Associate Director, Consumer Marketing - OTC (Eye Care)
Marketing director job in Irvine, CA
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas - immunology, oncology, neuroscience, and eye care - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at *************** Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok.
Job Description
The Associate Director, Consumer Marketing serves as the patient, brand, and product subject matter expert for Over-The-Counter (OTC) consumer business, driving overall brand performance through strategic, data-driven marketing across varied channels. Lead cross-functional collaboration and external agency management, implementing eCommerce strategies to bolster online reach, and consumer engagement.
Key Responsibilities
Lead brand strategy evolution, including value proposition, positioning, segmentation, and omni-channel strategy, with integration of eCommerce.
Direct development and execution of creative consumer marketing tactics and omnichannel campaigns-including TV, digital, social, website, CRM, and eCommerce platforms.
Collaborate extensively with external agencies and a broad range of internal stakeholders to ensure consistency, compliance, and excellence in brand messaging and marketing execution.
Drive brand annual planning, representing direct-to-consumer (DTC) needs foremost, while ensuring digital commerce initiatives are incorporated as supportive growth channels.
Oversee measurement, analytics, and optimization of marketing performance. Utilize KPIs for continuous campaign improvement and innovation.
Support business development opportunities, leverage digital and eCommerce data insights, and provide ad hoc competitive analyses as needed.
Advise senior leadership on market challenges and opportunities, offering creative thought leadership for consumer marketing and eCommerce initiatives.
Qualifications
Bachelor's Degree required.
Proven marketing experience with increased proficiency in all marketing skills.
Previous cross franchise/cross channel marketing experience preferred.
Preferred Qualifications
BA/BS required; MBA preferred.
8+ years of consumer marketing experience with a strong preference for pharma and CPG experience; eCommerce expertise is valuable.
Deep knowledge of brand management, omni-channel approaches, and campaign development.
Track record of managing multi-agency partnerships and influencing across a matrixed organization.
Strategic thinker with strong planning, organization, attention to detail, and execution skills.
Intellectual curiosity and ability to generate new ideas for consumer engagement and growth-across both traditional and digital touchpoints.
Experience with financial planning, campaign metrics, and business analysis is a plus.
Additional Information
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at thetime of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location,and we may ultimately pay more or less than the posted range. This range may be modified in the future.
We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
This job is eligible to participate in our short-term incentive programs.
This job is eligible to participate in our long-term incentive programs
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of anybonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's soleand absolute discretion unless and until paid and may be modified at the Company's sole and absolute discretion, consistent with applicable law.
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
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Marketing Manager - Construction
Marketing director job in Orange, CA
SASCO has an immediate opening for a Marketing Manager at our Corporate Office in Fullerton, CA. This is a full-time position, Monday through Friday, 8:00 a.m. to 5:00 p.m., with occasional evening and weekend events.
The Marketing Manager serves as the strategic and creative lead for the department, bridging hands-on execution with executive-level strategy. This role ensures that marketing campaigns, proposals, social media, digital presence, company store management, and employee and client events are executed effectively and consistently. Reporting directly to the Vice President of Business Development and Marketing, the Marketing Manager works closely with the Marketing Coordinator, providing leadership, mentorship, and quality control to ensure alignment with company goals and brand standards.
Key Responsibilities:
Manage and execute marketing strategies and campaigns that support company goals and enhance brand visibility.
Oversee the creation and maintenance of proposals, presentations, and marketing collateral.
Manage company social media platforms, website content, and digital communications to ensure consistent branding and messaging.
Coordinate employee and client events, including promotional activities, trade shows, and sponsorships.
Plan coordinate and support Client Events utilizing corporate properties.
Oversee the management of hospitality tickets and assets used for business development.
Plan, coordinate, and support employee events such as food trucks, holiday events, training, team celebrations, and office gatherings.
Lead company store operations, ensuring inventory accuracy and brand consistency.
Collaborate with leadership, project teams, and departments to gather project information and develop impactful marketing materials.
Provide mentorship and guidance to the Marketing Coordinator.
Maintain project photography, logos, and marketing asset libraries.
Ensure all marketing efforts align with company standards, values, and business objectives.
Ideal Candidate:
The ideal candidate is a creative and strategic thinker with a strong ability to manage multiple priorities in a fast-paced environment. They bring proven experience in marketing coordination, brand management, and content development, along with excellent communication and leadership skills.
They are detail-oriented yet big-picture focused-capable of translating executive direction into clear, actionable marketing initiatives. This person thrives in both independent and collaborative settings, demonstrating initiative, accountability, and a commitment to quality.
Key Qualifications Include:
Bachelor's degree in Marketing, Communications, or a related field.
5+ years of marketing experience, preferably in Architecture, Engineering, Construction or professional services.
Strong writing, editing, and visual communication skills.
Experience managing social media, digital marketing, and events.
Advance proficiency with Adobe Creative Suite and Microsoft Office
Excellent organizational skills with attention to detail and deadlines.
Ability to lead, mentor, and collaborate effectively across departments.
SASCO offers a competitive salary, outstanding benefits package and the professional advantages of an environment that supports your development and recognizes your achievements. SASCO is an Equal Opportunity Employer and all offers of employment are contingent upon successful completion of a drug test and reference checks.
Director of Marketing
Marketing director job in Baldwin Park, CA
As the Director of Marketing, you will spearhead the strategy and execution of marketing initiatives that fuel brand growth, deepen customer connection, and deliver business results in a direct-to-consumer environment. You'll lead and develop the full suite of marketing functions-including brand, digital, content, performance marketing, and consumer insights-by guiding a high-performing team of 4-5 direct reports. Your role is to align every campaign and program with broader company objectives and long-term vision, while nurturing collaboration and professional growth throughout the department.
The ideal candidate is a strategic thinker and results-driven leader with a deep understanding of consumer behavior, data-driven decision making, and cross-functional collaboration.
This role requires strong business acumen, strong executive presence, creative leadership and operational discipline to drive consistent execution and long-term brand equity.
Essential Functions/Responsibilities:
1. Brand Strategy & Management
Develop and oversee the brand strategy, ensuring consistent and differentiated positioning across all channels
Lead brand architecture, messaging, and go-to-market planning for existing and new product lines
Identify growth opportunities based on consumer insights, category trends, and competitive analysis
Oversee brand guidelines and ensure alignment across all customer-facing content and communication
2. Direct-to-Consumer Growth & Performance Marketing
Lead the strategy and execution of customer acquisition and retention across digital channels including paid media, search, email/SMS, and website optimization
Partner with internal and external teams to execute high-performing, full-funnel marketing campaigns
Oversee budget allocation, KPI setting, and reporting for all D2C initiatives
Ensure seamless integration of marketing efforts with eCommerce operations, customer experience, and product teams
3. Analytics, Insights & Reporting
Build and maintain dashboards and performance reporting across marketing activities
Leverage data to inform decisions on campaign performance, customer segmentation, LTV, CAC, and attribution modeling
Provide leadership with regular updates on marketing performance, budget pacing, and forward-looking forecasts
Use both quantitative and qualitative insights to inform ongoing brand and growth strategy
4. Team Leadership & Cross-Functional Collaboration
Build, lead, and mentor a high-performing marketing team across brand, digital, and content functions
Manage agency partners and vendors to ensure strategic alignment and operational excellence
Collaborate with the executive team on business planning, brand development, and cross-functional initiatives
Promote a culture of accountability, innovation, and results within the marketing organization
5. Creative Development & Content Oversight
Guide the creative and content strategy across all customer-facing channels, including digital, social, video etc.
Oversee campaign development from brief through execution, ensuring alignment with brand strategy and business objectives
Support influencer, ambassador, and community engagement strategies that drive awareness and brand loyalty
Ensure high standards of creative excellence, brand consistency, and customer resonance
Education and Experience:
Bachelor's degree in Marketing, Communications, Business, or a related field (MBA preferred).
7-10 years of progressive marketing experience, CPG brand management preferred and demonstrated success in D2C marketing
Experienced in coaching and leading teams
Proven ability to lead and scale marketing functions in a growth-stage or omni-channel consumer business
Deep understanding of performance marketing, customer journey optimization, and marketing analytics
Experience managing cross-functional teams, external agencies, and complex marketing programs
Strong commercial acumen, communication skills, and executive presence
Vice President Marketing
Marketing director job in San Clemente, CA
Vice President of Marketing, Hale Tori
Reports To: Chief Brand Officer, Hale Tori
Department: Marketing
Employment Type: Full-Time
Hale Tori, the parent company of Birdwell Beach Britches, Tori Richard, and Kahala, is seeking a visionary Vice President of Marketing to lead and elevate the marketing strategy across all three brands. Combined, the brands are leaders in their space with 225 years of heritage.
This executive role will collaborate with both the brands and the Chief Brand Officer to drive creative consistency, oversee external agency relationships, drive customer engagement in all channels, and introduce a paid influencer program. The VP will supervise a Marketing Coordinator for each brand, responsible for tactical execution, including social media posting, project coordination, and calendar management.
Key Responsibilities
Strategic Leadership & Brand Oversight
- Develop and implement unified marketing strategies across Birdwell, Tori Richard, and Kahala.
