Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
This question is about marketing manager.
What should I study to become a marketing manager?
To become a marketing manager, you should study marketing. While marketing is a popular choice for prospective marketing managers, there are other relevant areas of study.
It is necessary for someone interested in this field to obtain a bachelor's degree in a field relevant to marketing management. Business degrees that specialize in marketing, communication, and management are very good choices for aspiring market managers. Regardless of the degree, it is important for candidates to study coursework related to consumer behavior, product pricing, and business management.
Because a marketing manager is a management position, it is important that candidates have experience in the field. This is not always possible for college students, and it is therefore crucial that internships are a part of the degree-seeking process. Working in the field offers hands-on experience that graduates can bring with them when interviewing for entry-level positions in marketing management.
While it is not strictly necessary, some aspiring marketing managers choose to get an MBA. The degree provides a broader understanding of finance, leadership, and human resources. Specialized MBAs can focus on marketing and brand management and provide graduates with a potential advantage while interviewing for their first positions in the field.
Choose from 10+ customizable resume templates
Zippia allows you to choose from different easy-to-use templates, and provides you with expert advice. Using the templates, you can rest assured that the structure and format of your resume is top notch. Choose a template with the colors, fonts & text sizes that are appropriate for your industry.
