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Senior manager of marketing jobs in East Cocalico, PA - 58 jobs

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  • Marketing Manager

    HSC Builders & Construction Managers 3.9company rating

    Senior manager of marketing job in Exton, PA

    The Opportunity: The Marketing Manager is responsible for leading and executing HSC's marketing and communications initiatives in alignment with The HSC Way ( a commitment to excellence, integrity, collaboration, and being a trusted partner on the most challenging of projects ) and the firm's business development goals. This role combines strategic planning with execution to support a high-performing Business Development & Marketing team. The Marketing Manager leads core marketing functions, including branding, social media, website, events, sponsorships, and internal communications, while serving as a creative leader and contributor within a fast-paced, client-focused environment. This role is designed for a marketing professional who enjoys both shaping direction and actively delivering work in support of a lean, collaborative team. WHY THIS ROLE EXISTS: HSC continues to grow its presence in highly competitive markets, requiring marketing that is organized, responsive, and brand-driven. This role exists to ensure HSC's marketing efforts are cohesive, well-executed, and aligned with business development priorities, without unnecessary complexity or layered bureaucracy. The Marketing Manager supports this goal by: · Providing day-to-day ownership of marketing operations and execution · Ensuring brand consistency across all touchpoints · Supporting leadership and business development efforts through organized marketing support · Helping a small team operate efficiently while maintaining high standards of quality and professionalism While this role is the primary marketing-dedicated position at HSC, it operates within a clearly defined structure and in close partnership with the Director of Business Development & Marketing. WHAT THIS ROLE WILL NOT BE DOING: To clarify expectations and scope, the Marketing Manager will not be responsible for the following: · Writing or managing proposal responses or RFP submissions · Acting as the sole marketing department or working without internal support · Managing multiple direct reports · Owning firm-wide business development activity or strategy, which will remain with the Director of Business Development & Marketing) Your Experience: You should have experience in creative/technical writing, graphic design, and an eye for detail. Experience in the construction industry (design, engineering, architecture, or construction management) is highly preferred. Strong computer skills (Microsoft Office Suite, Adobe Creative Suite & Cosential CRM) are highly preferred, along with 5-10+ years in a similar role and industry. Interested Candidates can apply to ********************
    $71k-107k yearly est. 2d ago
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  • Content and Brand Experiences Manager

    Milton Hershey School 4.7company rating

    Senior manager of marketing job in Hershey, PA

    Located in Hershey, PA, Milton Hershey School (MHS) is a top-notch home and school where over 2,000 pre-K through 12th grade students from disadvantaged backgrounds are provided with an extraordinary cost-free, career-focused education. This is made possible by the generosity of Milton and Catherine Hershey, who established the school in 1909 and ensured it was fully endowed. Thanks to that foresight and generosity, the school has over 12,000 graduates and is expanding to serve more students. We are seeking a **Content and Brand Experiences Manager** to collaboratively shape and execute a unified content and events strategy that reflects and advances the mission, values, and strategic priorities of MHS. This position is an on-site role in Hershey, PA., and compensates between $80,899 and $108,000 plus provides an excellent benefits package, in addition to positively impacting the lives of thousands of students. This role will plan, create, and oversee content across digital and print platforms ensuring a consistent and compelling brand voice that drives awareness, engagement, and growth. This role is also responsible for creating, managing, and overseeing the social media crisis strategy. Additionally, this position oversees the planning, execution and evaluation of major school-wide events that bring MHS's vision to life, supports the long-term strategic goals and annual themes, and fosters meaningful connections within the community. Daily responsibilities include content strategy and planning, content creation and management, crisis communications lead, brand and messaging consistency, analytics and optimization, event strategy and planning, event execution, budgeting, supervising, and collaborating and leading. **Qualifications** The ideal candidate is a strategic thinker and exceptional writer with a sharp editorial eye and a passion for storytelling. They are both creative and analytical, able to work independently and collaboratively in a fast-paced, mission-driven setting. This role requires a high level of initiative, adaptability and attention to detail, along with strong organizational skills and a commitment to excellence. This is more than a job - it's a purpose-driven career. As stewards of Milton and Catherine Hershey's legacy, we seek candidates who are energized by high standards, inspired by impact, and dedicated to helping. + Bachelor's degree in communications, marketing, or similar major + 5 or more years of experience in a similar capacity including skills in social media, email marketing, internet, blogs, video, photography, graphic design, and coordinating large scale events (3,000 plus) + Exceptional strategic planning and organizational skills + Outstanding verbal, written and platform skills + Strong project management skills with a demonstrated ability to meet deadlines in dynamic settings + Proficient leader, collaborator, and influencer. + Must demonstrate a high degree of integrity as all MHS staff are role models for students + Candidates should be eager to engage with students. **Schedule** : Full-time **Job Type** **: Standard** **Job Posting** **: Nov 13, 2025** **Req ID:** 25000225 Equal Employment Opportunity Policy Milton Hershey School does not discriminate against applicants or employees, in hiring, promotion or any terms or conditions of employment, on the basis of race, color, national or ethnic origin, ancestry, sex, age, religion or religious creed, veteran status, disability or use of a guide or support animal because of the blindness, deafness or physical handicap of the user or because the user is a handler or trainer of support or guide animals, or any other status protected under applicable federal or Pennsylvania law.
    $80.9k-108k yearly 60d ago
  • Sr. Marketing & Communications Manager

    The Wenger Group

    Senior manager of marketing job in Lancaster, PA

    Job Description Who are we: We're a leading Northeast family-owned food, agricultural products, and agricultural services organization headquartered in Pennsylvania. We provide animal nutrition and feeds; specialty protein production, processing, and marketing; on-farm protein production services; and grain, fertilizer, and ingredient procurement. We're a stable company with strong core values, great benefits, competitive wage structure, and a safe and healthy work environment. With over 850 team members, we're a growing company in an essential sector - agriculture! Learn more here: ****************************** What your day looks like: POSITION SUMMARY: The Senior Marketing & Communications Manager will serve as a strategic partner to The Wenger Group's Executive Team, driving high-impact communication initiatives that reinforce the company's mission, vision, and values. This role will lead the development and execution of executive-level communications, including board presentations, strategic customer messaging, internal strategy rollouts, and town hall engagements. The ideal candidate will be a seasoned communicator with a strong grasp of corporate storytelling, stakeholder engagement, and executive presence. ESSENTIAL JOB FUNCTIONS: Executive Communications Develop and refine board-level presentation materials in collaboration with senior leaders. Craft compelling narratives that align with corporate strategy and performance metrics. Support CEO and C-suite communications with speechwriting, talking points, and visual storytelling. Corporate Identity & Messaging Lead initiatives to articulate and embed the company's mission, vision, and values across all communication channels. Ensure consistent messaging across internal and external platforms, including strategic customer presentations and investor communications. Internal Engagement Design and execute communication strategies for annual strategy rollouts and town hall meetings. Partner with HR and business unit leaders to drive employee engagement through clear, inspiring messaging. Manage logistics and content for internal events, including scripting, slide decks, and video messaging. Strategic Customer Communications Collaborate with sales and business development teams to create tailored presentations for key accounts. Translate complex business strategies into customer-facing narratives that drive trust and alignment. Cross-Functional Collaboration Work closely with marketing, HR, and operations to ensure alignment of messaging and priorities. Serve as a communications advisor to senior leaders, offering guidance on tone, delivery, and impact. EDUCATION & EXPERIENCE: Required: Bachelor's degree in Communications, Marketing, Business, or related field. 7+ years of experience in corporate communications, executive support, or strategic marketing. Proven experience developing board-level presentations and executive messaging. Exceptional writing, editing, and storytelling skills. Strong project management and stakeholder engagement capabilities. Preferred: Experience in agriculture, food production, or manufacturing sectors. Familiarity with internal communications platforms (e.g., SharePoint, Teams, Yammer). Advanced PowerPoint and visual design skills. MBA or relevant communications certifications (e.g., IABC, PRSA). In addition to our more traditional benefits, we also offer great perks and numerous resources for professional development and team building: Promotional opportunities Rewards and recognition programs Robust onboarding and training program Employee Discount Programs (Perks at Work) Employee referral program Encouraging and collaborative culture What our benefits are: Paid Time Off, Floating Holiday, Volunteer Day, Parental Leave, etc. Carebridge Employee Assistance Program For all full-time members: Medical Dental Vision Health Savings Account (HSA) Medical Flexible Spending Account Dependent Care Flexible Spending Account Life Insurance/Accidental Death and Dismemberment Insurance Short-Term & Long-Term Disability Pet Insurance Each team member has the potential to earn a yearly bonus based on the achievement of company goals. The Wenger Group provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type as protected by federal, state, or local laws. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Powered by ExactHire:190094
    $60k-89k yearly est. 25d ago
  • Vice President of Marketing

    Seakeeper Inc.