- Ensure brand consistency in messaging, creative direction, and customer experience across all channels.
- Lead cross-brand initiatives to raise the level of marketing execution and organizational alignment.
- Team Management
- Supervise and mentor the Marketing Coordinator, delegating executional tasks such as social media content creation and posting, marketing calendar planning and management, and coordination of photoshoots, events, and collaborations.
Digital Marketing & Paid Media
- Oversee paid media strategy and execution across all three brands.
- Manage relationships with external paid media agencies, including aligning agency efforts with brand goals and KPIs, reviewing and approving campaign strategies and creative assets, conducting regular performance reviews and optimization sessions, and ensuring cross-brand consistency and efficiency in media spend.
- Guide digital optimization efforts using tools such as Klayvio, Yotpo, Data Feed Watch, Impact, and Triple Whale.
Influencer & Ambassador Strategy
- Design and launch a comprehensive paid influencer program to expand brand reach and engagement.
- Oversee ambassador and influencer partnerships, including seeding, contracts, and performance tracking.
- Collaborate with influencer marketing agencies or platforms to identify and manage influencer relationships across relevant demographics.
- Public Relations & External Communications
- Lead PR strategy and manage agency relationships to amplify brand visibility.
- Collaborate with PR agencies to develop and execute media outreach plans, coordinate press releases, media events, and brand storytelling, and monitor media coverage and report on PR performance.
Cross-Functional Collaboration
- Partner with Sales, E-commerce, and Creative teams to ensure integrated marketing efforts.
- Support product launches, seasonal campaigns, and collaborative projects.
- Act as a key liaison between internal teams and external partners to ensure seamless execution.
Qualifications
- 8+ years of progressive experience in marketing, with at least 3 years in a senior leadership role.
- Proven success managing multi-brand portfolios and external agencies.
- Strong strategic thinking and creative direction skills.
- Experience with paid media, influencer marketing, and digital optimization tools.
- Excellent leadership, communication, and project management abilities.
Preferred Experience
- Fashion, lifestyle, or consumer goods industry background.
- Familiarity with platforms such as Instagram, TikTok, YouTube, Pinterest, and Reddit.
-
Experience with marketing technology stacks and paid media agency management, and or work inside a paid media agency. (e.g., Klayvio, Yotpo, Triple Whale).
Director, Digital Marketing
Marketing director job in Anaheim, CA
Join the Pacsun Community:
Co-created in Los Angeles, Pacsun inspires the next generation of youth, building community at the intersection of fashion, music, art and sport. Pacsun is a leading lifestyle brand offering an exclusive collection of the most relevant brands and styles such as adidas, Brandy Melville, Essentials Fear of God, our own brands, and many more.
Our Pacsun community believes in and understands the importance of using our voice, platform, and resources to inspire and bring about positive development. Through our PacCares program, we are committed to our responsibility in using our platform to drive change and take action on the issues important to our community. Join the Pacsun Community.
Learn more here: LinkedIn- Our Community
About the Job:
The Director, Digital Marketing is responsible for the development and management of the company's digital growth marketing strategy. This role is responsible for managing the in-house paid media team and leading key activities, including but not limited to paid search, paid social, affiliate, display, marketplace advertising, SEO, and custom activations. This person will collaborate with cross functional teams including CRM, Brand Marketing, Merchandising, Buying, Planning, Legal and IT. Primary focus is to drive customer acquisition and retention, build revenue profitably online, manage a strict budget and continually improve return on ad spend.
A day in the life, what you'll be doing:
Develops and executes paid marketing strategy across all digital media channels from concept to launch. Leads internal paid media team, handling tactical execution of media allocation and optimization.
Leads and manages all aspects of digital media, including SEO/SEM, affiliate, display re-targeting and acquisition, paid social and custom activations with media partners and platforms.
Manages and develops digital media team; sets and maintains clear, specific, measurable, actionable, reasonable and time-related goals for functional group and individual team members.
Partners with cross functional leaders to optimize digital marketing effectiveness and support cross channel sales, including Merchandising/Buying, Planning, Brand Marketing, Creative, and other functions.
Identifies and launches new digital marketing initiatives to better acquire and retain customers
Develops digital marketing roadmap including existing channel optimization and development of new, aligning with approved budget and key merchandising and marketing moments.
Develops and maintains relationships with key platform partners including, but not limited to, Google/YouTube, Meta, TikTok, Pinterest, and Snapchat.
Builds and maintains digital media budget aligned with overall business objectives and reports on actual, budgeted and forecasted projections in both spend, demand and return on ad spend on regular weekly, monthly, quarterly and annual basis
Provides reporting on effectiveness of all digital media channels including but not limited to qualitative and quantitative channel performance holistically and down to the campaign/publisher level, channel impacts to customer acquisition costs and customer lifetime value and associated benchmarks to measure competitive advantages.
Maintains and leverages analytics systems in collaboration with cross functional partners including sophisticated attribution modeling to gain better insights into effectiveness of digital marketing.
Leads effort for landing page optimization, personalization and other forms of a/b and multivariate tests associated with digital media focused on improving click through and conversion rates.
Evaluates all associated digital marketing partners, vendors and publishers for effectiveness and contribution to business and digital marketing efforts.
What it takes to Join:
Bachelor's Degree preferred, ideally in Marketing, Business, or Retail
5-7 years' experience in digital marketing and marketing analytics
5+ years within a retail environment; Apparel and Omni channel experience a plus
Must be financially savvy and skilled in reporting on all KPIs, marketing performance, user behavior, shopping flows, channels, marketing tests and uncovering insights which provide a better understanding our customer in order to improve traffic, conversion and financial results.
Must be hands-on, analytical, and highly collaborative leader capable of delivering results in a fast-paced environment.
Excellent interpersonal skills and the ability to build effective internal and external relationships, and influence change
Excellent written and verbal communication skills
Strong business, data analysis and interpretation skills
Excellent collaboration skills; experience managing digital marketing in a highly-matrixed, multi-channel retailer a strong plus
Strong Microsoft Office skills, especially Excel, PowerPoint, and Word
Self-starter able to solve medium to complex problems
Developing the Community/ Leadership Qualities:
Operate with the highest level of conduct, integrity, and confidentiality; setting the example for leaders and associates.
Develop and nurture strong cross functional partnerships; driving business results and inspiring a culture of transparency, collaboration, and accountability.
Serve as a Pacsun advocate in the industry and marketplace.
Recruit, identify, develop, and retain talent that delivers performance excellence.
As a manager, serve as a leader of company culture, norms, and conduct.
Ability to balance a strong management presence with a high level of approachability, encouraging and eliciting associate feedback and interaction.
Salary Range: $157,411 - $181,384
Pac Perks:
Dog friendly office environment
On-site Cafe
On-site Gym
$1,000 referral incentive program
Generous associate discount of 30-50% off merchandise online and in-stores
Competitive long term and short-term incentive program
Immediate 100% vested 401K contributions and employer match
Calm Premium access for all employees
Employee perks throughout the year
Physical Requirements:
The physical demands described here are representative of those that are required by an associate to successfully perform the essential functions of this job.
While performing the duties of this job, the associate is regularly required to talk or hear. The associate is frequently required to sit; stand; walk; use hands to finger, handle or feel; as well as reach with hands and arms.
Specific vision abilities required by this job include close vision, distance vision, depth perception and ability to adjust focus.
Ability to work in open environment with fluctuating temperatures and standard lighting.
Ability to work on computer and mobile phone for multiple hours; with frequent interruptions.
Required to travel in elevator or stairwells to attend meetings and engage with associates on multiple floors throughout building.
Hotel, Airplane, and Car Travel may be required.
Position Type/Expected Hours of Work:
This is a full-time position. As a National Retailer, occasional evening and/or weekend work may be required during periods of high volume. This role operates in a professional office environment and routinely uses standard office equipment.
Other Considerations:
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the associate for this job. Duties, responsibilities and activities may change at any time with or without notice. Reasonable accommodations may be made to qualified individuals with disabilities to enable them to perform the essential functions of the role.
Equal Opportunity Employer
Director of Business Development
Marketing director job in Irvine, CA
CHAGEE (pronounced CHAH-jee) is a modern teahouse with more than 7,000 locations globally.
We are a global brand with proud roots in Yunnan, committed to bringing people together through tea. CHAGEE is awakening a modern tea movement, grounded in authentic heritage, fueled by cutting edge innovation, and crafted to nourish body and spirit.
Overview:
Elevate your career with CHAGEE as Head of Business Development.
Chagee North America is seeking an accomplished business development leader to drive our strategic expansion across the region. This role will spearhead site selection, real estate negotiations, strategic partnerships, and new market entry initiatives to accelerate Chagee's footprint in North America. The ideal candidate brings deep F&B retail expertise, strong real estate acumen, and a proven ability to execute multi-unit expansion strategies.
Through our stores across China, Asia Pacific, and the United States, we serve a staggering 100 million cups of tea monthly. CHAGEE is excited to expand its presence in the US market. This is your chance to be part of an exhilarating journey as we deliver the taste of authentic tea culture to America.
