Vice President of Digital Marketing
Senior manager of marketing job in Cape Coral, FL
*Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
Curious
? Join the
Insite
Journey
!
Full-Time, In Office 1336 SE 47th Street Cape Coral, 33904, Minimal Travel
Why join Insite? 401k, PTO, and benefits (health, vision, dental, short/long term disability, and more eligibility within 1 month of start date). We also offer rotating employee events and activities, Hawaiian Fridays, and employee celebrations!
Are you a good fit for our team? Insite's purpose is to help people win. We seek individuals that enjoy working in a collaborative environment and celebrate continuous improvement. We also seek people that strongly resonate with our Core Tenets: Embrace the Journey, Stay Curious, Be Exceptional, and Succeed Together!
As the Vice President of Digital Marketing, you will be responsible for leading the strategic marketing direction of the firm, developing B2B-focused go-to-market plans, and driving programs that generate demand, strengthen brand positioning, and support revenue growth. This role will collaborate closely with our Account Managers, Consultants, and Chief Growth Officer to ensure marketing strategy aligns with business objectives and market opportunities.
As the VP of Digital Marketing, you will also be responsible for upholding and developing the company's library of logos, images, templates, etc. and ensure consistency with branding and messaging.
In this role, the natural desire to understand how things work, i.e. markets, client pain points, and competitive landscapes will drive testing new ideas, and tracking and analyzing campaign performance using tools like Google Analytics to make data-driven decisions, optimize performance, and report on key metrics like cost-per-lead.
As the leader of the marketing team, you will be responsible for their performance and growth to ensure continued firm growth and morale. While there are teams to assist with technical design aspects (graphics, layout, etc.), this is largely a roll up your sleeves, hands-on, boots on the ground role.
How you can be
Exceptional
in this role:
Expertise with new service launches and competitive positioning - Evaluate and refine GTM models based on performance, customer feedback, and market evolution
Plan, build, and manage paid search and social media campaigns to generate immediate traffic and leads. This includes keyword research, bid management, budget allocation, and campaign optimization for a better return on investment (ROI)
Develop and implement strategies to improve organic search rankings and website traffic. This involves analyzing search data, identifying trends, and creating a long-term organic growth plan, often with a focus on high-quality content
Create and manage a client journey that captures leads from both paid and organic channels. This includes developing high-converting landing pages and using marketing automation for nurturing campaigns
Analyze campaign performance, client lifetime value, and ROI to optimize budget and strategic priorities
Creation of strategic content (whitepapers, case studies, industry reports, thought leadership, product messaging frameworks)
Develop and own the overall B2B marketing strategy, including segmentation, positioning, messaging, and value propositions
Ability to develop, implement, and manage PPC campaigns across multiple channels
Perform regular site audits to identify crawl issues, indexing problems, and site speed improvements
Analyze data and provide actionable insights using tools like Google Analytics, Search Console, LinkedIn, and SEO platforms
Optimize website architecture for better user experience and search engine visibility
How you will help us
Succeed
together:
Strong understanding of the contact center AND B2B professional service industry
7+ years of digital marketing experience, with at least 3 years in a leadership role
In-depth understanding of HubSpot OR Salesforce
Knowledge of how to build, maintain, and execute outbound marketing campaigns
Experience using WordPress to create and maintain websites and blogs
Expertise with Microsoft Office Suite and the Adobe Creative Suite (InDesign, Illustrator, Photoshop)
Deep understanding of ROI, cost structures, and performance metrics relevant to business development
How you can
Stand
out:
Bachelor's degree in Marketing, Business, Communications, or related fields
Certification in Google Ads, Google Analytics, Meta Ads, or similar credentials
Equal Opportunity Employer M/F/D/V
Marketing Manager
Senior manager of marketing job in Naples, FL
Seeking a creative, enthusiastic, dependable, and dedicated individual for this Marketing Manager position at Berman Physical Therapy.
The successful candidate will be primarily responsible for: effectively communicating the benefits of physical therapy so that prospective patients can “make better decisions about their health”, through social media, print media, and electronic media outreach.
Previous experience in communications, marketing, graphic design and copywriting is preferred.
Experience with video editing, YouTube, Facebook Ads, Google Adwords, and CRM software, is preferred.
The successful candidate will be creating internal and external content for the business, including technique videos, patient interviews, blog posts, monthly newsletters and developing daily content for all social media and electronic media platforms.
APPLY if:
You thrive in a fast-paced environment.
You are an active problem-solver.
You strive to exceed expectations and have a strong work ethic.
You are motivated when encountering challenges.
You possess a thirst for finding opportunities to improve or contribute…
You are enthusiastic about representing a company that provides unequalled patient care.
You are dependable, passionate, confident, articulate, and punctual.
You are able to recognize the need to formulate a plan and find fulfillment when you execute this plan.
You are someone who loves learning and is adaptable to an ever-changing environment.
You enjoy both collaborating with a team but THRIVE working independently.
You are comfortable working in an environment free of gossip, drama, and ego.
You live in the Southwest Florida Area
DO NOT apply if:
You are at all discouraged by rejection or obstacles.
You cannot accept being held accountable for personal contributions through monthly metric meetings.
You're not a self starter and always need constant direction from a supervisor.
Do not perform with a sense of urgency.
You are high DRAMA and do not like to LEARN
You do not live in the Southwest Florida Area
Auto-ApplyMarketing and Growth Manager
Senior manager of marketing job in Fort Myers, FL
Founded in 1978, California Closets has built a reputation as the leader and design authority for custom-designed organizational solutions and exceptional service. We believe home is more than just a place - it should be a source of creativity, comfort, and connection. From beautiful walk-in closets and entertainment centers to versatile pantries and home offices, we design and install custom solutions for the whole home that add value to your life and home by making space for what belongs. Think of it as ‘Practical Magic.'
Job Description
Position Overview
We are seeking a Marketing & Growth Manager to drive the execution of marketing initiatives, lead generation programs, and trade partnerships that accelerate company growth. This role blends hands-on execution with strategic input, supporting the Director of Marketing in bringing the company's growth strategy to life. The ideal candidate thrives at the intersection of marketing, partnerships, and sales enablement-turning strategic goals into measurable results through campaigns, events, and partnerships. The Marketing & Growth Manager will be responsible for executing marketing initiatives, analyzing performance metrics, and bringing forward innovative ideas that enhance brand visibility and pipeline growth.
Key Responsibilities
Marketing Strategy & Execution
· Execute the company's marketing strategy under the guidance of the Director of Marketing.
· Translate high-level marketing plans into actionable campaigns across digital, event, and trade channels.
· Provide input on creative and strategic direction to enhance performance and brand consistency.
· Track and report on key marketing metrics, including lead sources, campaign ROI, and conversion trends.
Lead Generation
· Develop and execute lead generation programs that drive high-quality inbound and partner-sourced leads.
· Optimize marketing funnels in collaboration with sales to improve lead-to-close ratios.
· Report on Marketing Qualified Leads (MQLs), Sales Qualified Leads (SQLs), and conversion metrics.
Trade Partnerships & Business Development
· Identify, secure, and grow relationships with designers, contractors, builders, and real estate professionals.
· Create and execute trade and referral programs that expand the pipeline and increase referral-driven revenue.
· Collaborate with the Director of Marketing to co-develop partner campaigns that align with brand strategy.
· Manage partnership engagement, performance reporting, and ROI analysis.
Event Marketing & Brand Activation
· Plan and execute high-impact showroom and trade events that generate leads and strengthen community presence.
· Oversee logistics, promotions, vendor coordination, and post-event follow-up.
· Analyze event performance and report on ROI and lead conversion.
Territory Marketing & Local Growth
· Support regional growth plans by tailoring marketing campaigns to local markets.
· Work with the sales team to identify high-opportunity markets and drive localized awareness and leads.
· Track territory-level performance and provide insights to leadership on growth opportunities.
Qualifications
3-5 years of experience in marketing, partnerships, or business development.
· Proven track record in executing marketing campaigns, event management, and relationship development.
· Proven ability to develop and manage trade relationships
· Strong ability to translate strategy into execution while contributing new ideas and innovation.
· Excellent project management, analytical, and communication skills.
· Experience using CRM systems and marketing performance tools.
