversion Company, our mission is to connect consumers with the world's leading brands through data-driven content and technology. Headquartered in South Florida with a remote-first team spanning over 15 countries, we've built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success. WHY JOIN US? At Launch Potato, you'll accelerate your career by owning outcomes, moving fast, and driving impact with a global team of high-performers. Note: This is a contract-to-hire position COMPENSATION: $65,000 - $80,000 per year MUST HAVE: Demonstrated experience driving video performance, engagement, and watch time, ideally in a revenue-focused environment Strong understanding of video syndication platforms (MSN preferred) and how they reward engagement Hands-on experience with scriptwriting, editing feedback, and video optimization Comfort managing freelancers, assigning work, and overseeing quality and deadlines Ability to analyze performance metrics and translate insights into actionable improvements Strong organizational skills and comfort juggling multiple projects at once Excellent written and verbal communication skills in a remote environment Willingness to experiment, test, and iterate quickly Openness to incorporating AI tools into scripting, ideation, and workflow optimization EXPERIENCE: 3+ years in video strategy, video production, or performance-driven video roles within digital media, performance marketing, or content monetization. Personal finance experience or familiarity strongly preferred. YOUR ROLE You'll own the strategy, planning, and performance of FinanceBuzz's video content, with a primary focus on syndication platforms (especially MSN) where revenue is driven by consumed seconds of video. Secondarily, you'll support video publishing and optimization for YouTube and social platforms. This is a highly hands-on role. You'll be directly involved in topic selection, scripting, editing feedback, thumbnail and on-screen graphic optimization, and performance analysis. Your goal is simple but ambitious: scale video revenue significantly over time while maintaining high-quality, trustworthy personal finance content. To succeed in this role, you'll need strong instincts for what keeps viewers watching, comfort working with performance data, and the ability to manage multiple contributors and workflows at once. You should be equally comfortable zooming out to plan a content roadmap and zooming in to rewrite a script or leave frame-by-frame feedback. This role is contract-to-hire and will play a key role in growing video from its current state (~$15K/month) into a $500K+ annual revenue stream. SUCCESS LOOKS LIKE Selecting video topics that consistently maximize viewer engagement, watch time, and revenue Optimizing scripts to increase retention, clarity, and completion rates Improving thumbnail and on-screen graphic performance through testing and iteration Building and maintaining an efficient, scalable video workflow Managing freelancers effectively: assigning work, giving clear feedback, and coordinating payments and budgets Maintaining high quality and brand consistency across all video content Monitoring video performance metrics and proactively identifying opportunities for improvement Growing video revenue from its current level toward a $500K+ annual run rate Establishing FinanceBuzz as a trusted and engaging personal finance video brand CORE RESPONSIBILITIES Own the video content strategy for syndication platforms, with a primary focus on MSN Plan and maintain the video content calendar Write, edit, and optimize video scripts Provide detailed feedback to video editors and designers Optimize thumbnails, titles, and on-screen graphics for engagement Oversee video production workflows for speed, quality, and consistency Manage freelance contributors and coordinate with internal stakeholders on budgets and payments Conduct quality control on all video outputs Track and report on video performance metrics and revenue COMPETENCIES Performance-Driven: Obsessed with engagement, watch time, and revenue outcomes Detail-Oriented: Catches issues before they go live and pushes for constant improvement Strategic & Tactical: Thinks big-picture while staying deeply involved in execution Ownership Mentality: Treats the video business as their own and takes responsibility for results Adaptable: Thrives in a fast-changing environment and adjusts strategy based on performance data Collaborative: Works closely with editorial, design, and operations partners Coachability: Welcomes feedback and actively seeks ways to improve systems and output TOTAL COMPENSATION Base salary is set according to market rates for the nearest major metro and varies based on Launch Potato's Levels Framework. Your compensation package includes a base salary, profit-sharing bonus, and competitive benefits. Launch Potato is a performance-driven company, which means once you are hired, future increases will be based on company and personal performance, not annual cost of living adjustments. Want to accelerate your career? Apply now! Since day one, we've been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion. We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
    $65k-80k yearly Auto-Apply 3d ago
  • Director of Marketing

