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Corporate Strategy
Stripe 4.5
Senior manager of marketing job in New York, NY
Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world's largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.
About the team
Corporate Strategy is a small, high-leverage team with a mandate to maximize Stripe's enterprise value. Whether we're evaluating net-new opportunity areas, investigating existential threats, or finding ways to unlock value in the existing business, we approach problems with rigor, nuance, and intellectual humility.
What you'll do
This is not your typical corporate strategy team. While partner closely with leadership, we don't run the company planning processes, and we're not “internal consultants” who primarily take on commissioned analysis. We develop independent points of view that have real teeth: strategy that is practical and connected with the rest of the company, not recommendations from an ivory tower. We operate horizontally - not embedded within any product or functional area - and we take a multidisciplinary approach to problems that incorporates product thinking and analytical angles.
Responsibilities
Help Stripe decide where to deploy its resources to maximize long-term strategic value
Tackle hard, ambiguous questions with rigor and independence, owning projects from problem definition to final recommendation
Cut through complexity to identify opportunities and risks across Stripe's products, customers, and markets
Partner closely with teams across the company to influence their direction
Evaluate whitespace business, product, and partnership opportunities in adjacent markets
Drive strategic decisions by crisply framing a problem space, evaluating potential paths, and surfacing key tradeoffs - enabling Stripe to move quickly
Work with Stripe's leadership team to ensure the company is positioned to execute on its strategy in the near- and long-term
Develop independent perspectives on forces shaping the business in the next five to ten years and the implications for Stripe's strategy
Nurture a community of strategists across the company
Who you are
We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.
You excel at hypothesis-driven problem solving using quantitative and qualitative approaches
You can look at problems from novel perspectives and distill clarifying insights that connect with wide audiences
You communicate extremely well and are able to develop compelling narratives
You are low ego and have a proven track record for working well across a wide range of people, teams and with external partners
You are curious about markets, competition, and how companies build durable strategies
You have experience taking holistic ownership of problems
You have multiple years of experience in strategy consulting, investing, or a comparable role in high-growth tech companies
You have a unique perspective or experience that will complement the existing team
You rolled your eyes just a little bit when you heard “corporate strategy”
Preferred qualifications
Technical background or affinity (CS, engineering, etc.)
Experience as a PM, GM or a founder
Knowledge of the payments or fintech industry
Office-assigned Stripes in most of our locations are currently expected to spend at least 50% of the time in a given month in their local office or with users. This expectation may vary depending on role, team and location. For example, Stripes in our Bucharest, Romania site have an 80% in-office expectation, and those in Stripe Delivery Center roles in Mexico City, Mexico and Bengaluru, India work 100% from the office. Also, some teams have greater in-office attendance requirements, to appropriately support our users and workflows, which the hiring manager will discuss. This approach helps strike a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility when possible.
The annual US base salary range for this role is $188,000 - $282,000. For sales roles, the range provided is the role's On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role. This salary range may be inclusive of several career levels at Stripe and will be narrowed during the interview process based on a number of factors, including the candidate's experience, qualifications, and location. Applicants interested in this role and who are not located in the US may request the annual salary range for their location during the interview process.
Additional benefits for this role may include: equity, company bonus or sales commissions/bonuses; 401(k) plan; medical, dental, and vision benefits; and wellness stipends.
At Stripe, we're looking for people with passion, grit, and integrity. You're encouraged to apply even if your experience doesn't precisely match the job description. Your skills and passion will stand out-and set you apart-especially if your career has taken some extraordinary twists and turns. At Stripe, we welcome diverse perspectives and people who think rigorously and aren't afraid to challenge assumptions. Join us.
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$188k-282k yearly 4d ago
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Senior Manager, Marketing Finance
Unilever Brazil
Senior manager of marketing job in Hoboken, NJ
OB PURPOSE
As a member of the B&W North America Finance, this role will support the NA B&W Marketing team, reporting to the Head of Finance for Beauty & Wellbeing North America and will be based out of Hoboken, New Jersey. The essence of this role is to provide guidance and financial insights to the Marketing team on innovation business cases. This role will span responsibilities of investor board, BMI management, Media performance partnering, and strategy.
KEY RESPONSIBILITIES
The role provides great exposure to senior stakeholders, on a broad range of strategic topics and at the same time, high level of independence to build agenda and development plan.
The SeniorManager works closely with senior leadership of the North America B&W business, covering the following main areas:
Collaborate with cross-functional teams (R&D, Marketing) to evaluate the financial viability of new product development and innovations.
Provide financial insights and analysis to support decision‑making in innovation projects, ensuring alignment with the company's strategic goals and ROI targets.
Monitor the financial performance of innovation initiatives, highlighting key risks and opportunities to stakeholders.
Develop and track key financial metrics related to innovation performance, including P&L impact, margin analysis, and forecast accuracy.
Collaborate with the Marketing team on driving BMI investments that would generate better ROI and provide budget controls on CIP investments.
REQUIRED QUALIFICATIONS
10+ years of relevant finance experience within a corporate setting
A degree in accounting or a professional accounting qualification (CPA, CA, etc.)
Analytical thinking / problem solving ability.
Ability to combine multiple and different data points to draw conclusions
Apply systematic approach to identify and eliminate root causes
Sees problems through to a complete solution beyond the immediate next step
Business acumen
Understanding of the FMCG industry and the challenges
Rapidly absorbs new information, knowledge and applies new techniques, technology, and procedures
IT and Communication Skills
Excellent level of computer literacy (incl. Excel, PowerPoint & SAP) and numeracy skills
Professional communication skills for all levels of the organisation
Motivation and drive
Ambitious to hit personal targets and standards
Act to remove basic blocks to progress without waiting for others to do it
Team Working
Demonstrate commitment to the team in helping it achieve its goals and developing team members
Proactively share best practice, ideas, and insights with colleagues
Pay
The pay range for this position is $115,680 to $173,520. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs.
Bonus
This position is bonus eligible.
Long-Term Incentive (LTI)
This position is LTI eligible.
Benefits
Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
At Unilever, inclusion is at the heart of everything we do
We welcome applicants from all walks of life and are committed to creating an environment where everyone can thrive/succeed. All applicants will receive fair and respectful consideration, and we actively support the growth and development of every employee.
Unilever is an Equal Opportunity Employer / Protected Veterans / Persons with Disabilities
For more information on your federal rights, please see Know Your Rights: Workplace Discrimination is Illegal.
Employment is subject to verification of pre‑screening tests, which may include drug screening, background check, credit check and DMV check.
If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at NA.Accommodations@unilever.com. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment.
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A leading marketing technology company in New York is seeking a Performance MarketingManager to drive paid media efforts across multiple platforms. The ideal candidate has over 3 years of experience in managing paid campaigns, strong analytical capabilities, and excellent communication skills. This role comes with a competitive salary range of $130K-$150K plus equity, along with comprehensive benefits. Join a team dedicated to helping service professionals succeed through innovative marketing strategies.