What you'll do:
Market Expansion & Site Development:
Lead market analysis and expansion planning to identify high-potential markets and trade areas for Chagee's growth
Develop and execute site selection strategies, managing the pipeline from site identification through lease execution
Build and maintain relationships with landlords, developers, brokers, and property owners to secure prime retail locations
Drive achievement of annual store opening targets while maintaining quality and brand standards
Real Estate & Deal Execution:
Negotiate lease terms, LOIs, and rental agreements across multiple markets, ensuring favorable economics and strategic positioning
Manage the due diligence process, including site analysis, demographic studies, traffic patterns, and competitive assessments
Collaborate with legal and finance teams on deal structuring and approval processes
Oversee site management and portfolio optimization to maximize ROI
Strategic Partnerships & Network Development:
Identify and cultivate strategic alliances with shopping center developers, retail partners, and industry stakeholders
Evaluate alternative growth channels including non-traditional venues, co-location opportunities, and mixed-use developments
Represent Chagee at industry events and with key real estate partners to enhance brand visibility
Cross-Functional Collaboration:
Partner with design, construction, and operations teams to ensure seamless store opening execution
Work closely with finance on financial modeling, pro forma development, and investment analysis for new locations
Coordinate with marketing and brand teams to align site selection with market positioning and brand strategy
Provide market insights and competitive intelligence to inform broader business strategy
Team Leadership & Development:
Build, mentor, and manage a business development team to support scaling operations
Establish performance metrics, reporting systems, and processes to drive accountability and results
Foster a culture of data-driven decision-making and continuous improvement
Experience you need to be successful:
Required Experience & Skills:
10-15 years of progressive experience in retail business development, real estate, or multi-unit expansion, with significant F&B, QSR or retail chain experience preferred
Proven track record of executing 30+ store openings annually with demonstrated P&L impact
Strong understanding of the North American retail real estate landscape, lease structures, and market dynamics
Expert-level negotiation skills with experience managing complex real estate transactions
Analytical mindset with proficiency in financial modeling, site economics, and market analysis
Excellent stakeholder management and communication skills across all organizational levels
This role requires travel across North American markets (approximately 30-40%)
Education:
Bachelor's degree in Business Administration, Real Estate, Finance, or related field required
MBA or relevant advanced degree preferred
Additional Assets:
Existing relationships with major retail landlords, developers, or brokers in key U.S. markets
Experience with rapid expansion in competitive F&B categories (specialty beverage, QSR, fast casual)
Familiarity with multi-market regulatory requirements and permitting processes
What We Offer:
Hybrid work schedule for a balanced life
401K with company match to secure your future
Yearly bonus opportunity
Comprehensive medical, dental, and vision insurance
On-site fitness center and wellness programs
Exclusive discounts at our tea locations, theme parks, and gyms
Generous paid time off starting at 15 days, plus 7 federal holidays
Opportunities for continuous education and scholarships
Income protection including Disability, Life, and AD&D insurance
Bereavement leave for those difficult times
Who You Are:
Join our team and be part of a brand that's as refreshing as our tea! We're excited to see how your talents will help us grow and create memorable experiences for our customers.
The expected salary package for this position is $163,400-$250,000. Your actual base compensation will be determined on a case-by-case basis and may vary based on considerations including (but not limited to): relevant knowledge and experience for this position, skills, education, certifications and more.
Don't miss out on this incredible opportunity to be at the forefront of CHAGEE's expansion into the US market. Join us in shaping the future of premium tea culture and creating unforgettable experiences that will captivate American tea enthusiasts. Apply now and be part of something truly extraordinary!
CHAGEE is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, disability status, or any other protected characteristic under applicable law.
Director of Sales & Marketing
Marketing director job in Orange, CA
Job Title: Director of Sales & Marketing
Target Compensation Range: $170,000 - $195,000/year, depending on the relevant qualifications and experience.
About Us:
Astiva Health, Inc., based in Orange, CA, is a leading provider of healthcare, offering both Medicare and HMO services. We focus on providing thorough care that's specially designed for the needs of our diverse community, making sure our services are accessible, affordable, and high quality. We invite you to join us in our mission to improve how healthcare is delivered and to positively impact the lives of those we serve.
SUMMARY: The Director of Sales and Marketing is responsible for developing comprehensive marketing and sales programs that align with the organization's strategic vision, mission, and objectives. This role involves direct oversight and management of the marketing and sales teams, ensuring that all processes support the achievement of established goals. Additionally, the Director manages broker communications and sets targets to drive growth and maintain effective partnerships.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following:
I. Sales and Marketing Strategy and Execution
Collaborate with the Sales and Marketing teams to enhance brand positioning and deliver effective sales and marketing materials, with the goal of attracting new members and retaining the existing membership.
Define and promote marketing best practices throughout all target markets to ensure consistency and effectiveness in outreach.
Evaluate the effectiveness of programs and marketing campaigns, providing recommendations and implementing new initiatives as necessary to drive growth.
Communicate regularly with teams and Executive Leadership to assess sales and marketing needs and targets and develop new initiatives to meet organizational objectives.
Develop comprehensive sales and marketing programs that align with the organization's internal strategic vision, mission, and overall goals.
Create and oversee sales strategy and marketing content, including the management of materials, writing, design, and production processes.
Work closely with internal Sales and Marketing teams to maintain consistency in branding and program implementation.
Develop and foster relationship strategies for sales and marketing that align with internal business plans and drive desired revenue outcomes.
II. Broker and Community Engagement
Maintain frequent communication with Brokers of Influence, community leaders, industry leaders, and other important contacts to strengthen external relationships.
Ensure broker satisfaction and profitability in relation to Astiva products and services.
III. Internal Collaboration and Expertise
Partner and collaborate with internal departments to support the strategic branding of Astiva Health.
Proactively maintain advanced knowledge and expertise in healthcare sales and marketing at both macro and local levels, applying this knowledge to organizational strategies and programs.
EDUCATION and EXPERIENCE:
Bachelor's Degree in Marketing, Business, or a related field; an MBA is preferred.
Minimum 10 years of management experience in Sales or Marketing within a managed care organization or health plan.
A strong working knowledge of Medicare, MediCal, and Senior Health plans is essential.
The ability to build and foster strong working relationships is critical, both across the organization and within the teams managed.
Exceptional verbal and written communication skills are required, including proficiency in delivering presentations.
The ideal candidate will demonstrate a proven ability to motivate and positively influence others.
A deadline-driven approach and strong attention to detail are necessary attributes.
BENEFITS:
401(k)
Dental Insurance
Health Insurance
Life Insurance
Vision Insurance
Paid Time Off
Senior Associate, Marketing Strategy & Client Services
Marketing director job in Irvine, CA
Job Title: Senior Associate, Marketing Strategy & Client Services
Company: MatrixPoint / USIM
Salary: $80K - $100K Base
About Us: MatrixPoint is a leading consulting firm specializing in accelerating brand velocity to drive growth, enhance operational efficiency, and optimize business performance. Our team of experienced consultants provide tailored solutions to better enable our clients to achieve their strategic objectives and stay ahead in today's competitive market. Core strategic consulting services include Marketing and Media Efficiency, Advanced Technologies (e.g., AI and ML), Data Privacy Compliance, and Analytics.
Position Overview: As a Sr. Associate, you will play a pivotal role in overseeing the successful execution of consulting projects from initiation to completion. You will be responsible for working with clients and stakeholders, managing timelines and ensuring that projects are delivered within scope, on time, and within budget. This role requires strong leadership, communication, and organizational skills, as well as the ability to navigate complex consulting engagements.
Key Responsibilities:
Project Management, Planning and Execution:
Develop comprehensive project plans outlining scope, objectives, deliverables, timelines, and resources required.
Coordinate with cross-functional teams to ensure alignment on project goals and objectives.
Monitor project progress, identify risks, and implement mitigation strategies to keep projects on track.
Stakeholder Management:
Serve as the primary point of contact for clients, managing expectations and providing regular updates on project status.
Facilitate meetings with stakeholders to gather requirements, provide progress reports, and address any issues or concerns.
Build and maintain strong relationships with clients, fostering trust and collaboration throughout the project lifecycle.
Resource Allocation and Management:
Allocate resources effectively to meet project requirements, balancing workload and skill sets within the team.
Collaborate with resource managers to identify staffing needs and secure necessary resources for project success.
Provide guidance and support to team members, fostering a collaborative and high-performing work environment.
Quality Assurance and Risk Management:
Conduct regular quality assurance reviews to ensure that deliverables meet project requirements and client expectations.
Identify and assess project risks, developing risk mitigation plans to address potential issues proactively.
Monitor project finances, tracking expenses and managing budgets to ensure profitability and cost-effectiveness.
Continuous Improvement:
Identify opportunities for process improvement and efficiency gains within the project management framework.
Capture lessons learned from completed projects, incorporating feedback to enhance future project delivery.
Stay abreast of industry best practices and emerging trends in consulting project management, applying new knowledge to improve project outcomes.
Qualifications:
Bachelor's degree in Business Administration, Management, or a related field;
5+ years of experience in marketing strategy, media, or project management roles.
Proven experience preferably in a consulting or professional services environment.
Excellent leadership, communication, and interpersonal skills, with the ability to influence and collaborate effectively across all levels of the organization.