· Entrepreneurial mindset with accountability for measurable outcomes.
Additional Information
Find us on
Facebook
,
YouTube
, and
Instagram
We are an equal opportunity employer. We E-Verify.
All your information will be kept confidential according to EEO guidelines.
Privacy Policy:
*************************************************
Terms and Conditions:
***************************************************
Marketing and Growth Manager
Senior manager of marketing job in Fort Myers, FL
Founded in 1978, California Closets has built a reputation as the leader and design authority for custom-designed organizational solutions and exceptional service. We believe home is more than just a place - it should be a source of creativity, comfort, and connection. From beautiful walk-in closets and entertainment centers to versatile pantries and home offices, we design and install custom solutions for the whole home that add value to your life and home by making space for what belongs. Think of it as ‘Practical Magic.'
Job Description
Position Overview
We are seeking a Marketing & Growth Manager to drive the execution of marketing initiatives, lead generation programs, and trade partnerships that accelerate company growth. This role blends hands-on execution with strategic input, supporting the Director of Marketing in bringing the company's growth strategy to life. The ideal candidate thrives at the intersection of marketing, partnerships, and sales enablement-turning strategic goals into measurable results through campaigns, events, and partnerships. The Marketing & Growth Manager will be responsible for executing marketing initiatives, analyzing performance metrics, and bringing forward innovative ideas that enhance brand visibility and pipeline growth.
Key Responsibilities
Marketing Strategy & Execution
· Execute the company's marketing strategy under the guidance of the Director of Marketing.
· Translate high-level marketing plans into actionable campaigns across digital, event, and trade channels.
· Provide input on creative and strategic direction to enhance performance and brand consistency.
· Track and report on key marketing metrics, including lead sources, campaign ROI, and conversion trends.
Lead Generation
· Develop and execute lead generation programs that drive high-quality inbound and partner-sourced leads.
· Optimize marketing funnels in collaboration with sales to improve lead-to-close ratios.
· Report on Marketing Qualified Leads (MQLs), Sales Qualified Leads (SQLs), and conversion metrics.
Trade Partnerships & Business Development
· Identify, secure, and grow relationships with designers, contractors, builders, and real estate professionals.
· Create and execute trade and referral programs that expand the pipeline and increase referral-driven revenue.
· Collaborate with the Director of Marketing to co-develop partner campaigns that align with brand strategy.
· Manage partnership engagement, performance reporting, and ROI analysis.
Event Marketing & Brand Activation
· Plan and execute high-impact showroom and trade events that generate leads and strengthen community presence.
· Oversee logistics, promotions, vendor coordination, and post-event follow-up.
· Analyze event performance and report on ROI and lead conversion.
Territory Marketing & Local Growth
· Support regional growth plans by tailoring marketing campaigns to local markets.
· Work with the sales team to identify high-opportunity markets and drive localized awareness and leads.
· Track territory-level performance and provide insights to leadership on growth opportunities.
Qualifications
3-5 years of experience in marketing, partnerships, or business development.
· Proven track record in executing marketing campaigns, event management, and relationship development.
· Proven ability to develop and manage trade relationships
· Strong ability to translate strategy into execution while contributing new ideas and innovation.
· Excellent project management, analytical, and communication skills.
· Experience using CRM systems and marketing performance tools.
· Entrepreneurial mindset with accountability for measurable outcomes.
Additional Information
Find us on Facebook, YouTube, and Instagram
We are an equal opportunity employer. We E-Verify.
All your information will be kept confidential according to EEO guidelines.
Privacy Policy: *************************************************
Terms and Conditions: ***************************************************
Marketing & Promotions Manager
Senior manager of marketing job in Fort Myers, FL
The Marketing & Promotions Manager supports the daily operations of WGCU's marketing, communications, and audience development efforts supporting university initiatives. With a focus on growing audience engagement across on-air, digital, on-demand, and in-person platforms, the lead collaborates across departments to develop integrated campaigns aligned with both editorial and business objectives, ensuring consistent branding and messaging.
WGCU is Southwest Florida's source for PBS and NPR. A member-supported service of Florida Gulf Coast University, WGCU provides educational programming that inspires, informs and engages our community. Serving all or part of 12 counties in south and Southwest Florida, with five distinct digital TV channels, two FM radio channels, two HD radio channels, and multiple websites, WGCU delivers national and international programming, and develops, produces and delivers relevant, informative and educational local programs to the region.
Typical duties may include but are not limited to:
* Establishes development of goals and objectives that support WGCU's strategic mission and audience growth strategy. This includes supporting WGCU strategies as a trusted news source connecting journalism and programming with audience needs.
* Designs and executes multi-channel marketing campaigns that reflect WGCU's brand strategy, engaging audiences across on-air, online, on demand, and in-person platforms.
* Develops campaign and special project communications in collaboration with editorial, digital and social media efforts, and strategic partners to ensure marketing efforts align with and advance WGCU's public service mission.
* Supports branding initiatives, including collaborating on long-term branding campaigns with a leading SWFL advertising agency or in-house resources to differentiate WGCU from competitors.
* Assists in launching new radio, TV, and digital programs/products to increase audience awareness and engagement.
* Oversees social media content and collaborates with shared creative resources (graphic designers and others) to support external marketing, underwriting, development and programming departments.
* Develops marketing materials and ensures consistent messaging and visuals across print, TV, digital, social and out of home advertising.
* Supports copywriting process for internal departments and external communications.
* Serves as primary liaison with external PR agencies and media institutions to distribute announcements on WGCU's programming, events, and strategic direction.
* Tracks and reports on campaign performance; assists in evaluating marketing and PR strategies, implementing new processes and promoting best practices to risk management.
* Monitors production timelines and supports project workflows by coordinating departmental activities and setting priorities for WGCU marketing campaigns and special projects.
Other Duties:
* Performs other job-related duties as assigned.
Additional Job Description
Required Qualifications:
* Bachelor's degree from an accredited institution in Marketing, Communications, or other closely related field.
* Three years of full-time experience directly related to the job functions.
* Familiar with radio and TV production, Out of Home, digital platforms, and social media.
* Professional full-time experience in marketing, communications, broadcasting, or related field.
* Experience with audio or multi-media production, communications or marketing project management, graphic design, writing, photography, print layout and design, print production, and social media design.
* Experience operating a personal computer and proficient with Microsoft Office (Word, Excel, Access, PowerPoint, Publisher and Outlook).
Preferred Qualifications:
* Master's Degree from an accredited institution in marketing, advertising, communications, or related field.
* 5 years Professional full-time experience in marketing, communications, broadcasting, or related field.
* Experience working in higher education.
Knowledge, Skills & Abilities:
* Knowledge of marketing principles, including promotion and public relations.
* Knowledge of media production, communication, and dissemination techniques and methods, including alternative ways to inform and entertain via written, verbal, and visual media.
* Excellent interpersonal, verbal and written communication skills.
* Skill in completing assignments accurately and with attention to detail.
* Strong organizational skills and an ability to prioritize and complete simultaneous projects within deadlines.
* Ability to work successfully as both a member of a team and independently with minimal supervision.
* Ability to work under pressure and meet close deadlines.
* Ability to take initiative to plan, organize, coordinate and perform work in various situations when numerous and competing demands are involved.
* Ability to think critically and creatively, have a high standard of integrity, and be motivated to incorporate best practices into the organizational structure.
* Ability to operate personal computers with proficiency and learn new applications and systems.
FGCU is a State University System of Florida member and an Equal Opportunity and Equal Access employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, disability, or protected veteran status.
Auto-ApplyStrategic Marketing Specialist
Senior manager of marketing job in Fort Myers, FL
Department: Marketing Comm Work Type: Full Time Shift: Shift 1/9:00:00 AM to 5:00:00 PM Minimum to Midpoint Pay Rate:$27.57 - $35.84 / hour The Strategic Marketing Specialist will support the Strategic Marketing Manager in driving Lee Healths brand, service lines, and marketing initiatives. This role will oversee, organize, and implement marketing projects across multiple media types including print, web display, outdoor, direct mail, and multimedia ensuring consistent use of Lee Health branding by maintaining standards, guidelines, and updates. The Specialist will manage timelines, deliverables, and stakeholder communication to keep projects on track and within budget; support service line and system teams to ensure all tactics align with strategic objectives and reflect brand identity and purpose; and execute strategic plans by assisting with campaign planning, content development, reporting, asset management, and event support. Additional responsibilities include developing and managing creative briefs, assisting with proofing and editing, routing materials for approval, and clearly communicating expectations.