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$130k-150k yearly 2d ago
Vice President Marketing
Biotalent
Senior manager of marketing job in New York, NY
VP of Marketing
📂 Department: Marketing
📈 Reports To: CEO
We're looking for a VP of Marketing who thrives in a startup environment and can build a go-to-market engine from the ground up. This role is ideal for someone with B2B healthcare SaaS experience, but who also understands how to leverage D2C tactics (e.g., reaching physicians via social channels like Facebook) when needed. You'll be responsible for driving brand positioning, market visibility, and pipeline generation - with a strong emphasis on growth strategy and execution.
Key Responsibilities:
Go-to-Market Leadership
Develop and execute a comprehensive GTM strategy for new products and features
Align marketing initiatives with sales and product teams to accelerate adoption
Build scalable demand-generation programs that convert across multiple channels
Brand & Positioning
Own and evolve brand identity and messaging for healthcare SaaS audiences
Translate technical capabilities into compelling narratives for clinical and executive stakeholders
Demand Marketing
Drive integrated campaigns across paid, organic, and social channels
Optimize performance marketing, landing pages, and conversion funnels
Experiment with D2C-style outreach where relevant (e.g., physician engagement via social platforms)
Startup Agility
Operate with a builder mindset-comfortable with ambiguity and rapid iteration
Implement marketing tech stack and processes for scale
Hire and lead a small, high-performing team
Requirements:
8+ years in B2B marketing, including 3+ years in a senior leadership role
Proven experience in healthcare SaaS and go-to-market strategy
Ability to balance brand-building with pipeline generation
Comfortable working in a fast-paced startup environment
Exceptional communication and storytelling skills
Must be based in NYC and available for in-person collaboration
Bonus
Experience with AI-driven or compliance-focused healthcare technologies
Familiarity with CMS programs like CCM and PCM
Success scaling a high-growth brand in competitive B2B healthcare markets
Compensation & Benefits
Competitive base salary: $180,000 - $220,000
Performance bonuses and stock equity
Full benefits package (health, dental, vision, 401(k))
Opportunity to shape the future of healthcare at a mission-driven company
$180k-220k yearly 2d ago
Director, Small Format Retail Strategy & Growth
Warm Springs Ranch 3.4
Senior manager of marketing job in New York, NY
A leading beverage company based in New York is seeking a Director of Retail Sales for their Beyond Beer division. This role involves developing strategic retail initiatives, managing budgets, and building relationships with retail customers. The ideal candidate will have a Bachelor's degree, extensive sales experience in consumer goods, and strong analytical skills. This position offers benefits like health plans and a 401(k) retirement savings option, along with opportunities for career growth.
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$105k-152k yearly est. 4d ago
AI Hardware Deployment Strategist
Arena Ai
Senior manager of marketing job in New York, NY
A leading technology company is seeking a Deployment Strategist for Electrical Engineering in San Francisco. You will own the success of Atlas deployments, working directly with customers and engineering teams to identify needs and drive product adoption. The ideal candidate has 4+ years of experience in electrical engineering, strong product fluency, and exceptional communication skills. This role offers a base salary range of $150,000 - $225,000, competitive equity, benefits, and potential for significant travel.
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$150k-225k yearly 1d ago
Director of Omnichannel Strategy
FWD People
Senior manager of marketing job in New York, NY
FWD People is a full-service strategic marketing agency delivering meaningful and measurable results in the health and non‑profit sectors. We take pride in being our clients' trusted strategic partner, staying ahead of the curve, and leveraging our expertise and foresight to help them navigate change and seize opportunities. We approach every challenge with a commitment to innovation, excellence, and empathy, and we seek the same qualities in our leaders. As a fast‑growing, senior team, we're excited to welcome more forward‑thinking individuals who will help us drive growth, foster positive change within our clients' industries, and have fun along the way.
As the Director of Omnichannel Strategy, you will lead the development of integrated go‑to‑market strategies across both our Healthcare and Animal Health divisions. This role goes far beyond digital strategy - you will define how all channels work together (personal, non‑personal, digital, field force, content, CRM, media, congresses/tradeshows, and beyond) to create cohesive, high‑impact customer experiences. You bring a strong strategic lens, comfort operating in scientific categories, and the ability to translate data, insights, and brand vision into actionable omnichannel roadmaps. Internally, you'll serve as a thought partner to account, brand strategy, creative, and medical teams; externally, you'll earn trust quickly with clients by providing clarity, guidance, and forward‑looking perspective.
At FWD, we care deeply about our work and the people we work with - we take our no‑jerk policy seriously. You'll thrive here if you bring ownership without ego, a sense of humor, and a love of building teams and brands that matter.
What You'll Do
Lead the development of omnichannel strategies across both Healthcare and Animal Health brands, ensuring cohesive experiences across digital, field, media, CRM, content, and in‑person engagement.
Translate brand, customer, and market insights into omnichannel plans, channel architectures, and high‑impact tactical recommendations.
Partner with account, brand strategy, creative, digital/media, and medical teams to ensure omnichannel thinking is embedded from planning through execution.
Leverage client‑provided field insights and engagement models to ensure personal and non‑personal channels work together in a unified customer journey.
Develop customer journey maps, segmentation frameworks, message architectures, and activation strategies grounded in behavioral insight.
Guide teams on how to best utilize Veeva, Salesforce, and web ecosystems within the omnichannel architecture-informing CRM strategy, content modularity, and channel orchestration.
Evaluate performance data to optimize channel mix, refine engagement plans, and shape test‑and‑learn approaches.
Serve as the omnichannel expert during client workshops, pitches, and planning meetings.
Provide clarity and partnership to creative teams to ensure content aligns to channel best practices and behavioral intent.
Build and refine FWD's omnichannel frameworks, templates, POVs, and best practices.
Serve as a capability‑builder for the agency, helping teams deepen their understanding of channel planning, audience strategy, and integrated engagement.
Support new business efforts with omnichannel POVs, pitch narratives, and concepting.
Keep the agency ahead of channel, content, and engagement trends relevant to healthcare and animal health.
What You'll Bring
10+ years of experience in omnichannel, integrated marketing, digital strategy, or engagement strategy within B2B, healthcare, biotech, animal health, or adjacent regulated industries.
Deep understanding of omnichannel-not just digital-including rep‑triggered experiences, CRM, email, paid media, content personalization, web UX, and in‑person engagements.
Strong experience with Veeva, Salesforce, or related CRM/CLM ecosystems preferred.
Ability to translate data, clinical insight, and market nuance into actionable channel strategies.
Experience developing customer journeys, segmentation approaches, and tactical plans across multiple audiences.
Ability to partner closely with content and creative teams to ensure content strategy, messaging, and creative expression are fully integrated into omnichannel journeys and experiences.
Comfort navigating scientific categories and synthesizing complex information.
Strong partnership skills: able to work fluidly across account, brand strategy creative, analytics, medical, and digital teams.