    Senior manager of marketing job in Leesport, PA

    Job DescriptionSalary: WHAT YOU'LL DO As the global leader of marine motion control, we are on a mission to create transformational products that allow people to make the most of their time on the water. Marketing is a strategic force in driving what we do and how we do it. As our Vice President of Marketing, youll own the strategy behind growing our brands cult following and driving mass adoption and retention of Seakeeper market share. As our senior Marketing leader, youll support these objectives by: Team: Building and developing a team of marketing experts to drive core marketing functions, supporting your team with active leadership that balances high-level and front-line contributions Organization: Supporting the ongoing implementation of an optimal organizational structure for the Marketing team by clearly defining priorities, balancing workloads, and driving alignment of the team to the business and its current goals Strategy: Developing and owning Marketing strategies that align with broader company goals as well as the strategic thrusts behind Seakeeper products and global regions Growth: Supporting rapid growth by focusing and rallying your team around monthly/short-term goals that support quarterly, annual, and long-term growth objectives Digital: Elevating the use of technology and digital tools to more effectively measure outcomes and engage with consumers Analytics: Measuring operational data and market feedback to develop concise insights for managing your teams priorities, guiding marketing strategy, and delivering communication Customer insights: Serving as the voice of the customer in how Seakeeper maximizes its value proposition by attending to objectively measured customer satisfaction and selling criteria CLTV: Developing a granular understanding of Seakeeper customer lifecycle, including implementing top-down strategies that maximize customer lifetime value and retention Budget: Establishing annual Marketing budget, including the reporting and allocation of spend as well as delegated management of budgeted spend throughout the department Vendors: Managing the selection and utilization of third-party vendors to complement internal expertise and functions Brand: Protecting and growing the Seakeeper brand, while developing a cohesive strategy for Seakeeper product brands as they evolve over time and function together Competition: Owning the competitive positioning of Seakeeper products, including the development and distillation of core messages through Seakeeper Sales team and network Product launch: Supporting the launch, introduction, and adoption of new products Cross-dept: Serving as a senior leader in driving cross-departmental collaboration and support Representative: Representing Seakeeper at major events, in customer conversations, and in media inquires WHAT YOU'LL NEED TO SUCCEED Do you have a positive attitude, an eagerness to learn and the ability to hustle in a fast-paced environment? Then Seakeeper is the place for you! Here are a few other things youll need to succeed. MUST-HAVES Broad experience across marketing, with a minimum of 15 years of overall sales and marketing experience, including in the following areas: Building and leading a global marketing team and operations B2C and B2B marketing strategies, with a strong focus on digital channels Experience with the creation and execution of a wide array of marketing mediums, including visual content, copy, public relations, events & sponsorships, social media, website, email marketing, merchandise, partner support and advertising Contributing to product and sale strategy, including competitive positioning of technical products Experience managing communications to Boards, investors, and executive leadership Analytical mindset, comfortable deriving and communicating insights from data Deep experience working with CRM systems Bachelors degree in business, marketing, communications, or a comparable field Valid passport and availability for both domestic and international travel NICE-TO-HAVES MBA or related Master's degree Demonstrated interest in the marine industry and recreational boating Experience in the following areas: Growing a startup to a mass-market, global brand High growth and/or transformational technology Supporting product-driven businesses Depth of experience in adjacent business functions such as Sales, Strategy, Engineering, or Finance that enables you to more effectively contribute at a senior business level and collaborate cross-functionally Technical aptitude to understand electro-mechanical systems MORE DETAILS YOU'LL WANT TO KNOW Youll be based in one of our facilities in Leesport, PA or Fort Myers, FL full-time, with up to 50% travel to our other locations (including Lavagna, Italy), industry events, and partner engagements Youll report to the Chief Commercial Officer WHY YOU'LL LOVE IT HERE Its true that we make extraordinary products, but our favorite part about Seakeeper is our people! We love the culture we have built and are aggressively protective of our team atmosphere. This is why we value your cultural fit as equally as we value your technical contributions. With a palpable passion for what we do, we work hard, move fast and are constantly pushing (or should we say crushing) boundaries. That means there is no room for jerks! We operate with the nimbleness and growth mindset of a scrappy startup. Throughout the organization, we take ownership and accountability for our ultimate team success by openly and actively seeking out constructive feedback on how we can improve. We believe great ideas can strike at any moment, and when you have one, youre empowered to speak up! Fast-paced and hands-on dont even begin to describe what youll experience here. That means you have the freedom to make a difference and contribute to the larger goal, regardless of your position. The only constant at Seakeeper is change, and we thrive on it! WHO WE ARE 71% of our Earth is covered by water and we want everyone to make the most of it. Thats why we are on a mission to create products that transform the boating experience with an organization that employees want to work for, customers want to buy from, and vendors want to partner with. Founded in 2008, we have grown from a start-up operation to the worldwide leader in marine motion control. The journey began with our gyrostabilization technology, which eliminates up to 90% of boat roll and creates a land-like experience on the water. This technology went from an unknown commodity to a must-have boating requirement in the first decade. In 2022, we added another jaw-dropping technology to our portfolio with the launch of Seakeeper Ride, a first-of-its-kind Vessel Attitude Control System which eliminates underway pitch and roll, making time on the water safer and more comfortable for everyone onboard. In summary, we are in the business of creating gravity-defying products that completely change the way people spend their time on the waterand we are just getting started! We have long runways with both of our technologies with new addressable markets on the horizon and drive to push the boundaries of what our technologies can do. With dedicated focus to each segment, in addition to shared leadership of each vertical, we can balance the different demands of each segment while providing a consist overall vision and direction of the company. Ready for a new challenge in a fast-paced environment? Want to help us disrupt an industry? Come on and apply, we are ready for you! Sign up to receive email updates about Seakeepers current open job opportunities:***************************** Seakeeper is personally committed to building an inclusive and diverse workforce. We are an Equal Employment Opportunity Employer/Affirmative Action Employer and do not discriminate on the basis of race, color, religion, national origin, sex, sexual orientation, gender identity, age, disability, marital status, veteran status, genetic information, or any other protected characteristic under applicable law. All employment is decided on the basis of job requirements, individual qualifications, and business need.
    $132k-194k yearly est. 18d ago
  • Marketing Communications Manager (60653)