Requirements
Education: Bachelors degree in business administration, Marketing, Advertising, or related field required. 4 years of equivalent experience may be considered in lieu of degree.
Experience: Minimum of 4 years of professional marketing experience required. Minimum of two years experience developing and managing creative briefs and overseeing and executing market projects across multi-media required. Healthcare industry knowledge or experience preferred.
Certification: N/A
License: N/A
Other: A team player and effective collaborator with employees, leadership, community leaders, physicians, vendors, and the public. Excellent listening and interpersonal skills. Must have demonstrated ability to execute on multiple projects and excel in a fast-paced, result-oriented work environment. Strong written and verbal communication skills; proven ability to write clear and effective creative briefs. Strong analytical and data analysis skills. Strong prioritization, organization, and project management skills. Proficient in Microsoft Office Suite (Word, Excel, Outlook, PowerPoint) and Smartsheet.
US:FL:Fort Myers
Marketing Manager
Senior manager of marketing job in North Port, FL
For more than 35 years, our company has been the trusted name in roofing throughout Southwest Florida. Known for our tight-knit, family-style culture, we value teamwork, loyalty, and a commitment to excellence. As we continue to grow, we are seeking a skilled and motivated Marketing Manager to join our team and help drive our next chapter of development.
Position Summary
The Marketing Manager will be responsible for designing, managing, and implementing a comprehensive marketing plan focused on brand awareness, digital growth, website presence, and lead generation. This role requires strong experience in SEO, social platforms, paid digital ads, and website content development. The candidate will collaborate closely with sales, management, and field teams to ensure alignment with company goals while staying within budget.
This is an in-office position with occasional job-site visits and attendance at company or community events to stay engaged with daily operations and industry activity.
Key Responsibilities
Develop, design, and implement a complete marketing plan that aligns with company goals and stays within budget.
Increase brand awareness and strengthen our long-standing reputation as Southwest Floridas go-to roofing company.
Drive lead generation through SEO, social media management, digital content creation, and both paid and organic advertising strategies.
Manage and optimize SEO performance, including keyword strategy, on-page enhancements, and analytics review.
Add, update, and maintain website content to keep information current, relevant, and optimized for user experience and search performance.
Create, manage, and monitor online advertising campaigns across Google, Facebook, and other digital platforms.
Track, measure, and analyze marketing performance metrics; provide regular reports and data-driven recommendations.
Design, oversee, and maintain inventory of company-branded materials such as brochures, signage, apparel, and marketing collateral.
Work closely with sales and leadership to support and maximize both paid and organic lead generation.
Manage the companys online presence, including website updates, social media calendars, reputation management, and customer engagement initiatives.
Attend job sites, company events, and community events to capture content and stay actively engaged with operations.
Maintain awareness of industry trends, digital marketing best practices, and local market activity.
Required Qualifications
Preference of degree in Marketing, Communications, Business, or a related field.
Minimum 2 years of experience in marketing plan creation and management.
Minimum 2 years of experience in SEO and digital growth strategies (organic and paid).
Experience updating, creating, and managing website content to maintain relevance and optimize performance.
Experience with social media platforms, digital ads, content creation, and branding.
Strong analytical skills with the ability to interpret and act on marketing data.
Excellent organizational skills, attention to detail, and deadline management.
Ability to work collaboratively with a family-oriented, close-knit team.
Work Environment & Schedule
Full-time (40 hours/week)
In-office position with occasional field/event responsibilities
Fast-paced, collaborative environment with a long-standing team culture
Benefits
401(k) with company match
Health benefits
Paid time off (PTO)
Supportive, family-style work environment
Opportunity to work with the most trusted roofing team in Southwest Florida
Manager Paid Advertising - Digital Marketing
Senior manager of marketing job in Estero, FL
Are you a data-driven, detailed individual that is current on digital marketing trends? If you demonstrate strong initiative and excel in collaborative work environments, this would be a great role for you. Manager Paid Advertising will oversee investment and execution of digital campaign strategy within North America, with a primary focus on performance across omni-channel digital media advertising for our brand portfolio.
**A Day in Life:**
The Manager Paid Advertising Digital Marketing is within the global Paid Media and Advertising Marketing team and will involve close collaboration with cross functional Hertz team including but not limited to Brand. Successfully support and manage the approved paid media strategy and forecast for NA advertising budgets across three brands and maintain optimal levels of media performance across channels with efficiency vs. benchmarks in accordance to regional business needs and/or local market environments. Identify and implement new media vendors, manage and streamline internal processes, and disseminate results and insights across the team and organization.
Note: this role will be required to work from our Estero, FL WHQ or Atlanta, GA office at least 3 days per week.
The salary range for this position is around $100k but is commensurate with experience
**What You'll Do:**
+ Monitor and support the performance of media advertising plans and strategy optimization through thoughtful and actionable recommendations to support regional goals and targets to deliver ROI
+ Leverages deep knowledge of digital media advertising channels and results across tactics to draw insights for optimizations
+ Lead strategy end-to-end process execution, and implementation of entire initiatives with an eye toward continuous improvement
+ Possess an expert level of functional expertise to synthesize data and analysis of reporting to support forward looking media planning
+ Expert-level knowledge of SEM Search Engine PPC Marketing and Display Programmatic paid conversion channel media advertising with a proven track record of successful results
+ Contribute as part of a global media and advertising marketing team, sharing insights, best practices and being involved in understanding the relevant digital marketing developments, and trends in our other regions as well for new opportunities
+ Keep up with the latest digital media advertising trends across platforms and media publishing advertisers
+ Utilizes and proficient with GA4, Google Looker Studio, Tableau, Power BI
+ Collaborate closely with key internal and external partners - agency of record, brand Marketing and creative services team to align strategies, messages, creatives, and important metrics
+ Manages weekly, monthly and quarterly reporting for leadership, measurement and analytics with our agency linked to our campaign strategy
+ Run campaign tests, analyze data, and leverage insights for optimization across channels and tactics and media partners from weekly, monthly and quarterly reporting and analysis.
+ Develop clear, insightful performance reports outputs from our omni-channel strategy across our brands and regularly communicate findings and optimization recommendations and opportunities to Senior Leadership teams, collaborators and team members
**What We're Looking For:**
+ Bachelor's in Marketing preferred or relevant area of education
+ 3-5 years' experience in Digital Media or Media Advertising Buyer Agency experience preferred
+ Moderate / Expert proficiency in Media buying and planning experience
+ Strong paid advertising platform knowledge with high proficiency in paid search, paid social, content marketing, and video and programmatic platforms - Google (Analytics GA4, AdWords-SA360, Display Video-DV360), Meta, Microsoft, TikTok
+ Must be data driven and have experience analyzing media performance data full funnel KPIs across channels and media buying and industry and platform best practices
+ Experience in working with and analyzing Brand lift, Search Lift, Conversion Lift and Reach & Frequency reports is plus
+ Strategic individual with a hands-on approach to execution
+ Highly analytical, comfortable with campaign reporting and attribution models linked to performance.
+ Extensive experience in managing digital campaigns in a hands-on fashion and creating both in-depth and higher-level reports that analyze and showcase their performance
+ Strong understanding of current on market, competition, trends, tactics, concepts, practices, and procedures
+ Proven track record of working under tight deadlines while keeping others on-schedule
+ Proactive with account recommendations and sharing industry insights
+ Highly proficient in MS Office, especially Excel
+ Strong project management, organizational, and communication skills, with excellent attention to detail
+ Capability of balancing urgent priorities with strategic long-term objectives
+ Natural collaboration and bridge-building skills; experience working with individuals of varying fields: creative, production, analytics etc.
+ Motivated individual committed to teamwork
+ Ability to collaborate with internal and external stakeholders across multiple functions and locations
+ Ability to influence and demonstrate initiative
+ Flexible and adaptable; ability to work effectively in ambiguous situations
+ Excellent verbal and written communication skills
+ Results driven, ability to make decisions and help solve problems
+ Ability to keep a positive attitude in a fast-paced environment.