Excellent communication and storytelling skills; able to simplify complexity and build client confidence.
Experience working directly with clients at Director+ levels, ideally in both planning and ongoing strategic counsel.
A proactive, collaborative mindset and the ability to bring order, clarity, and calm to complexity.
Curiosity, adaptability, and eagerness to help shape a growing strategy function.
Interviewing at FWD People
We believe in transparency and respect for your time. Our hiring process is designed to be open, fair, and as straightforward as possible, giving you a clear picture of what to expect while also giving us a chance to get to know you. Here's how it works:
Initial Conversation: A friendly chat to learn about your background, goals, and what excites you about this opportunity (and in general).
In‑Depth Interview: A deeper discussion about your skills, experiences, and how you envision contributing to our team.
Scenario Conversation: A collaborative discussion where we'll walk through a few real‑world scenarios together. This is an opportunity to show us how you think through challenges, make decisions, and approach problem‑solving.
Final Interview: An onsite conversation with some additional folks on our team and leadership to explore how your unique talents align with our mission and values.
We know that interviewing can sometimes feel overwhelming, which is why we're committed to keeping the process clear and communicative every step of the way. We're excited to learn more about you and appreciate you taking the time to get to know us!
Working at FWD People
We are a senior team that champions integrity, adaptability, excellence, and growth. Here, you'll collaborate with solution‑focused colleagues to advance both our clients and our teams. Our office is located in Brooklyn Heights, and we offer a flexible hybrid work schedule.
We value in‑person collaboration and connection but also understand the importance of offering the flexibility to work from home.
We are dedicated to creating a diverse, equitable, and inclusive workplace where everyone feels valued and respected. As an equal‑opportunity employer, we welcome differences in race, gender, age, sexual orientation, disability, and more. We believe that diversity drives innovation and success, and we are committed to ensuring equal opportunities and fostering a culture of respect and collaboration.
Benefits & Comp
At FWD, we believe in supporting our team both personally and professionally. We offer excellent benefits, including 25 days off per year +16 paid holidays, matching 401(k), medical, dental & vision, paid maternity & paternity leave, home office setup, yearly team retreats, and a comprehensive professional development program including executive coaching and a yearly professional development stipend. As we continue to grow, we enhance our benefits package to meet the needs of our team.
The salary range for this role is $145,000-$180,000. This role is ideally based in NYC (Brooklyn) with a flexible hybrid work schedule.
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$145k-180k yearly 5d ago
Senior Product Marketing Manager
Strava 3.5
Senior manager of marketing job in New York, NY
Strava is the app for active people. With over 150 million athletes in more than 185 countries, Strava is where connection, motivation, and personal bests thrive. No matter your activity, gear, or goals, we help you find your crew, crush your milestones, and keep moving forward. Start your journey with Strava today.
Our mission is simple: to motivate people to live their best active lives. We believe in the power of movement to connect and drive people forward.
At Strava, we've got a mission to connect the world through movement, and we're committed to providing the endless motivation for athletes of all levels to live their best active life. To further this mission, we're looking for an experienced Product Marketing expert to join our ambitious Product Marketing team at a pivotal and exciting time for the organization. We're looking for an eager and adaptable leader who will make an immediate impact on the business, while helping to shape the future of our Product Marketing team and marketing excellence at Strava.
In this role, you'll be responsible for working across teams including Product, Brand & Social Media, PR, Design, Growth Marketing, Partnerships, UX Research and Consumer Insights, and more to bring your vision for helping Strava's 120M+ athletes truly get the most out of their Strava experience to life. You'll serve as a key strategic partner to the Product team, using market insights, competitive intelligence, and customer research to influence product roadmap prioritization. Your market expertise will help shape feature development decisions, ensuring we build products that resonate with our diverse athlete community while driving business growth. You'll focus on marketing new and existing product features that reinforce the value of our progress, exploration, community, competition, and subscription features, while leading integrated marketing for some of our highest priority initiatives.
You're excited about this opportunity because you:
Are customer-obsessed. You'll become a company expert on consumer needs, motivations, and drivers of activation and retention.
Have a strong marketing mind. You'll lead the development of messaging frameworks and positioning maps to guide marketing campaigns for target audiences.
Drive product strategy through market insights. You'll conduct/collaborate on competitive analysis, market research, and customer segmentation to inform product decisions and identify white space opportunities. You know how to translate market intelligence into actionable product recommendations that influence roadmap planning.
Think creatively and simplify the complex. Whether you're working with our software engineers to understand the value of machine learning for route recommendations or diving into data and insights to articulate the user problems they didn't even know they had, you're a master of getting the root of what makes a product awesome and how to convince users to care in simple, creative ways.
Thrive in collaborative environments. You will work closely with our product, UX, analytics, and research teams to synthesize data and insights that inform the product roadmap and marketing plans and test the effectiveness of your marketing efforts.
Are resourceful and action-oriented. You'll lead go-to-market plans supporting product priorities and new innovations and have a knack for finding and maximizing opportunities as they arise. You're comfortable operating in ambiguity and know how to develop an idea, get buy-in, and run point on making it happen.
Build systems that scale. You're passionate about creating processes, templates, and frameworks that make the entire marketing organization more effective. You see beyond individual campaigns to build sustainable systems that support long‑term growth.
What You'll Do:
Taking an audience‑first approach, putting the user at the center of every decision you make. You are able to develop an understanding of how best to reach and inspire our users quickly, knowing what data to leverage and how to access and interpret it.
Leading with ambition, optimism, and energy, seeking out opportunities to drive meaningful impact and can rally a broad cross‑functional team to a unified vision.
Weaving marketing expertise and creativity in order to bring great features to market in both proven and new ways.
Leading cross‑functional initiatives as the marketing voice in product development, owning end‑to‑end project coordination across Product, Engineering, Design, Analytics, and Growth teams. You'll manage complex stakeholder relationships, facilitate alignment across diverse teams, and drive go‑to‑market strategies and tactics.
Building scalable marketing systems and processes that enable the team to execute efficiently as Strava grows. You'll create repeatable go‑to‑market playbooks, establish marketing technology workflows, and develop measurement frameworks that can be leveraged across multiple product launches and feature rollouts.
Embracing ambiguity and change, thriving in an ever‑evolving environment of business needs and priorities.
What You'll Bring to the Team:
A BA, MBA Preferred
8+ years of professional experience in B2C product marketing in a corporate or startup environment, preferably with a direct‑to‑consumer app‑based product
Demonstrated experience leading cross‑functional teams and managing up to executive stakeholders, with a track record of building strong partnerships with Product Management, Engineering, Research and Design teams
A proven track record of driving successful go‑to‑market launches that drive product adoption in a distinctive and memorable way while delivering impact to the bottom line
Proven ability to create and document repeatable processes, playbooks, and frameworks that enable team efficiency and knowledge transfer across the organization
Fluency with data, including market and segment sizing, forecasting, and marketing efficacy in partnership with Business Growth and Analytics teams
Compensation Overview:
At Strava, we know our employees are the most important ingredient to our success, and our compensation and total rewards programs reflect that. We take a market‑based approach to pay, and pay may vary depending on the department and your location. Salary ranges are categorized into one of three zones based on a cost of labor index for that geographic area. We will determine the candidate's starting pay based on job‑related skills, experience, qualifications, work location, and market conditions. We may modify these ranges in the future. For more information, please contact your talent partner.