    Tosoh Bioscience 3.9company rating

    Senior manager of marketing job in Exton, PA

    Tosoh Bioscience LLC is a major supplier of chromatography products to the pharmaceutical, biotechnology, and chemical industries. Our product line includes:TSKgel , TOYOPEARL , and Ca++Pure-HA bulk media, TSKgel U/HPLC columns, process development products, dedicated systems for GPC analysis, and the LenS3™ MALS detector. We have optimal solutions for biological research, drug discovery, medicinal chemistry, agriculture, manufacturing, or other industrial applications. Summary We are looking for a digital-savvy strategist with both B2B/ B2C experience, someone who can bring e-commerce growth expertise from consumer industries and adapt it to the complexity of life sciences. As Marketing Communications Manager, you own revenue growth across our online storefronts by planning and executing data-driven campaigns, optimizing PDPs/funnels, and scaling lifecycle automation to lift traffic, conversion, AOV and retention. You will lead the Marketing Communications Team (EU & US) within the Global Marketing Communications and Branding team of Tosoh Bioscience Separations. This is not a generic campaign management role. You will be the driver of customer-centric, creative, analytics-led strategies that strengthen engagement in highly technical B2B markets and accelerate adoption of our new e-commerce platform. Your mission is to translate scientific insights into compelling, digital-first customer journeys - building trust, driving measurable impact, and connecting science with customers worldwide. Reporting Relationships The Marketing Communications Manager reports to the Director of Marketing. This position has two direct reports. Major Duties and Responsibilities Strategic Planning & Campaign Design Develop integrated marketing and e-commerce strategies aligned with global objectives. Design data-driven, omnichannel campaigns that build brand trust and drive measurable growth. Collaborate with BI/CRM and Operations teams to optimize campaigns with analytics and insights. Define a quarterly promo/test calendar (offers, bundles, thresholds) with clear hypotheses and guardrails. Content & Digital Experience Oversee the creation of high-quality content and assets tailored to scientific and technical audiences. Ensure consistency of brand messaging across digital channels, campaigns, and e-commerce listings. Partner with MarTech to implement personalized and automated marketing journeys. Own on-site merchandising and CRO: PDP/category optimization, search & filter tuning, bundling, cross-sell/upsell, trust signals, and zero-result search analysis. Campaign Execution & E-commerce Growth Lead Campaign Orchestration: Briefs, channel mix, budgets, execution and QA-end-to-end ownership of integrated campaigns. Apply e-commerce expertise to increase adoption, conversion, and online sales. Leverage analytics for segmentation, personalization, and funnel optimization. Set clear KPIs (traffic, CVR, AOV, ROAS/LTV) and run an experiment roadmap to improve them. Lifecycle & Automation: blueprint + build key flows (welcome, browse/cart abandonment, cross-sell, win-back) with segmentation, dynamic content, and suppression rules. Translate insight - action: weekly readouts, experiment results, and next-best tests; close the loop with Sales on revenue impact Events & Industry Engagement Plan and manage online & offline events (ex. congresses, webinars). Align offline events with digital and e-commerce campaigns to maximize impact. Leadership & Collaboration Lead and mentor the Marketing Communications Team, strengthening digital and strategic capabilities. Manage the Marketing Communications team by establishing clear goals and expectations, providing ongoing employee coaching and feedback, and supporting employee training and development. Recruit and train new team members as needed. Plan, prioritize, and delegate tasks to team to ensure proper functioning of the department. Work closely with scientists, commercial, and cross-functional teams to translate complex science into compelling narratives. Foster collaboration with Mar Tech, Operations, and BI/CRM teams for scalable delivery. Compliance & Continuous Improvement Ensure all campaigns comply with industry regulations and Quality Management System. Track competitor strategies and B2C-to-B2B innovation trends to keep Tosoh ahead. Other duties as required. Maintain regular and reliable attendance. Uphold and adhere to the Tosoh Bioscience guiding principles. Education Bachelor's degree in Marketing, Communications, Business, or Life Sciences; Master's degree is a plus. Skills and Qualifications 7+ years in digital marketing and campaign strategy, with proven success in e-commerce and omnichannel marketing. Experience from B2C industries (retail, consumer goods, sports, lifestyle) combined with exposure to B2B or regulated markets (biotech, pharma, diagnostics) is highly valued. Demonstrated ability to drive digital growth, adoption, and online sales through integrated e-commerce strategies. Strong ability to simplify complex or technical content into clear, engaging campaigns tailored to specialized audiences. Hands-on expertise in: Campaign orchestration & lifecycle automation in HubSpot/Pardot/Marketo (welcome, browse/cart, cross-sell, win-back). E-commerce platforms & feeds: Shopify/BigCommerce/SFCC/Magento; product feeds/marketplaces. CRM & reporting: Salesforce (preferred), data segmentation and dashboard building. SEO/SEM & PPC; performance marketing and on-site CRO (A/B testing, PDP/category optimization). Analytics & tagging: GA4, Google Tag Manager, UTM governance, experiment readouts. Paid media: Google Ads, LinkedIn Ads (retargeting a plus). Note: Advanced/technical SEO and large-scale initiatives are partnered with the Growth/SEO team; this role is expected to operate at a strong working level and collaborate on deeper items. Excellent analytical skills with experience in using dashboards, KPIs, and customer insights to optimize marketing ROI. Proven leadership and team management experience with the ability to inspire cross-functional teams. Strong interpersonal skills, able to work closely with scientists, product managers, and global teams. Strategic thinker, detail-oriented, and adaptable; curious to learn and succeed in complex life sciences markets. Creative mindset with the ability to design innovative campaigns and customer experiences while staying data-driven. Experience in the bioscience, pharma, or chromatography industry with understanding of scientific audiences. Familiarity with lead nurturing journeys and customer lifecycle marketing. Multilingual proficiency to collaborate effectively across global regions. Curiosity and passion for emerging marketing trends, creativity, and innovation. A collaborative mindset with the ability to connect people and create positive impact. Physical Requirements The physical demands of this job are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. This is a largely sedentary position; however the Marketing Communications Manager is occasionally required to lift and carry packages up to 25 pounds for trade show coordination. Ability to travel up to 25% of the time, both domestically and internationally, primarily via air & car. Tosoh Bioscience LLC is an Equal Opportunity Employer M/F/Disabled/Veterans
    $54k-75k yearly est. 2d ago
  • Director of Brands - Mount Joy, PA

    Futurerecruit

    Senior manager of marketing job in Mount Joy, PA

    Director of Brands - Full-time Required Qualifications: Strong analytical and business skills. Planning and organization skills. Self-motivated, dedicated, and disciplined. Forward-thinking and proactive. Problem-solving skills. Leadership skills. Job Description Oversee daily operations and strategic direction for Consumer Brands. Increase sales through the development and execution of multi-channel strategies. Strategically manage the global supply chain network. Influence product development. Drive the Brands team towards operational results. Produce continued positive returns on investments and overall brand profitability. Collaborate with the CEO on future brand strategies and direction. Work with the COO on processes and implementation within the larger structure. Manage relationships with Mass Merchants, Distributors, International accounts, OEM partners, rep groups, licenses and royalty relationships, and Prostaff members. Drive sales growth and results. Manage and optimize the supply chain by identifying new partnerships and implementing a supply chain strategy. Maintain supplier metrics and resolve product quality control issues. Oversee the new item cycle and yearly projects. Manage re-sourcing of existing projects and source new projects. Manage packaging development, including tariff, HTS, and trademark research. Oversee heavy and inactive inventory and coordinate solutions for moving products. Handle high-level trade show planning and consumer event strategy. Manage marketing initiatives and implementation. Manage Brands team members and drive results in all areas. Travel for consumer events, trade shows, and customer/supply chain meetings, expected 6-12 times per year. Benefits: Opportunities for career growth Employee discounts on outdoor gear Focus on work-life balance Strong community involvement Comprehensive benefits package Engaging, dynamic work environment
    $94k-131k yearly est. 60d+ ago
  • Marketing Program Manager - OEM Partnerships

    APR Supply Co

    Senior manager of marketing job in Lebanon, PA

    Job DescriptionAre you a creative strategist who thrives on building strong relationships and turning ideas into impact? Do you enjoy working cross-functionally, collaborating with vendors and internal teams to bring innovative campaigns to life? If you're a self-starter, a team player, and ready to own the success of your marketing programs-APR Supply Co. wants to hear from you.About UsAPR Supply Co. is a fast-growing distributor of HVAC, plumbing, and hydronic supplies, serving customers across PA, NJ, and DE. With over 450 team members and a commitment to excellence, we operate on four core values: Customer, Accountability, Excellence, and Results. We're not just looking for someone to fill a seat-we're looking for someone to help us grow, innovate, and create enthusiastic customers.About the RoleAs our Marketing Program Manager - OEM Partnerships, you'll be at the intersection of creativity and strategy-owning go-to-market plans, collaborating with sales and purchasing teams, and partnering directly with manufacturers. This is a non-supervisory role, ideal for someone who loves rolling up their sleeves, solving problems, and delivering results in a fast-paced, team-focused environment.What You'll Be Doing Develop and lead compelling, channel-driven marketing strategies for key vendor partners Collaborate with internal teams-Sales, Purchasing, and Execs-to align messaging and drive growth Manage projects from concept through execution, ensuring milestones and KPIs are met Identify opportunities to layer on marketing efforts that align with business goals Build and maintain strong relationships with manufacturers to support satisfaction and partnership success Analyze performance data, vendor investment, and campaign ROI to drive continuous improvement Partner with accounting to manage co-op funds and accurate record keeping Represent APR at industry events and bring back insights to inspire new strategies What We're Looking For A creative thinker with strong project management and organizational skills A collaborative team player who communicates clearly and confidently Experience creating and executing marketing strategies in B2B or distribution environments Strong analytical skills and comfort using data to inform decisions A self-motivated go-getter who thrives in a dynamic, deadline-driven setting Bonus if you have experience with co-op marketing and vendor relationships Why APR Supply Co.? Competitive salary and comprehensive benefits package Health, dental, vision, 401(k), and paid time off A supportive, team-first culture focused on development and long-term success A chance to make your mark on a growing company that values ideas, initiative, and innovation Ready to bring your energy and creativity to a company that values results and relationships? Apply now or learn more at ***************** #IND-APR #ZIP-APR
    $71k-98k yearly est. 15d ago
  • Marketing Manager

