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Event promoter vs promotion specialist

The differences between event promoters and promotion specialists can be seen in a few details. Each job has different responsibilities and duties. Additionally, a promotion specialist has an average salary of $56,598, which is higher than the $39,894 average annual salary of an event promoter.

The top three skills for an event promoter include customer service, event logistics and facebook. The most important skills for a promotion specialist are promotional materials, promotional events, and promotional campaigns.

Event promoter vs promotion specialist overview

Event PromoterPromotion Specialist
Yearly salary$39,894$56,598
Hourly rate$19.18$27.21
Growth rate18%19%
Number of jobs13,45523,842
Job satisfaction--
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 74%
Average age4545
Years of experience--

Event promoter vs promotion specialist salary

Event promoters and promotion specialists have different pay scales, as shown below.

Event PromoterPromotion Specialist
Average salary$39,894$56,598
Salary rangeBetween $27,000 And $57,000Between $35,000 And $90,000
Highest paying CityEl Dorado Hills, CANew York, NY
Highest paying stateCaliforniaNew York
Best paying companyEntravision CommunicationsCJ
Best paying industryMediaProfessional

Differences between event promoter and promotion specialist education

There are a few differences between an event promoter and a promotion specialist in terms of educational background:

Event PromoterPromotion Specialist
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 74%
Most common majorBusinessBusiness
Most common college--

Event promoter vs promotion specialist demographics

Here are the differences between event promoters' and promotion specialists' demographics:

Event PromoterPromotion Specialist
Average age4545
Gender ratioMale, 46.0% Female, 54.0%Male, 29.0% Female, 71.0%
Race ratioBlack or African American, 16.0% Unknown, 7.5% Hispanic or Latino, 18.8% Asian, 6.4% White, 50.9% American Indian and Alaska Native, 0.3%Black or African American, 16.0% Unknown, 7.6% Hispanic or Latino, 15.4% Asian, 7.0% White, 53.6% American Indian and Alaska Native, 0.3%
LGBT Percentage7%7%

Differences between event promoter and promotion specialist duties and responsibilities

Event promoter example responsibilities.

  • Create and manage the content for the company's social media pages on Facebook; create campaigns to increase awareness.
  • Proofread and type classified ads.
  • Promote upcoming shows and events using print products, community presence, and social media, such as Facebook.
  • Work with professional athletes at sponsor events, schedule appearances, autograph sessions, VIP events and photo shoots.
  • Streamline communication process as the main point of contact for premier clients, musical talent and VIP guests including athletes.
  • Assist in areas of interactive marketing, including: SEO, SEM, website design, and social media design.
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Promotion specialist example responsibilities.

  • Generate, launch and manage performance of dynamic web advertising campaigns, develop and manage web content format with HTML.
  • Create Facebook account for boosting number of participants.
  • Launch several search engine marketing and Facebook ad campaigns.
  • Create client PowerPoint presentations to provide costs, varieties and production details.
  • Collect data and create a PowerPoint presentation for vendor meetings that summarize vendor performance from year to year.
  • Familiarize patients with their risk factors for heart disease including, diabetes, hypertension, hypercholesterolemia, obesity, and smoking.
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Event promoter vs promotion specialist skills

Common event promoter skills
  • Customer Service, 42%
  • Event Logistics, 16%
  • Facebook, 3%
  • Promotional Materials, 2%
  • Event Planning, 2%
  • On-Site Promotions, 2%
Common promotion specialist skills
  • Promotional Materials, 11%
  • Promotional Events, 7%
  • Promotional Campaigns, 6%
  • Product Knowledge, 5%
  • POS, 5%
  • Promotional Strategies, 5%