+ Ability to work under minimal supervision with a goal-oriented mindset.
+ Ability to see the big picture and leverage critical thinking and decision-making skills.
+ Excellent organization, time management, delegation, and prioritization skills.
+ Courageous leadership and accountability.
**What You'll Get:**
+ Up to 40% off the base rate of any standard Hertz Rental
+ Paid Time OffMedical, Dental & Vision plan options
+ Retirement programs, including 401(k) employer matching
+ Paid Parental Leave & Adoption Assistance
+ Employee Assistance Program for employees & family
+ Educational Reimbursement & Discounts
+ Voluntary Insurance Programs - Pet, Legal/Identity Theft, Critical Illness
+ Perks & Discounts -Theme Park Tickets, Gym Discounts & more
The Hertz Corporation operates the Hertz, Dollar Car Rental, Thrifty Car Rental brands in approximately 9,700 corporate and franchisee locations throughout North America, Europe, The Caribbean, Latin America, Africa, the Middle East, Asia, Australia and New Zealand. The Hertz Corporation is one of the largest worldwide airport general use vehicle rental companies, and the Hertz brand is one of the most recognized in the world.
**US EEO STATEMENT**
At Hertz, we champion and celebrate a culture of diversity and inclusion. We take affirmative steps to promote employment and advancement opportunities. The endless variety of perspectives, experiences, skills and talents that our employees invest in their work every day represent a significant part of our culture - and our success and reputation as a company.
Individuals are encouraged to apply for positions because of the characteristics that make them unique.
EOE, including disability/veteran
Marketing Director (BASE SALARY + COMMISSION $25-50K/YEAR)
Senior manager of marketing job in Fort Myers, FL
MARKETING DIRECTOR
SUMMARY: As a Marketing Director, you will establish strong working relationships withnursing homes, assisted living facilities, physicians, hospital discharge planners, social workers,and healthcare decision makers. Must be able to maintain census goals.
QUALIFICATIONS: To perform this job successfully, an individual must be able to performposition specific job duties at an acceptable level. Job responsibilities are completed byfollowing established guidelines and protocols within the appropriate time frame. Anindividual will also demonstrate good skills in all forms of communication. The requirementslisted below are representative of the knowledge, skill, and/or ability required. Reasonableaccommodations may be made to enable individuals with disabilities to perform the essentialfunctions.
Education and/or Experience: The ability to read, write, speak clearly, and follow written andoral instructions.
Certificates, Licenses, Registrations: High School Diploma
Other skills and Abilities: Must be aware of and understand the needs of the elderly. Must beable to recognize unusual behavior or physical condition of residents and report thoseobservances to the resident care supervisor. Be thoroughly familiar with all policies andprocedures of the facility. Must be able to manage stress appropriately, handle multiplepriorities, make decisions under pressure, and have strong organizational and communicationskills.
WORK ENVIRONMENT: This job position requires moderate physical demands. Duties mayinclude frequent walking, stooping/kneeling/bending, lifting/carrying, and pushing/pullingduring work.
ESSENTIAL DUTIES AND RESPONSIBILITIES: Including the following but may includeother duties assigned by your supervisor.
Perform census analysis reports monthly to keep track of trends and patterns to helpensure maximum occupancy.
Weekly Census Reporting of tours, move-ins, move-outs.
Making Calls to all leads reported, setting up tours and follow through.
Marketing the outside community, to Hospitals, Case Managers, Rehabs
Completing resident evaluations, which could be at a medical facility or home.
Develop and maintain relationships with community partners and healthcare
professionals.
Sending Thank you cards and/or emails to inquiries.
Setting up monthly marketing events at the facility.
Working closely with Wellness department to ensure the proper documentation is
received for new admission or returning residents.
Making sure that the overall appearance of the dining rooms, living rooms, and
hallways are presentable to guests and families.
Maintain good hygiene and practice proper hand washing technique for infection
control.
Giving tours of the facility to visitors, when necessary, even on weekends at times.
Keeping up with data entry on leads
Answer the phones as needed.
Marketing Director - Enterprise Software 4123-OJO
Senior manager of marketing job in Naples, FL
Marketing Director - Enterprise Software
Role: Sales
Industry: I.T.
Town / City: Naples
Job Type: Permanent full-time
Job description:
Enterprise software company, has an immediate opening for a Marketing Director. This is a great opportunity to get started in the high paced world of Cloud based technology. We are seeking a highly motivated and results-oriented individual to join our team in Naples, FL. We are focused on driving accountability and growth, balanced with promoting an employee friendly startup company culture. You will be responsible for working closely with the VP of Business Development to establish and implement strategic and tactical communication plans designed to capitalize on market opportunities and generate demand. The Marketing Director will build a creative, integrated, multi-channel marketing strategy that builds brand awareness and reputation, provides a steady flow of sales leads, and measures the return on marketing program investments. The ideal candidate will be self-motivated, resourceful, and have impeccable communication and leadership skills. Ideal candidates have many of these characteristics to be successful:* A craving for a high energy professional environment.* Team player with strong interpersonal and communication skills.* Exceptional written and verbal communication skills.* Detail oriented, proactive, and highly organized.* Research oriented to analyze our market and competition.* Solid business acumen, management, and problem solving skills.* Willing to go the extra mile with a strong work ethic, self-directed and resourceful.* Ability to coach sales teams on the benefits and values of our solutions.* Effective time management, organization, and leadership skills. Ideal candidates have the following experience:* Working knowledge of accounting, ERP, or financial applications.* Bachelors Required, Masters highly preferred.* Minimum 8 to 10 years' experience in a marketing manager position.* Exceptional knowledge of marketing strategies, concepts, and practices.* Strong project management and performance measurement skills.* Ability to develop strong relationships and work with senior level executives.* Development of go-to-market strategies for direct sales and alliance sales teams.* Development of sales, marketing, and product collateral.* Ability to compile and analyze performance data to develop metrics that support decision-making for resource allocation and subsequent campaigns. Your primary job functions and accountability are:* Provides short and long-term market forecasts and reports by research, collection, analysis, and interpretation of market data.* Obtains market share by developing marketing plans and programs for each product.* Measure and report the results of each campaign's effectiveness for senior management.* Influences present and future products by determining and evaluating current and future market trends.* Maintains relations with customers by organizing and developing specific customer- relations programs; determining company presence at conventions, annual meetings, trade associations, and seminars.* Achieves financial objectives by preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.* Maintains research database by identifying and assembling marketing information.* Performs competitive intelligence research, compiles results, determines our advantage, and creates battle card collateral.* Manages all aspects of digital marketing, including website, blogs, social medial, video, and webcasts.* Manage the creation of all marketing collateral and sales support tools.* Partner with sales and channel partners to support their sales efforts.* Be accountable for measuring and reporting on campaign results* Maintain knowledge of marketing trends, developments, and best practices.* Manage effectively and efficiently multiple tasks and priorities.* Proficiently leverage the Microsoft Office Suite (Outlook, Word, Excel, PowerPoint).* Travel as needed to meet with partners.
Bottom Line Requirements:
1. Bachelor's degree required. Master's highly preferred.2. Working knowledge of accounting, ERP, or financial applications.3. 8+ years' experience in a marketing manager position in enterprise software or related.4. Exceptional knowledge of marketing strategies, concepts, and practices.5. Development of go-to-market strategies for direct sales and alliance sales teams.
Additional Information
All your information will be kept confidential according to EEO guidelines.
Partner Marketing Manager
Senior manager of marketing job in North Fort Myers, FL
Job DescriptionSalary:
WHAT YOU'LL DO
At Seakeeper, marketing isnt an afterthought but a strategic player in what we do and how we do it. As our Partner Marketing Manager, youll lead the strategy and execution of marketing initiatives that support our OEMs, dealers, brokers, and marketing partners across the Seakeeper and Seakeeper Ride brands. This role is built for a relationship-driven marketer who thrives on collaboration, creativity, and strategic coordinationturning partnerships into measurable growth opportunities. Youll manage co-branded marketing campaigns, develop engaging partner content, and amplify partner success stories through digital channels, newsletters, and events. Youll also oversee influencer relationships, ensuring all partnership activity aligns with brand strategy and drives real business impact.