    Herbein HR Consulting

    Senior manager of marketing job in Lyons, PA

    Available: September 2025 A multi-billion dollar manufacturer is looking to hire a Marketing Manager into a newly created role, open due to company growth. This employer is known for their excellent company culture, employee longevity and opportunity for career advancement, and consistent growth. The Marketing Manager will be responsible for developing, executing, and overseeing key marketing strategies for a thriving division. Areas of focus will include research related to competitive and emerging markets, will support key initiatives, manage marketing for product launches, create new marketing tools to support subsidiaries, and outreach to existing customers and new clients. The Marketing Manager will also oversee the execution of digital marketing efforts and digital marketing key metrics and analytics. The Manager will mentor and support the Marketing Specialist. Responsibilities: Collaborate and support a long-term comprehensive marketing plan - for social, blogs, e-blasts, websites, whitepapers, and editorials. Analyze current marketing to maximize key metrics and develop future enhancements. Support consistent brand image, presentation, and messaging across all marketing platforms. Conduct research and analyze data to develop marketing strategies. Develop/Execute innovative marketing campaigns for current and new product introductions. Work closely with internal departments and subsidiaries. Write creative copy for campaigns. Develop presentations for both internal and external stakeholders. Manage Marketing Specialist, and any future team members, assign tasks, and provide guidance. Experience & Qualifications: Required: 5 - 10 years of work experience in supervisory, management, or professional level role with emphasis on advertising/marketing Experience with digital marketing campaigns Proven record of collaborating/supporting successful marketing campaigns Excellent written communication skills Proven experience with social media marketing (paid and organic) Preferred: Experience managing and mentoring team members. Excellent communication skills, including the ability to effectively articulate complex ideas and influence others. Demonstrated ability to work collaboratively with cross-functional teams Education/Qualifications: Undergraduate Business Administration/Marketing, required Skills & Competencies: Analytical mindset with the ability to analyze problems and strategize solutions Excellent attention to detail and accuracy Exceptional people skills; a team player with ability to work collaboratively and effectively across functional areas and all levels of the organization Demonstrated ability to develop and execute strategic marketing plans Ability to inspire, energize, develop, and build rapport at all levels within an organization Ability to work effectively in a fast-paced and, at times, stressful environment with high-pressure situations that require clear and sound decisions/actions A high standard in work quality and ability to follow through is necessary Excellent written and verbal communication skills with an effective presentation style for all levels of stakeholder Strong critical thinking and critical thinking skills with the ability to assess business issues Strong supervisory and leadership skills; builds positive working relationships with staff; can effectively lead, coach/mentor junior staff members Proven ability to work in an ambiguous environment and collaborate across multiple areas to achieve a common business objective Ability to multitask, prioritize, and delegate (when appropriate) to manage time efficiently and to meet deadlines Professional appearance & conduct Adept at supporting the Culture and Heritage of our company Working knowledge of Microsoft Office software Compensation & Benefits: Competitive compensation + annual bonus Group health insurance that includes high quality medical, dental, vision and prescription coverage with a low employee premium Retirement Savings Plan with company match and a 3% employer contribution Paid company holidays, paid personal holidays, and paid vacation days annually Employee assistance program Fitness Discounts Promotional opportunities
    $75k-113k yearly est. 60d+ ago
  • Director of Marketing

    Folino Estate

    Senior manager of marketing job in Reading, PA

    Job Description Director of Marketing Ready to lead and leave your mark on a growing hospitality brand? MAF Hospitality and the Folino Family of Brands are on the rise, and we're searching for a driven, strategic Director of Marketing to join our award-winning team. This is more than a job-it's your chance to shape the future of hospitality in a company that values innovation, family, and unforgettable guest experiences. Why Join Us? Lead the Charge: Own the marketing vision for a growing, multi-concept hospitality group-your strategies will fuel our next chapter. Make Your Mark: Launch bold campaigns, elevate our brand, and drive guest engagement across every touchpoint. Build & Mentor: Grow and inspire a talented team, shaping the culture and capabilities of our marketing department. Collaborate at the Top: Work directly with passionate founders who believe in creativity, innovation, and empowering their leaders. Growth: Be part of a company expanding across Pennsylvania and beyond, with new concepts and locations underway. Culture: Work in a family-owned business that values people, professional development, and work-life balance. Benefits: Competitive salary, medical/dental/vision/life insurance options, meal plan, discounts, flexible scheduling, and more. What You'll Do: Develop and execute innovative, integrated marketing strategies for all MAF Hospitality brands and properties. Champion our brand story-bringing Italian hospitality and memorable guest experiences to life in every campaign. Oversee digital, social, PR, and event marketing-making data-driven decisions and creative leaps. Lead, mentor, and develop a high-performing marketing team that's excited to push boundaries. Be the face of MAF Hospitality at industry events, with media, and in the community. What We're Looking For: 7+ years of marketing leadership (multi-unit or corporate) Proven success in team leadership, financial management, and operational excellence Passion for hospitality, innovation, and guest satisfaction Strong communicator, collaborator, and hands-on leader Ready to build your legacy with us? Apply now with your resume and a cover letter sharing your vision for Marketing leadership.
    $84k-140k yearly est. 17d ago
  • Director of E-Commerce

    Primitives By Kathy Inc. 3.8company rating

    Senior manager of marketing job in Lancaster, PA

    Job Description Employment Type: Full-Time | Exempt About Us Primitives by Kathy (PBK) is a leading designer and distributor of gifts and home décor. We've built our reputation on creativity, innovation, and exceptional customer experiences. As we continue to expand across wholesale, retail, and online marketplaces, we're seeking a highly motivated Director of E-Commerce to take our digital business to the next level. Position Overview The Director of E-Commerce will be responsible for driving digital sales growth, enhancing brand visibility, and optimizing the customer journey across all e-commerce platforms. This role oversees our wholesale (B2B) and direct-to-consumer (B2C) websites, marketplace channels (Amazon, Faire), and drop-ship programs (Wayfair, Chewy, Kohl's, and others). You will manage and mentor our e-commerce team, including an E-Commerce Specialist, a Web Application Process Manager, and our internal Amazon Account Manager. In addition, this role works closely with external partners that support Amazon marketplace marketing, digital campaign execution, and SEO optimization to ensure PBK's online business continues to grow and operate at peak performance. The ideal candidate is both a strategic thinker and a hands-on leader who thrives on improving performance, discovering efficiencies, and building long-term growth strategies. Key Responsibilities Develop and execute long-term e-commerce strategies aligned with company goals. Drive sales growth across wholesale websites, retail sites, marketplaces, and drop-ship programs. Oversee daily e-commerce operations with a focus on performance, usability, and customer satisfaction. Lead and mentor the e-commerce team, fostering a high-performance and collaborative culture. Manage product content, listings, promotions, and performance across Amazon and other marketplaces. Collaborate cross-departmentally with Sales, Marketing, IT, Merchandising, Creative, Inventory, and Warehouse teams. Partner with internal and external teams to drive marketplace performance, digital campaigns, and organic visibility. Oversee SEO, site merchandising, taxonomy, attributes, and product data accuracy. Use analytics and reporting tools to monitor KPIs, track ROI, and identify growth opportunities. Stay informed on industry trends, digital commerce regulations, and emerging technologies. Qualifications Bachelor's degree in Business, Marketing, E-Commerce, or related field. 7+ years of progressive experience in e-commerce leadership, digital marketing, or marketplace management. Proven success driving online sales growth across wholesale and B2C channels. Strong knowledge of Amazon Vendor Central and Seller Central, including PPC campaigns and optimization. Experience managing and growing B2C drop-ship programs with large retailers (e.g., Wayfair, Chewy, Kohl's). Demonstrated ability to lead and mentor high-performing teams. Excellent communication, organizational, and project management skills. Strong analytical mindset with experience using e-commerce analytics and reporting platforms. Preferred Experience Familiarity with AI-driven e-commerce strategies, such as automated advertising, personalized product recommendations, dynamic pricing, and predictive analytics. Success managing multiple third-party partners to optimize e-commerce growth and efficiency. Experience in the gift, seasonal, or home décor industry. Why Join Us? At PBK, you'll be part of a creative, passionate, and collaborative team that values innovation and excellence. We offer a dynamic work environment, competitive compensation, and opportunities to make a significant impact as we continue to grow our digital presence.
    $113k-169k yearly est. 12d ago
  • Director of Marketing

