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Web content producer vs content writer

The differences between web content producers and content writers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-12 months to become a web content producer, becoming a content writer takes usually requires 1-2 years. Additionally, a content writer has an average salary of $58,918, which is higher than the $58,604 average annual salary of a web content producer.

The top three skills for a web content producer include web content, wordpress and HTML. The most important skills for a content writer are digital marketing, wordpress, and web content.

Web content producer vs content writer overview

Web Content ProducerContent Writer
Yearly salary$58,604$58,918
Hourly rate$28.18$28.33
Growth rate8%4%
Number of jobs22,76819,621
Job satisfaction--
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 77%
Average age4042
Years of experience122

Web content producer vs content writer salary

Web content producers and content writers have different pay scales, as shown below.

Web Content ProducerContent Writer
Average salary$58,604$58,918
Salary rangeBetween $43,000 And $79,000Between $40,000 And $84,000
Highest paying City-San Francisco, CA
Highest paying state-California
Best paying company-Cisco
Best paying industry-Finance

Differences between web content producer and content writer education

There are a few differences between a web content producer and a content writer in terms of educational background:

Web Content ProducerContent Writer
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 77%
Most common majorJournalismEnglish
Most common collegeMassachusetts Institute of TechnologyMassachusetts Institute of Technology

Web content producer vs content writer demographics

Here are the differences between web content producers' and content writers' demographics:

Web Content ProducerContent Writer
Average age4042
Gender ratioMale, 52.1% Female, 47.9%Male, 39.8% Female, 60.2%
Race ratioBlack or African American, 7.9% Unknown, 5.6% Hispanic or Latino, 14.6% Asian, 6.4% White, 65.3% American Indian and Alaska Native, 0.2%Black or African American, 6.0% Unknown, 5.6% Hispanic or Latino, 7.8% Asian, 5.0% White, 75.2% American Indian and Alaska Native, 0.4%
LGBT Percentage14%16%

Differences between web content producer and content writer duties and responsibilities

Web content producer example responsibilities.

  • Manage weekly marketing email blasts through Disney's internal QA and approvals process.
  • Manage inter-departmental requirements and website QA processes.
  • Create web-ready content leveraging CMS and HTML templates, write HTML and CSS in some cases.
  • Used custom HTML/ CSS coding as needed.
  • Altered/Tweak templates for new sites using HTML and XML coding.
  • Build long-form content in Wordpress; create custom layouts for each story
  • Show more

Content writer example responsibilities.

  • Implement and manage Salesforce and Marketo for client to establish lead nurturing campaigns.
  • Maintain guest blogging strategy and policies to achieve a consistently diverse authorship and to grow readership.
  • Manage the editorial production of the pamphlets, brochures and graphic material to target worldwide audiences including china.
  • Manage proposal process from RFP (request for proposal) receipt to writing and editing various contributions to final RFP submission.
  • Collaborate with overseas team and manage documents using SharePoint to conceptualize and generate new marketing content.
  • Produce a wide array of literature ranging from poetry to short stories.
  • Show more

Web content producer vs content writer skills

Common web content producer skills
  • Web Content, 13%
  • WordPress, 9%
  • HTML, 8%
  • Video Content, 7%
  • CSS, 6%
  • Digital Content, 5%
Common content writer skills
  • Digital Marketing, 10%
  • WordPress, 9%
  • Web Content, 6%
  • Blog Posts, 6%
  • Digital Content, 3%
  • Content Marketing, 3%

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