Compensation: $170,000 - $185,000. This range reflects base compensation only and does not include equity or benefits. Your recruiter can share more details about the full compensation package during the hiring process.
Why Join Us?
Movement brings us together. At Strava, we're building the world's largest community of active people, helping them stay motivated and achieve their goals.
Our global team is passionate about making movement fun, meaningful, and accessible to everyone. Whether you're shaping the technology, growing our community, or driving innovation, your work at Strava makes an impact.
When you join Strava, you're not just joining a company-you're joining a movement. If you're ready to bring your energy, ideas, and drive, let's build something incredible together.
Strava builds software that makes the best part of our athletes' days even better. Just as we're deeply committed to unlocking their potential, we're dedicated to providing a world‑class, inclusive workplace where our employees can grow and thrive, too. We're backed by Sequoia Capital, TCV, Madrone Partners and Jackson Square Ventures, and we're expanding in order to exceed the needs of our growing community of global athletes. Our culture reflects our community. We are continuously striving to hire and engage teammates from all backgrounds, experiences and perspectives because we know we are a stronger team together.
Strava is an equal opportunity employer. In keeping with the values of Strava, we make all employment decisions including hiring, evaluation, termination, promotional and training opportunities, without regard to race, religion, color, sex, age, national origin, ancestry, sexual orientation, physical handicap, mental disability, medical condition, disability, gender or identity or expression, pregnancy or pregnancy‑related condition, marital status, height and/or weight.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
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$170k-185k yearly 5d ago
Director, Financial Services Growth & Strategy
Baringa Partners LLP
Senior manager of marketing job in New York, NY
A leading consulting firm is seeking an experienced Director to join their Financial Services practice in New York. The role involves building client relationships, leading project delivery, and mentoring junior team members. Candidates should have over 10 years of consulting experience, particularly within financial services, and exhibit strong leadership in areas such as data, risk, and technology strategy. The firm values a people-first culture and offers competitive benefits.
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$126k-173k yearly est. 4d ago
Chief Marketing & Experience Officer
Arts Hacker
Senior manager of marketing job in New York, NY
Profile
About the Opportunity
This is a rare opportunity to help shape the future of one of the nation's largest and most dynamic theatre companies, and influence the New York theatre landscape at large. Roundabout Theatre Company seeks a strategic and imaginative leader to oversee its earned revenue strategy and experiential brand-someone who can unite diverse revenue-generating functions and touchpoints in a cohesive, audience-centered vision for growth. The Chief Marketing & Experience Officer will serve as a key partner to the Chief Advancement Officer in stewarding a sustainable financial future while expanding Roundabout's reach, relevance, and impact.
The Chief Marketing & Experience Officer will lead with both head and heart, bringing together subscription and ticketing programs, loyalty strategies, partner services, and new product innovation, while also crafting a unified brand and communications approach that powers everything from media relations and marketing to audience services and digital engagement. As the hub for institutional visibility and audience connection, they will elevate the full lifecycle of engagement, from first click to lasting loyalty. This leader will harness the power of data, storytelling, and cross-functional collaboration to drive strategic decisions, inspire teams, and transform how audiences experience the organization, both on and off the stage.
About Roundabout Theatre Company
Roundabout celebrates the power of theatre by spotlighting classics from the past, cultivating new works of the present, and educating minds for the future.
Since its birth in 1965 in a converted supermarket basement, Roundabout Theatre Company has become one of the largest and most influential not-for-profit theatre companies in the nation, and the only one to own and operate multiple Broadway venues. With a $58 million annual operating budget, Roundabout produces a dynamic mix of plays and musicals across three Broadway and two Off-Broadway stages. Its productions have earned dozens of Tony, Drama Desk, and Obie Awards, with landmark revivals and world premieres that have helped shape the American theatrical canon.
Beyond its stages, Roundabout is a national leader in arts education and community engagement. Its robust educational programming serves over 24,000 students and educators annually, offering transformational experiences that ignite the future of young people through career training, access initiatives, and classroom partnerships. The company is deeply committed to reducing barriers to theatergoing.
Now at a pivotal moment in its history, Roundabout is preparing for a new chapter of leadership and innovation. Following a period of transition, the company will welcome a co-leadership model in 2026, with acclaimed director and theatre leader Chris Ashley as Artistic Director and Executive Producer and general manager Rebecca Habel as Managing Director. This marks an inflection point for the institution and an opportunity to advance a collaborative culture, reimagine the future of theatrical production and engagement, and deepen Roundabout's legacy and brand as a vital cultural institution.
Job Description
The Chief Marketing & Experience Officer leads Roundabout Theatre Company's strategy for earned revenue generation and experiential brand strategy. This leader brings together cross-functional teams to shape how Roundabout grows, connects, and delivers value to audiences.
The Chief Marketing & Experience Officer will report to the Managing Director and build and maintain a strong working relationship with the Artistic Director. They will oversee and support a senior team, including Director, Culture & Engagement for Audiences; Director, Criterion Ticketing; Director, Marketing; and long-standing press agent, Polk & Co, and collaborate with senior staff members to achieve organizational goals.