    Dutch Valley 4.3company rating

    Senior manager of marketing job in Myerstown, PA

    JOB PURPOSE The Director of Marketing develops and executes marketing plans to drive overall sales and profitability for the Dutch Valley Family of Companies. JOB SUMMARY The Director of Marketing contributes marketing and sales information and recommends strategic initiatives in order to drive sales. Develops annual marketing plans within budgetary guidelines. He/she identifies marketing opportunities and unmet customer needs, performs SWOT analysis for both competitors and Dutch Valley and establishes Dutch Valley's targeted market share. The Director of Marketing is responsible for Brand Management by shaping and strengthening the company's brand identity across all markets and channels. Ensures consistent messaging and visual standards across print, digital, packaging, fleet branding, trade events, and internal communications. Develops brand voice and value propositions tailored to key customer segments (Retailers, I/C, Farm Markets, Bakeries, etc.). Relaunches the current Brand portfolio (such as improved packaging, new product development) and maintaining a strong presence in the marketplace through key strategic marketing plans. The Director of Marketing plans provides consumer insights, best practices, develops and implements advertising, merchandising and trade show promotional programs while working closely with Procurement, Pricing and the Sales Team. Digital Marketing & Communications-Manages the company's digital presence, including website, SEO/SEM, social media, and email marketing. Oversee the development of product content, online catalogs, promotional calendars, and customer ordering tools. Lead internal and external communications, announcements, newsletters, and crisis communication protocols. Develop sales marketing materials to assist Sales Representatives. He/she collects pertinent competitive market data to help inform key strategic marketing decisions and shares research findings with members of the Executive Team as needed. The Director of Marketing has managerial responsibilities for the Marketing Department. The Director of Marketing is an active member of the Dutch Valley Operational Management Team. FUNCTIONAL RESPONSIBILITIES Defines key marketing and brand messages and ensures consistency of message across all advertising and promotional channels Leads internal teams and works closely with external agencies to execute marketing and advertising programs Conducts market research to effectively develop strategic marketing plans and budgets Partners with vendors in a professional and collaborative manner Analyzes seasonal marketing performances to better understand and define success measurements Compiles necessary reports and presents findings to upper management and executive team Actively involved in the hiring, management and development of department personnel Leads department meetings Actively participates in Operational Management Team meetings, providing thoughtful and knowledgeable insights and ideas Qualifications Education Bachelor's Degree in Marketing, Business, or similar field. Master's Degree (MA) or equivalent preferred; or equivalent combination of education and experience a plus. Experience At least 7 years of management experience responsible for Marketing management Knowledge of consumer marketing required Previous sales, marketing and merchandising experience is essential Product knowledge and understanding of the bulk food industry is preferred Demonstrated ability to manage simultaneous projects while balancing priorities Experience managing creative and marketing professionals and the ability to develop Experience in implementation of enabling technologies to realize process and cost efficiencies Demonstrated marketing management experience Experience in designing and improving business processes to increase operational efficiencies Demonstrated ability to manage within a company culture based on integrity, trust, service & generosity Special Knowledge/ Skills An experienced manager with appropriate experience An energetic, forward-thinking and creative individual with high ethical standards with an appropriate professional image A well-organized and self-directed individual who is a team player and able to work in a fast-paced environment with ongoing changes and short timelines An intelligent and articulate individual who can relate to people at all levels in an organization and possesses excellent communication skills; written, verbal, and presentation skills A good educator who is trustworthy and willing to share information and serve as a mentor A demonstrated relationship builder A strong manager experienced in training, motivating and team building skills The ability to respond effectively to the most sensitive inquiries or complaints Strong Microsoft Office Suite skills, particularly Word, Excel, and PowerPoint
    $112k-166k yearly est. 2d ago
  • Marketing Associate

    Pro Signs 3.9company rating

    Senior manager of marketing job in Downingtown, PA

    Pro Signs, a 77-year-old signage and branding company based near Philadelphia, PA, is expanding and seeking to add a Marketing Specialist to our team. As one of the largest full-service sign companies in the Mid-Atlantic, Pro Signs specializes in regional and national account work as well as local architectural signage projects. As a Marketing Specialist, you will be responsible for all marketing related tasks, including but not limited to: Social media posts, social media growth, obtaining and developing testimonials-case studies-blogs, website updates, SEO optimization, closeout emails, client and staff surveys, and managing social media outlets (LinkedIn, Facebook, Instagram, Google, etc.). The Marketing Specialist is also responsible for organizing and managing trade shows, photo library maintenance, monitoring website activity and web leads, while consistently communicating with staff (primarily Sales and Project Management), clients, and the Department Director. You will coordinate the status of projects through the appropriate departments, which will primarily be the Director of Sales & Marketing. Job Skills * High level of communication skills * Well organized and efficient * Multi-tasking * Proficiency in Adobe, Canva, Windows/MS Office, Word, Excel Experience Required * Minimum of two years' marketing experience Experience Highly Preferred * Experience in the signage and branding industry * Experience in coordination of multiple projects simultaneously * Ability to analyze a variety of situations and effectively solve problems Pro Signs offers health insurance, PTO, paid holidays, 401k (with match), and a professional but family-oriented atmosphere. This is an hourly position, full-time Monday through Friday. About Us Established in 1947, Pro Signs is a leader in the development of branding solutions. Operating an 80,000 sq. ft. manufacturing facility and support offices, we serve a wide array of customers in implementing branding and signage solutions for petroleum, restaurant, banking, retail, healthcare, industrial and service companies.
    $42k-66k yearly est. 60d+ ago
  • Marketing Specialist

    Jobs for Humanity

    Senior manager of marketing job in Lebanon, PA

    Kanz is a next-generation AI recruiting copilot and job marketplace tailored for Saudi Arabia. Through its streamlined platform, individuals can apply to local job opportunities with a single application, while employers harness intelligent matching tools to find the perfect fit. Job Description We are seeking a talented and innovative Marketing Specialist to join our dynamic team in Lebanon, United States. As a Marketing Specialist, you will play a crucial role in developing and implementing effective marketing strategies to promote our products and services, enhance brand awareness, and drive customer engagement. Develop and execute comprehensive marketing strategies aligned with company goals and objectives Conduct thorough market research to identify current trends and consumer behavior patterns Analyze data to assess the success of marketing initiatives and identify areas for improvement Create engaging content for various marketing channels, including social media, websites, and email campaigns Manage and optimize digital marketing campaigns across multiple platforms Collaborate with cross-functional teams to ensure consistent brand messaging and marketing effectiveness Monitor and report on key performance indicators (KPIs) to track marketing ROI Stay up-to-date with the latest marketing trends and technologies to implement innovative strategies Assist in the planning and execution of marketing events and promotional activities Contribute to the development of the overall marketing budget and ensure cost-effective resource allocation Qualifications Bachelor's degree in Marketing, Business, or a related field 3-5 years of experience in marketing, with a focus on digital marketing strategies Proven experience in developing and implementing successful marketing campaigns Strong proficiency in market research, data analysis, and consumer behavior analysis Excellent content creation skills across various platforms and formats Hands-on experience with digital marketing tools and analytics platforms (e.g., Google Analytics, SEMrush) Demonstrated project management skills with the ability to handle multiple projects simultaneously Strong analytical skills with the ability to translate data insights into actionable marketing strategies Excellent written and verbal communication skills, with the ability to present ideas effectively Proficiency in using social media platforms for marketing purposes Up-to-date knowledge of current marketing trends and best practices Strong organizational skills with attention to detail Ability to work collaboratively in a fast-paced, team-oriented environment Creative problem-solving skills and a proactive approach to challenges Additional Information All your information will be kept confidential according to EEO guidelines.
    $43k-67k yearly est. 60d+ ago
  • Marketing Specialist