Demonstrated ability to manage multiple projects simultaneously, prioritize tasks, and adapt to changing priorities in a fast-paced environment.
Trade Marketing Analyst
Marketing director job in Orange, CA
About Solaris Paper:
Solaris Paper is among the fastest-growing tissue manufacturers in the United States, with production facilities strategically located in California, Oklahoma, and Virginia. A proud member of Asia Pulp & Paper Group (APP), Solaris benefits from being part of one of the world's largest integrated paper companies, whose products reach customers in over 150 countries. The tissue finished goods division of APP, Tissues International, ranks as one of the global leaders in its sector, offering a diverse portfolio of products across 18 brands and five categories, produced in 18 converting factories worldwide.
About Our Products:
Our products include premium bath tissue, paper towels and facial tissue. Our family of brands include LoCor Towel and Tissue and Advanced Dispensing Systems, Livi VPG Select and Livi VPG towel and tissue and FIORA branded consumer towel and tissue products - one of the fastest growing consumer brands in North America.
Ensuring supply chain integrity and commitment to the Sustainable Roadmap Vision 2030 are crucial to APP's operations. Learn more about our path to operational excellence by reading our Sustainability Reports and Forest Conservation Policy at: ****************************************************
About the role:
We are seeking a detail-oriented and analytical Trade Analyst to join our Trade Marketing department. As a Trade Analyst, you will be responsible for managing the Trade Marketing lifecycle, including promotion planning, invoiced shipments, expense accruals, customer claims receipt, and claims settlement. You will work closely with cross-functional teams such as Sales, Business Operations, Marketing, and Accounting to ensure accurate and timely financials.
Job Responsibilities:
Match customer claims to approved promotional plans and facilitate the resolution of settlement issues in collaboration with the Trade Marketing team, Sales, and Brokers.
Coordinate with the Accounts Receivable team to maintain alignment between Trade Settlement and Invoicing, Cash Application, and Customer Collections
Issue customer checks as authorized through approved promotional activity.
Identify discrepancies between trade fund accruals and claims to enhance the accuracy and reliability of Trade Promotion planning and accrual
Perform ad-hoc financial analyses as needed
Build effective relationships and partner with internal customers, including Sales Directors, Trade Managers, and Accounting personnel
Collaborate with external stakeholders such as Customer Accounting Departments, Category Managers, and Brokers depending on the project requirements
Demonstrate a commitment to quality performance through personal example by adopting a customer-based approach to business support
Drive process improvements designed to increase efficiency within the function and organization
Enhance the position by thoroughly reviewing all activities performed in order to improve the quality and productivity of services provided
Basic Qualifications:
BS degree in Business, Accounting or Finance preferred
Strong organizational and communication skills
Ability to build effective relationships and collaborate with internal and external stakeholders
Intermediate Microsoft Excel Skills
Proficiency in understanding and implementing complex concepts, processes, and business structures
Excellent communication and interpersonal skills
Solaris Paper Inc. is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, or expression.
1 X Senior Online Marketing Executive - Content Optimisation
Marketing director job in Claremont, CA
We are excited to offer a new role in the SA marketing division - Senior Online Marketing Executive- Content optimisation- based in WC, located in the area of Claremont, Cape Town. As a Senior Online Marketing Executive specialising in Content Optimisation, you will play a crucial role in supporting Rentokil Initial's businesses by creating and optimising digital content for SEO growth. Your primary responsibility will be to support the Digital Leads and Businesses to have a strong monthly blog strategy and ensure internal and external are delivering content in a timely manner. This is ensuring that it aligns with strong SEO related content and aligns with the respective tones of voice for each brand. Secondary to this is ensuring new on-page content is improved from Content Audits conducted by our technical audit team. Working closely to support the digital leads to ensure new content created on-page is correct, makes sense and improves SEO visibility for the websites.
As an experienced digital content writer, you will be adept at understanding briefs, conducting research, and incorporating SEO best practices. This role is integral to the expansion of our digital marketing content growth strategy for 2024.
Requirements:
PRINCIPAL DUTIES & RESPONSIBILITIES
* Content Creation and Optimisation:
* Develop a content plan strategy with the Digital leads for each business.
* Write engaging and informative blog briefs for externally written blog's for multiple Rentokil Initial businesses, and also create additional briefs for internally written blogs, so that key individuals can understand and complete the brief on time.
* Ensure that the new content is optimised for search engines and adheres to best practices in SEO.
* Support Digital Leads to perform keyword research and analysis to incorporate relevant keywords into the content, driving organic traffic and improving search rankings.
* Adapt your writing style and tone of voice to match the requirements of each business, maintaining consistency with their brand guidelines.
WordPress Management:
* Demonstrate a high level of proficiency in WordPress, including content creation, formatting, and publishing.
* Upload and manage blog content, ensuring proper categorisation, tagging, and metadata optimisation for SEO.
* Collaborate with the web development team to ensure a smooth user experience and troubleshoot any technical issues related to content publishing.
Project Management and Campaign Briefs:
* Prioritise and schedule content creation tasks, managing multiple projects simultaneously and meeting deadlines.
* Collaborate with cross-functional teams, including Marketing and Category, to coordinate campaign briefs and align content with broader marketing strategies.
* Demonstrate excellent project management skills, ensuring that content production stays on track and meets established objectives.
Landing Page Content for Nurture Journeys:
* Work closely with the Email Marketing Team to develop persuasive and compelling landing page content for nurture journeys.
* Apply your understanding of customer segmentation and buyer personas to craft personalised content that drives conversions.
* Collaborate with the digital team to ensure that the landing pages are visually appealing and optimised for lead generation.
Continuous Improvement and Strategy:
* Stay informed about the latest industry trends, content marketing strategies, and SEO techniques to continuously enhance content performance.
* Provide recommendations for content optimisation based on performance analysis and user feedback.
* Contribute to the development of the digital marketing strategy for Rentokil Initial, particularly in the area of content optimisation.
SKILLS and COMPETENCIES
* Excellent command of the English language, with exceptional writing, editing, and proofreading skills.
* Proficiency in WordPress content management system (CMS).
* Sound knowledge of SEO best practices, keyword research, and on-page optimisation.
* Experience in project management and coordinating content production across multiple campaigns.
* Familiarity with email marketing and writing landing page content for nurture journeys.
* Ability to adapt writing style and tone of voice to different brands and target audiences.
* Strong research skills and the ability to understand information from various sources.
* Attention to detail and a commitment to delivering high-quality work.
* Creative mindset with the ability to generate ideas for content optimisation.
* Strong organisational and time management skills, with the ability to prioritise tasks and meet deadlines.
QUALIFICATIONS and EXPERIENCE
* Bachelor's degree in marketing, communications, journalism, or a related field.
* Proven experience in digital content writing, with a strong portfolio of blog articles and web content. (please be prepared to share content portfolio if you make it to interview)
Benefits:
Benefits including:
* Company contribution to Medical Aid and Pension / Provident Fund
* Opportunity for Growth and Development
Employment Equity
Rentokil Initial believes in diversity and thus offers all employees opportunities and avoids discrimination in compliance with the Employment Equity Act. Our selection process will therefore give preference to suitably qualified Employment Equity candidates in order to to achieve our Employment Equity numerical targets.
Do you love to provide a valued professional service throughout your community? Do you feel like you could do the job well? Apply for the role today!
Vice President of Marketing and Communications
Marketing director job in Irvine, CA
Chapman University has partnered with Aspen Leadership Group in the search for a Vice President for Marketing and Communications. You may view the position prospectus or submit an application via this link: https://opportunities.aspenleadershipgroup.com/opportunities/1377 . The Vice President of Marketing and Communications is a senior leader at Chapman University providing the vision, strategy, and oversight for all marketing and communications functions. This role serves as the chief spokesperson for the University and is a member of the President's cabinet. Reporting to the Executive Vice President and Chief Advancement Officer, the VP of Marketing and Communications brings a strategic, proactive approach to leading the Office of Strategic Marketing and Communications (“SMC”) to tell the University's story in a compelling way; raise its profile across the region, nationally, and internationally; and support the priorities and initiatives set forth in the University's Strategic Plan, as Chapman continues its exciting trajectory to become one of the nation's elite institutions of higher education. A collaborative, collegial leader, the VP is responsible for motivating and empowering a team of approximately 35 talented marketing and communications professionals and building on the strengths of the current operation to maintain a collaborative office that is sought out and relied upon by campus partners across the institution. Data-driven and results-oriented, the VP will have experience building and maintaining an efficient team structure that can manage workflow and processes effectively from conceptualization to implementation; focus on key institutional priorities that enhance and support enrollment, philanthropic giving, and the institution's reputation; and evaluate progress toward key performance indicators, implementing changes for continual improvement. This role oversees four primary areas including (1) communications and brand strategy, which includes public relations, content marketing, publications, copywriting, and writing for executive support; (2) brand identity and visual strategy, which includes print and digital design, photography, and videography; (3) marketing strategy and audience engagement, which includes campaign development, media planning, digital marketing, web development, and social media; and (4) marketing operations and insights, which includes project management and data analysis and reporting. The VP of Marketing and Communications advises executive leadership, senior staff, vice presidents/provosts, deans, and department leadership on a variety of communications matters. A highly visible role, the VP of Marketing and Communications should exhibit strong communication skills and presence, as well as impeccable integrity, judgment, and diplomacy.