    Reid Petroleum Corp 4.0company rating

    Senior manager of marketing job in Lockport, NY

    Full-time Description About Us At Reid Petroleum, LLC we fuel more than just vehicles - we fuel communities. As the parent company of Crosby's convenience stores, we're proud to serve customers across a growing footprint with quality fuel, freshly prepared food, and affordable merchandise. Our success is powered by a commitment to integrity, customer focus, and entrepreneurial spirit. As we continue to grow, we're looking for a Director of Marketing who's ready to lead the next phase of our brand's evolution and share our story across every channel and community we serve. About the Role We're seeking a creative storyteller and strategic brand leader with a passion for driving customer engagement and revenue growth. You'll be responsible for developing and executing a unified marketing strategy for both Reid Petroleum, LLC and Reid Stores, LLC (Crosby's) - shaping how our customers see, experience, and connect with our brand. This is a hands-on leadership role for someone who can balance vision with execution, data with creativity, and inspiration with accountability. Key Responsibilities Brand Activation & Engagement Drive brand awareness and customer engagement through loyalty programs, community events, gamification, and digital storytelling. Develop and manage a marketing calendar of promotions, campaigns, and outreach events. Oversee the creation of clear, consistent messaging across digital, in-store, and media platforms. Adopt new tools and trends in AI-generated content and workflow efficiency. Marketing & Outreach Strategy Lead the evolution of digital marketing including SEO, social media, email, and influencer engagement. Deploy advanced analytics and CRM tools to understand customer behavior and improve targeting. Explore new technologies like AI, augmented reality, and automation for innovative content delivery. Collaborate closely with Sales and Retail teams to align marketing and business objectives. Strategic & Analytical Excellence Monitor trends, competitors, and campaign results to inform ongoing strategy. Develop marketing and communications plans that enhance brand awareness and customer loyalty. Manage the marketing budget to ensure efficient use of resources and measurable ROI. Track and report on campaign performance and market insights. Leadership & Team Development Lead, mentor, and inspire a creative, high-performing marketing team. Model and uphold Reid Group Core Values: Honesty, Trustworthiness, Customer Focus, Team Spirit, Cost Consciousness, and Entrepreneurialism. Qualifications 5+ years of marketing content and creative leadership experience Experience in convenience retail, QSR, or fuel industries a plus Experience in commodities marketing or direct-to-consumer promotions preferred 3+ years of management experience with direct reports Bachelor's degree or higher in Marketing, Communications, or related field Proficiency with CRM systems, Microsoft Office, and BI tools (e.g., Tableau) Strong written, verbal, and presentation skills Proven ability to analyze data, manage budgets, and drive results Ability to build strong internal and external relationships Valid NYS Driver's License Benefits & Perks We value our employees and offer a comprehensive benefits package, including: Competitive salary and performance-based incentives Health, dental, and vision insurance Company-paid life insurance 401(k) with company match Profit Sharing Paid time off (PTO) and paid holidays Employee discounts at Crosby's locations Fuel Discounts Professional development opportunities Collaborative culture with room to innovate and grow Join the Reid Petroleum / Crosby's team and help us fuel growth, connection, and community - one campaign at a time. Salary Description $95,000-$115,000
    $95k-115k yearly 43d ago
  • Director of Sales & Marketing

    Sealing Devices, Inc.