    AHF LLC 4.1company rating

    Senior manager of marketing job in Mountville, PA

    Job Description AHF Products has a job opportunity for a Marketing Specialist to be located in Mountville, PA. Part of the product launch marketing team, the Marketing Specialist manages the development of all marketing collateral and merchandising items to support the launch and promotions of new product flooring assortments. This includes the production of printed materials, including point-of-sale (POS) displays, and ensuring they align with brand guidelines and marketing objectives. This role involves overseeing the entire print process, from design to delivery, coordinating with various teams, and managing relationships with vendors. JOB DUTIES: Manage the logistics of product launches, including coordinating timelines, budget, resources, and communication with various stakeholders Develop all print marketing collateral for the product launch, from brochures to point of sales displays, including labels, headers, and point of sales merchandising displays Work closely with product management, sales, engineering, design and merchandising teams to ensure alignment and smooth product launch Develop a strong understanding of product offerings Update collections on all our digital platforms with all relevant images and technical information Develop marketing materials to support the product launch promotion by our sales distribution network (digital marketing assets to print collateral to education content) Coordinate webinar to our sales distribution network Coordinate content creation from photoshoot to product installation renderings Fulfill daily administrative tasks to ensure the functionality and coordination of the department's activities Manage and maintain marketing materials, ensuring they are up-to-date, accurate, and aligned with brand guidelines Support marketing managers in managing projects and workload Update spreadsheets, databases and inventories with statistical, financial and non-financial information JOB QUALIFICATIONS: Bachelor's degree in marketing, communications, graphics or related field or equivalent work experience 2-3 years of experience in similar role. Agency experience is a plus. Knowledge, Skills and Abilities: Demonstrated written and verbal communications skills, with the ability to present solutions and recommendations clearly and concisely Demonstrated ability to work with key stakeholders to develop product positioning and support established branding in all marketing initiatives Excellent time management, communications, decision making, presentation, human relations and organization skills Persuasive copy writer with ability to compose headlines and clear and concise product benefits for use in marketing print collateral in-store and online Excellent organizational and teamwork skills Strong attention to detail and a results driven attitude Proficiency computer skills including Microsoft Office Multitasker, ability to prioritize and manage multiple projects and tasks Ability to follow established policies and procedures Physical Demands: The demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to: Sit for prolonged periods Repetitive motion of hands/wrists/fingers Concentrate and repeat the same physical activities over and over Move between different physical locations within buildings Push, pull, carry and lift in the normal course of work Lift, move and carry product samples for review, customer setup or staging purposes Mental Demands: The demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to: Think analytically and be exact or highly accurate Make decisions such as to identify complex problems Develop options and implement solutions Maintain regular, punctual attendance consistent with the ADAAA, FMLA and other federal, state and local standards Pay attention to and remember details Communicate effectively including active listening to understand points being made Work Environment: The work environment characteristics described here are representative of those an employee encounters while performing the functions of this job. Requires working indoors in environmentally controlled conditions with standard level of noise common to an office environment including office equipment and co-workers speaking to each other and on phones. Employees are required to wear personal protective equipment when entering the floor of manufacturing facilities based on the specific requirements of each location. AHF PRODUCTS: AHF Products provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. AHF Products is a leading hard surface flooring manufacturer in the USA with a family of trusted brands serving the residential and commercial hardwood, tile, and vinyl flooring markets. With decades of experience in award-winning flooring design, product development, manufacturing, and service, we create quality flooring to last for generations through inspiring designs, innovation, and a deep commitment to outstanding customer service. Our residential flooring brands include Bruce , Armstrong Flooring™, Hartco , Robbins , LM Flooring , Capella , HomerWood , Hearthwood , Raintree , Autograph , Emily Morrow Home , tmbr , Crossville , and Crossville Studios . Our commercial brands include Bruce Contract™, Hartco Contract™, AHF Contract , Armstrong Flooring, Parterre , Crossville and Crossville Studios . Headquartered in Mountville, Pennsylvania, with manufacturing operations across the United States and in Cambodia, AHF Products employs over 3,000 dedicated team members.
    $46k-65k yearly est. 25d ago
  • Marketing Associate - Lancaster

    The Joint 4.4company rating

    Senior manager of marketing job in Lancaster, PA

    Marketing Associate - Part Time A better way to deliver care starts here! The Joint Chiropractic is revolutionizing access to care by delivering high-quality, affordable chiropractic services in a convenient retail setting. As the largest operator, manager, and franchisor of chiropractic clinics in the U.S., The Joint delivers more than 12 million patient visits annually across nearly 1,000 locations. Recognized by Forbes, Fortune, and Franchise Times, we are leading a movement to make wellness care more accessible to all. Position Summary We are seeking a goal-oriented, proactive, and service-minded Marketing Associate to join our team. This customer-facing role plays a key part in the launch of our brand new clinic in Lancaster, PA. If you're passionate about health and wellness, love interacting with people, and thrive in a fast-paced retail healthcare setting, this is the opportunity for you. While this role is a for temporary position to assist with certain marketing events pre-launch, you will have a path to potentially stay on in a full- or part-time position as a Wellness Coordinator in the Lancaster clinic post-launch. Key Responsibilities * Attend local tabling events, farmer's markets, and community functions to engage with prospective patients and present the Joint's offerings confidently and accurately. Some of these events will require attendance on weekends. * Assist with other forms of pre-launch local marketing as appropriate, including direct mail, online / social media content * Assist with other pre-launch tasks as needed Qualifications * High school diploma or equivalent required * Minimum one year of customer service and sales experience preferred * Energetic, motivated, and confident in a goal-driven environment * Positive attitude with a team-oriented mindset * Must be able to stand/sit for long periods and lift up to 50 pounds * Office management or marketing experience is a plus Schedule This role requires flexible availability during the week and weekends to attend events. Must have a car and the ability to attend marketing events in the Lancaster area. Compensation and Benefits * Starting pay: $20 per hour * Opportunities for career growth within The Joint network Why Join Us When you join The Joint, you're not just starting a new job-you're joining a movement. Our innovative model removes the barriers to care so that you can focus on what matters: helping patients feel better every day. You'll enjoy the stability of a full-time role, the freedom to grow your skills, and the support of a values-driven company where Trust, Respect, Accountability, Integrity, and Excellence shape every decision. Business Structure You are applying to work with a franchisee of The Joint Corp. If hired, the franchisee will be your only employer. Franchisees are independent business owners who set their own terms of employment, including wage and benefit programs, which may vary. Ready to Join the Movement? Apply today and start moving your career in the direction you want. For more information, visit ***************** or follow the brand on Facebook, Instagram, Twitter, YouTube and LinkedIn.
    $20 hourly 23d ago
  • Marketing Director

    Laurel Pointe Senor Living

    Senior manager of marketing job in Laureldale, PA

    Why You Should Work With Us: As a Sinceri Senior Living company, we are a fun loving, employee-centric community like no other! Maybe that's why we have been certified by our employees as a Great Place to Work for our 6th Year in a row. Create your healthcare career with us and learn about all the career growth opportunities we offer. Have we sparked your interest yet? Apply online and join our wonderful team. Questions about the application process? Come visit us and our staff will be happy to assist you! Sinceri Senior living is proud to be an Equal Employment Opportunity employer. We celebrate diversity and do not discriminate based on race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability status, or any other applicable characteristics protected by law. Minors must be at least 16 years of age to be employed by Sinceri Senior Living. Candidates submitted by unsolicited 3 rd party recruiters will not be considered. *Perks and Benefits* Earn up to 1% wage increase every quarter 401K Retirement Plan with Safe Harbor matching contribution Length of Service Bonus Program of up to $5,000 Employee Referral Bonus of up to $1,000 Access to earned wages prior to payday Generous PTO Plan Career Development An employee engaged scheduling system Affordable Medical, Dental, Vision, Supplemental Benefits Sinceri Senior Living Discount Marketplace WalkingSpree rewards for healthy habits Oh, and did we mention an amazing Team Environment? *Some benefits may vary depending on position and employment status Purpose: To enhance census development and increase private pay referral base in designated facilities through professional relationships, ongoing education to services and community outreach opportunities. Job duties include: Assist and oversee internal lead management system Develop and conduct public relation activities Assist with and present public educational outreach programs Monitor referral source satisfaction and outcomes. Communicate market conditions and opportunities to facility and management staff. Assist with media campaign management. Become the Resource for those needing our services. Minimum Eligibility Requirements: Direct sales experience with demonstrated results. Experience in a retirement, nursing home, or assisted living industry preferred. Organized team player with the ability to multi-task in a team environment. Proven skills to work independently. Be self-motivated and goal-directed. Excellent interpersonal skills. Excellent written communication skills. Excellent listening skills with ability to match resource to need. Must be capable of maintaining regular, reliable attendance. Computer literacy. Must be able to communicate effectively with Residents, families, staff, community officials, referral sources and the general public. Is a positive representative of the Community and Sinceri Senior Living and sets a strong example of professional conduct and appearance. Essential Functions: Create new and service existing relationships with nursing homes, retirement centers, physicians and their related office staff, hospital staff including social workers, discharge planners, utilization review, volunteer coordinators, rehabilitation director, chaplain service, pastors, senior services including senior centers, board and care homes, adult day care centers, home health and other community-based referral sources which result in referrals to the community. Participate in local organizations, identified as bringing value, by making presentations and joining as a member where appropriate in order to facilitate a broader knowledge of the assisted living industry and in particular of the community (communities) capabilities. Participate as an active leader in the community relating to strategic planning for the developments of marketing action plan and related sales efforts. As time allows participate in weekly department head meetings and provide support and direction in achieving overall occupancy goals and programs to address any new needs or changing needs within the service area. Attend community special events to increase awareness among potential referral sources and customers. Prepare reports as required. Create an advance 30 /60 /90 day sales plan and monitor referral information, create client profiles and maintain working client profile base. Develop and implement special events and presentations targeted as community education, establishing and maintaining status for the community as the expert on assisted living. Monitor trends and conversion ratios. Maintain a database of medical contacts/community resources along with knowledge of industry trends and legislative/regulatory issues; communicate this information with other staff members. Monitor and evaluate customer satisfaction. Share results with the Administrator and staff. Work as part of the team to develop appropriate plans to continually improve satisfaction levels. Serve as a member of the marketing team whose purpose is to improve occupancy and enhance resident and community relations. Attend weekly meetings; assist in implementation of quarterly marketing plan, monitor budgets and track results. Develop and implement special events and presentations targeted at community education, establishing and maintaining status for the facility as the expert on assisted living. Assist Customer Service #LI-CM1
    $84k-140k yearly est. 12d ago
  • Marketing Specialist