Responsibilities
Leadership and Vision Set the vision for, design, and implement an overarching, data-driven marketing and communications plan that proactively builds on the strengths of the current operation, aligns with the University's strategic priorities, and targets key audiences. Lead a centralized marketing and communications team of approximately 35 professionals while ensuring strong collaboration with marketing and communications staff/liaisons within Chapman's 11 schools and colleges and various campus departments and offices. Set department priorities and manage resources accordingly, with a focus on supporting and enhancing enrollment strategies, philanthropic activity, and institutional reputation. Ensure cohesive messaging and brand identity that extends across all media and communications platforms/vehicles, supports the needs of key constituencies, and advances the goals of the University. Use quantitative and qualitative data to evaluate the success and effectiveness of marketing and communications initiatives and campaigns with target audiences on an ongoing basis. Adjust strategies and tactics as necessary to meet long-term objectives, annual goals, and KPIs. Provide reports and analysis to University leadership and the Board of Trustees, as requested. Evaluate and, as appropriate, make changes to improve marketing and communications processes, workflows, and organizational structure. Communications and Public Relations Serve as an advisor to University leadership on communications matters and messaging to internal and external constituencies. Prepare or oversee the preparation of executive communications. Act as chief spokesperson on behalf of the University, as appropriate. Lead crisis management planning and establish/update crisis communications policies and procedures. Identify situations affecting the health, safety, or reputation of the University or its community members that need an immediate media and/or public response. Provide thoughtful, real-time crisis management, guidance, and support to University leadership. Work with colleagues and key stakeholders to elevate and protect the University's reputation through crisis communications, positioning, and marketing campaigns. Prioritize the generation of positive media coverage of noteworthy developments including student/alumni successes, faculty research and accomplishments, philanthropic support, community engagement, and other initiatives and achievements. Marketing Strategy and Branding Develop collaborative relationships with academic units, University offices, and other partners across campus to persuasively tell Chapman's story consistent with its branding strategy. Understand academic units' and other offices' specific priorities, communicate how those integrate with the University's marketing and communications strategy and goals, and align expectations for how SMC can support those priorities, consistent with the University's strategic plan and institutional priorities. Ensure SMC provides appropriate levels of support and service to campus partners within the schools, colleges, and university offices; when SMC cannot fulfill department requests, ensure collaboration with campus partners to identify appropriate solutions or alternatives. Ensure effective structure, processes, and protocols are in place for optimal workflow management and success. Seek feedback from campus partners and adjust SMC's approach and processes as appropriate. Thoroughly evaluate current marketing and branding efforts across the University and the implementation of the new brand. Ensure the development and implementation of effective branding, segmentation strategies, and customized digital marketing campaigns. Proactively ensure the University's marketing and communications strategies remain innovative and incorporate the technology and platforms used by its target audiences. Provide leadership and partner with academic units and University offices to develop and implement strategies to engage and connect with traditionally underrepresented and underserved communities to support and enhance diversity within the University community. Periodically conduct market research and adjust strategies and/or tactics to account for insights gained from such research. Management and Administration Oversee the recruitment, training, management, and retention of a talented, diverse team of marketing and communications professionals. Ensure team members benefit from professional development opportunities. Foster an environment that encourages collaboration, creativity, innovation, respect, and accountability. Guide and empower team members through transparency, active communication, and clear direction, placing team members' work within the context of Chapman's priorities and goals. Ensure compliance with accessibility standards and all pertinent laws, regulations, and University policies, including FERPA and CAN - SPAM Act, among others. Oversee department budget and expenditures. Allocate resources to support strategic priorities. Stay informed of industry trends and emerging media, and empower team members to be nimble in incorporating new approaches as warranted.
Required Qualifications
Undergraduate degree. At least 10 years of experience leading a comprehensive marketing and communications operation in a complex, mission-driven organization that serves a variety of audiences, ideally in higher education. Demonstrated ability to build upon an existing marketing and communications operation, evaluating its strengths, identifying opportunities for improvement, setting a vision for the future, and guiding teams through changes to structure and processes. Proven management skills in establishing a team and goal-oriented environment that empowers staff, fosters professional development, and celebrates achievements. An approach to management that leads by example, bringing out the best in team members and yielding pride, ownership, and a sense of team effort. Experience with performance management. Ability to build relationships with a wide range of constituents from diverse backgrounds. A strong commitment and sensitivity to fostering inclusive working and learning environments. Comprehensive understanding of marketing, branding, and communications processes from creative conceptualization to implementation within large, complex organizations. Demonstrated success developing and implementing branding and marketing strategies to elevate institutional reputation, grow enrollment, and drive philanthropy. Demonstrate expert knowledge of traditional, digital, and emerging media. Understand how to leverage different platforms to support institutional goals and priorities. Extensive experience in strategic communications, crisis planning and management, public relations, reputation management, and internal communications. Experience working with media outlets and generating positive media coverage. Significant experience advising executive leadership on a variety of communications matters and preparing executive communications. Experience with data analytics and an aptitude for using data and metrics to guide decision-making; the ability to help teams embrace a data-driven approach. Possess superb communication skills and the ability to address challenges with poise and diplomacy. Excellent public speaking abilities and the ability to communicate effectively and persuasively to diverse groups of internal and external constituencies. Substantial experience building relationships and collaborating with diverse stakeholders and campus partners, seeking their input, and serving as a resource and advisor to them. Outstanding management, operational, and planning skills, including the ability to ensure multiple projects move forward simultaneously. Impeccable judgment, integrity, diplomacy, and tact. Experience creating operational efficiencies, managing budgets, and allocating resources to meet department objectives. Ability to understand and consistently ensure compliance with University policies and procedures, state and federal rules and regulations, as well as high ethical standards
Marketing & Operations Director
Marketing director job in Pasadena, CA
Job Description
STRIDE Fitness combines treadmill-based cardio, strength training, and community into one powerful 55-minute experience. Our studios are energetic, member-focused, and built around accountability, connection, and results. The Marketing & Operations Director plays a key role in driving member growth, elevating the brand, supporting the studio team, and ensuring a world-class in-studio experience every day.
About the Role
The Marketing & Operations Director is a full-time leadership role responsible for overseeing grassroots marketing, local partnerships, community engagement, operational excellence, and member experience. This position works closely with the Studio Owner, Sales Director, and Head Coach to support all day-to-day operations while driving growth and ensuring consistent execution of the STRIDE brand.
This person must be proactive, organized, creative, and highly relationship-driven. The ideal candidate thrives in a fast-paced environment, loves health and fitness, and has strong leadership instincts.
Key Responsibilities
Marketing & Lead Generation
• Plan, manage, and execute grassroots marketing campaigns to consistently generate new leads
• Build and maintain local partnerships to increase brand visibility
• Support in-studio promotions, referral programs, and member events
• Oversee social media content strategy, posting cadence, engagement, and brand voice
• Track marketing KPIs and adjust campaigns based on performance
• Ensure marketing materials and promotional signage are up to brand standards
Operations & Studio Management
• Oversee front desk operations, opening/closing procedures, and daily studio readiness
• Maintain studio cleanliness, equipment organization, and member-ready standards
• Forecast and manage inventory for supplies, retail, and studio equipment
• Coordinate staff scheduling in partnership with the Studio Owner
• Manage payroll submissions, timecards, and shift changes
• Ensure operational processes are executed consistently and efficiently
Member Experience & Community Engagement
• Build strong relationships with members to drive retention and referrals
• Support member onboarding, follow-up communication, and engagement
• Handle escalations with care, empathy, and a solutions-focused approach
• Lead in-studio events, community workouts, and challenge activations
• Support coaches and front desk staff to maintain a positive team culture
Leadership & Collaboration
• Work closely with Sales Director to optimize lead flow and sales processes
• Partner with the Head Coach to support class experience and scheduling
• Collaborate with the Studio Owner on goals, KPIs, and performance metrics
• Uphold STRIDE Fitness brand standards and coach the team on execution
• Help cultivate a motivating, supportive, and community-driven studio environment
Qualifications
• 2+ years of marketing, operations, management, or studio leadership experience (fitness experience preferred but not required)
• Strong understanding of social media strategy and community engagement
• Proven ability to manage multiple priorities and meet deadlines
• Organized, detail-oriented, and proactive problem solver
• Strong communication and interpersonal skills
• Passion for fitness, community, and helping people reach their goals
• Able to commit to a full-time schedule including evenings and weekends when needed
• Comfortable completing a background check
Senior Brand Marketing Manager
Marketing director job in Costa Mesa, CA
With over 15 iconic restaurant locations and growing-including beloved destinations like Rusty Pelican, Whiskey Joe's, and Castaway-Specialty Restaurants is a family-owned company with a rich legacy and an exciting future. Our restaurants are consistently recognized for excellence, including accolades such as
OpenTable's Most Scenic Restaurants
,
Diner's Choice Awards
, and regional "Best Of" honors.