Leadership
• Set the strategic vision and lead the marketing, communications, and audience services teams to meet Roundabout's business goals
• Oversee activation of all owned, earned, and paid channels, including digital and social media, CRM, email marketing, press/communications, call center, box offices and more
• Lead and mentor a team of three senior-level direct reports, and support external press, creative and advertising partners
• Foster a culture of empowerment and cohesion, ensuring proactive communication and strategic alignment across teams
• Stay abreast of industry trends and cultural movements and thoughtfully initiate forward-looking change
• Ensure Roundabout delivers on its commitment to building an American theatre that thrives on diversity and makes its shows welcoming and accessible to all
• Seize momentum of recent changes to catalyze organizational innovation
Revenue Generation
• Meet annual ticketing revenue expectation of $21 million (and growing) through subscriptions, single tickets, rentals and ticketing services, and other activities
• Lead progressive reinvention of Roundabout's business model, rebuilding subscriptions while developing new products in response to changing consumer preferences, purchasing behaviors, and gaps in the market
• Collaborate with senior leadership team on budgeting and forecasting, including data-rooted revenue projections and identification of new revenue streams
• Support the Director of Criterion Ticketing in growing technology infrastructure offerings that drive revenue across a network of cultural partners/offerings
• Develop an executable sales strategy across product lines
Marketing & Communications Strategy
• Provide partnership to the Director of Marketing, who leads teams responsible for email marketing, social media, content production, creative services, advertising, and promotions
• Support the Director of Marketing in delivering cutting-edge production-level campaigns that evolve dynamically to meet business objectives
• Communicate the mission and activities of Roundabout Theatre Company in bold, creative, and inclusive ways, developing an identity and voice that transcend any one experience and capture market share in the attention economy
• Influence and guide institutional-level internal communications, working with executive leadership, human resources, and other colleagues to identify messaging opportunities
• Strengthen institutional storytelling through effective resourcing and collaboration
• Oversee media relations team and ensure visibility across legacy and new media
Technology
• Provide partnership to Director of Criterion Ticketing, who leads teams responsible for business applications, analytics, CRM administration, and web development
• Guide prioritization of technology enhancements, resourcing decisions, and the exploration of new capabilities that support revenue growth, audience engagement, and organizational efficiency, in line with Roundabout's long-term vision
• Leverage Roundabout's proprietary access to data to uncover insights and drive real-time, high impact decisions
Audience Engagement & Growth
• Provide strategic oversight and advocacy in support of audience services, ensuring a welcoming, inclusive experience across box offices, call centers, and front-line staff
• Guide audience development and engagement strategies in partnership with Education & Community Partnerships, General Management, and Artistic teams
• Foster consistent messaging and experiential design across all touchpoints to position the institution as a home for cultural conversation and connection
• Collaborate with Artistic department to connect audience motivations and growth opportunities to season planning
• Collaborate with the Chief Advancement Officer to identify opportunities to deepen audience affinity and grow contributed revenue through engagement pathways
Desired Skills & Qualifications
• 10+ years of seniormarketing leadership in the arts or live entertainment industry
• Strong understanding of the nonprofit theatre landscape as well as commercial theatre in New York City
• Track record of meeting revenue targets through performance marketing, revenue management, and product innovation
• Demonstrated experience developing strategic brand positioning that advances institutional identity, visibility, and impact
• Ability to navigate a complex, cross-functional environment with diplomacy and good humor
• Ability to galvanize internal and external stakeholders toward a shared vision
• Proven experience building and leading high-performing teams, with an inclusive approach that values diverse perspectives, identities, and lived experiences
• Genuine passion for the mission of Roundabout Theatre Company
Compensation
Roundabout Theatre Company offers a competitive compensation and benefits package, with a salary range between $225,000 - $250,000 and a generous benefits package that includes medical plan paired with a health reimbursement account, dental, vision, 401k with 5% employer contribution, LTD, and life insurance. This role receives up to 26 days of paid time off. This position is required to be in-person at Roundabout Theatre Company's offices in New York City at least 3 days a week. We currently operate on a hybrid schedule with 3 days in-person and 2 days remote, when schedules allow.
Application Instructions
The Chief Marketing & Experience Officer search is being conducted on behalf of Roundabout Theatre Company by Tom O'Connor Consulting Group, a New York-based executive search and consulting firm specializing in the arts and culture industries. The search is being led by VP, Consulting & Growth Rachel LeFevre-Snee and President Tom O'Connor with support from the TOCG search team.
To apply, visit the online application ( **************************** ) and submit your materials. Your cover letter should include any training or experience relevant to the job profile that you would like to highlight, why you consider yourself a good fit for this opportunity, and anything else you'd like us to know about your qualifications that may not be present in your resume.
Applications will be accepted until this role is filled. We encourage you to apply by September 15, 2025, for priority consideration. Interviews may begin at any time, and we encourage you to apply as early as possible for best consideration. Please note that applying before the priority deadline does not guarantee an interview, and all applicants will receive a response regarding the consideration and status of their candidacy. No phone calls, please.
Not sure you meet 100% of our qualifications? Research shows that cis men apply for jobs when they fulfill an average of 60% of the criteria, while others tend only to apply if they meet every requirement. If you believe that you could excel in this role, we encourage you to apply.
We are dedicated to considering a broad array of candidates, including those with diverse workplace experiences and backgrounds. So, whether you're returning to work after a gap in employment, simply looking to transition, or taking the next step in your career path, we will be glad to have you on our radar.
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$225k-250k yearly 5d ago
Director of Strategy and Operations
Foundrae
Senior manager of marketing job in New York, NY
WHO WE ARE:
The Foundrae Collection is more than jewelry. The pieces are modern heirlooms, ones that allow the wearer to express something of themself to the world. The Foundrae collection is intended to become part of the wearer, a second skin, to be an expression of identity and of personal values.
The collection is founded on a lexicon of archetypal, mythological and classical symbols with the intention of inspiring the wearer to take the wisdom passed down through generations and apply that to one's own life. Foundrae is a reminder, one we wear against our hearts or on our hands, of our capacity for change and growth. When you wear one of these pieces, you are announcing to yourself and to the world that everything you want and everything you want to be is already inside you - all you have to do is claim it.
The Role
The Director of Strategy and Operations will partner closely with the CEO and leadership team to guide strategic planning, project management, and cross-functional alignment across the company. This role blends strategic thought partnership with day‑to‑day operational leadership, ensuring that priorities are clearly defined and executed across the organization. This leader brings structure to company initiatives, strengthens processes that support luxury retail standards, and enhances communication and accountability across teams. Reporting directly to the CEO, this position will provide visibility, accountability, and seamless communication across all areas of the business
Responsibilities
Partner with the CEO to translate strategic priorities into structured plans that include defined goals, resourcing needs, and measurable outcomes.
Serve as a cross-functional leader, ensuring all departments move in alignment with company priorities and operational standards.
Lead and oversee multiple high-impact initiatives across retail, wholesale, e-commerce, production, and brand functions.
Build strategic frameworks that help teams understand priorities, sequencing, and interdependencies across projects.
Create and maintain project timelines, deliverables, KPIs, and reporting dashboards that support visibility at the leadership level.
Facilitate communication and collaboration across cross-functional teams.
Track progress across all strategic initiatives and proactively identify risks, operational gaps, or competing priorities.
Prepare leadership briefings, project summaries, and structured updates that enable informed decision-making.
Drive accountability by reinforcing deadlines, operational discipline, and follow-through across all levels of the organization.
Lead recurring cross-functional meetings, ensuring they are well-structured, action-oriented, and aligned to organizational goals.
Partner with retail leadership to enhance client experience, service standards, and the operational consistency expected within a luxury environment.
Collaborate with marketing, brand, and product teams to ensure operational readiness for launches, campaigns, and new collection releases.
Guide post-project evaluations to derive insights, strengthen organizational learning, and inform future planning cycles.
Support the development of organizational processes, SOPs, and governance structures that reinforce clarity and consistency as the company grows.
Requirements
7+ years of experience in strategy, operations, or project leadership roles within luxury retail, fine jewelry, or premium consumer products.
Experience partnering directly with senior leadership or founders in a high‑growth, entrepreneurial environment.