    Senior manager of marketing job in Lancaster, NY

    What you will do: Sales Leadership & Strategy * Create and implement a clear sales and marketing plan aligned with production capabilities and market demand to detain and gain new customers to meet company objectives. * Develop and execute a multi-year sales strategy aligned with corporate growth, market share, and profitability objectives. * Identify and pursue new markets, products, distribution channels, and partnerships to expand customer reach. * Define annual sales goals, and performance metrics to ensure consistent achievement of revenue and margin targets. * Provide regular market insights, forecasts, and performance analyses to executive leadership. * Work with Operations and Finance to align sales forecasts with production capacity and inventory planning. * Coordinate with other related departments such as Customer Service, Estimation and Purchasing to support sales forecasts and growth goals. Team Development & Performance Management * Build, lead, and mentor a high-performing sales organization with a culture of accountability, customer focus, and continuous improvement. * Oversee staffing, onboarding, and succession planning for the sales department. * Conduct ongoing coaching and leadership development to enhance individual and team capabilities. * Promote collaboration and communication between field sales, inside sales, and customer service teams. Customer & Market Engagement * Maintain strong relationships with key accounts, distributors, and channel partners. * Represent the company as a senior leader at industry events, trade shows, and customer meetings. * Gather and interpret customer and competitive insights to inform product development and marketing strategy. * Partner with Marketing to create targeted campaigns, sales collateral, and customer engagement programs. Sales Operations & Financial Management * Lead the development of annual sales budgets, forecasts, and compensation plans. * Own the sales department P&L and ensure disciplined management of margins and pricing strategies. * Utilize CRM tools and analytics to manage pipelines, track KPIs, and improve forecast accuracy. * Collaborate with Operations and Finance to align sales projections with production capacity and inventory planning. Marketing Oversight * Oversee marketing strategy, campaign planning, and budget management. * Provide guidance and approval for marketing goals, resource allocation, and spend. * Collaborate with the Marketing Manager on campaign design, trade shows, and content marketing. * Monitor marketing effectiveness through lead generation metrics, digital analytics, and ROI reporting. * Ensure marketing efforts reinforce company brand identity and support sales objectives. Compliance, Safety & Quality * Uphold compliance with ITAR, AS9100, and ISO standards. * Ensure adherence to all company policies, safety regulations, and quality systems. * Promote a culture of accountability, safety, and excellence within the team. What you will need to Succeed: * Bachelor's degree in Business, Marketing, or Engineering; MBA preferred. * 10+ years of combined sales and marketing leadership in manufacturing (aerospace/industrial preferred). * Deep understanding of technical B2B sales, distribution channels, and industrial supply chains. * Strong experience managing budgets and aligning sales and marketing strategies. * Skilled in CRM, automation, and analytics tools (Salesforce, HubSpot, or similar). * Exceptional leadership, communication, and strategic planning skills.
    $108k-178k yearly est. 45d ago
  • Manager of Marketing and Strategy