Position Overview
We are seeking an experienced and innovative Senior Brand Marketing Manager to lead brand marketing strategy and execution for our portfolio of restaurant concepts. This role is responsible for shaping the voice, identity, and presence of our brands across multiple channels and touchpoints. The ideal candidate has a deep understanding of the restaurant and hospitality industry, proven expertise in brand storytelling, and the ability to balance creative vision with data-driven strategy. This leader will drive guest engagement, build brand loyalty, and fuel sustainable sales growth.
Why Join the Specialty Restaurants Marketing Team?
You'll be joining a marketing team that values creativity, innovation, and measurable results. If you thrive in a fast-paced, multi-concept environment and want to shape the future of restaurant marketing, we'd love to meet you.
Top-notch Benefits:
Competitive salary in the range of $100,000 - $125,000 annually depending on experience
Benefits including vacation pay, medical, dental and vision insurance
Lifestyle Spending Account, this benefit supports you and your family in numerous ways such as through gym memberships, child care, groceries, student loans & more!
Company dining package with allotted spending amount each month
Variety of Supplemental Benefit Plans for life's unknowns
401k with annual employer match after 12 months
Employer paid life Insurance throughout the length of employment
Paid/Floating holidays for 5 major holidays
Education Assistance Program (EdAP) for hospitality related education growth
Employee Assistance Program (EAP) to assist with work life balance
Management Referral Program with up to a $4,000 payout for qualifying management positions
Key Responsibilities
Brand Strategy & Development
Develop and evolve brand positioning, identity, and storytelling that differentiates our restaurants in a competitive market.
Translate business goals into brand strategies that resonate with diverse audiences and communities.
Partner with executive leadership to align brand initiatives with company growth objectives.
Marketing Strategy & Campaigns
Design and execute integrated marketing plans for restaurant openings, seasonal promotions, menu launches, and high-impact brand campaigns.
Ensure consistency and cohesion across digital, social, PR, print, partnerships, and in-restaurant activations.
Lead creative development and content strategy, ensuring brand voice is authentic, engaging, and aligned with guest expectations.
Digital, Social, & CRM
Oversee digital strategy including website, SEO, paid media, CRM/email, and loyalty program engagement.
Build and grow an active social media community through dynamic content and guest-driven storytelling.
Leverage analytics to refine audience targeting, conversion strategies, and personalized guest engagement.
Local Store & Community Marketing
Create scalable toolkits and programs that empower operators to effectively market in their communities.
Partner with operations and culinary teams to ensure flawless execution and measure results.
Champion grassroots marketing and community engagement initiatives that strengthen local brand presence.
Partnerships, PR & Influencers
Manage agency and vendor relationships, including media, PR, and creative partners.
Identify and secure strategic partnerships, sponsorships, and influencer collaborations to expand reach.
Lead earned media and PR strategies to generate brand awareness and credibility.
Data, Insights & Reporting
Track, measure, and analyze marketing performance across all channels.
Translate insights into actionable recommendations to optimize campaigns and maximize ROI.
Present reporting and strategic recommendations to executive leadership.
Leadership & Collaboration
Lead, mentor, and inspire a marketing team, fostering innovation, accountability, and professional growth.
Collaborate cross-functionally with operations, culinary, HR, and finance to ensure alignment and execution.
Serve as a thought leader and brand ambassador within the organization.
Qualifications
Bachelor's degree in marketing, Communications, Business, or related field; MBA preferred.
7-10 years of progressive brand/marketing experience, with at least 3 years in a senior leadership role.
Restaurant, hospitality, or retail industry experience strongly preferred.
Proven ability to build and execute brand strategies and multi-channel marketing campaigns.
Strong expertise in digital, social, CRM, and loyalty program marketing.
Excellent communication, leadership, and project management skills.
Highly creative thinker with strong business acumen and analytical mindset.
Track record of driving measurable results in guest engagement, brand loyalty, and sales performance.
All job offers are contingent upon successfully passing pre-employment background check.
Director, Marketing Operations & Technology
Marketing director job in Aliso Viejo, CA
Glaukos - Director, Marketing Operations and Technology
We are seeking a highly organized and strategic leader to serve as Director Marketing Operations and Technology. This role is responsible for ensuring on-time campaign, content, and product launches while deploying and managing the marketing technologies required to drive execution at scale. The ideal candidate combines content operations expertise, program management discipline, and technical acumen to deliver seamless campaigns across channels, online and offline.
What You'll Do
Oversee coordination of all content across social media, search, websites, CRM, and other digital channels. Manage workflows between brand teams, agencies, and MLR/Compliance to ensure timely approvals and deployment.
Lead cross-functional alignment between Marketing, Sales, MLR, IT, and agency partners to ensure campaigns, launches, and initiatives are executed on time and on budget.
Manage CRM/content marketing programs, video production, and HCP digital initiatives to support brand growth and engagement.
Deploy, manage, and optimize key marketing technologies and website updates, including Google Marketing Platform, CDP, CRM, and other content management tools.
Define and refine processes, governance models, and project tracking to improve speed-to-market, compliance, and resource efficiency.
Act as a liaison across internal teams and external partners, ensuring alignment, accountability, and clear communication throughout campaign and product launch lifecycles.
What You Bring
15+ years of relevant industry experience
Bachelor's degree required; MBA or advanced degree preferred.
High degree of personal ownership, humility & servant leadership.
10+ years of experience in content operations, program & project management, digital marketing technology deployment.
Proven success in leading cross-functional programs and launching integrated campaigns in regulated industries (healthcare, pharma, medtech or tech preferred).
Strong background in CRM, content marketing, digital production, and martech tools.
Exceptional project and program management skills, with strong attention to timelines, process, and detail.
Strong technical literacy across marketing platforms (Google Marketing Platform, CDPs, CRMs, content management systems).
Excellent leadership, organizational, and communication skills, with the ability to align diverse stakeholders.
Ability to thrive in a fast-paced, highly matrixed environment with competing priorities.
#GKOSUS
Auto-ApplyAUCTION.COM: Marketing Events Manager Rehire
Marketing director job in Irvine, CA
The Marketing Events Manager is responsible for supporting all aspects of the event sponsorship and planning process, including, but not limited to gathering and trafficking marketing materials, hotel (meeting space, food and beverage, AV, etc.), attendee management and communications, shipping materials, invoicing, and budget management. Handles a wide range of tasks from administrative and support functions to ownership of projects and events holistically.
Responsibilities/duties:
Ability to independently run a mid to large-scale event from conception to execution
Ownership of multiple schedules for key marketing and event projects
Gather and traffic information and resources through completion for marketing materials
Schedules regular communications with business development and marketing managers regarding the status of projects
Work in concert with Event Director to organize and execute conferences and events (travel required)
Maintain master calendar of onsite client meetings at conferences
Track internal conference attendance, registrations, and bookings; creation and tracking of client lists and RSVPs to company hosted events
Manage all aspects of bookings and communication of group hotel blocks for conferences
Process client gift orders and shipments through company store and keep real-time records of client gifting annually
Perform other duties as assigned to meet business needs
Director, Global Strategic Marketing, Refractive Equipment Portfolio | Irvine, CA
Marketing director job in Irvine, CA
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at *******************
Job Function:
Marketing
Job Sub Function:
Strategic Marketing
Job Category:
Professional
All Job Posting Locations:
Irvine, California, United States of America
Job Description:
About Vision
Fueled by innovation at the intersection of biology and technology, we're developing the next generation of smarter, less invasive, more personalized treatments.
Are you passionate about improving and expanding on the possibilities of vision treatments? Ready to join a team that's reimagining how vision is improved? Our Vision team solves the toughest health challenges. Help combine cutting-edge insights, science, technology, and people to encourage eye care professionals and patients to proactively protect, correct and enhance healthy sight for life. Our products and services address these needs - from the pediatric to aging eye - in a patient's lifetime.
Your unique talents will help patients on their journey to wellness. Learn more at *******************/medtech
We are searching for the best talent for a Director, Global Strategic Marketing, Refractive Equipment Portfolio to join our J&J Vision team. This position is based in Irvine, CA.
Purpose:
The Director, Global Strategic Marketing, Refractive Equipment Portfolio will lead the development and execution of the global marketing strategy for the Refractive equipment, digital and accessories portfolio to drive short and long-term growth. The Director will plan and oversee critical processes related to business planning, strategic marketing plans, portfolio management and development, market research, new product launches, business performance tracking, multi-channel marketing and the brand stewardship.
You will be responsible for:
Portfolio & Innovation Strategy
Global portfolio planning for the implant portfolio, including development/execution of a 5-year strategic plan and strategic/financial planning cycle ouputs with inclusion of R&D innovation and financial plans both for top line and bottom line.
Strategic Leadership and commercialization of innovation pipeline, working collaboratively with R&D, Regulatory, Clinical Affairs, and other functions.
Lead Global portfolio strategy, positioning, channel, pricing and lifecycle management.
Lead clinical claims and evidence strategy and working professional education and clinical team to deliver the messages.
Lead product messaging - sales aids, KOL Speaker Decks, Launch plans.
Designs recommendations for global branding, positioning, and pricing strategies that deliver value.