In this role, youll:
Lead the development and execution of partner-driven marketing campaigns, aligning with both OEM and dealer objectives
Support partner launch initiatives and product integrations through co-branded content, digital campaigns, and promotional toolkits
Manage co-op programs for OEM and dealer partners, ensuring brand consistency and marketing impact, tracking shared costs and resources across initiatives and advertising efforts
Develop and manage new partner spotlight features and success stories for web, social, and email
Coordinate and assist in content creation for the Dealer Newsletter (Ride) and Broker Newsletter (Gyro) to share updates, opportunities, and insights
Collaborate cross-functionally to maintain website updates for dealer onboarding, partner center access, and database listings
Manage Seakeeper Rides influencer program and creator partnerships, ensuring streamlined processes are followed for product compatibility checks and install coordination, content scheduling, and overall execution
Identify new partnership opportunities to expand Seakeeper and Seakeeper Rides reach within the marine, outdoor, and lifestyle categories
Act as a direct contact and campaign manager for Sales & Marketing initiatives and requests directed at partner audiences
Partner with and support the Aftermarket Sales Reps and OEM Account Managers to ensure Sales & Marketing efforts align with B2B channel priorities and generate measurable results
Track campaign performance, partner engagement, and ROI to inform future strategy
Collaborate closely with the rest of the Growth Marketing, Brand & Creative, and Events teams
WHAT YOU NEED TO SUCCEED
Youre a connector, a collaborator, and a campaign builder, who loves turning partnerships into performance. You bring the mindset of a strategist and the hands-on drive of a marketer. You understand that the best partnerships are built on trust and shared success, and you have the organization, creativity, and initiative to bring ideas to life across multiple brands and partners. Here's a few other things you'll need to succeed.
MUST-HAVES
2-4 years of marketing experience, with at least 3 years focused on partnership, B2B, or campaign marketing
Strong, proactive project management skills with experience juggling multiple campaigns, priorities, and stakeholdersconfident working across teams and driving ideas from strategy to execution
Experience working with influencers, content creators, ambassadors, and brand partners
A collaborative, adaptable, energized, self-starter and entrepreneurial mindset, passionate about partnership-driven growth and ready to engage and present to a wide range of internal and external stakeholders
Bachelors degree in marketing, communications, advertising, or a related field
NICE-TO-HAVES
Experience in the marine industry and/or an interest in boating
Background in supporting events, experiential activations, or co-branded initiatives
Familiarity with co-op marketing programs
MORE DETAILS YOU'LL WANT TO KNOW
Youll be part of a fast-paced, high-performing Growth Marketing team that covers Digital Marketing, Social Media, and Channel Marketing
Youll report to the Director of Growth Marketing
Travel may be required up to ~30% for industry events, team gatherings, and campaign activations
This is an onsite role based in Ft. Myers, FL
WHY YOULL LOVE IT HERE
Its true that we make extraordinary products, but our favorite part about Seakeeper is our people! We love the culture we have built and are aggressively protective of our team atmosphere. This is why we value your cultural fit as equally as we value your technical contributions. With a palpable passion for what we do, we work hard, move fast and are constantly pushing (or should we say crushing) boundaries. That means there is no room for jerks!
We operate with the nimbleness and growth mindset of a scrappy startup. Throughout the organization, we take ownership and accountability for our ultimate team success by openly and actively seeking out constructive feedback on how we can improve. We believe great ideas can strike at any moment, and when you have one, youre empowered to speak up!
Fast-paced and hands-on dont even begin to describe what youll experience here. That means you have the freedom to make a difference and contribute to the larger goal, regardless of your position. The only constant at Seakeeper is change, and we thrive on it!
WHO WE ARE
71% of our Earth is covered by water and we want everyone to make the most of it. Thats why we are on a mission to create products that transform the boating experience with an organization that employees want to work for, customers want to buy from, and vendors want to partner with.
Founded in 2008, we have grown from a start-up operation to the worldwide leader in marine motion control. The journey began with our gyrostabilization technology, which eliminates up to 90% of boat roll and creates a land-like experience on the water. This technology went from an unknown commodity to a must-have boating requirement in the first decade. In 2022, we added another jaw-dropping technology to our portfolio with the launch of Seakeeper Ride, a first-of-its-kind Vessel Attitude Control System which eliminates underway pitch and roll, making time on the water safer and more comfortable for everyone onboard. In summary, we are in the business of creating gravity-defying products that completely change the way people spend their time on the waterand we are just getting started!
We have long runways with both of our technologies with new addressable markets on the horizon and drive to push the boundaries of what our technologies can do. With dedicated focus to each segment, in addition to shared leadership of each vertical, we can balance the different demands of each segment while providing a consist overall vision and direction of the company.
Ready for a new challenge in a fast-paced environment? Want to help us disrupt an industry? Come on and apply, we are ready for you!
Sign up to receive email updates about Seakeepers current open job opportunities:*****************************
Seakeeper is personally committed to building an inclusive and diverse workforce. We are an Equal Employment Opportunity Employer/Affirmative Action Employer and do not discriminate on the basis of race, color, religion, national origin, sex, sexual orientation, gender identity, age, disability, marital status, veteran status, genetic information, or any other protected characteristic under applicable law. All employment is decided on the basis of job requirements, individual qualifications, and business need.
Digital Advertising Manager
Senior manager of marketing job in Bonita Springs, FL
Discovery Senior Living is a family of companies that includes Discovery Management Group, Integral Senior Living, Provincial Senior Living, Morada Senior Living, TerraBella Senior Living, LakeHouse Senior Living, Arvum Senior Living, Discovery Development Group, Discovery Design Concepts, STAT Marketing, and Discovery At Home. With three decades of experience, the award-winning management team has been developing, building, marketing, and managing diverse senior-living communities across the United States. By leveraging its innovative “Experiential Living” philosophy across a growing portfolio in excess of 350 communities and over 35,000 homes in nearly 40 states, and 19,000 dedicated employees, Discovery Senior Living is a recognized industry leader for performance, innovation and lifestyle customization and, today, ranks among the 2 largest U.S. senior living operators.
Recognized as a Great Place to Work, Discovery continues its rapid growth trajectory to lead the industry in providing desirable communities and exceptional lifestyle and value for our residents all while retaining our family-first culture. We're a 30-year-old innovative company with a rich history of delivering exceptional service and quality care in desirable, enriching residential environments.
Due to continued growth, Discovery Senior Living adding a Digital Ad Manager to their home office team in Bonita Springs, FL.
The Digital Marketing Ad Manager is a collaborative role with key marketing stakeholders as well as third-party vendors to help develop strategic campaigns and to oversee the execution of digital marketing plans, including but not limited to, the websites and advertising associated with community-wide marketing campaigns, email communications, and platforms designed to support lead generation, lead conversion optimization and reputation marketing.
ESSENTIAL DUTIES AND RESPONSIBILITIES
Serve as primary digital advertising execution lead ensuring deliverables are provided to third-party vendors and/or channels on-time, within scope, and within budget on behalf of Marketing team members.
Coordinate internal resources and/or third parties/vendors for any part of the execution of digital marketing including but not limited to, digital advertising, changes to websites, SEO optimizations and content marketing.
Monitor budgets, performance, optimizations, ensuring digital marketing performance meets and exceeds goals. Analyze data and provide recommendations as needed.
Identify gaps in marketing data and conversion opportunities through segmentation and analysis. Review as needed with key stakeholders.
Communicate platform changes and updates relating to capabilities and functionality.
Manage changes to project scope, schedule and costs as needed to support digital marketing objectives and goals for a particular strategy as identified by key stakeholders.
Collaborate on the creation, distribution, and list management within our marketing automation platform.
Continue to review and refine processes to simplify and create efficiencies. Seek feedback and incorporate into future activities.
Execute and meet the strategic objectives set by Marketing leadership.
Other duties as assigned.
QUALIFICATIONS
Bachelor's Degree preferred, (emphasis on Marketing, Advertising, Communications or Journalism).
Minimum three (3) years of digital and traditional Marketing experience in a corporate or agency environment.
Proactive with a working knowledge of current marketing tools and strategies in order to execute successful marketing campaigns.
Experience with Microsoft Office, social media platforms and marketing automation programs and database marketing.