    The Loughin Real Estate Group

    Senior manager of marketing job in Pottstown, PA

    Job Description The Loughin Real Estate Group is seeking a hands-on Marketing Specialist to fully own and execute our company's marketing plan from beginning to end. This role is ideal for someone who has managed marketing inside a SMALL BUSINESS, thrives on structure and accountability, and understands how marketing directly supports our listings, clients, and business growth. This is not a partial or siloed role. You will be responsible for all team marketing efforts, including strategy, execution, systems, video production, social media management, listing marketing, lead generation support, and reporting. The Marketing Specialist is responsible for planning, executing, and optimizing the full marketing ecosystem for The Loughin Real Estate Group. You will manage all marketing channels, coordinate vendors, maintain brand consistency, and track performance to ensure your marketing efforts are driving measurable results. This is a highly execution-focused role requiring strong organization, attention to detail, and the ability to manage multiple initiatives simultaneously. Compensation $60,000 annually, based on experience Performance-based bonus opportunities Paid Time Off, 401k, Health Insurance Opportunity for growth as the team scales Compensation: $60,000 Responsibilities: Marketing Strategy & Ownership Own and execute the team's complete marketing strategy across print, digital, video, and social Build, document, and improve marketing systems, workflows, and timelines Manage marketing calendars, priorities, and budgets Ensure brand consistency across all marketing materials and platforms Create templates, processes, and repeatable marketing systems Video, Social Media & Content Lead all video marketing from planning through posting Create content outlines and scripts for video shoots Coordinate videography, editing, and publishing schedules Manage social media platforms, including Instagram, LinkedIn, Facebook, YouTube, TikTok, and Google Develop and execute monthly content calendars Monitor engagement and performance across platforms Listing & Transaction Marketing (Work with Transaction Coordinator to:) Manage all marketing associated with listings from pre-listing through closing Coordinate photography, videography, staging, signage, and print materials Prepare listing presentations, packets, feature sheets, flyers, and mailers Execute “Coming Soon,” active listing, and sold marketing campaigns Track listing marketing assets, signage, and lockboxes Prepare market reports and support listing communications Lead Generation, CRM & Campaigns (Work with Director of Lead Generation to:) Build and manage lead capture and nurture campaigns Execute email newsletters, drip campaigns, and follow-up marketing Administer CRM and marketing technology systems Track inbound leads, referrals, and marketing performance Support collaboration between marketing and lead generation efforts Reporting & Performance Tracking Track KPIs across marketing channels, listings, and lead sources Produce regular marketing and ROI reports Analyze performance data and adjust strategy as needed Ensure marketing efforts are results-driven and measurable Qualifications: The ideal candidate will have: Has 3-5+ years of marketing experience in a small business environment Has owned marketing from strategy through execution and reporting Has real estate marketing experience (preferred) Is highly organized, systems-oriented, and detail-focused Can manage multiple projects and deadlines simultaneously Has strong written and verbal communication skills Is proactive, accountable, and solutions-oriented Technical Experience Preferred: Social media platforms (Instagram, LinkedIn, Facebook, YouTube, TikTok) Video workflows and short-form content production Canva and marketing design tools Email marketing platforms and CRM systems (FUB) Google Workspace Analytics, reporting, and KPI tracking Paid ads, SEO, and Meta marketing funnels About Company The Loughin Real Estate Group is a results-driven real estate group based in Chester County, PA, focused on helping clients successfully buy, sell, and invest in residential and commercial properties. With a client-first approach, the team takes a comprehensive view of each transaction, aiming to understand individual needs and deliver exceptional service every step of the way. Known for deep local market knowledge, professionalism, and effective communication, the team's growth and reputation are built on satisfied clients and strong referral business.
    $60k yearly 5d ago
  • Hotel Director of Sales & Marketing

    Extreme Hospitality Management

    Senior manager of marketing job in Coatesville, PA

    About the Role: We are seeking a high-energy, results-driven Director of Sales & Marketing to lead the sales efforts at our Courtyard by Marriott Philadelphia Coatesville Exton. This individual will be responsible for driving revenue growth, building key client relationships, and developing marketing strategies to increase occupancy, ADR, and RevPAR. The ideal candidate is a proactive leader with strong sales acumen, negotiation skills, and a passion for hospitality. Key Responsibilities: Sales & Business Development Develop and execute a strategic sales plan to drive revenue growth across all segments, including corporate, group, extended stay, and leisure travel. Identify and prospect new business opportunities to maximize hotel occupancy and revenue. Maintain and strengthen relationships with key corporate accounts, travel agencies, and local businesses. Solicit, negotiate, and secure group business, long-term stays, and corporate contracts. Represent the hotel at networking events, trade shows, and industry conferences to generate leads and increase brand awareness. Revenue & Market Strategy Collaborate with Revenue Strategy to develop pricing strategies that align with market demand and competitive positioning. Analyze STR reports, competitive data, and market trends to adjust sales strategies accordingly. Work with the General Manager and Hilton brand representatives to ensure sales strategies align with Homewood Suites brand standards. Develop and oversee sales performance goals to meet or exceed revenue targets. Marketing & Brand Awareness Create and execute a comprehensive marketing plan, including digital marketing, social media, email campaigns, and local partnerships to drive awareness and bookings. Collaborate with Hilton's brand marketing team to leverage corporate marketing initiatives. Oversee promotional campaigns, PR efforts, and advertising strategies to maximize exposure. Partner with local businesses, sports teams, and community organizations to develop cross-promotional opportunities. Team Leadership & Training Lead, mentor, and train the hotel sales team, ensuring a culture of high performance and accountability. Conduct weekly sales meetings to review performance, discuss goals, and strategize on upcoming business opportunities. Work closely with the front desk and operations teams to ensure seamless execution of sales commitments. Guest & Client Relationship Management Act as the primary contact for VIP guests, major corporate accounts, and group bookings. Address client concerns, ensuring exceptional service and customer satisfaction. Implement client appreciation programs to build loyalty and repeat business. Qualifications & Experience: Minimum 3 years of hotel sales experience, preferably within Marriott or similar hotels. Proven track record of meeting and exceeding sales goals. Strong understanding of hotel revenue strategy, market segmentation, and rate strategies. Experience using Marriott sales and revenue systems is preferred. Exceptional negotiation, presentation, and relationship-building skills. Ability to analyze market data and develop actionable sales strategies. Highly motivated, self-starter with a proactive and goal-oriented approach. Strong organizational and time management skills to handle multiple priorities. Benefits & Compensation: Competitive base salary + performance-based sales incentives. Health, dental, and vision insurance options. 401(k). Marriott employee travel discounts. Paid time off, holiday pay, and other benefits. Opportunities for career growth within Extreme Hospitality. Why Join Us? As Director of Sales & Marketing for our Courtyard by Marriott Philadelphia Coatesville Exton, you'll play a critical role in driving the hotel's success by securing business, building brand awareness, and delivering exceptional service. If you're a results-driven sales leader with a passion for hospitality, we invite you to apply and help take our property to the next level!
    $85k-140k yearly est. 10d ago
  • Vice President of Marketing

    Seakeeper Inc.