Directs the activities of complex customer and competitor analyses in the areas of product preferences, potentials, sales coverage, market size, marketing practices and trends, and prepares forecasts and recommendations.
Internal & External Collaboration
Lead efforts in elevating how org shows up in ophthalmology, including industry and society engagement strategy, VOC, User meetings, Advisory board, competitive rebuttals, packaging differentiation, etc.
Facilitates effective stakeholder relationships and alignment to develop successful strategies and execution.
Provides leadership and vision for brands in development, and leverages opportunities with regional partners, customers, Johnson and Johnson brands and alliances.
People Leadership
Performance management.
Provides coaching, feedback and development opportunities for team members.
Leads efforts for talent acquisition and talent development for the team.
Leads talent development and leadership pipeline.
Build a high performing team and winning team culture.
Qualifications:
Required
A minimum of a bachelor's degree is required.
A minimum of 10 years work/business experience is required.
A minimum of 7 years health care experience is required.
A minimum of 3 years of marketing leadership experience is required.
Experience and successful track record leading product innovation and successful commercialization is required.
Strong strategic marketing fundamentals including positioning, claims, advertising judgment, and customer insights is required.
Proven track record of developing talent with positive leadership characteristics is required.
Strong cross functional leadership, ability to set vision and inspire cross functional team is required.
Strong servant leader characteristics and mindset, ability to influence cross-functionally and across regions without direct authority is required.
Strength interacting with a variety of customers - patients, surgeons, Key Opinion Leaders, Distributors, and investors/start-up organizations is required.
Demonstrated ability to lead marketing agencies and inspire strong output is required.
Up to 30% domestic and international travel required.
Preferred
Prior Medical Device and/or ophthalmology marketing experience.
Master's degrees in business (or related discipline) are highly preferred.
Finance planning experience.
Ophthalmology industry knowledge.
Hardware and Software product management skills.
Portfolio Branding experience.
People leadership experience.
The anticipated base pay range for this position is $146,000 to $251,850.
The Company maintains highly competitive, performance-based compensation programs. Under current guidelines, this position is eligible for an annual performance bonus in accordance with the terms of the applicable plan. The annual performance bonus is a cash bonus intended to provide an incentive to achieve annual targeted results by rewarding for individual and the corporation's performance over a calendar/performance year. Bonuses are awarded at the Company's discretion on an individual basis.
Employees and/or eligible dependents may be eligible to participate in the following Company sponsored employee benefit programs: medical, dental, vision, life insurance, short- and long-term disability, business accident insurance, and group legal insurance.
Employees may be eligible to participate in the Company's consolidated retirement plan (pension) and savings plan (401(k)).
Employees are eligible for the following time off benefits:
• Vacation - up to 120 hours per calendar year.
• Sick time - up to 40 hours per calendar year.
• Holiday pay, including Floating Holidays - up to 13 days per calendar year.
• Work, Personal and Family Time - up to 40 hours per calendar year.
For additional general information on Company benefits, please go to: **********************************************
This job posting is anticipated to close on 10/29/25. The Company may, however, extend this time-period, in which case the posting will remain available on *************************** to accept additional applications.
For more information on how we support the whole health of our employees throughout their wellness, career and life journey, please visit ********************
Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.
Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants' needs. If you are an individual with a disability and would like to request an accommodation, please contact us via *******************/contact-us/careers or contact AskGS to be directed to your accommodation resource.
#LI-JS3
#LI-hybrid
Required Skills:
Preferred Skills:
Brand Marketing, Brand Marketing, Brand Positioning Strategy, Business Alignment, Business Storytelling, Business Valuations, Consulting, Critical Thinking, Cross-Functional Collaboration, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Digital Strategy, Execution Focus, Financial Analysis, Go-to-Market Strategies, Industry Analysis, Market Research, Negotiation, Problem Solving, Product Development Lifecycle, Product Portfolio Management, Product Strategies, Program Management, Strategic Thinking {+ 1 more}
The anticipated base pay range for this position is :
$146,000 to $251,850
Additional Description for Pay Transparency:
Auto-ApplyDirector Recruitment Marketing and Operations
Marketing director job in Irvine, CA
Allied Universal , North America's leading security and facility services company, offers rewarding careers that provide you a sense of purpose. While working in a dynamic, welcoming, and collaborative workplace, you will be part of a team that contributes to a culture that positively impacts the communities and customers we serve.
Job Description
Allied Universal is hiring a Director, Recruiting Enablement. The Director of Recruiting Enablement leads strategic initiatives to enhance talent attraction, streamline recruiting operations, and elevate the candidate experience across a high-volume enterprise. This role partners with senior leaders and vendors to deliver data-driven insights, process improvement, and scalable solutions.
RESPONSIBILITIES:
Recruiting Operations:
Lead and mentor a recruiting enablement team while guiding national recruiting leaders to improve recruiter efficiency and effectiveness
Leverage recruiting insights to guide business and talent leaders, enabling team-focused strategies that close performance gaps while ensuring client success and satisfaction
Ensure requisitions are accurate and optimized
Maintain career site pages to drive Search Engine Optimization (SEO)/Answer Engine Optimization (AEO) performance, applicant flow, and candidate engagement
Monitor recruiting performance using iCIMS, Domo, and vendor dashboards, troubleshooting job posting issues, API errors, and applicant flow anomalies
Partner with field and business unit recruiting leaders to lead acquisition integration activities, including job posting strategy, systems and vendor alignment, requisition transition, job advertising, and cost synergies
Vendor and Budget Management:
Oversee vendor strategy and ongoing partnership, including selection, contract negotiation, onboarding, renewals, and performance
Participate in quarterly business reviews (QBRs) and assess vendor innovation roadmaps
Analyze candidate attraction dashboard trends measuring applicant flow, source performance, and campaign ROI, providing actionable insights to inform strategy
Manage the recruiting budget, validate invoices, and align spend with cost-optimization goals
Recruitment Marketing and Branding:
Partner with Marketing, outside vendors, and internal leaders to deliver consistent employer brand messaging across campaigns
Manage programmatic paid media job advertising with vendors to maximize return on investment (ROI), improve candidate quality, and reduce Cost Per Application (CPA)
Lead team involvement in marketing initiatives, ensuring alignment with recruitment goals and candidate engagement strategies
QUALIFICATIONS (MUST HAVE):
Must possess one of the following:
Bachelor's degree in Human Resources, Business, or related field of study
Associate's degree in Business, or related field of study with minimum of ten (10) years in a leadership role guiding teams or influencing recruiting strategy
High school diploma or equivalent with a minimum of twelve (12) years in a leadership role guiding teams or influencing recruiting strategy
Minimum of five (5) years in a leadership role guiding teams or influencing recruiting strategy
Minimum of five (5) years of proven success in program management, including vendor oversight, recruitment operations, and process optimization
Proven leadership managing small teams and influencing national recruiting leaders to drive operational excellence, recruiter efficiency, and process improvements
Analytical and strategic thinking; skilled at identifying trends, solving complex problems, and implementing data- driven solutions that enhance processes, culture, and business outcomes
Accountable communicator and stakeholder manager; able to influence across all levels, build collaborative relationships, and take initiative to deliver results
Operational and financial expertise, including managing budgets, vendors, Applicant Tracking Systems (ATS), SEO/AEO, programmatic advertising, and recruiting technology
Agile, proactive, and results-oriented, with strong project management, sound judgment, and the ability to pivot priorities in a large, matrixed organization
Hands-on recruiting expert, self-motivated and persuasive, with the ability to lead change, optimize recruiting operations, and partner effectively across teams and leadership
Creative and strategic mindset, experienced in developing programmatic campaigns, and candidate engagement strategies
PREFERRED QUALIFICATIONS (NICE TO HAVE):
Master of Business Administration
COMPENSATION AND BENEFITS:
Base salary range $90,000 to $105,000 based on experience and location, with a 20% bonus opportunity
Medical, dental, vision, basic life, AD&D, retirement plan and disability insurance
Eight paid holidays annually, five sick days, and four personal days
Vacation time offered at an accrual rate of 3.08 hours biweekly. Unused vacation is only paid out where required by law.
Closing
Allied Universal is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race/ethnicity, age, color, religion, sex, sexual orientation, gender identity, national origin, genetic information, disability, protected veteran status or relationship/association with a protected veteran, or any other basis or characteristic protected by law. For more information: ***********
If you have any questions regarding Equal Employment Opportunity, have difficulty using the online system and require an alternate method to apply, or require an accommodation at any time during the recruitment and/or employment process, please contact our local Human Resources department. To find an office near you, please visit: ***********/offices.
Requisition ID 2025-1472570
Auto-ApplyGrowth Marketing Creative
Marketing director job in Newport Beach, CA
About Us
Kajabi is in the middle of a once-in-a-decade transformation.
After fifteen years, our founders returned to rebuild Kajabi with the same speed, hunger, and grit that sparked the original movement. We're not a corporate SaaS company trying to play it safe - we're a team of builders rewriting the future of the expert economy.
Millions of people around the world rely on Kajabi to share what they know and change lives because of it. Our Heroes aren't “customers”… they're everyday entrepreneurs using Kajabi to build freedom for themselves and impact for others.