Benefits:
In addition to a rewarding career and competitive salary, Discovery also offers a comprehensive benefit package.
Eligible team members are offered a comprehensive benefit package including medical, dental, vision, life and disability insurances, paid time off and paid holidays. Team members are eligible to participate in our outstanding 401(k) plan with company match our Employee Assistance Program and accident insurance policies.
EOE D/V
JOB CODE: 1004368
Sales and Marketing Director
Senior manager of marketing job in Fort Myers, FL
Recognized by Newsweek in 2024 and 2025 as one of America's Greatest Workplaces for Diversity
Make Lives Better Including Your Own. If you want to work in an environment where you can become your best possible self, join us! You'll earn more than a paycheck; you can find opportunities to grow your career through professional development, as well as ongoing programs catered to your overall health and wellness. Full suite of health insurance, life insurance and retirement plans are available and vary by employment status.
Full Time Only Benefits Eligibility
Paid Time Off
Paid holidays
Medical, Dental, Vision insurance
401(k)
Company provided life insurance
Adoption benefit
Disability (short and long term)
Flexible Spending Accounts
Health Savings Account
Optional life and dependent life insurance
Associate assistance program
Employee discounts
Tuition reimbursement
Referral program
Early access to earned wages for hourly associates (outside of CA)
Optional voluntary benefits including accident, critical illness and hospital indemnity Insurance, legal plan, ID theft protection and pet insurance
Base pay in range will be determined by applicant's skills and experience. Role is also eligible for monthly and quarterly commission opportunities. Temporary associates are not benefits eligible but may participate in the company's 401(k) program.
Veterans, transitioning active duty military personnel, and military spouses are encouraged to apply. To support our associates in their journey to become a U.S. citizen, Brookdale offers to advance fees for naturalization (Form N-400) application costs, up to $725, less applicable taxes and withholding, for qualified associates who have been with us for at least a year.
The application window is anticipated to close within 30 days of the date of the posting.
Education and Experience
Bachelor's Degree in Marketing, Business, or related field from an accredited college or university is preferred, or equivalent combination of experience and education is required. A minimum of five years sales experience, preferably in the retirement industry or medical or pharmaceutical sales, with a proven track record of generating and closing a high percentage of qualified leads is required.
Certifications, Licenses, and Other Special Requirements
Frequent car travel requires the incumbent to possess and maintain a valid driver's license.
Management/Decision Making
Applies existing guidelines and procedures to make varied decisions within a department. Uses sound judgment and experience to solve moderately complex problems based on precedent, example, reasonableness or a combination of these.
Knowledge and Skills
Possesses extensive knowledge of a distinct skill or function and a thorough understanding of the organization and work environment. Has working knowledge of a functional discipline. Knowledge of sales and marketing to include principles and methods for showing, promoting, and selling products or services to include marketing strategy and tactics, sales techniques, and sales control systems. Knowledge of Medicare and Medicaid regulations to include applicable processes for the product line(s) being sold. Knowledge of state regulations impacting or directing the delivery of services is required. Ability to operate personal computers and related software is required. Previous experience with contact management database, Microsoft Word, Excel, and Outlook is preferred. Ability to effectively manage time, tasks and projects in a dynamic environment is required. Ability to build trust and act honestly in relationships with others is required. Ability to assess and understand customers' expectations, needs and circumstances is essential. Ability to work effectively with diverse personalities and to treat people with dignity, respect, fairness and maturity is required. Ability to effectively listen and communicate verbally and in writing is essential.
Physical Demands and Working Conditions
Standing
Walking
Sitting
Use hands and fingers to handle or feel
Reach with hands and arms
Talk or hear
Ability to lift: up to 25 pounds
Vision
Requires interaction with co-workers, residents or vendors
Occasional weekend or evening work if needed to ensure shift coverage
Requires Travel: Frequently
Brookdale is an equal opportunity employer and a drug-free workplace.
Maintains and/or improves upon the occupancy level and revenue production of the community in accordance with the marketing and business plans to include completing sales calls and closing sales. Develops and maintains relationships with and generates leads through residents, family, and professional referral sources. Plans, coordinates, and implements monthly prospect and/or referral source activities and events. Partners with Regional Sales management to develop and execute marketing plans and achieve community occupancy goals. Supervises the activities of at least two Full-time Equivalent (FTE) Marketing Coordinator(s) and/or Sales Counselor(s) to achieve the desired results of the community marketing and business plans.
Maintains and/or improves upon the occupancy level of the community in accordance with the marketing and business plans of the community.
Closes sales by assisting prospective residents, their family members, and/or advisors in the decision-making process by understanding their needs and educating them about how services and programs can meet their needs. Responds promptly to every telephone call or in-person inquiry from all referral sources, prospective residents, and families. Provides appropriate community and company information to anyone who inquires.
Utilizes sales processes, systems, and forms for external and internal sales to perform job duties, track information, compile data and reports, and achieve desired community occupancy goals.
Completes outside Business Development sales calls to meet or exceed the established goals for professional leads per week as set by the community marketing plan with Regional Sales management guidance. Contact sources include legal and financial professionals, senior organizations, appropriate special interest groups, hospital discharge planners, skilled nursing facilities, retirement communities, clergy, medical insurance providers, and other local community contacts.
Develops and maintains relationships with and generates leads through residents, family, and professional referral sources on a weekly basis. Provides information and conducts presentations about services and programs, market advantages, availability, and other relevant information to meet the needs of prospective referral sources and community groups.
Plans, coordinates, and implements monthly prospect and/or referral source activities and events as specified by the community marketing plan, Executive Director, and Regional Sales management. Follows up and executes sales processes with all leads from events.
Partners with Regional Sales management to develop and execute marketing plans and achieve community occupancy goals. Researches and provides recommendations for content and delivery of brochures, flyers, press releases and other forms of media that promote the community services. Adheres to procedures in the development of advertising materials by working with Brookdale's Creative Services group.
Monitors conversion ratios regarding Business Development calls to direct referrals, prospect calls, and tours and collects and analyzes data to prepare weekly and monthly reports. Provides frequent sales performance issue information to Regional Sales management.
Maintains working knowledge of the lead management system and uses system to maximize sales effectiveness.
Supervises the activities of at least two FTEs, Marketing Coordinator(s) and/or Sales Counselor(s), to achieve the desired results of the community marketing and business plans.
This job description represents an overview of the responsibilities for the above referenced position. It is not intended to represent a comprehensive list of responsibilities. An associate should perform all duties as assigned by his/her supervisor.
Auto-ApplyManager of Case Management
Senior manager of marketing job in Port Charlotte, FL
Port Charlotte, FL The Manager of Case Management oversees daily departmental operations and supervises team members. Key responsibilities include Coordinating Care, ensuring compliance with CMS Conditions of Participation, implementing Social Services processes driven by data, and managing Length of Stay, Excess/Avoidable Days, Readmission Prevention, and Discharge Planning. The Manager of Case Management focuses on department engagement, enhancing the patient experience, regulatory compliance, and staff evaluations. The Manager of Case Management fosters professional, collaborative relationships with the Interdisciplinary Team to drive process improvements and achieve hospital performance goals.
Qualifications:
Registered Nurse required
Bachelors of Nursing required
Acute Hospital leadership Case Management experience required
ACM or CCM preferred
Responsibilities:
Supports the daily operations of the Case Management department
Implements Corporate Case Management strategies
Implements strategies with a focus on customer experience
Ensures documentation compliance of the Case Management department
For our Case Management opportunities, feel free to forward a resume to Michelle Boeckmann at ************************ or visit our Case Management website: *****************************************************
If this opportunity is of interest or know someone that would be interested, please feel free to contact me at your earliest convenience
Michelle Boeckmann | President Case Management Recruitment
Direct Dial ************
************************
*********************************************
A member of the Sanford Rose Associates network of offices
America's Best Professional Recruiting Firms | Forbes 2025
Top 10 U.S. Search Firm - Executive Search Review
Easy ApplyHealthcare Marketing Specialist
Senior manager of marketing job in Cape Coral, FL
Greetings! Experience Health & Wellness Center is searching for a part-time entry-level Healthcare Marketing Specialist in Cape Coral, FL.