    Staffbuffalo

    Senior manager of marketing job in Buffalo, NY

    Are you a creative, strategic marketing professional ready to take ownership of brand direction and help shape the future of a growing company? StaffBuffalo is partnering with a well-established Buffalo-area retail organization to hire a Manager of Marketing and Strategy - a hands-on leadership role offering $55,000-$65,000+ annually, with strong potential to expand as the position grows. This is an exciting opportunity for a marketing leader who thrives at the intersection of creativity, strategy, and execution. The Manager of Marketing and Strategy will oversee a talented in-house creative team while leading initiatives that strengthen the company's presence across e-commerce, retail, and B2B markets. This role will drive brand strategy, manage marketing campaigns, and collaborate closely with leadership to align marketing, production, and sales objectives. If you love building cohesive brand stories, working with physical consumer products, and bringing ideas from concept to shelf, this position offers the perfect blend of creativity and leadership within a collaborative, growth-oriented environment. This is an on-site position based in the Buffalo area, NY. Responsibilities: Lead and mentor a creative team of designers and marketing professionals Develop and execute brand and marketing strategies across digital, retail, and wholesale channels Oversee design and production of marketing materials, catalogs, and presentations for retail and B2B customers Direct product, lifestyle, and e-commerce photography to align with brand standards Guide creative direction for websites and online stores, including coordination with web and e-commerce teams Manage marketing emails, digital advertising, and social media campaigns Collaborate with leadership on product development, merchandising, and display design Ensure brand consistency across all materials, packaging, and digital platforms Oversee trade show signage, booth materials, and seasonal planograms Support the creation of custom print projects, flyers, and promotional content Review marketing performance metrics to refine campaigns and improve engagement Qualifications: 5+ years of combined marketing and creative experience, ideally within fashion, apparel, or consumer product industries 3+ years of leadership or team management experience Bachelor's degree in Marketing, Graphic Design, Communications, or a related field Proven success executing integrated marketing strategies (digital, social, and print) Familiarity with e-commerce platforms and digital marketing tools (BigCommerce experience a plus) Strong understanding of product marketing, merchandising, and brand development Excellent leadership, communication, and cross-functional collaboration skills Highly organized and adaptable - thrives in a fast-paced, hands-on environment Creative thinker with analytical ability to measure and improve performance Compensation & Benefits: $55,000-$65,000+ annual salary (with potential for growth as the role expands) 401(k) with company match Employer-paid healthcare contributions Paid Time Off and NYS sick time accrual Opportunity to build and grow a recognizable consumer brand Stable, long-standing company with an exciting future The advertised pay range represents what we believe at the time of this job posting that our client would be willing to pay for this position. Only in special circumstances, where a candidate has education, training, or experience that far exceeds the requirements for the position, would we consider paying higher than the stated range. First time working with a Recruiter ? No problem! We make the process as smooth and straightforward as possible. Communication is key - to get started, all we need from you is an updated resume and some time to chat. Our team will get to know and your future career goals. Throughout the process, we will provide resume feedback, schedule and prepare you for interviews, provide client feedback, and coach you through the offer stage. StaffBuffalo is an Equal Opportunity Employer and does not discriminate in employment on account of race, color, religion, national origin, citizenship status, ancestry, age, sex (including sexual harassment), sexual orientation, gender, gender identity or expression, marital status, physical or mental disability, military status, or unfavorable discharge from military service.
    $55k-65k yearly 45d ago
  • Field Marketing Manager

    Quantum MacHines

    Senior manager of marketing job in Boston, NY

    Quantum Machines (QM) is a global leader in hybrid control systems for quantum computing, a field on the verge of exponential growth. Our innovative hardware and software offer a groundbreaking approach to controlling quantum computers, scaling from individual qubits to arrays of thousands. At the heart of QM is a passionate, ambitious team committed to transforming the construction and operation of quantum computers. Our deep understanding of customer needs drives us to deliver unmatched solutions in this revolutionary field. We are looking for a Field Marketing Manager to lead the planning and execution of field marketing activities for the North American region. In this role, you will become the internal expert on the local market dynamics, customers, and regional competition. You will use this knowledge to drive high-impact field marketing plans, working closely with Sales and Partners to execute regional events and campaigns. You will act as the regional marketing subject matter expert, collaborating with the global Marketing Programs Manager to align regional execution with business goals, while helping to generate powerful local content such as customer case studies and testimonials. Main Responsibilities * Field Marketing Planning: Develop and execute the regional field marketing plan, working closely with the Marketing team to ensure alignment with global strategies and business objectives. * Event Execution: Lead the planning and execution of a robust regional events calendar, including industry trade shows, academic conferences, and proprietary QM-hosted events. * Sales and BD Alignment: specific Work hand-in-hand with regional Sales and Business Development leadership to align marketing activities with pipeline targets and regional priorities. * Regional Campaign Implementation: Collaborate with the Marketing Programs Managers to adapt and execute global campaigns within the region, ensuring they resonate with the local audience. * Customer Advocacy Content: Identify and drive the creation of regional content assets, specifically focusing on securing customer case studies, success stories, and testimonials to support sales efforts. * Market Intelligence: Serve as the Marketing eyes and ears on the ground, providing feedback to the global team on local market trends, competitor activities, and customer needs. Requirements Experience: * 8+ years in B2B marketing roles, with significant focus on Field Marketing. * Proven experience working closely with sales teams in the North American market to drive pipeline. * Experience marketing hardware, semiconductors, or complex deep-tech products is highly preferred. * Demonstrated success in planning and executing complex event strategies (trade shows, academic conferences, and hosted VIP events). * Experience implementing global campaigns at a regional level. * Experieince in planning and executing ABM campaigns. * Experience marketing to academic and research institutions, national labs, and government agencies. Technical Aptitude: * BSc or MSc in physics, engineering, or a related technical field - an advantage. * Strong ability to learn and comprehend complex scientific and engineering concepts to effectively engage with the regional community. * Autodidact eager to master new technologies. Skills & Competencies: * Ability to acquire a deep understanding of the market, customers, and competition. * Strong organizational skills with the ability to execute hands-on logistics for events and campaigns. * Collaborative team player with excellent interpersonal and relationship-building skills to work across Sales, Product, and Global Marketing functions. * Data-driven mindset with experience tracking regional KPIs (leads, event ROI). * Willingness to travel frequently within North America (and occasionally globally) to support events and team meetings. Preferred Skills
    $78k-109k yearly est. 12d ago
  • Sector Tech: Power & Utilities - Digital Grid - Manager - US Consulting