    Senior manager of marketing job in Leesport, PA

    WHAT YOU'LL DO As the global leader of marine motion control, we are on a mission to create transformational products that allow people to make the most of their time on the water. Marketing is a strategic force in driving what we do and how we do it. As our Vice President of Marketing, you'll own the strategy behind growing our brands' cult following and driving mass adoption and retention of Seakeeper market share. As our senior Marketing leader, you'll support these objectives by: Team: Building and developing a team of marketing experts to drive core marketing functions, supporting your team with active leadership that balances high-level and front-line contributions Organization: Supporting the ongoing implementation of an optimal organizational structure for the Marketing team by clearly defining priorities, balancing workloads, and driving alignment of the team to the business and its current goals Strategy: Developing and owning Marketing strategies that align with broader company goals as well as the strategic thrusts behind Seakeeper products and global regions Growth: Supporting rapid growth by focusing and rallying your team around monthly/short-term goals that support quarterly, annual, and long-term growth objectives Digital: Elevating the use of technology and digital tools to more effectively measure outcomes and engage with consumers Analytics: Measuring operational data and market feedback to develop concise insights for managing your team's priorities, guiding marketing strategy, and delivering communication Customer insights: Serving as the voice of the customer in how Seakeeper maximizes its value proposition by attending to objectively measured customer satisfaction and selling criteria CLTV: Developing a granular understanding of Seakeeper customer lifecycle, including implementing top-down strategies that maximize customer lifetime value and retention Budget: Establishing annual Marketing budget, including the reporting and allocation of spend as well as delegated management of budgeted spend throughout the department Vendors: Managing the selection and utilization of third-party vendors to complement internal expertise and functions Brand: Protecting and growing the Seakeeper brand, while developing a cohesive strategy for Seakeeper product brands as they evolve over time and function together Competition: Owning the competitive positioning of Seakeeper products, including the development and distillation of core messages through Seakeeper Sales team and network Product launch: Supporting the launch, introduction, and adoption of new products Cross-dept: Serving as a senior leader in driving cross-departmental collaboration and support Representative: Representing Seakeeper at major events, in customer conversations, and in media inquires WHAT YOU'LL NEED TO SUCCEED Do you have a positive attitude, an eagerness to learn and the ability to hustle in a fast-paced environment? Then Seakeeper is the place for you! Here are a few other things you'll need to succeed. MUST-HAVES Broad experience across marketing, with a minimum of 15 years of overall sales and marketing experience, including in the following areas: Building and leading a global marketing team and operations B2C and B2B marketing strategies, with a strong focus on digital channels Experience with the creation and execution of a wide array of marketing mediums, including visual content, copy, public relations, events & sponsorships, social media, website, email marketing, merchandise, partner support and advertising Contributing to product and sale strategy, including competitive positioning of technical products Experience managing communications to Boards, investors, and executive leadership Analytical mindset, comfortable deriving and communicating insights from data Deep experience working with CRM systems Bachelor's degree in business, marketing, communications, or a comparable field Valid passport and availability for both domestic and international travel NICE-TO-HAVES MBA or related Master's degree Demonstrated interest in the marine industry and recreational boating Experience in the following areas: Growing a startup to a mass-market, global brand High growth and/or transformational technology Supporting product-driven businesses Depth of experience in adjacent business functions such as Sales, Strategy, Engineering, or Finance that enables you to more effectively contribute at a senior business level and collaborate cross-functionally Technical aptitude to understand electro-mechanical systems MORE DETAILS YOU'LL WANT TO KNOW You'll be based in one of our facilities in Leesport, PA or Fort Myers, FL full-time, with up to 50% travel to our other locations (including Lavagna, Italy), industry events, and partner engagements You'll report to the Chief Commercial Officer WHY YOU'LL LOVE IT HERE It's true that we make extraordinary products, but our favorite part about Seakeeper is our people! We love the culture we have built and are aggressively protective of our team atmosphere. This is why we value your cultural fit as equally as we value your technical contributions. With a palpable passion for what we do, we work hard, move fast and are constantly pushing (or should we say crushing) boundaries. That means there is no room for jerks! We operate with the nimbleness and growth mindset of a scrappy startup. Throughout the organization, we take ownership and accountability for our ultimate team success by openly and actively seeking out constructive feedback on how we can improve. We believe great ideas can strike at any moment, and when you have one, you're empowered to speak up! Fast-paced and hands-on don't even begin to describe what you'll experience here. That means you have the freedom to make a difference and contribute to the larger goal, regardless of your position. The only constant at Seakeeper is change, and we thrive on it! WHO WE ARE 71% of our Earth is covered by water and we want everyone to make the most of it. That's why we are on a mission to create products that transform the boating experience with an organization that employees want to work for, customers want to buy from, and vendors want to partner with. Founded in 2008, we have grown from a start-up operation to the worldwide leader in marine motion control. The journey began with our gyrostabilization technology, which eliminates up to 90% of boat roll and creates a land-like experience on the water. This technology went from an unknown commodity to a must-have boating requirement in the first decade. In 2022, we added another jaw-dropping technology to our portfolio with the launch of Seakeeper Ride, a first-of-its-kind Vessel Attitude Control System which eliminates underway pitch and roll, making time on the water safer and more comfortable for everyone onboard. In summary, we are in the business of creating gravity-defying products that completely change the way people spend their time on the water…and we are just getting started! We have long runways with both of our technologies with new addressable markets on the horizon and drive to push the boundaries of what our technologies can do. With dedicated focus to each segment, in addition to shared leadership of each vertical, we can balance the different demands of each segment while providing a consist overall vision and direction of the company. Ready for a new challenge in a fast-paced environment? Want to help us disrupt an industry? Come on and apply, we are ready for you! Sign up to receive email updates about Seakeeper's current open job opportunities: ***************************** Seakeeper is personally committed to building an inclusive and diverse workforce. We are an Equal Employment Opportunity Employer/Affirmative Action Employer and do not discriminate on the basis of race, color, religion, national origin, sex, sexual orientation, gender identity, age, disability, marital status, veteran status, genetic information, or any other protected characteristic under applicable law. All employment is decided on the basis of job requirements, individual qualifications, and business need.
    $132k-194k yearly est. 60d+ ago
  • Hotel Director of Sales & Marketing

    Extreme Hospitality Management LLC

    Senior manager of marketing job in Coatesville, PA

    Job Description About the Role: We are seeking a high-energy, results-driven Director of Sales & Marketing to lead the sales efforts at our Courtyard by Marriott Philadelphia Coatesville Exton. This individual will be responsible for driving revenue growth, building key client relationships, and developing marketing strategies to increase occupancy, ADR, and RevPAR. The ideal candidate is a proactive leader with strong sales acumen, negotiation skills, and a passion for hospitality. Key Responsibilities: Sales & Business Development Develop and execute a strategic sales plan to drive revenue growth across all segments, including corporate, group, extended stay, and leisure travel. Identify and prospect new business opportunities to maximize hotel occupancy and revenue. Maintain and strengthen relationships with key corporate accounts, travel agencies, and local businesses. Solicit, negotiate, and secure group business, long-term stays, and corporate contracts. Represent the hotel at networking events, trade shows, and industry conferences to generate leads and increase brand awareness. Revenue & Market Strategy Collaborate with Revenue Strategy to develop pricing strategies that align with market demand and competitive positioning. Analyze STR reports, competitive data, and market trends to adjust sales strategies accordingly. Work with the General Manager and Hilton brand representatives to ensure sales strategies align with Homewood Suites brand standards. Develop and oversee sales performance goals to meet or exceed revenue targets. Marketing & Brand Awareness Create and execute a comprehensive marketing plan, including digital marketing, social media, email campaigns, and local partnerships to drive awareness and bookings. Collaborate with Hilton's brand marketing team to leverage corporate marketing initiatives. Oversee promotional campaigns, PR efforts, and advertising strategies to maximize exposure. Partner with local businesses, sports teams, and community organizations to develop cross-promotional opportunities. Team Leadership & Training Lead, mentor, and train the hotel sales team, ensuring a culture of high performance and accountability. Conduct weekly sales meetings to review performance, discuss goals, and strategize on upcoming business opportunities. Work closely with the front desk and operations teams to ensure seamless execution of sales commitments. Guest & Client Relationship Management Act as the primary contact for VIP guests, major corporate accounts, and group bookings. Address client concerns, ensuring exceptional service and customer satisfaction. Implement client appreciation programs to build loyalty and repeat business. Qualifications & Experience: Minimum 3 years of hotel sales experience, preferably within Marriott or similar hotels. Proven track record of meeting and exceeding sales goals. Strong understanding of hotel revenue strategy, market segmentation, and rate strategies. Experience using Marriott sales and revenue systems is preferred. Exceptional negotiation, presentation, and relationship-building skills. Ability to analyze market data and develop actionable sales strategies. Highly motivated, self-starter with a proactive and goal-oriented approach. Strong organizational and time management skills to handle multiple priorities. Benefits & Compensation: Competitive base salary + performance-based sales incentives. Health, dental, and vision insurance options. 401(k). Marriott employee travel discounts. Paid time off, holiday pay, and other benefits. Opportunities for career growth within Extreme Hospitality. Why Join Us? As Director of Sales & Marketing for our Courtyard by Marriott Philadelphia Coatesville Exton, you'll play a critical role in driving the hotel's success by securing business, building brand awareness, and delivering exceptional service. If you're a results-driven sales leader with a passion for hospitality, we invite you to apply and help take our property to the next level!
    $85k-140k yearly est. 13d ago

Learn more about senior manager of marketing jobs

How much does a senior manager of marketing earn in East Cocalico, PA?

The average senior manager of marketing in East Cocalico, PA earns between $93,000 and $152,000 annually. This compares to the national average senior manager of marketing range of $92,000 to $151,000.

Average senior manager of marketing salary in East Cocalico, PA

$119,000
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