Earn between $20 to $60/hour, plus production bonuses! You'll also earn:
Accrued paid time off (PTO)
401(k)
Paid holidays
Health stipends
Annual bonuses
Birthday and work anniversary celebrations
If you're genuinely into alternative healthcare, enjoy connecting with people, and want to be part of a wellness-focused team, keep reading - this might be your thing!
THE INS AND OUTS OF BECOMING OUR HEALTHCARE MARKETING SPECIALIST
THE SCHEDULE:
As a Healthcare Marketing Specialist, your gig is part-time and weekends are your time to shine. Flexibility is needed to fit various health fairs, community events, and outreach programs.
YOUR ROLE:
Within the role of Healthcare Marketing Specialist, your daily responsibilities include representing Experience Health & Wellness Center at health fairs and community events. Engage in articulate and informative conversations, effectively communicating the distinct benefits of our holistic offerings. You also employ strategic creativity in implementing branding strategies to enhance our community presence.
OUR REQUIREMENTS:
Great communication skills
Passion for holistic wellness
An outgoing and engaging personality
JOIN US AT EXPERIENCE HEALTH & WELLNESS CENTER
Experience Health & Wellness Center has been rated one of the top clinics in Cape Coral and for good reason! Our unique approach to alternative healthcare with a focus on the nervous system helps us provide our patients with high-quality, comprehensive care that relieves pain and leaves them feeling rejuvenated. Our mission is to give, love, serve, and educate our community on holistic healthcare and to help everyone experience true health and healing.
Our simple 3-minute, mobile-friendly application is ready for your input. Join us as a Healthcare Marketing Specialist and be part of a team making wellness accessible in our community!
Economic Development Strategist
Senior manager of marketing job in North Port, FL
General Description The Economic Development Strategist provides advanced professional support to the Economic Development Program Manager in executing the City's Economic Development Strategic Plan and the Economic Development Element of the North Port Comprehensive Plan. This position is primarily responsible for identifying and recruiting development, relocation, and start-up opportunities, while fostering a business-friendly environment. The Strategist will play a crucial role in business attraction and investor relationship development. The incumbent will work closely with industry leaders, and existing stakeholders to promote economic growth and development across various sectors, including commercial, office, mixed-use, and industrial developments.
Essential Job Functions
* Business Attraction & Development:
* Identify and recruit potential new business development projects, relocations, and start-up opportunities to the City.
* Develop and nurture relationships with business prospects, developers, consultants, and company decision-makers to facilitate business development projects, relocations, and start-up opportunities.; maintain regular contact to provide support and information unless the prospects communicate they are no longer pursuing North Port.
* Manage and coordinate site selection processes for businesses looking to relocate to the area.
* Provide prospective businesses with regulatory assistance to help them navigate city processes, workforce information and workforce partner contacts to facilitate workforce solutions
* Attend economic development tradeshows and industry conventions to promote the City's potential for business development. [AR1]
* Strategic Partnerships & Collaboration:
* Foster strong relationships with regional technical, trade, and education providers to support workforce development[LB2][MM3][LB4][MM5] related to attraction of targeted industries, and to encourage business and economic growth.
* Collaborate with local and regional stakeholders, including economic development agencies, chambers of commerce,[LB6][MM7] development corporations, and real estate professionals to align development opportunities and resources.
* Project Coordination & Management:
* Coordinate and oversee projects that support the City's economic development goals, including infrastructure development, site development, and facility improvements.[AR8]
* Manage and provide guidance to project negotiations, and facilitate communication between businesses, developers, and City staff to help ensure projects meet regulatory and community needs.
* Conduct field inspections and site visits as required for business prospects and development projects.
* Economic Research & Data Analysis:
* Utilize economic research trends, demographic data, and market conditions to support business attraction and inform strategic decision-making.
* Utilize available data and tools to create business profiles, assess development opportunities, and support recruitment efforts.
* Resource Coordination:
*
* Facilitate connections between prospective businesses and local resources, including workforce training, funding opportunities, and technical assistance.
* Project Reporting & Documentation:
* Assist in updating policy documents and strategic plan provisions related to economic development as necessary to ensure a business-friendly environment.
* Prepare and present reports, white papers, and presentations on economic development initiatives, project status, and program outcomes.
* Assist in budget preparation and monitor expenditures related to economic development projects and programs.
Other Responsibilities:
* Respond to requests for information from business prospects, City and County staff, residents, and other stakeholders.
* In the absence of the Economic Development Manager, act as staff liaison to the Community Economic Development Advisory Board.
* In the absence of the Marketing Strategist, assist with development and posting of economic development outreach advertising and social media.
* Perform other related duties as assigned, including City-directed work assignments in the event of an emergency.
(These essential job functions are not to be construed as a complete statement of all duties performed. Employees will be required to perform other related duties as assigned, including City-directed work assignments in the event of a declared emergency.)
Knowledge/Skills/Abilities
* In-depth knowledge of economic development principles, strategies, and practices in a government environment.
* Familiarity with real estate development processes, including commercial and industrial market trends and best practices.
* Knowledge of funding sources, loan structuring, tax abatement, and other economic incentives.
* Skilled in project management, including the coordination of complex development projects and stakeholder negotiations.
* Strong analytical skills with the ability to assess demographic and economic data and make informed recommendations.
* Ability to manage customer relations and effectively communicate with various stakeholders, including businesses, developers, and public officials.
* Proficient in computer applications, including Microsoft Office Suite and CRM management systems.
Education, Experience, Licenses and Certifications
* Bachelor's degree in Business Administration, Economics, Public Administration, Urban Planning, or a related field.
* A minimum of five (5) years of progressively responsible professional experience in economic development or a related field.
* Completed IEDC coursework is preferred.
* Advance degree is a plus.
* (A comparable amount of training, education and/or experience may be substituted for the above qualifications.)
* Licenses and Certifications:
* CEcD preferred.
* Possession of or ability to obtain a valid Florida driver's license by date of hire.
Vice President of Digital Marketing
Senior manager of marketing job in Cape Coral, FL
Job Description
*Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
Curious
? Join the
Insite
Journey
!
Full-Time, In Office 1336 SE 47th Street Cape Coral, 33904, Minimal Travel
Why join Insite? 401k, PTO, and benefits (health, vision, dental, short/long term disability, and more eligibility within 1 month of start date). We also offer rotating employee events and activities, Hawaiian Fridays, and employee celebrations!
Are you a good fit for our team? Insite's purpose is to help people win. We seek individuals that enjoy working in a collaborative environment and celebrate continuous improvement. We also seek people that strongly resonate with our Core Tenets: Embrace the Journey, Stay Curious, Be Exceptional, and Succeed Together!
As the Vice President of Digital Marketing, you will be responsible for leading the strategic marketing direction of the firm, developing B2B-focused go-to-market plans, and driving programs that generate demand, strengthen brand positioning, and support revenue growth. This role will collaborate closely with our Account Managers, Consultants, and Chief Growth Officer to ensure marketing strategy aligns with business objectives and market opportunities.
As the VP of Digital Marketing, you will also be responsible for upholding and developing the company's library of logos, images, templates, etc. and ensure consistency with branding and messaging.
In this role, the natural desire to understand how things work, i.e. markets, client pain points, and competitive landscapes will drive testing new ideas, and tracking and analyzing campaign performance using tools like Google Analytics to make data-driven decisions, optimize performance, and report on key metrics like cost-per-lead.
As the leader of the marketing team, you will be responsible for their performance and growth to ensure continued firm growth and morale. While there are teams to assist with technical design aspects (graphics, layout, etc.), this is largely a roll up your sleeves, hands-on, boots on the ground role.