    EY Studio+ Nederland

    Senior manager of marketing job in Akron, NY

    At EY, we're all in to shape your future with confidence. We'll help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go. Join EY and help to build a better working world. Technology Consulting - Sector Tech - Digital Grid - Manager Our clients operate in a world where achieving and sustaining performance is more difficult than ever. As a performance improvement professional, you'll be focused on helping them grow and turn their strategy into reality. You'll work with high-performing teams that drive growth and deliver exceptional client service while doing your part to build a better working world. Your career is yours to shape. The opportunity The role of a Digital Grid Manager will be to provide consulting services to Power & Utilities clients implementing Digital Grid Programs, capabilities and systems (AMI, ADMS, OMS, SCADA, DRMS, DERMS, EMS, GIS) resulting in increased value and efficiency. As a Manager in Technology Transformation Program Delivery, you will have the opportunity to lead and manage the delivery of cutting-edge technology transformation projects and programs. You will play a pivotal role in aligning these initiatives with organizational strategy to achieve desired outcomes, providing assurance to leadership by managing timelines, costs, and quality. This role involves leading both technical and non-technical project teams in the development and implementation of technology solutions and/or infrastructure. You will also have the chance to coach others on project and program delivery methods, including Agile and waterfall, and propose solutions to technical constraints. Your key responsibilities In this role, you will be responsible for the effective management and delivery of one or more processes, solutions, and/or projects, ensuring a focus on quality and effective risk management. You will engage in continuous process improvement and identify innovative solutions through research, analysis, and best practices. Additionally, you will manage professional employees or supervise others to deliver complex technical initiatives, with accountability for performance and results. This role offers the opportunity to apply your depth of expertise to guide others and interpret internal/external issues to recommend quality solutions. You will meet performance objectives and metrics set locally, including client service, quality and risk management, sales and business growth, solution development, and teaming. Travel may be required regularly as needed by external clients. Skills and attributes for success To excel as a Manager in Technology Transformation Program Delivery, it's crucial to possess a blend of both technical acumen and business savvy. This role demands a deep understanding of technology and its application in driving business outcomes, as well as the ability to navigate and influence within complex organizational landscapes. Some key skills and attributes that will set you up for success include: Provide functional and/or technical experience and insights Provide strategic and tactical insights, connectedness and responsiveness to all clients to help anticipate their needs Lead/manage quality assurance for team's work products and service delivery to consistently deliver high quality Leading workstream delivery and track deliverable completion and project status. Identify and resolve/escalate issues and risks that affect scope, quality, schedule and resources. Participate in new business opportunities by developing ideas and solutions. Managing engagement economics and implement resource plans and budgets. Actively participating in client working sessions and lead workstreams in planning, execution, and closure. Identify opportunities for additional services and lead specific RFP responses. Stay current with the latest trends in the industry to be a trusted advisor/subject-matter resource for our clients' businesses. Manage resource demand, staffing and allocation Mentor, coach and counsel team members and help EY to build an inclusive culture and develop high-performing teams Flexibility and willingness to manage significant travel Support the EY inclusiveness culture To qualify for the role, you must have Bachelor's degree required (4-year degree). Typically, no less than 4 - 6 years relevant experience. Proven business or technical work experience in one or more of the following digital grid focus areas: AMI, ADMS, OMS, SCADA, DRMS, DERMS, EMS, GIS, Network Modeling Iterative delivery methodologies Project and program definition and governance Project or program resource management Project or program value, finance, budget and quality management System Development Lifecycle