How do you describe marketing on a resume?

To accomplish this, we recommend focusing your experience around a few core skills and providing real-world examples of specific responsibilities and achievements.

For example, "Experienced marketer with a background in sales and 5+ years experience growing conversion rates for an international mobile carrier. Seeking to leverage leadership excellence to raise KPIs for Company XYZ."

Next, you're going to want to elaborate on the specific experiences you have had in marketing using real-world examples of your top achievements, as well as quantifiable measurements of success.

For example, "Enhanced our open rate for online customer campaigns by 28%. Decreased churn by 36%. Increased landing page conversion rates by 22%."

If you're just starting in marketing, you can include an internship or freelance experience under work experience.

For example, "Grew a marketing blog from zero to 25,000 visits/month in eight months."

If you're just starting in your career, we recommend using the education and certification sections to highlight some of your training and key skills since you may not have much work experience to discuss. This includes mentioning any relevant courses or school projects you have worked on.

Finally, be sure to support your experience by creating a list of specific skills you've learned from your experiences.

For example, if your last marketing position was focused on engaging website traffic, then some of your skills should include things such as SEO, Hubspot, Sales, and UX.