If you want to be part of a company moving fast, raising the bar, and building something that actually matters - welcome in.
Growth Marketing Creative
We're looking for a Growth Marketing Creative - a hybrid of content producer, performance creative, and AI-native storyteller. You'll concept, create, and ship proof-of-concept content daily - from raw UGC to polished social ads to lightweight motion for landing pages.
You'll collaborate directly with Pod Leads and Co-CEOs, taking ideas from whiteboard to live post - often in the same day. This isn't a content manager role. It's a maker role. Every video you ship is a small experiment that teaches us something.
You'll help Kajabi become impossible to ignore - turning our story, product, and Heroes into scroll-stopping motion that drives measurable growth. You'll be the creative force inside our pods that proves what hits, what converts, and what moves people.
The Impact you will make
Transform hooks, headlines, and ideas into high-performing visual stories.
Test creative variations rapidly and scale what resonates.
Capture real Hero and creator moments that build trust and emotion.
Push the boundaries of AI-assisted creativity while keeping the soul human.
Turn Kajabi's “Human Intelligence at Scale” philosophy into motion - fast.
Create and edit daily test content (UGC, paid ads, social clips, landing page heroes).
Use AI tools like Runway, Pika, and Midjourney to accelerate ideation and iteration.
Launch, measure, and optimize creative variations based on data and performance.
Collaborate with Full-Stack Marketers and Pod Leads to refine concepts and amplify results.
Contribute to Kajabi's creative playbook by documenting learnings and wins.
Attributes for Success
3-5 years in video production, social content creation, or growth creative.
Proven record of shipping content that performs - TikToks, Reels, YouTube Shorts, or ads.
Experience editing across multiple formats (UGC, ads, motion graphics, short-form storytelling).
Fluent in AI video tools (Runway, Pika, Veo) and comfortable experimenting before trends hit.
Strong understanding of hooks, pacing, and story logic for digital performance.
Key Competencies
Editing & Production: Premiere, CapCut, Runway, Veo.
AI Tools: Midjourney, Pika, HeyGen, Sora-ready mindset.
Creative Logic: hooks, pacing, emotional beats, and scroll-stopping intros.
Optimization: iterative testing and data-informed creative decisions.
Collaboration: working hand-in-hand with marketers, product, and leadership to bring ideas to life.
Kajabi Team Benefits Package
Competitive full-time salary + bonus + equity eligibility
Full medical, dental, and vision (company-paid for you + family)
401(k) with 6% match
Flexible PTO
Fitness + wellness perks
Mental health resources
In-office lunches, collaboration days, and leadership growth opportunities
How We Work Together
For this role, we expect regular onsite presence at our Newport Beach, CA office 5 days per week.
Pay Range
At Kajabi we believe the workplace should be equitable, inclusive, and inspiring for every employee. In an effort to provide greater transparency, we are sharing the base salary range for this position. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise.
US based applicants only.
$82,500-$110,000 + bonus
How To Apply
Sound like a good fit for you? Click apply, below!
Kajabi LLC is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, disability, age, veteran status, or any other basis protected by applicable law.
Auto-ApplySales and Marketing Director
Marketing director job in San Clemente, CA
Job DescriptionDescription:
The Seville a luxury Senior Living community located in the beautiful coastal area of San Clemente, CA is looking for a seasoned and dynamic Director of Sales & Marketing! This community opened in September 2024 .
GENERAL SUMMARY:
Responsible for developing and implementing marketing and sales program to ensure maximum occupancy and revenue levels are achieved for the community. This person is a key member of the community's management team adhering to company policy and procedures and upholding the community's mission, philosophy, values, vision, and principles.
PRINCIPAL DUTIES:
Essential Job Duties: (Other duties will be assigned as needed) Must be willing and able to do the following:
· Achieve maximum occupancy and revenue levels by keeping the community at or above budgeted monthly occupancy
· Responsible to maintain all expenditures for department to remain within budget allowances, review monthly operating statement for accuracy and explain variances to budget.
· Keep and maintain appropriate records
· Assist with preparation of Yearly Marketing Budget
· Handle and coordinate all aspects of the sale process from inquiry calls, cold calling, conducting tours, follow-up calls and communication, lead management software updates, and closing the sale. Ensure community staff identified as back-up for inquiries/tours is up to date and inquiry process to ensure inquiries are handled properly at all times
· Work closely with the management team on developing, implementing strategies and an ongoing 90-day plan for increasing qualified inquiries, traffic and sales, which can include, but are not limited to:
a. Community Event
b. Educational Seminars
c. Professional Networking
d. Advertising
e. Public Relations
· Compile a weekly marketing report for delivery to corporate on inquiries, tours, move-ins, move-outs, and outreach for each week
· Capture key data on inquiries and log into lead management software within 48 hours of inquiry so all inquiries are documented.
· Ensure all existing inquiries in the software system need to have “next steps” scheduled to maintain constant contact
· Keep abreast of key market competitor's strengths, weaknesses, and pricing with quarterly competitive analysis/SWOT reports
· Utilize strong interpersonal skills in identifying and maintaining key relationships with community and professional sources
· Supervise (two or more full time or the equivalent) Residency Counselors to include hiring, training, evaluating, and coaching within established policies and procedures
· Participate with management team to assure the marketability of the community including:
a. Upkeep and attractiveness
b. Resident/Family communications
c. Utilization of internal events for marketing
d. Accountable for in-house marketing and sales training.
Requirements:
QUALIFICATIONS:
· Bachelor's degree with emphasis in marketing/sales preferred
· Five years of experience in marketing and sales required with experience and/or knowledge of senior living industry.
· Management experience is also preferred.
· Ability to speak, read, and comprehend the English language
· Proficiency with Microsoft Office Suite products
· Must possess personal driving record consistent with the requirements of the state
PHYSICAL REQUIREMENTS/WORKING CONDITIONS:
· Lifts and carries up to 50 lbs. occasionally with assistance
· Pushes and pulls up to 50 lbs. occasionally with assistance
· Reaches, bends and twists occasionally
· Sits, stands, and walks frequently throughout the day
· Medium work - exerts up to 50 lbs. of force occasionally, and/or up to 20 lbs. of force frequently and/or up to 20 lbs. of force constantly to move object
Sales and Marketing Director
Marketing director job in Seal Beach, CA
Sales and Marketing Director
Pay Range: $75,000-$80,000 per year
Ivy Park Seal Beach is a premier senior living community situated on a beautifully landscaped campus. Managed by Oakmont Management Group, we provide exceptional quality, comfort, and care with five-star services and amenities. Residents enjoy a rewarding lifestyle with individualized comprehensive support that promotes continuing independence.
We deliver meaningful lifestyles and relationships with residents, families, and team members by developing a winning culture and living these values: Authenticity * Teamwork * Compassion * Commitment * Resilience.
The Sales and Marketing Director will be responsible for generating and managing leads to qualify prospects and guide them through the transition of moving into their new home. You will work closely with the Executive Director and VP of Sales to create a cutting-edge and strategic marketing plan. Your goal is to achieve your budgeted occupancy targets.
What Will I Do Every day?
Create trust and connect with prospective residents and their families through phone calls and tours of the community.
Ideate ways to increase occupancy and achieve targeted occupancy goals.
Work together with your team to execute events to draw prospects to the community.
Build relationships with community organizations and professional groups to increase collaboration opportunities.
What will I need to be successful in this role?
3 or more years of marketing experience or a sales background (outside sales preferred.
A Bachelor s degree from an accredited university (or equivalent experience).
Outstanding verbal and written communication skills.
Organization and diligence in following up with prospects.
Knowledge of MS Word, Excel, and Outlook.
Must pass a Criminal Background check and Health Screening tests, including physical and TB Tests.
With communities across California, Hawaii, and Nevada, opportunities for career growth, relocation, and travel are significant. In addition, eligible team members may enjoy the following benefits:
Medical, Dental, and Vision benefits
Vacation, Personal Day, Sick Pay, Holidays
Complimentary Meals
Bonus Opportunities
Company Paid Life Insurance
Team Member Discount Program (LifeMart)
401(k) Savings Plan with Company Match
Recognition Programs
Student Loan Refinancing
Tuition Reimbursement
Pet Insurance
Employee Assistance Program
Emergency Financial Assistance
For the health and safety of our team members and residents, Oakmont Management Group may require team members to vaccinate, participate in daily screening, surveillance testing, and to wear face coverings and other personal protective equipment (PPE) to prevent the spread of the COVID-19 or other communicable diseases, per regulatory guidelines.
Oakmont Management Group, based in Irvine, California, is a recognized leader in the senior living industry that manages a portfolio of communities under the Oakmont Senior Living and Ivy Living brands. OMG serves thousands of seniors across communities in California, Nevada, and Hawaii. At OMG, we strive to create an atmosphere of family and community among team members, residents, and resident family members. We know that caring and meaningful relationships are the foundation of a rewarding life, and our team is hand-selected for their skills, previous experience, and passion for working with the elderly. Our practice is to incorporate joy and laughter alongside our expectations of excellence. Walk into our communities and feel our pride of ownership and commitment to service.
Oakmont Management Group is an Equal Opportunity Employer.