Technology Landscape Building and Managing Relationships Client Trust and Value Communicating With Impact Complex Problem-Solving Critical Thinking Digital Fluency Driving Outcomes Hybrid Collaboration Leading Teams Learning Agility Managing Change Negotiation and Influencing Ideally, you'll also have Experience working with vendor software associated with above focus areas including (Itron, L+G, Schneider Electric, ABB, GE, OSI, CYME, PSCAD, PSS/E) The capability to solve complex problems and implement policy changes and procedures affecting the business Proven experience in leading teams, providing feedback, and managing complex technical initiatives with accountability for results A track record of active participation in client sessions, leading project delivery, managing engagement economics, and identifying new service opportunities What we look for We are seeking top performers who demonstrate the ability to lead complex projects, exhibit strong problem-solving skills, and have a track record of delivering high-quality results. Ideal candidates will possess emotional agility, learning agility, and the ability to manage change effectively. We value individuals who can build and manage relationships, communicate with impact, and drive outcomes while maintaining client trust and value. What we offer you At EY, we'll develop you with future-focused skills and equip you with world-class experiences. We'll empower you in a flexible environment, and fuel you and your extraordinary talents in a diverse and inclusive culture of globally connected teams. Learn more. We offer a comprehensive compensation and benefits package where you'll be rewarded based on your performance and recognized for the value you bring to the business. The base salary range for this job in all geographic locations in the US is $142,600 to $261,500. The base salary range for New York City Metro Area, Washington State and California (excluding Sacramento) is $171,200 to $297,200. Individual salaries within those ranges are determined through a wide variety of factors including but not limited to education, experience, knowledge, skills and geography. In addition, our Total Rewards package includes medical and dental coverage, pension and 401(k) plans, and a wide range of paid time off options. Join us in our team-led and leader-enabled hybrid model. Our expectation is for most people in external, client serving roles to work together in person 40-60% of the time over the course of an engagement, project or year. Under our flexible vacation policy, you'll decide how much vacation time you need based on your own personal circumstances. You'll also be granted time off for designated EY Paid Holidays, Winter/Summer breaks, Personal/Family Care, and other leaves of absence when needed to support your physical, financial, and emotional well-being. Are you ready to shape your future with confidence? Apply today. EY accepts applications for this position on an on-going basis. For those living in California, please click here for additional information. EY focuses on high-ethical standards and integrity among its employees and expects all candidates to demonstrate these qualities. EY | Building a better working world EY is building a better working world by creating new value for clients, people, society and the planet, while building trust in capital markets. Enabled by data, AI and advanced technology, EY teams help clients shape the future with confidence and develop answers for the most pressing issues of today and tomorrow. EY teams work across a full spectrum of services in assurance, consulting, tax, strategy and transactions. Fueled by sector insights, a globally connected, multi-disciplinary network and diverse ecosystem partners, EY teams can provide services in more than 150 countries and territories. EY provides equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, pregnancy, genetic information, national origin, protected veteran status, disability status, or any other legally protected basis, including arrest and conviction records, in accordance with applicable law. EY is committed to providing reasonable accommodation to qualified individuals with disabilities including veterans with disabilities. If you have a disability and either need assistance applying online or need to request an accommodation during any part of the application process, please call 1-800-EY-HELP3, select Option 2 for candidate related inquiries, then select Option 1 for candidate queries and finally select Option 2 for candidates with an inquiry which will route you to EY's Talent Shared Services Team (TSS) or email the TSS at **************************.
    $84k-123k yearly est. 60d+ ago
  • Burger King Management/Leadership