Strong strategic planning skills with the ability to translate vision into structured, actionable plans.
Deep understanding of luxury retail operations, client experience standards, and cross‑functional coordination.
Exceptional communication and interpersonal skills, able to influence and collaborate across all levels.
Strong organizational abilities with comfort managing competing priorities in a fast‑moving environment.
Experience developing reporting tools, dashboards, or systems that support operational transparency.
Demonstrated ability to identify challenges, propose solutions, and drive accountability across teams.
$126k-173k yearly est. 2d ago
Director of Ecommerce
Velvet Caviar
Senior manager of marketing job in New York, NY
VelvetCaviar.com is a leading lifestyle and tech accessories store with millions of shoppers every month. We're seeking a visionary, data-driven, and highly organized E-commerce Director to own and scale one of the fastest-growing Shopify brands of the past 3 years!
From campaign launches to conversion rate optimizations, this E-commerce Director will oversee all parts of the Shopify ecosystem. In addition, working closely with the Marketing Director to help drive efficient paid and organic traffic.
If you're someone who loves e-commerce, is driven to break new records, and is obsessed with perfecting the customer journey, this role is for you. Join us in building the next e-commerce powerhouse.
ABOUT US:
Velvet Caviar is a leading phone accessories brand with over 1+ Million social media followers and millions of customers, established in New York since 2015. We're mostly known for pioneering the tech accessories market with our stylish phone cases and matching accessories. Our products can be found in national retailers and on thousands of celebrities and influencers worldwide! With a smaller team environment, Velvet Caviar is a great place for collaboration, personal growth, and making an impact.
Visit our Instagram at @velvetcaviar and our website, velvetcaviar.com, to better understand the brand and product line.
RESPONSIBILITIES:
Shopify Store Growth
Develop, lead, and execute a world class eCommerce growth strategy
Oversee the Shopify storefront's performance, design, and user experience
Lead conversion rate optimizations with A/B tests, checkout flows, product page optimization, etc.
Manage the website designer and software development team members & agencies for website rollouts
Direct site merchandising: homepage, category pages, PDPs, search navigation.
Launch duplicate Shopify stores in foreign markets (Europe, South America, etc)
Marketing & Acquisition
Coordinate campaigns with the creative team for seasonal and promotional events
Coordinate product launches online - asset readiness, page builds, bundling, cross-sells.
Partner with the Marketing Director on paid media strategy (Meta, Google, TikTok, etc.)
Oversee retention programs across automated email, SMS, and CRM lifecycles
Implement and optimize loyalty, referral, and subscription programs
Oversee the SEO development with both on and off site programs
Technology & Data
Own the Shopify tech stack for all applications: Klaviyo, Yotpo, Gorgias, etc.
Ensure proper data tracking across GA4, Meta Pixel, server-side tagging, and attribution tools.
Derive advanced analytics for breakthrough revenue, AOV, CAC, LTV, ROAS opportunities
Manage vendors, negotiating contracts and holding them accountable to ROAS/KPI targets.
Evaluate and implement new e-commerce technologies or partners as needed.
Leadership & Team Building
Build and lead the e-commerce team & functions.
Recruit, coach, and develop high-performing team members.
Set team OKRs/KPIs aligned with the business' objectives.
Collaborate cross-functionally with Ops, Finance, and Product teams.
Financial Management
Set annual and quarterly growth targets for DTC sales.
Manage and optimize tech stack budget allocations.
Identify opportunities to improve profitability (AOV increases, retention boosts, better ROAS)
Partner with Ops on demand planning and inventory flow to align supply with demand.
REQUIREMENTS:
Experienced: 5+ years growing Shopify stores with a proven track record.
Accomplished: Scaled ecommerce revenue to 8 or 9 figures on Shopify.
Analytical: Obsessed with website performance, CRO, CVR, and AOV testing.
Technical: Skilled in leading web design & development rollouts.
Global: Experienced in launching and scaling international Shopify stores.
Adaptable: Thrives in a fast-paced, ever-changing environment.
Driven: Goal-oriented, ambitious, and relentless in pursuit of success.
PERKS:
Be a key strategic leader at a fast-growing, 8-figure brand.
Competitive salary + performance-based bonuses.
Hybrid schedule with 2 days per week in the Brooklyn Navy Yard office.
Generous PTO based on seniority
Health insurance coverage plus additional benefits.
Quarterly team events & retreats to connect and recharge.
Velvet Caviar is an equal-opportunity employer committed to a diverse workplace environment.
$102k-164k yearly est. 2d ago
Director, Client/Evidence Strategy (US-based)
Genesis Research LLC
Senior manager of marketing job in Hoboken, NJ
Genesis Research Group is an international healthcare consultancy providing value evidence strategy, generation, synthesis, and communication services to life sciences companies. Delivering these services empowered by technology innovations has enabled us to become a trusted partner with our clients across the development and commercialization life cycle.
Combining both traditional and novel analytical approaches with diverse real-world data, including genomic, medical record, claims and patient-reported information, has allowed us to inform life science company internal decision-making as well as submissions and presentations to regulators, health technology assessment authorities and payers, the medical community, and patient organizations.
The professional in this role must possess and demonstrate experience leading HEOR and real-world evidence (RWE) studies and a passion for cultivating existing and new client relationships and identifying opportunities to enhance current HEOR and RWE business through strategic consultation and delivery excellence in the pharmaceutical, biotechnology and medical device sectors.
Flexible - hybrid or remote, depending on location.
Accountabilities within this role
Facilitate effective strategic consultations with clients and prospective clients.
Be a strategic partner to our clients, advising on evidence generation strategy and early study design including but not limited to data source selection.
Take responsibility for managing existing client relationships and routine engagements through strategic consultation on high-level direction of project, message generation, and dissemination of project plans.
Lead RWE and HEOR projects and provide project leadership to a cross-functional team of scientists and consultants.
Understand client needs and objectives to strategically drive Genesis Research Group offerings.
Participate in the new business development process and contribute to revenue expansion by partnering with the Commercial team and contribute to proposal development by conceptualizing the strategic scope of projects.
Mentor and supervise junior team members.
Maintain current knowledge of industry and scientific trends.
Contribute to a positive work environment and uphold the Genesis Research Group culture.
Qualifications
7+ years of consulting experience in RWE/HEOR.
Master's or PhD / PharmD degree within a relevant discipline (e.g., public health, health services research, HEOR or epidemiology).
Experience leading HEOR and RWE research methods, including study design and analysis.
Global and US RWE and HEOR experience preferred.
Experience and desire for supporting business development activities including proposal writing preferred.
Outstanding healthcare/life sciences industry knowledge.
Exceptional verbal and written communication skills.
Exceptional organizational skills and attention to detail.
Enthusiasm to learn and motivation to take opportunities to develop oneself and others within Genesis Research Group.
Ability to effectively work in a matrix environment in a fast-paced entrepreneurial workplace.
Compensation
Performance-related bonus.