How you can be
Exceptional
in this role:
Expertise with new service launches and competitive positioning - Evaluate and refine GTM models based on performance, customer feedback, and market evolution
Plan, build, and manage paid search and social media campaigns to generate immediate traffic and leads. This includes keyword research, bid management, budget allocation, and campaign optimization for a better return on investment (ROI)
Develop and implement strategies to improve organic search rankings and website traffic. This involves analyzing search data, identifying trends, and creating a long-term organic growth plan, often with a focus on high-quality content
Create and manage a client journey that captures leads from both paid and organic channels. This includes developing high-converting landing pages and using marketing automation for nurturing campaigns
Analyze campaign performance, client lifetime value, and ROI to optimize budget and strategic priorities
Creation of strategic content (whitepapers, case studies, industry reports, thought leadership, product messaging frameworks)
Develop and own the overall B2B marketing strategy, including segmentation, positioning, messaging, and value propositions
Ability to develop, implement, and manage PPC campaigns across multiple channels
Perform regular site audits to identify crawl issues, indexing problems, and site speed improvements
Analyze data and provide actionable insights using tools like Google Analytics, Search Console, LinkedIn, and SEO platforms
Optimize website architecture for better user experience and search engine visibility
How you will help us
Succeed
together:
Strong understanding of the contact center AND B2B professional service industry
7+ years of digital marketing experience, with at least 3 years in a leadership role
In-depth understanding of HubSpot OR Salesforce
Knowledge of how to build, maintain, and execute outbound marketing campaigns
Experience using WordPress to create and maintain websites and blogs
Expertise with Microsoft Office Suite and the Adobe Creative Suite (InDesign, Illustrator, Photoshop)
Deep understanding of ROI, cost structures, and performance metrics relevant to business development
How you can
Stand
out:
Bachelor's degree in Marketing, Business, Communications, or related fields
Certification in Google Ads, Google Analytics, Meta Ads, or similar credentials
Equal Opportunity Employer M/F/D/V
Marketing Manager
Senior manager of marketing job in Naples, FL
Seeking a creative, enthusiastic, dependable, and dedicated individual for this Marketing Manager position at Berman Physical Therapy.
The successful candidate will be primarily responsible for: effectively communicating the benefits of physical therapy so that prospective patients can “make better decisions about their health”, through social media, print media, and electronic media outreach.
Previous experience in communications, marketing, graphic design and copywriting is preferred.
Experience with video editing, YouTube, Facebook Ads, Google Adwords, and CRM software, is preferred.
The successful candidate will be creating internal and external content for the business, including technique videos, patient interviews, blog posts, monthly newsletters and developing daily content for all social media and electronic media platforms.
APPLY if:
You thrive in a fast-paced environment.
You are an active problem-solver.
You strive to exceed expectations and have a strong work ethic.
You are motivated when encountering challenges.
You possess a thirst for finding opportunities to improve or contribute…
You are enthusiastic about representing a company that provides unequalled patient care.
You are dependable, passionate, confident, articulate, and punctual.
You are able to recognize the need to formulate a plan and find fulfillment when you execute this plan.
You are someone who loves learning and is adaptable to an ever-changing environment.
You enjoy both collaborating with a team but THRIVE working independently.
You are comfortable working in an environment free of gossip, drama, and ego.
You live in the Southwest Florida Area
DO NOT apply if:
You are at all discouraged by rejection or obstacles.
You cannot accept being held accountable for personal contributions through monthly metric meetings.
You're not a self starter and always need constant direction from a supervisor.
Do not perform with a sense of urgency.
You are high DRAMA and do not like to LEARN
You do not live in the Southwest Florida Area
Powered by JazzHR
7L7GcPunhJ
Digital Advertising Manager
Senior manager of marketing job in Bonita Springs, FL
Job Description
Discovery Senior Living is a family of companies that includes Discovery Management Group, Integral Senior Living, Provincial Senior Living, Morada Senior Living, TerraBella Senior Living, LakeHouse Senior Living, Arvum Senior Living, Discovery Development Group, Discovery Design Concepts, STAT Marketing, and Discovery At Home. With three decades of experience, the award-winning management team has been developing, building, marketing, and managing diverse senior-living communities across the United States. By leveraging its innovative “Experiential Living” philosophy across a growing portfolio in excess of 350 communities and over 35,000 homes in nearly 40 states, and 19,000 dedicated employees, Discovery Senior Living is a recognized industry leader for performance, innovation and lifestyle customization and, today, ranks among the 2 largest U.S. senior living operators.
Recognized as a Great Place to Work, Discovery continues its rapid growth trajectory to lead the industry in providing desirable communities and exceptional lifestyle and value for our residents all while retaining our family-first culture. We're a 30-year-old innovative company with a rich history of delivering exceptional service and quality care in desirable, enriching residential environments.
Due to continued growth, Discovery Senior Living adding a Digital Ad Manager to their home office team in Bonita Springs, FL.
The Digital Marketing Ad Manager is a collaborative role with key marketing stakeholders as well as third-party vendors to help develop strategic campaigns and to oversee the execution of digital marketing plans, including but not limited to, the websites and advertising associated with community-wide marketing campaigns, email communications, and platforms designed to support lead generation, lead conversion optimization and reputation marketing.
ESSENTIAL DUTIES AND RESPONSIBILITIES
Serve as primary digital advertising execution lead ensuring deliverables are provided to third-party vendors and/or channels on-time, within scope, and within budget on behalf of Marketing team members.
Coordinate internal resources and/or third parties/vendors for any part of the execution of digital marketing including but not limited to, digital advertising, changes to websites, SEO optimizations and content marketing.
Monitor budgets, performance, optimizations, ensuring digital marketing performance meets and exceeds goals. Analyze data and provide recommendations as needed.
Identify gaps in marketing data and conversion opportunities through segmentation and analysis. Review as needed with key stakeholders.
Communicate platform changes and updates relating to capabilities and functionality.
Manage changes to project scope, schedule and costs as needed to support digital marketing objectives and goals for a particular strategy as identified by key stakeholders.
Collaborate on the creation, distribution, and list management within our marketing automation platform.
Continue to review and refine processes to simplify and create efficiencies. Seek feedback and incorporate into future activities.
Execute and meet the strategic objectives set by Marketing leadership.
Other duties as assigned.
QUALIFICATIONS
Bachelor's Degree preferred, (emphasis on Marketing, Advertising, Communications or Journalism).
Minimum three (3) years of digital and traditional Marketing experience in a corporate or agency environment.
Proactive with a working knowledge of current marketing tools and strategies in order to execute successful marketing campaigns.
Experience with Microsoft Office, social media platforms and marketing automation programs and database marketing.
Benefits:
In addition to a rewarding career and competitive salary, Discovery also offers a comprehensive benefit package.
Eligible team members are offered a comprehensive benefit package including medical, dental, vision, life and disability insurances, paid time off and paid holidays. Team members are eligible to participate in our outstanding 401(k) plan with company match our Employee Assistance Program and accident insurance policies.
EOE D/V
Healthcare Marketing Specialist
Senior manager of marketing job in Cape Coral, FL
Job Description
Greetings! Experience Health & Wellness Center is searching for a part-time entry-level Healthcare Marketing Specialist in Cape Coral, FL.
Earn between $20 to $60/hour, plus production bonuses! You'll also earn:
Accrued paid time off (PTO)
401(k)
Paid holidays
Health stipends
Annual bonuses
Birthday and work anniversary celebrations
If you're genuinely into alternative healthcare, enjoy connecting with people, and want to be part of a wellness-focused team, keep reading - this might be your thing!
THE INS AND OUTS OF BECOMING OUR HEALTHCARE MARKETING SPECIALIST
THE SCHEDULE:
As a Healthcare Marketing Specialist, your gig is part-time and weekends are your time to shine. Flexibility is needed to fit various health fairs, community events, and outreach programs.
YOUR ROLE:
Within the role of Healthcare Marketing Specialist, your daily responsibilities include representing Experience Health & Wellness Center at health fairs and community events. Engage in articulate and informative conversations, effectively communicating the distinct benefits of our holistic offerings. You also employ strategic creativity in implementing branding strategies to enhance our community presence.
OUR REQUIREMENTS:
Great communication skills
Passion for holistic wellness
An outgoing and engaging personality
JOIN US AT EXPERIENCE HEALTH & WELLNESS CENTER
Experience Health & Wellness Center has been rated one of the top clinics in Cape Coral and for good reason! Our unique approach to alternative healthcare with a focus on the nervous system helps us provide our patients with high-quality, comprehensive care that relieves pain and leaves them feeling rejuvenated. Our mission is to give, love, serve, and educate our community on holistic healthcare and to help everyone experience true health and healing.
Our simple 3-minute, mobile-friendly application is ready for your input. Join us as a Healthcare Marketing Specialist and be part of a team making wellness accessible in our community!
Job Posted by ApplicantPro