    JSC Management Group

    Senior manager of marketing job in Hamburg, NY

    We offer higher wages for candidates with past or present restaurant experience, and we offer world-class leadership training to assist our Leaders in achieving their personal and professional goals! We run exciting weekly and monthly contests to reward our team members and encourage team building! We have a bonus program as well! We are looking for: • Individuals who are highly motivated and driven to perform their best on every shift • Team members who understand that taking care of the Guest is the most important goal • Individuals who strive to grow and are eager to advance within our Company • Dependable and positive people who can communicate openly and effectively • Individuals who are comfortable working in a fast-paced environment as part of a collaborative team PM21 Requirements If you are seeking a Management/Leader position with JSC Management Group/Burger King, the following are major requirements: • First line supervisory or management experience from a restaurant or retail environment • High school diploma or equivalent • Ability to work a 45-50 hour work week which will include nights, weekends, and holidays • Must be able to carry up to 40 pounds regularly • Basic computer skills, leadership skills, and can work well in a fast-paced environment • Outgoing personality and able to work effectively with a diverse group of people in a team environment • Good written, verbal, math, and interpersonal skills required; ability to resolve guest issues with tact • Reliable transportation
    $102k-136k yearly est. 60d+ ago
  • Director of Marketing

    Reid Petroleum 4.0company rating

    Senior manager of marketing job in Lockport, NY

    About Us At Reid Petroleum, LLC we fuel more than just vehicles - we fuel communities. As the parent company of Crosby's convenience stores, we're proud to serve customers across a growing footprint with quality fuel, freshly prepared food, and affordable merchandise. Our success is powered by a commitment to integrity, customer focus, and entrepreneurial spirit. As we continue to grow, we're looking for a Director of Marketing who's ready to lead the next phase of our brand's evolution and share our story across every channel and community we serve. About the Role We're seeking a creative storyteller and strategic brand leader with a passion for driving customer engagement and revenue growth. You'll be responsible for developing and executing a unified marketing strategy for both Reid Petroleum, LLC and Reid Stores, LLC (Crosby's) - shaping how our customers see, experience, and connect with our brand. This is a hands-on leadership role for someone who can balance vision with execution, data with creativity, and inspiration with accountability. Key Responsibilities Brand Activation & Engagement Drive brand awareness and customer engagement through loyalty programs, community events, gamification, and digital storytelling. Develop and manage a marketing calendar of promotions, campaigns, and outreach events. Oversee the creation of clear, consistent messaging across digital, in-store, and media platforms. Adopt new tools and trends in AI-generated content and workflow efficiency. Marketing & Outreach Strategy Lead the evolution of digital marketing including SEO, social media, email, and influencer engagement. Deploy advanced analytics and CRM tools to understand customer behavior and improve targeting. Explore new technologies like AI, augmented reality, and automation for innovative content delivery. Collaborate closely with Sales and Retail teams to align marketing and business objectives. Strategic & Analytical Excellence Monitor trends, competitors, and campaign results to inform ongoing strategy. Develop marketing and communications plans that enhance brand awareness and customer loyalty. Manage the marketing budget to ensure efficient use of resources and measurable ROI. Track and report on campaign performance and market insights. Leadership & Team Development Lead, mentor, and inspire a creative, high-performing marketing team. Model and uphold Reid Group Core Values: Honesty, Trustworthiness, Customer Focus, Team Spirit, Cost Consciousness, and Entrepreneurialism. Qualifications 5+ years of marketing content and creative leadership experience Experience in convenience retail, QSR, or fuel industries a plus Experience in commodities marketing or direct-to-consumer promotions preferred 3+ years of management experience with direct reports Bachelor's degree or higher in Marketing, Communications, or related field Proficiency with CRM systems, Microsoft Office, and BI tools (e.g., Tableau) Strong written, verbal, and presentation skills Proven ability to analyze data, manage budgets, and drive results Ability to build strong internal and external relationships Valid NYS Driver's License Benefits & Perks We value our employees and offer a comprehensive benefits package, including: Competitive salary and performance-based incentives Health, dental, and vision insurance Company-paid life insurance 401(k) with company match Profit Sharing Paid time off (PTO) and paid holidays Employee discounts at Crosby's locations Fuel Discounts Professional development opportunities Collaborative culture with room to innovate and grow Join the Reid Petroleum / Crosby's team and help us fuel growth, connection, and community - one campaign at a time. Salary Description $95,000-$115,000
    $95k-115k yearly 45d ago
  • Director of Sales & Marketing

    Sealing Devices

    Senior manager of marketing job in Lancaster, NY

    What you will do: Sales Leadership & Strategy Create and implement a clear sales and marketing plan aligned with production capabilities and market demand to detain and gain new customers to meet company objectives. Develop and execute a multi-year sales strategy aligned with corporate growth, market share, and profitability objectives. Identify and pursue new markets, products, distribution channels, and partnerships to expand customer reach. Define annual sales goals, and performance metrics to ensure consistent achievement of revenue and margin targets. Provide regular market insights, forecasts, and performance analyses to executive leadership. Work with Operations and Finance to align sales forecasts with production capacity and inventory planning. Coordinate with other related departments such as Customer Service, Estimation and Purchasing to support sales forecasts and growth goals. Team Development & Performance Management Build, lead, and mentor a high-performing sales organization with a culture of accountability, customer focus, and continuous improvement. Oversee staffing, onboarding, and succession planning for the sales department. Conduct ongoing coaching and leadership development to enhance individual and team capabilities. Promote collaboration and communication between field sales, inside sales, and customer service teams. Customer & Market Engagement Maintain strong relationships with key accounts, distributors, and channel partners. Represent the company as a senior leader at industry events, trade shows, and customer meetings. Gather and interpret customer and competitive insights to inform product development and marketing strategy. Partner with Marketing to create targeted campaigns, sales collateral, and customer engagement programs. Sales Operations & Financial Management Lead the development of annual sales budgets, forecasts, and compensation plans. Own the sales department P&L and ensure disciplined management of margins and pricing strategies. Utilize CRM tools and analytics to manage pipelines, track KPIs, and improve forecast accuracy. Collaborate with Operations and Finance to align sales projections with production capacity and inventory planning. Marketing Oversight Oversee marketing strategy, campaign planning, and budget management. Provide guidance and approval for marketing goals, resource allocation, and spend. Collaborate with the Marketing Manager on campaign design, trade shows, and content marketing. Monitor marketing effectiveness through lead generation metrics, digital analytics, and ROI reporting. Ensure marketing efforts reinforce company brand identity and support sales objectives. Compliance, Safety & Quality Uphold compliance with ITAR, AS9100, and ISO standards. Ensure adherence to all company policies, safety regulations, and quality systems. Promote a culture of accountability, safety, and excellence within the team. What you will need to Succeed: Bachelor's degree in Business, Marketing, or Engineering; MBA preferred. 10+ years of combined sales and marketing leadership in manufacturing (aerospace/industrial preferred). Deep understanding of technical B2B sales, distribution channels, and industrial supply chains. Strong experience managing budgets and aligning sales and marketing strategies. Skilled in CRM, automation, and analytics tools (Salesforce, HubSpot, or similar). Exceptional leadership, communication, and strategic planning skills.
    $108k-178k yearly est. 43d ago

Learn more about senior manager of marketing jobs

How much does a senior manager of marketing earn in Depew, NY?

The average senior manager of marketing in Depew, NY earns between $90,000 and $147,000 annually. This compares to the national average senior manager of marketing range of $92,000 to $151,000.

Average senior manager of marketing salary in Depew, NY

$115,000

What are the biggest employers of Senior Managers Of Marketing in Depew, NY?

The biggest employers of Senior Managers Of Marketing in Depew, NY are:
  1. Ingram Micro
Job type you want
Full Time
Part Time
Internship
Temporary