Company-matched 401(k) plan.
Medical/dental/vision and other benefits.
Flexible PTO plan and 15 company holidays including the last week of the year.
Genesis Research Group is an equal opportunity employer.Learn more about our values and experience a better way to grow your evidence-based research career. #J-18808-Ljbffr
$125k-171k yearly est. 4d ago
Director of Digital Marketing & Growth Strategy
Portage Point Partners
Senior manager of marketing job in New York, NY
A leading strategic advisory firm is seeking a Director of Digital Marketing based in New York. This pivotal role involves managing the marketing technology stack and developing digital marketing strategies to drive growth. The ideal candidate should have over 10 years of experience in digital marketing or web development, especially within B2B environments. Strong leadership skills and expertise in platforms like HubSpot and WordPress are essential. A commitment to a collaborative, high-performance culture is vital for success in this position.
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$101k-160k yearly est. 1d ago
Director of Product Strategy (Fixed Income)
U.S. Bankruptcy Court-District of Ct
Senior manager of marketing job in Stamford, CT
A global asset management firm is looking for a Product Management Director to manage the lifecycle of retail investment products with a focus on fixed income. This role requires over 15 years of experience in the investment management space, strong regulatory knowledge, and excellent interpersonal skills. The Director will collaborate across teams to enhance product competitiveness and market responsiveness, while leading a talented team in a dynamic environment. Competitive compensation and benefits package offered.
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$125k-171k yearly est. 1d ago
Director, eCommerce Payments Solutions
Jpmorgan Chase & Co 4.8
Senior manager of marketing job in New York, NY
A leading financial services firm in New York is seeking a Product Solutions Director to guide sales advisory and optimize complex problem-solving in eCommerce Payments. This role requires extensive experience in product solutions and sales strategies, with a passion for delivering client-centric solutions. The ideal candidate should have over 8 years in leadership roles and expertise in the financial sector, along with a track record of transforming sales and technology.
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$127k-182k yearly est. 3d ago
Product Marketing Director
Finario Corp 4.1
Senior manager of marketing job in Stamford, CT
Director of Product Marketing
Shape the future of how the world's largest enterprises plan and manage their capital investment portfolios.
The most successful companies are reinventing themselves to become more agile, efficient, and strategic. Finario is at the forefront of this transformation. Our cloud-based, purpose-built capital planning platform helps them connect their people, processes, and systems to allocate and manage capital dynamically and efficiently. With a rapidly expanding roster of marquee customers and accelerating demand, this is an exceptional opportunity to join a high-growth fintech company reshaping a mission-critical function inside the enterprise.
As Director of Product Marketing, you'll be a core voice of the Finario brand - translating complex ideas specific to finance and operations into crisp, compelling narratives that inspire action. You'll partner closely with sales, product, and leadership to define our positioning, elevate our storytelling, and create content that moves prospects from interest to conviction. This role is ideal for someone who thrives at the intersection of technical detail, finance, strategy, creativity, and communication, and who is energized by being on stage, whether that stage is a webinar, customer presentation, podcast, or live event.
If you love turning complexity into clarity, shaping market perception, and presenting with confidence and personality, we'd love to meet you.
What You'll Do Be a Trusted Subject Matter Expert
Act as a go-to resource for executives, sales, and cross-functional teams-deeply understanding our product, market, and customer needs.
Own Product-Based Positioning & Messaging
Develop differentiated, segment-specific messaging that stands out in the marketplace. Partner with sales, marketing, and product teams to ensure we consistently communicate our value in the clearest, boldest way.
Create Compelling Content
Produce standout collateral-case studies, videos, product briefs, one-pagers, pitch decks, scripts, speeches, demos, and more. Turn product capabilities into irresistible customer narratives.
Drive Sales Enablement
Support internal and external sales with the tools, training, and demo strategies they need to win. Help shape demo storylines and streamline the evaluation journey.
Shine as an On-Screen & On-Stage Communicator
Serve as a visible ambassador for Finario. Confidently lead webinars, walk through demos, appear on podcasts, support events, and occasionally take the stage at industry conferences.
Understand Customers & Market Dynamics
Bring customer insights, competitive intelligence, and industry trends into the center of our go-to-market strategy.
Required Qualifications
7+ years of B2B experience in marketing, product management, sales engineering, or management consulting in SaaS or enterprise software
5+ years of product marketing experience in a SaaS or enterprise software environment
Bachelor's degree
Exceptional communicator-able to tailor complex ideas for any audience, in writing and in live delivery (webinars, demos, presentations)
Desired Skills
Experience in marketing to senior and mid-level finance or operations leaders at large enterprises
Comfort operating as a resourceful, hands-on builder in a growth-oriented environment
Familiarity with financial concepts such as ROI, NPV, and capital budgeting
Compensation & Benefits
Competitive salary, 401(k), healthcare, and the opportunity to make a defining impact at a company entering its next stage of growth.
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$123k-179k yearly est. 4d ago
Director, Global Product Marketing
Amika, LLC
Senior manager of marketing job in New York, NY
amika means friend. we're a fearless, Brooklyn-born, salon-raised haircare brand + a friend to all hair, hairstylists, the planet + you.
we're rooted in clinical results. each product is infused with our intoxicating scent + powered by our superfruit soul, sea buckthorn. known as one of earth's most omega-rich plant sources, this potent berry nourishes your skin, scalp + strands.
we're a proud pal to the planet + certified B-Corp. from sustainably sourced ingredients + recyclable packaging to our energy-saving production processes, we pledge to reduce our greenhouse gas emissions, waste + energy to reach Net Zero by 2030.
having grown up in salons, we know better than anyone how important stylists are-they're our confidantes + community. Think of us as your at-home hairapist, here to empower self-expression + bring joy to your haircare experience. all hair is welcome™.
the job
as the Director, Global Product Marketing, you'll play a critical role on the Global Brand Management Team, partnering with the Senior Director to build our product, portfolio, and 3-year innovation strategy to reinforce brand equity and achieve business objectives. You'll be the strategic lead and day-to-day driver behind product marketing-balancing data, insights, and inspired by intuition - to shape the future of our pipeline.
this role manages and mentors two experienced product marketingmanagers, guiding them with clarity, creativity, and care. You'll foster a culture of curiosity and accountability, helping your team grow while keeping them energized and focused. Reporting to the Senior Director, you'll also serve as the gatekeeper of global product marketing, working cross-functionally to deliver a cohesive, high-impact innovation strategy across all amika channels and markets.
salary
$130,000 - $150,000 DEO + bonus
location
hybrid (must be based nyc + have the right to work in the US)
what you'll do PRODUCT, PORTFOLIO & INNOVATION STRATEGY
Shape and drive the creation of a 3-year innovation roadmap in collaboration with product development, that drives the business + reinforces brand equity, increasing the focus on global relevance + resonance with our key professional + consumer targets across all channels (professional/retail/dtc/international)
Maintain a big-picture mindset while obsessing over the details-ensuring our pipeline is strategically sound, emotionally resonant, and operationally feasible.
Lead with data + insights, including market analysis, consumer insights, and commercial opportunities and collaborate cross functionally with international markets, sales, education, pro, regulatory + operations to deliver innovation + product optimizations. Support the execution of portfolio roadmap including product architecture, pricing strategy, + SKU management
Lead repackaging updates: Collaborate with sales, operations, marketing, creative and regulatory teams to strategically plan and execute updates to existing packaging. Optimize design, messaging, brand consistency, claims, costs and operational efficiency
PRODUCT INNOVATION
Partner with cross functional departments to develop and align on all new retail and professional product launches / reformulation / repackaging strategy, in line with brand, financial and sustainability goals that deliver on channel needs
Infuse innovation and encourage creativity + cross- department collaboration. Partner with product development and creative team on new product concepts, names, positioning and claims.
Partner with Marketing and sales teams to develop new product sizes and sampling strategies, in alignment with financial targets and core business strategies
Ownership of Stage Gate meetings: Oversee presentation of all new launches updates /proposals for both Retail and Professional to Management in monthly Stage Gate meeting. Leverage expertise of cross functional partners (finance, etc) to support presentation
Monitor, manage and optimize performance of new products once in the market, collaborating with GTM team to update toolkits / PDP copy as needed distributing to cross-functional teams
With cross functional team input, track and analyze amika product launch performance for key learnings and future application
CLAIMS & TESTING
In partnership with brand + regulatory, support development of a strategic brand claims roadmap that is relevant and ownable for amika
Work with product development and regulatory to develop desired product claims for efficacy testing and final claim list for each product launch. Partner with marketing + education to ensure claims address communication + retailer objectives.
Lead Concept/Panel/HUT/Claims testing initiatives and analysis for all launches to evolve and optimize claims and positioning as needed. Work with regulatory to ensure study methodology and questions are set up to capture our key learning priorities
FINANCE
Drive COGs analyses and propose suitable formula/packaging/sizing/pricing in accordance with financial objectives and consumer / professional expectation
Partner with finance on COGs and international pricing strategy to ensure financial viability on new projects
Partner with planning, sales & marketing teams to collect global volume estimates and project size of prize for new projects
ARTWORK
Oversee the timely completion of all artwork, working with creative, copy, ESG, legal and regulatory departments to ensure compliance. Manage the complexities of regional variants and translations
Cascade artwork to marketing and communication teams in time for all asset development and creative layouts
PRODUCT COMMUNICATION: LAUNCH TOOLKITS & PDP
Lead the development of best-in-class dynamic product marketing presentations for internal and external use, in accordance with brand codes and aesthetic. Include the launch strategy/trends, product features, benefits, claims, ingredients, price, sizes and packaging to support Marketing, Education, Sales & Customer Service
Collaborate with global brand marketing on development of all GTM materials + copy, in partnership with editorial, creative and regulatory teams to ensure consistency of message across all marketing, packaging and PDP
Identify opportunities to update existing product communication to optimize consistency or claims
Oversee the availability of material for photography, including creation of comps
BRAND & MARKET ANALYTICS
In partnership with the product marketingmanagers, analyze market trends and brand/product performance to inform innovation / portfolio decisions: conduct in depth market & competitive analysis to identify white space opportunities and develop unique product propositions based on market and category trends. Leverage findings from consumer insights, social listening, CRM data, sales
Closely monitor trends and new launch activity to Identify innovation opportunities for amika. Identify competitor best practices across all touch points, including product and packaging innovation, claims, sampling, and consumer experience
TEAM LEADERSHIP + MENTORSHIP
Lead and mentor two experienced product marketingmanagers-providing strategic direction, coaching, and growth opportunities while ensuring they are empowered to own their lanes and succeed.
Foster a team culture rooted in curiosity, creativity, accountability, and continuous learning.
Champion team collaboration, encourage innovation, and help problem-solve roadblocks to ensure smooth and successful execution.
must haves
10+ years of relevant experience in Product Marketing & Development within beauty, cosmetics, or personal care; haircare and/or professional brand experience strongly preferred.
Proven experience mentoring and managing high-performing product marketers; able to inspire, challenge, and elevate seasoned talent.
3+ years of people management or supervisory experience.
Experience in professional services channels (salon, stylist, or education) is a plus but not required.
Bachelor's degree in marketing, Business, or a related field.
Proven expertise in global innovation, claims development, and product storytelling rooted in consumer and market insights.
Ability to synthesize data, insights, and creative vision into a compelling strategy-and confidently guide a cross-functional team toward execution.
Demonstrated ability to provide clear and concise direction, delegate effectively, and balance execution with developing talent to deliver high-quality products.
Strong business acumen and analytical thinking, with proficiency in marketing analytics tools and Microsoft Office (especially Excel and PowerPoint).
Exceptional cross-functional collaboration skills, with experience partnering across R&D, Regulatory, Creative, Sales, and Education teams.
Creative thinker with a passion for culture, trends, and innovation.
Entrepreneurial, proactive mindset with the ability to build scalable processes, navigate ambiguity, and thrive in fast-paced environments.
Proficient in project management and collaboration tools such as Asana, Slack, and SharePoint.
ready to apply
please click the link below that will bring you to our careers page where you can submit your application + resume (cover letter optional). a member of our team will be in touch soon!
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$130k-150k yearly 3d ago
MMIC Product Marketing Manager II
Mini-Circuits 4.1
Senior manager of marketing job in New York, NY
A leading electronics manufacturer in New York is seeking a Product Manager II to oversee marketing activities for the MMIC product line. The ideal candidate will possess a Bachelor's degree in Electrical Engineering and 3-5 years experience in the RF/Microwave industry. Responsibilities include creating marketing materials, supporting sales initiatives, and collaborating with cross-functional teams to meet customer needs. This position offers a competitive salary range of $105K - $120K.
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$105k-120k yearly 5d ago
FinTech Product Marketing Director: Strategy
Finario Corp 4.1
Senior manager of marketing job in Stamford, CT
A high-growth fintech company in Stamford, CT is seeking a Director of Product Marketing to shape market perception and communicate effectively across various channels. The ideal candidate will possess over 7 years of B2B experience and 5 years in product marketing within SaaS or enterprise software. This role demands exceptional communication skills to translate complex ideas and create compelling narratives. Compensation includes a competitive salary and benefits like 401(k) and healthcare, alongside the chance to significantly impact the company's growth.
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How much does a senior manager of marketing earn in East Meadow, NY?
The average senior manager of marketing in East Meadow, NY earns between $92,000 and $150,000 annually. This compares to the national average senior manager of marketing range of $92,000 to $151,000.
Average senior manager of marketing salary in East Meadow, NY
$117,000
What are the biggest employers of Senior Managers Of Marketing in East Meadow, NY?
The biggest employers of Senior Managers Of Marketing in East Meadow, NY are: