Senior manager of marketing jobs in Fond du Lac, WI - 62 jobs
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Product Marketing Manager
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Media Marketing Director
Director of Ecommerce
Mills Fleet Farm
Senior manager of marketing job in Appleton, WI
About the Role We're looking for a Director of Ecommerce to lead and grow our direct-to-consumer business. This role owns the performance of our online channel end-to-end-strategy, execution, and results. You'll be responsible for driving sustained, profitable growth while delivering seamless, customer-first digital experiences.
This is a high-visibility leadership role where you'll work cross-functionally with Marketing, Merchandising, Supply Chain, Finance, and Technology to scale a best-in-class e-commerce operation.
What You'll Do
* Own the full e-commerce P&L, including revenue, margin, CAC, LTV, and operating expenses
* Set and execute the annual and long-term e-commerce strategy
* Drive growth across traffic, conversion, average order value, and retention
* Lead site merchandising, product launches, promotions, and pricing strategy
* Oversee UX/UI, front-end development, and platform evolution
* Partner with Marketing to optimize paid media, SEO, affiliates, and email/SMS
* Champion the customer experience-from site speed and mobile optimization to checkout and post-purchase journeys
* Build, coach, and lead a high-performing e-commerce team
* Own analytics, insights, and experimentation through A/B and multivariate testing
* Collaborate with Operations and Supply Chain on fulfillment, shipping, and international expansion
* Evaluate and implement emerging technologies including AI personalization, composable commerce, and social commerce
What You Bring
* 10+ years of e-commerce experience, including 5+ years in a senior leadership role
* Proven success scaling a DTC business to $100M+ in annual revenue
* Experience owning and growing a full e-commerce P&L
* Deep knowledge of modern e-commerce platforms and architectures
* Strong analytical skills with experience using tools like GA4, Amplitude/Heap, Looker/Tableau, and advanced spreadsheets
* Hands-on experience with CRO, personalization, and customer data platforms
* A collaborative leadership style and passion for building high-performing teams
* Comfortable operating in fast-paced, high-growth environments
* Bachelor's degree required
Why You'll Love Working Here
* Opportunity to own and shape a high-growth DTC business
* High impact, high visibility role with executive partnership
* Collaborative, entrepreneurial culture
* Ability to influence strategy, technology, and customer experience at scale
Ready to lead our Ecommerce growth and make an impact? Apply today!
Fleet Farm is an Equal Employment Opportunity Employer and gives all applicants for employment equal consideration regardless of race, color, sex, gender, ethnicity, religious creed or belief, national origin, ancestry, age, physical or mental disability, sexual orientation, genetic information, citizenship status, military or veteran status, pregnancy, or any other status protected by federal, state or local law. Upon request and consistent with applicable laws, Fleet Farm will provide reasonable accommodations to individuals with disabilities who need an accommodation to fully participate in the application process.
$109k-179k yearly est. 31d ago
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Marketing Manager
Hultafors Group North America
Senior manager of marketing job in Richfield, WI
We are seeking a talented MarketingManager to join our in-office team. As a MarketingManager, you will play a crucial role in developing and executing marketing strategies across various channels. Your responsibilities will include creative content creation, trade show coordination, and close collaboration with our digital marketing team. Additionally, you'll take a leadership role in driving digital initiatives, ensuring brand consistency and innovative approaches. If you're passionate about marketing, have a creative mindset, and thrive in a dynamic environment, we'd love to hear from you!
Responsibilities
-Creative Content Creation:
Develop compelling marketing collateral, including brochures, presentations, and promotional materials.
Ensure brand consistency across all marketing materials.
Proficiency in graphical design principles is essential.-
-Campaign Management:
Plan and execute marketing campaigns, both online and offline.
Coordinate product launches and promotional events.
Collaborate with cross-functional teams to drive successful campaigns.
-Trade Show Coordination:
Plan, organize, and execute trade show participation.
Coordinate logistics, booth setup, and promotional materials.
Represent the company professionally at industry events.
-Sales Support:
Assist sales teams with marketing materials, presentations, and lead generation.
Provide insights and data to enhance sales efforts.
Collaborate on sales enablement initiatives.
-Digital Leadership:
Lead digital marketing efforts, including SEO, SEM, and social media.
Innovate and explore new digital channels for brand visibility.
Ensure messaging aligns with our brand identity.
Requirements
Required Skills
Bachelor's degree in Marketing, Communications, or a related field.
Minimum of 3 years of experience as a trade show coordinator or in a similar role.
Proficiency in MS PowerPoint and Excel.
Strong communication skills and ability to work well under pressure.
Critical thinking and problem-solving abilities.
Understanding of competitor strategies and consumer behavior.
$70k-105k yearly est. 60d+ ago
Product Marketing Manager - Launch Strategy
Cisco Systems, Inc. 4.8
Senior manager of marketing job in Appleton, WI
Remote United States The application window is expected to close on 1/30/26 Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. Meet the Team We are seeking a dynamic individual to join our fast-paced, culture-first marketing team-someone who thrives in a collaborative environment, embraces change, and is passionate about driving impactful campaigns in the ever-evolving technology landscape.
As a member of the Cisco Infrastructure and Security Product Marketing team you will partner across Cisco's larger marketing organization, Product Management, Engineering, and Sales to lead the strategy and cross-functional orchestration of our most business-critical initiatives
Your Impact
As a Product MarketingManager for Cisco infrastructure and security products, you will be spearheading strategic initiatives such as development of positioning and messaging, amplification of product innovations through launches and announcements, creation of content at the product and solution level, and strategic efforts with analysts and market influencers to align our product and GTM strategy with the needs of our customers
* Define Strategy for Tier One Initiatives: Collaborate with product, marketing, and executive leadership to set the strategic objectives, messaging strategy, success metrics, and integrated campaign frameworks
* Create Tier One Messaging & Content: design and build select messaging to maximize our voice in the market and ensure alignment across other content
* Drive Cross-Functional Alignment: develop strategic marketing plans and lead virtual launch teams across marketing, product, sales, comms, operations, and more - ensuring each team is aligned, resourced, and executing toward shared goals.
* Provide Strategic Direction: Set the strategic tone, priorities, and guardrails for launch workstreams; ensure consistent narrative, sequencing, and customer experience across touchpoints.
* Manage strategic initiatives: Act as the central orchestrator of launch efforts, ensuring visibility, accountability, and progress across all contributors without owning direct execution.
* Executive Communications & Reporting: Communicate launch plans, milestones, and outcomes to senior leadership; facilitate executive reviews and decision-making.
* Create & Maintain Launch Frameworks: Improve how we launch by refining scalable processes, tools, and playbooks for Tier One GTM excellence.
* Ensure Launch Cohesion & Readiness: Monitor dependencies, identify risks, and resolve misalignment to keep all parts of the launch moving in sync and on schedule.
* Post-Launch Optimization: Facilitate retrospectives, assess performance against objectives, and drive ongoing learnings across the org.
Minimum Qualifications
* 5+ years of experience leading B2B programs in product marketing, event marketing, or related marketing roles
* BS/BA in Business, Marketing, Communications or related field (or equivalent) required
* Experience in the enterprise technology sector, especially in data center, networking, cloud, or AI-driven solutions
* Ability to manage multiple projects simultaneously with high attention to detail and organizational skills
* Analytical mindset with the ability to use data to drive decisions and measure impact.
* Demonstrated experience leading cross-functional teams and aligning multiple stakeholders.
Preferred Qualifications
* Master's degree in Marketing, Business Administration (MBA), Communications, or a related field
* Previous experience with global Tier One launch or event strategy
* Demonstrated success in shaping market perception and influencing industry analysts, partners, and executive stakeholders
* Deep understanding of go-to-market strategies and integrated marketing campaigns
Why Cisco?
At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint.
Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.
We are Cisco, and our power starts with you.
Message to applicants applying to work in the U.S. and/or Canada:
The starting salary range posted for this position is $133,200.00 to $168,800.00 and reflects the projected salary range for new hires in this position in U.S. and/or Canada locations, not including incentive compensation*, equity, or benefits.
Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process.
U.S. employees are offered benefits, subject to Cisco's plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time.
U.S. employees are eligible for paid time away as described below, subject to Cisco's policies:
* 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees
* 1 paid day off for employee's birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco
* Non-exempt employees receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees
* Exempt employees participate in Cisco's flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations)
* 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next
* Additional paid time away may be requested to deal with critical or emergency issues for family members
* Optional 10 paid days per full calendar year to volunteer
For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco's policies.
Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components, subject to the applicable Cisco plan. For quota-based incentive pay, Cisco typically pays as follows:
* .75% of incentive target for each 1% of revenue attainment up to 50% of quota;
* 1.5% of incentive target for each 1% of attainment between 50% and 75%;
* 1% of incentive target for each 1% of attainment between 75% and 100%; and
* Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.
For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.
The applicable full salary ranges for this position, by specific state, are listed below:
New York City Metro Area:
$146,100.00 - $229,600.00
Non-Metro New York state & Washington state:
$133,200.00 - $221,400.00
* For quota-based sales roles on Cisco's sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined.
Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements.
$146.1k-229.6k yearly 14d ago
Director - Marketing, Kallista
Kohler 4.5
Senior manager of marketing job in Kohler, WI
Work Mode: Onsite Opportunity The Director - Marketing owns primary responsibility for the Kallista brand, digital communications, and channel management. This position directs and coordinates Global Kallista Marketing activities consisting of brand management, strategy development, communications, digital marketing, E-Commerce, competitive analysis, product promotion and creative asset development. This position will manage an internal team as well as a stack of high performing agencies across many competencies, including SEO, Paid & Creative. Seeking candidates who thrive in a small to medium sized business environment and are looking for limitless career opportunities!
Branding
* Lay out 5-year strategy for the brand to ensure long-term luxury standing.
* Manage outside marketing and creative agency relationships, and ensure superior, brand-appropriate content and assets.
* Develop and maintain an expert understanding of the needs of existing and target customers, including end use consumers and interior designers and what drives their purchase behavior.
* Develop and maintain an expert understanding of the competitive landscape, including competitor strengths, weaknesses and showroom and project sales details.
* Develop and maintain an expert understanding of marketing channels, including insights on how to promote sales productivity within the individual channel.
Communications & Brand Activation
* Achieve objectives for brand awareness, brand preference, website traffic.
* Own all organic Social Media Channels and execute Kallista's Luxury branding vision.
* Direct all marketing communications functions, including:
* advertising
* development of content including photography and video
* development and distribution of literature
* public relations and events
* Oversee and grow Influencer program.
* Manage the annual budgeting process and optimize marketing mix with analytical rigor. Monitor expenditures to spend within plan parameters.
* Internal Communications (newsletters, product updates, sales agencies)
* Execute global brand activation and support regional market leaders.
Ecommerce & Digital Marketing
* Develop and lead the evolution of Kallista.com
* ManageMarketing Technology stack
* Oversee Email communication program towards various audiences
* Lead organic growth strategy through scalable SEO
* Scale Paid Media efforts through ROI driven priorities within Social Media and We Advertisement
* Oversee new product launches and campaigns
* Direct all e-commerce activities including 3rd party and Kallista.com
Channel and Go To Market Activation
* Oversee and execute Kallista's global display and merchandise program
* Support North American and Global sales team with all relevant sales tools (presentations, samples, price book & brochures, specification tools)
* Drive Kallista's store activation and expansion globally, with focus on creating a band HQ in WI and preparing the brand for direct to consumer ownership and penetration
Events
* Partner with Kallista and Kohler sales teams to support all local event activations for community building across NA
* Support showroom partners in event activations
* Support Channel Marketing in executing large scale product activation / tradeshows events (KBIS, Salone)
Leadership
* Develop and maintain a talented Marketing organization by overseeing the selection, promotion, and development of people who embody the marketing skills and long-term potential to contribute to business success.
* Drive associate engagement within the Kallista Marketing functions to improve individual leader and business performance.
* Participate as a member of the Kallista leadership team, providing advice and counsel on major issues facing the business. Develop collaborative working relationship with other members of Marketing within Kohler.
Skills/Requirements
* Position requires a Bachelor's degree in a marketing discipline; MBA in Management or Marketing is preferred.
* A minimum of 10-12 years experience with a demonstrated track record of accomplishments in brand and channel marketing experience.
* Expert in brand creative and content creation (very important).
* Passionate in luxury goods branding (very important).
* Deep expertise in interior design and architecture.
* Experience with a consumer branded durable goods manufacturer with two-step distribution preferred.
* Experience and knowledge of trade and retail channels required.
* Experience managing agencies.
* In-depth knowledge of marketing strategies and techniques as well as a strong understanding of customer and market dynamics required.
* Experience with and knowledge of digital marketing and CRM.
* Demonstrated ability to lead or effectively work within multi-functional teams in a matrixed environment.
* Proven ability to attract, select, develop, and lead top talent to improve effectiveness, achieve maximum efficiencies and grow the business.
* Financial bottom-line orientation and solid business acumen.
* A data-driven, results oriented approach is essential.
* Ability to travel domestically and globally is required (10-20%).
* Location: Kohler, WI or Bristol, PA
#LI-Onsite
#LI-KZ1
Applicants must be authorized to work in the US without requiring sponsorship now or in the future.
We believe in supporting you from the moment you join us, which is why Kohler offers day 1 benefits. This means you'll have access to your applicable benefit programs from your first day on the job, with no waiting period. The salary range for this position is $148,850 - $233,950. The specific salary offered to a candidate may be influenced by a variety of factors including the candidate's experience, their education, and the work location.
Why Choose Kohler?
We empower each associate to #BecomeMoreAtKohler with a competitive total rewards package to support your health and wellbeing, access to career growth and development opportunities, a diverse and inclusive workplace, and a strong culture of innovation. With more than 30,000 bold leaders across the globe, we're driving meaningful change in our mission to help people live gracious, healthy, and sustainable lives.
About Us
It is Kohler's policy to recruit, hire, and promote qualified applicants without regard to race, creed, religion, age, sex, sexual orientation, gender identity or expression, marital status, national origin, disability or status as a protected veteran. If, as an individual with a disability, you need reasonable accommodation during the recruitment process, please contact *********************. Kohler Co. is an equal opportunity/affirmative action employer.
$148.9k-234k yearly 7d ago
Director of Data and Analytics
Charter Manufacturing 4.1
Senior manager of marketing job in Mequon, WI
Charter Manufacturing is a fourth-generation family-owned business where our will to grow drives us to do it better. Join the team and become part of our family!
Charter Manufacturing is seeking a visionary Director of Data & Analytics to lead our enterprise data and analytics agenda, moving our strategy from vision to execution. This leader will champion the transformation of how Charter uses data, driving the implementation of our multi-year Data Strategy and building scalable data and analytics capabilities that empower smarter, faster decision-making across every part of our business.
In this highly visible role, you will lead a talented team spanning enterprise reporting, data management, data architecture, and analytics enablement. You'll work side by side with business and functional leaders to unlock the value of data all while fostering collaboration, innovation, and trust across the organization.
Position Specifics
This leadership position sits in Mequon, WI and is a hybrid position (mandatory 3 days onsite)
You will report to our Chief Information and Digital Officer at Charter Manufacturing
What You'll Do
Lead Charter's enterprise Data Strategy: You will be translating strategic priorities into actionable programs that deliver measurable business outcomes.
Build and evolve the Data Office by establishing governance models, stewardship processes, and standards that strengthen data ownership and trust.
Partner with business and digital leaders to align architecture, integration, and analytics platforms to enterprise goals.
Drive data quality, accessibility, and consistency, enabling a trusted single source of truth across key domains.
Advance analytics maturity, enabling predictive insights, automation, and AI-powered decision-making.
Champion a culture of data, increasing data literacy and embedding data-driven thinking throughout the organization.
Develop and empower a high-performing team of engineers, analysts, and data professionals while fostering collaboration and continuous learning.
Serve as a strategic advisor to senior leadership on leveraging data for digital transformation and operational excellence.
What You'll Need
Bachelor's degree in Information Systems, Data Science, Computer Science, Business Analytics, or a related field.
10+ years of progressive experience in data and analytics, including 5+ years leading enterprise data teams or programs.
Proven success implementing data governance, architecture, and analytics initiatives at scale.
Strong understanding of modern data platforms (e.g., Power BI, Snowflake, Databricks, Azure, or similar).
Demonstrated ability to influence senior stakeholders and drive organizational change.
Excellent communication, collaboration, and storytelling skills - connecting technical insight to business value.
Preferred Qualifications
Master's degree in Business Administration, Data Science, or Information Management.
Experience establishing or leading a Data Office or Center of Excellence (COE).
Familiarity with modern data architectures (Data Lakehouse, MDM, AI/ML frameworks).
Proven experience partnering with Digital, Finance, or Operations teams to deliver data-driven transformation.
Success building enterprise-wide data literacy or enablement programs.
Knowledge of change management principles and organizational enablement.
Why Join Charter
At Charter Manufacturing, we believe great leaders bring both technical excellence and people-centered leadership. You'll be part of a collaborative culture where communication, partnership, and innovation drive everything we do. This is your opportunity to make a lasting impact, helping us build a modern, data-driven enterprise that empowers every team to make smarter decisions, faster.
#LI-HYBRID
We offer comprehensive health, dental, and vision benefits, along with a 401(k) plan that includes employer matching and profit sharing. Additionally, we offer company-paid life insurance, disability coverage, and paid time off (PTO).
$82k-118k yearly est. Auto-Apply 56d ago
Director of Ecommerce
Fleet Farm Careers 4.7
Senior manager of marketing job in Appleton, WI
About the Role
We're looking for a Director of Ecommerce to lead and grow our direct-to-consumer business. This role owns the performance of our online channel end-to-end-strategy, execution, and results. You'll be responsible for driving sustained, profitable growth while delivering seamless, customer-first digital experiences.
This is a high-visibility leadership role where you'll work cross-functionally with Marketing, Merchandising, Supply Chain, Finance, and Technology to scale a best-in-class e-commerce operation.
What You'll Do
Own the full e-commerce P&L, including revenue, margin, CAC, LTV, and operating expenses
Set and execute the annual and long-term e-commerce strategy
Drive growth across traffic, conversion, average order value, and retention
Lead site merchandising, product launches, promotions, and pricing strategy
Oversee UX/UI, front-end development, and platform evolution
Partner with Marketing to optimize paid media, SEO, affiliates, and email/SMS
Champion the customer experience-from site speed and mobile optimization to checkout and post-purchase journeys
Build, coach, and lead a high-performing e-commerce team
Own analytics, insights, and experimentation through A/B and multivariate testing
Collaborate with Operations and Supply Chain on fulfillment, shipping, and international expansion
Evaluate and implement emerging technologies including AI personalization, composable commerce, and social commerce
What You Bring
10+ years of e-commerce experience, including 5+ years in a senior leadership role
Proven success scaling a DTC business to $100M+ in annual revenue
Experience owning and growing a full e-commerce P&L
Deep knowledge of modern e-commerce platforms and architectures
Strong analytical skills with experience using tools like GA4, Amplitude/Heap, Looker/Tableau, and advanced spreadsheets
Hands-on experience with CRO, personalization, and customer data platforms
A collaborative leadership style and passion for building high-performing teams
Comfortable operating in fast-paced, high-growth environments
Bachelor's degree required
Why You'll Love Working Here
Opportunity to own and shape a high-growth DTC business
High impact, high visibility role with executive partnership
Collaborative, entrepreneurial culture
Ability to influence strategy, technology, and customer experience at scale
Ready to lead our Ecommerce growth and make an impact? Apply today!
Fleet Farm is an Equal Employment Opportunity Employer and gives all applicants for employment equal consideration regardless of race, color, sex, gender, ethnicity, religious creed or belief, national origin, ancestry, age, physical or mental disability, sexual orientation, genetic information, citizenship status, military or veteran status, pregnancy, or any other status protected by federal, state or local law. Upon request and consistent with applicable laws, Fleet Farm will provide reasonable accommodations to individuals with disabilities who need an accommodation to fully participate in the application process.
PS Seasoning is seeking a creative, detail-oriented, and highly organized Digital Marketing and Content Strategist to help bring our brands to life across digital channels. This role is responsible for planning, creating, and executing engaging content that supports our direct-to-consumer (D2C) marketing efforts.
The ideal candidate is a strong writer and visual storyteller who understands how content drives brand awareness, engagement, and conversion, as well as a strategic thinker with deep Shopify, Klaviyo and SEO/AIEO capability. You'll collaborate closely with graphics, product, and social media teams to create content that educates, inspires, and converts across our e-commerce website, email, SMS, and advertising.
Key Responsibilities
Content Creation & Administration
Create and manage content across multiple formats including product listings, blog posts, recipes, landing pages, email campaigns, and advertisements.
Write clear, compelling, and on-brand copy for prioritized target audiences, and direct photography, video, graphics, and other content development to accompany it.
Own content development for e-commerce website with a focus on SEO, AI chatbot/search/LLM optimization, and conversion, continually improving to deliver sales and key performance metrics.
Manage content tagging, tracking, and metadata, navigation journeys, and site speed impacts to ensure optimal site experience.
Content Strategy & Planning
Collaborate on content calendars aligned with product launches, campaigns, seasonal initiatives, social media plans, and e-commerce sales promotions.
Support SEO and AIEO efforts through keyword research, content optimization, and ongoing updates to existing content.
Monitor trends and best practices, bringing ongoing improvements to the team.
Email & Advertising Delivery
Drive email marketing initiatives, including flow and campaign planning, copywriting and content coordination, scheduling, and audience segmentation, while also working to drive new email subscribers.
Monitor content performance and provide insights to help optimize future content.
Assist with advertising content creation, scheduling, and engagement through external services.
Cross-Functional Collaboration
Partner with internal teams to ensure content aligns with brand standards, product positioning, and campaign goals.
Collaborate with social media, B2B marketing, and cross-functional teams to support traffic, engagement, and conversion objectives.
Assist with other marketing initiatives as needed.
Performance & Optimization
Track and report on content performance using tools such as Google Analytics, Shopify attribution, Klaviyo, advertising platforms, and SEO/AIEO analytics.
Use data and insights to continuously refine content strategy and execution.
Support business intelligence dashboarding and campaign monitoring.
Test, learn, and iterate using a performance marketing mindset.
Qualifications
Bachelor's degree in Marketing, Communications, or related field.
5+ years of experience in content or digital marketing.
Strong writing and editing skills; deep experience in SEO and Artificial Intelligence utilization and LLM/chatbot optimization.
Strategic creativity as a core skillset; ability to generate ideas and forecast sales or engagement impact from those ideas.
Shopify, and Klaviyo experience preferred.
Track record of success in D2C e-commerce, preferably in food, grocery, CPG, or culinary-related industries.
Strong cross-functional communication skills; able to work closely with sales, product, and technical teams.
Entrepreneurial spirit with a bias for action, results, and continuous improvement.
Why Join PS Seasoning
PS Seasoning is a growing company that values innovation, creativity, and execution. Our teams have the autonomy to make an immediate impact and work in a passionate, food-forward culture with customers who love what we create. When you join the PS family, you'll receive: Competitive Pay • Health, Dental, Vision & Life Insurance • 401K with Company Match • Paid holidays & vacation • 50% Off Employee Discount • Employee Appreciation Events • Delicious Smells
$55k-78k yearly est. 2d ago
Digital Marketing and Content Strategist
Ps Seasonings
Senior manager of marketing job in Richfield, WI
PS Seasoning is seeking a creative, detail-oriented, and highly organized Digital Marketing and Content Strategist to help bring our brands to life across digital channels. This role is responsible for planning, creating, and executing engaging content that supports our direct-to-consumer (D2C) marketing efforts.
The ideal candidate is a strong writer and visual storyteller who understands how content drives brand awareness, engagement, and conversion, as well as a strategic thinker with deep Shopify, Klaviyo and SEO/AIEO capability. You'll collaborate closely with graphics, product, and social media teams to create content that educates, inspires, and converts across our e-commerce website, email, SMS, and advertising.
Key Responsibilities
Content Creation & Administration
Create and manage content across multiple formats including product listings, blog posts, recipes, landing pages, email campaigns, and advertisements.
Write clear, compelling, and on-brand copy for prioritized target audiences, and direct photography, video, graphics, and other content development to accompany it.
Own content development for e-commerce website with a focus on SEO, AI chatbot/search/LLM optimization, and conversion, continually improving to deliver sales and key performance metrics.
Manage content tagging, tracking, and metadata, navigation journeys, and site speed impacts to ensure optimal site experience.
Content Strategy & Planning
Collaborate on content calendars aligned with product launches, campaigns, seasonal initiatives, social media plans, and e-commerce sales promotions.
Support SEO and AIEO efforts through keyword research, content optimization, and ongoing updates to existing content.
Monitor trends and best practices, bringing ongoing improvements to the team.
Email & Advertising Delivery
Drive email marketing initiatives, including flow and campaign planning, copywriting and content coordination, scheduling, and audience segmentation, while also working to drive new email subscribers.
Monitor content performance and provide insights to help optimize future content.
Assist with advertising content creation, scheduling, and engagement through external services.
Cross-Functional Collaboration
Partner with internal teams to ensure content aligns with brand standards, product positioning, and campaign goals.
Collaborate with social media, B2B marketing, and cross-functional teams to support traffic, engagement, and conversion objectives.
Assist with other marketing initiatives as needed.
Performance & Optimization
Track and report on content performance using tools such as Google Analytics, Shopify attribution, Klaviyo, advertising platforms, and SEO/AIEO analytics.
Use data and insights to continuously refine content strategy and execution.
Support business intelligence dashboarding and campaign monitoring.
Test, learn, and iterate using a performance marketing mindset.
Qualifications
Bachelor's degree in Marketing, Communications, or related field.
5+ years of experience in content or digital marketing.
Strong writing and editing skills; deep experience in SEO and Artificial Intelligence utilization and LLM/chatbot optimization.
Strategic creativity as a core skillset; ability to generate ideas and forecast sales or engagement impact from those ideas.
Shopify, and Klaviyo experience preferred.
Track record of success in D2C e-commerce, preferably in food, grocery, CPG, or culinary-related industries.
Strong cross-functional communication skills; able to work closely with sales, product, and technical teams.
Entrepreneurial spirit with a bias for action, results, and continuous improvement.
Why Join PS Seasoning
PS Seasoning is a growing company that values innovation, creativity, and execution. Our teams have the autonomy to make an immediate impact and work in a passionate, food-forward culture with customers who love what we create. When you join the PS family, you'll receive: Competitive Pay • Health, Dental, Vision & Life Insurance • 401K with Company Match • Paid holidays & vacation • 50% Off Employee Discount • Employee Appreciation Events • Delicious Smells
$55k-78k yearly est. Auto-Apply 1d ago
Product Development Strategist
Georgia-Pacific 4.5
Senior manager of marketing job in Neenah, WI
Your Job Georgia Pacific is hiring a Product Development Strategist to join our Neenah site! As a Product Development Strategist, you will own the development and execution of innovative product design strategies, pipelines, and roadmaps for your assigned brand. You will act as the primary liaison for product development, ensuring seamless alignment with business objectives and market demands. By leveraging deep consumer insights and competitive analysis, you'll drive market share growth and reinforce brand leadership.
Our Team
Join a collaborative, forward-thinking team dedicated to delivering exceptional product experiences that resonate with consumers and outperform competitors. Our team operates within a capability-based structure supporting multiple brands, including Sparkle, Quilted Northern, Brawny, Angel Soft, Vanity Fair, and private label products
What You Will Do
Define the direction of product design and make informed design recommendations.
Build strong relationships across the organization to gather diverse inputs and align cross-functional teams.
Serve as an individual contributor (IC), collaborating closely with subject matter experts (SMEs) on technical feasibility and development of product innovations.
Conduct consumer research, including home use tests and central location tests, to collect valuable consumer feedback and perspectives.
Collaborate with other capabilities to integrate consumer insights into product design and substantiation strategies.
Manage both short-term development projects and long-term strategic planning, acting as a project manager and technical team lead to ensure smooth product launches.
Who You Are (Basic Qualifications)
Ability to translate consumer needs into technical requirements and manage multiple development tasks simultaneously.
Experience analyzing market data or financial models to prioritize product development opportunities and justify investments. Empathetic to consumer needs with a passion for shaping category influence.
Proven track record of creating concise, data-driven product proposals or presentations that have influenced decision-making. Comfortable working with ambiguity and making decisions without complete information, relying on sound instincts.
Demonstrated ability to interpret consumer research findings and translate them into actionable product design changes.
Experience regularly partnering with diverse teams such as marketing, manufacturing, and R&D, facilitating meetings, and driving consensus.
Demonstrated ability to manage projects independently, set priorities, and ensure deliverables are met on schedule without direct supervision.
What Will Put You Ahead
3+ years working in engineering, chemistry, or paper science roles, with demonstrated involvement in product development or research projects. Deep technical and organizational expertise applied to solve consumer needs effectively.
At Koch companies, we are entrepreneurs. This means we openly challenge the status quo, find new ways to create value and get rewarded for our individual contributions. Any compensation range provided for a role is an estimate determined by available market data. The actual amount may be higher or lower than the range provided considering each candidate's knowledge, skills, abilities, and geographic location. If you have questions, please speak to your recruiter about the flexibility and detail of our compensation philosophy.
Hiring Philosophy
All Koch companies value diversity of thought, perspectives, aptitudes, experiences, and backgrounds. We are Military Ready and Second Chance employers. Learn more about our hiring philosophy here .
Who We Are
As a Koch company and a leading manufacturer of bath tissue, paper towels, paper-based packaging, cellulose, specialty fibers, building products and much more, Georgia-Pacific works to meet evolving needs of customers worldwide with quality products. In addition to the products we make, we operate one of the largest recycling businesses. Our more than 30,000 employees in over 150 locations are empowered to innovate every day -to make everyday products even better.
At Koch, employees are empowered to do what they do best to make life better. Learn how our business philosophy helps employees unleash their potential while creating value for themselves and the company.
Our Benefits
Our goal is for each employee, and their families, to live fulfilling and healthy lives. We provide essential resources and support to build and maintain physical, financial, and emotional strength - focusing on overall wellbeing so you can focus on what matters most. Our benefits plan includes - medical, dental, vision, flexible spending and health savings accounts, life insurance, ADD, disability, retirement, paid vacation/time off, educational assistance, and may also include infertility assistance, paid parental leave and adoption assistance. Specific eligibility criteria is set by the applicable Summary Plan Description, policy or guideline and benefits may vary by geographic region. If you have questions on what benefits apply to you, please speak to your recruiter.
Additionally, everyone has individual work and personal needs. We seek to enable the best work environment that helps you and the business work together to produce superior results.
Equal Opportunities
Equal Opportunity Employer, including disability and protected veteran status. Except where prohibited by state law, some offers of employment are conditioned upon successfully passing a drug test. This employer uses E-Verify. Please click here for additional information. (For Illinois E-Verify information click here , aquà , or tu ).
$59k-107k yearly est. 2d ago
Digital Marketing Manager I
Barr, Inc. 4.4
Senior manager of marketing job in Oshkosh, WI
Barr, Inc. is seeking a hands-on Digital MarketingManager to build, optimize, and scale a high-ROI digital engine for our B2B industrial business. You'll set strategy, execute tactical programs, and establish processes in a lean environment-driving qualified inbound leads, online sales, and measurable growth.
If you are a results-oriented individual looking to play a key role in driving the success of a forward-thinking organization, we encourage you to apply. Our company offers a dynamic work environment, Monday-Thursday workweek with three-day weekends, competitive compensation, and benefits, including health insurance, company-paid life insurance, supplemental insurance options, and more.
Key Responsibilities
Strategy and Leadership
Build an ROI-driven marketing strategy and translate it into executable, tactical plans.
Establish processes and infrastructure in a low-structure environment.
Design and optimize the sales process for inbound leads and online B2B sales.
Partner with and manage external agencies.
Thrive in ambiguity; prioritize, test, and iterate quickly.
Digital Marketing Execution
Own SEO, SEM, PPC, AI search, display, retargeting, and paid social.
Plan and execute campaigns across Facebook, Instagram, YouTube, TikTok, and LinkedIn.
Launch full-funnel social campaigns that drive qualified prospects and sales.
CRM, Lifecycle, and Ecommerce
Drive lead generation and qualification; build scalable nurture programs.
Map and optimize the full user journey from first touch to repeat purchase.
Manage inbound lead capture, scoring, routing, and SLAs with Sales.
Support and optimize B2B ecommerce flows, merchandising, and promotions.
Digital Optimization and ROI Metrics
Own website SEO optimization and technical hygiene.
Define and report ROI metrics, CAC, ROAS/ROSS, LTV, and funnel KPIs.
Run A/B and multivariate tests across ads, landing pages, and emails.
Execute content optimization for search intent and conversion.
Creative Development & Media
Lead PR initiatives; secure earned coverage and manage paid placements.
Plan and buy media across digital channels; manage budgets and pacing.
Oversee industrial product photography and asset management.
Update websites, product pages, and assortments with accurate content.
Platform Experience (preferred, not required)
BigCommerce (or similar ecommerce platform)
Acumatica (ERP)
HubSpot (CRM/marketing automation)
Twilio (SMS/communications)
B2B industrial marketing experience
$89k-123k yearly est. 15d ago
Marketing Specialist
Graphics Systems Corp 3.8
Senior manager of marketing job in Germantown, WI
Implement and Execute Marketing Strategy! Growth| Learning | Employee Centric Culture At GSC, we are passionate about people. We like to inspire and educate companies on how to leverage 3D engineering technologies to advance manufacturing, drive innovation, and fuel new product development. We love to problem solve and provide solutions that will enhance our customers' design process. We partner with our customers and are a true extension of their team. The Marketing Specialist will bring creative marketing strategy ideas to the table and will be an integral part of implementing and executing these strategies. The role will be responsible for owning and expanding aspects of our white pages, social media, and other areas of marketing in support of the company's online presence. This role places you in a position to truly develop and grow your B2B marketing skills with a company that places a strong focus and priority on the marketing function. Our robust benefits package includes:
* PTO (holiday, sick, vacation)
* Medical/Dental/Vision/Life insurance
* 401k
* Internal growth opportunities for the right candidates
This is an in person role out of our Germantown, WI office.
Responsibilities
* Content Creation and Management: Develop, manage, and optimize high-quality content for the website, blogs, whitepapers, ebooks, social media, and other digital channels to attract and engage target audiences.
* SEO/SEM: Implement and manage search engine optimization (SEO) and search engine marketing (SEM) strategies to drive organic traffic and improve search rankings.
* Campaign Execution: Work with the Campaign Manager to execute activities for marketing campaigns, including email marketing, social media marketing, and content marketing initiatives.
* Lead Generation: Create and manage lead generation campaigns, including landing pages, forms, and calls-to-action, to capture and nurture leads.
* Marketing Automation: Utilize marketing automation tools to develop and execute lead nurturing workflows, email marketing campaigns, and automated engagement campaigns.
* Analytics and Reporting: Monitor and analyze campaign performance metrics (traffic, leads, conversions) and provide actionable insights to optimize marketing strategies.
* Collaboration: Work closely with the Campaign Manager to develop and execute integrated marketing campaigns that align with overall business objectives.
* Customer Segmentation: Assist in customer segmentation and data management to improve targeting and personalization efforts.
* Website Management: Oversee updates and changes to the website, create new web pages, and ensure the site is optimized for lead generation and user experience.
* Brainstorming and Innovation: Participate in creative brainstorming sessions with the marketing team to conceptualize new campaigns and strategies.
* Continuous Improvement: Develop checklists and audit best practices for inbound marketing initiatives to continuously improve deliverability, engagement, and conversion rates.
Qualifications
* Bachelor's degree in Marketing, Communications, Graphic Design or related field preferred
* 3+ years of experience in marketing or related role
* Proficient in Microsoft Office Suite, Adobe Suite, and social media platforms
* Strong interpersonal and communication skills with all levels of management
* Experience in creating and managing digital content and experiences
* Strong understanding of inbound marketing principles and strategies
* Experience with SEO, SEM, and web analytics tools (Google Analytics)
* Proficiency with marketing automation platforms (Active Campaign Buffer) and DRM systems (NetSuite)
* Excellent writing and content creating skills, with the ability to craft compelling headlines, subject lines, and calls to action
* Detail oriented with high standards for quality, relevance, and consistency of content
* Proven ability to work in a fast-paced, deadline-driven environment
* Travel on occasion
GSC is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.
$47k-70k yearly est. Auto-Apply 37d ago
Marketing Specialist
Institech
Senior manager of marketing job in Menomonee Falls, WI
Join Our Team as a Marketing Specialist
Are you passionate about leveraging digital platforms to drive growth and engage audiences? Do you thrive in dynamic environments where creativity meets strategy? If so, we have an exciting opportunity for you!
About Us
We are a medium -sized company based in the heart of the Midwest, dedicated to the Digital Print and 3D Additive Manufacturing Industries. As we continue to expand our reach and enhance our brand presence, we are seeking a talented Marketing Specialist to join our team.
Role Overview
As our Marketing Specialist, you will play a pivotal role in managing our digital presence and enhancing our online engagement. You will be responsible for overseeing our website, digital commerce strategies, outside agency management and the creation of compelling marketing materials that resonate with our target audience. This role also includes managing our CRM, paid advertising, analytics, and coordinating the work of our external digital agency.
Key Responsibilities
· Website Management: Ensure our website is up -to -date, user -friendly, and optimized for SEO and conversions.
· Agency Oversight: Direct and collaborate with our external digital marketing agency on strategy execution and ensure accountability across all active campaigns.
· Digital Commerce: Drive our digital commerce strategy, including online sales channels and e -commerce platforms.
· Content Creation: Develop engaging content for various marketing channels, including social media, email campaigns, and digital advertising.
· Campaign Management: Plan and execute marketing campaigns to support product launches, promotions, and brand initiatives.
· Analytics and Reporting: Monitor and analyze digital marketing efforts using web analytics tools to optimize performance and ROI.
· PPC Management: Oversee paid search campaigns (Google Ads), including budget allocation, keyword strategy, and performance tracking.
· CRM Management: Maintain and segment customer and prospect lists using Nutshell CRM to support outbound marketing and lead generation efforts.
· KPI Tracking: Conduct bi -weekly reporting on key marketing performance metrics to guide campaign optimization.
· Collaboration: Work closely with cross -functional teams including Sales, Product Development, and Customer Service to align marketing strategies with business objectives.
· Lead Generation: Take ownership of our inbound marketing strategy that generates leads on a consistent weekly basis.
Why Join Us?
Our vision is to help our customers PRINT BRILLIANT. We are a preferred resource for wide format and 3D equipment, supplies, service, and consulting. For over 30 years, our experienced team has been dedicated to helping customers find the best solutions for their needs.
Requirements
· Bachelor's degree in Marketing, Communications, or related field.
· Proven experience in digital marketing, including website management and the use of HTML language, e -commerce, and content creation.
· Strong understanding of SEO, SEM, PPC, and digital advertising best practices.
· Proficiency in web analytics tools (e.g., Google Analytics) and content management systems (e.g., WordPress).
· Creative thinker with excellent communication and project management skills.
· Competent use of Adobe Creative Suite and related digital design tools.
Benefits
Benefits:
· Dental insurance
· Health insurance
· Paid time off
· Retirement plan
Schedule:
· 8 hour shift
· Day shift
· Work Location: In person
$44k-69k yearly est. 60d+ ago
Retail Marketing Specialist
Veterinary Service
Senior manager of marketing job in Beaver Dam, WI
Under the general direction of the Director of Marketing, the Retail Marketing Specialist is responsible for coordinating with Sales professionals and other Marketing team members to develop and execute strategic marketing campaigns and activities for the organization's retail customer segment.
Essential Duties and Responsibilities include the following. Other duties may be assigned.
Develop and track marketing programs and materials such as sell sheets, product guides, brochures, mailers, email, social media and digital campaigns, promotions and events.
Design and proof associated marketing material according to Brand Style Guide.
Provide comprehensive analysis on program and material performance to internal and external stakeholders.
Collaborate with internal Marketing, Sales and Purchasing teams, as well as external agencies and vendors to strategize and implement key objectives.
Manage annual retail advertising budget and provide monthly and quarterly ROI reports.
Conduct market research to identify and advise on customer trends, competitor offers, sales opportunities and demographic data.
Use internal and external data and industry resources.
Recommend tactics and strategy to address information uncovered.
Develop objectives and goals for marketing activation aligning with organizational initiatives.
Partner with other Marketing team members to promote the organization and its products effectively across print and digital marketing channels.
Assist in planning and coordinating retail trade shows, sales training and other retail industry events.
Qualification Requirements: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.
Education and/or Experience
Requires a 4-year degree in marketing, communications or related fields.
5+ years' experience in retail or distribution marketing or equivalent combination of education and experience.
Knowledge of animal health and/or agriculture is a plus.
Language Skills: Excellent written and oral communication skills and the ability to effectively present information and respond to questions from vendors, customers, managers and other employees.
Other Skills and Abilities: Knowledge of graphic design and print and digital activation, including proficiency in Microsoft Office, Adobe InDesign, Photoshop and Illustrator programs. Working knowledge, understanding and interest in pet, equine, poultry and livestock retail spaces. Excellent analytical skills and ability to interpret sales and marketing data.
Work Location: Hybrid position with preference on in-office attendance at the Beaver Dam office.
Hours: General hours are 8:00am to 5:00pm; Monday - Friday; hours are subject to business needs
$44k-69k yearly est. 11d ago
Marketing Manager
Hultafors Group North America
Senior manager of marketing job in Richfield, WI
We are seeking a talented MarketingManager to join our in-office team. As a MarketingManager, you will play a crucial role in developing and executing marketing strategies across various channels. Your responsibilities will include creative content creation, trade show coordination, and close collaboration with our digital marketing team. Additionally, you'll take a leadership role in driving digital initiatives, ensuring brand consistency and innovative approaches. If you're passionate about marketing, have a creative mindset, and thrive in a dynamic environment, we'd love to hear from you!
Responsibilities
-Creative Content Creation:
Develop compelling marketing collateral, including brochures, presentations, and promotional materials.
Ensure brand consistency across all marketing materials.
Proficiency in graphical design principles is essential.-
-Campaign Management:
Plan and execute marketing campaigns, both online and offline.
Coordinate product launches and promotional events.
Collaborate with cross-functional teams to drive successful campaigns.
-Trade Show Coordination:
Plan, organize, and execute trade show participation.
Coordinate logistics, booth setup, and promotional materials.
Represent the company professionally at industry events.
-Sales Support:
Assist sales teams with marketing materials, presentations, and lead generation.
Provide insights and data to enhance sales efforts.
Collaborate on sales enablement initiatives.
-Digital Leadership:
Lead digital marketing efforts, including SEO, SEM, and social media.
Innovate and explore new digital channels for brand visibility.
Ensure messaging aligns with our brand identity.
Requirements:
Required Skills
Bachelor's degree in Marketing, Communications, or a related field.
Minimum of 3 years of experience as a trade show coordinator or in a similar role.
Proficiency in MS PowerPoint and Excel.
Strong communication skills and ability to work well under pressure.
Critical thinking and problem-solving abilities.
Understanding of competitor strategies and consumer behavior.
$70k-105k yearly est. 3d ago
Product Marketing Manager - AI Networking
Cisco Systems, Inc. 4.8
Senior manager of marketing job in Appleton, WI
Remote United States The application window is expected to close on 1/19/26 Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. Meet the Team Join a high-velocity, engineering-aligned product marketing organization that sits at the intersection of AI infrastructure and data center networking. Our team collaborates deeply across product, engineering, integrated marketing, and sales to influence how Cisco shows up for AI Infrastructure builders, operators, and partners shaping the future of AI-ready data centers.
We are looking for a storyteller who loves engaging with technical audiences, and can translate complex innovations into narratives that resonate with developers, architects, and decision-makers alike.
Your Impact
As a Product MarketingManager supporting Cisco's AI-ready data center networking platforms, you will champion messaging, narratives, and content that help developers and operators adopt Cisco technologies with confidence.
You will influence the way Cisco shows up in the AI ecosystem by collaborating with engineering, developer relations, technology partners, and cloud-native communities-ultimately shaping how customers build, optimize, and scale modern workloads.
What You'll Do
Product Storytelling & Positioning
* Craft clear narratives that connect Cisco switching and data center architectures to real-world AI/ML, distributed training, inference and cloud-native use cases.
* Translate technical innovations into value propositions that resonate across both technical and business audiences.
* Create differentiated messaging against key industry trends, competitive approaches, and emerging open-source technologies.
* Represent Cisco in forums where practitioners gather: GitHub, Slack/Discord communities, conferences, partner events, and webinars.
Launch & GTM Leadership
* Drive product launches across Data center networking platforms and partner solutions-AI fabrics, accelerated networking, container networking, observability, and automation.
* Develop crisp, compelling assets: solution briefs, demo scripts, blogs, videos, event talks, infographics, and partner co-marketing.
Partner & Ecosystem Marketing
* Collaborate with NVIDIA, Red Hat, hyperscalers, Kubernetes ecosystem partners, and observability platforms to define joint narratives.
* Support integrations and partnerships relevant to AI workloads, container networking, Cilium/eBPF ecosystems, and distributed training stacks.
Thought Leadership & Evangelism
* Present at external conferences, partner events, and analyst briefings.
* Establish Cisco as a leader in AI networking, cloud-native compute, and developer-first architectures.
What Success Looks Like
* Developers can understand, build, and operate AI workloads on Cisco switching and DC solutions with less friction.
* Cisco shows up credibly in external forums, not just traditional enterprise channels.
* Messaging resonates with practitioners and reflects what they actually run in production (Kubernetes, distributed training and inference, observability pipelines, GPU networking, etc.).
* Workstreams across engineering, ecosystem partners, and integrated marketing stay aligned through clear, compelling storytelling.
Minimum Qualifications
* 8+ years in Product Marketing, Product Management, DevRel, or Solutions Marketing, preferably in infrastructure, data center, or AI-focused companies.
* Strong understanding of: Data center switching & fabrics, Network architectures for AI (RoCE, telemetry, congestion control, load balancing), Kubernetes, container networking, CNI/Cilium/eBPF, virtualization, Distributed AI/ML workloads, large language models, GPU networking
* Proven ability to create technical content (demos, architecture diagrams, solution briefs, presentations, videos).
* Excellent communicator able to present confidently to practitioners, executives, and partners.
* Bachelor's degree in engineering, computer science, or related field.
Why Cisco?
At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint.
Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.
We are Cisco, and our power starts with you.
Message to applicants applying to work in the U.S. and/or Canada:
The starting salary range posted for this position is $145,000.00 to $182,800.00 and reflects the projected salary range for new hires in this position in U.S. and/or Canada locations, not including incentive compensation*, equity, or benefits.
Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process.
U.S. employees are offered benefits, subject to Cisco's plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time.
U.S. employees are eligible for paid time away as described below, subject to Cisco's policies:
* 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees
* 1 paid day off for employee's birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco
* Non-exempt employees receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees
* Exempt employees participate in Cisco's flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations)
* 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next
* Additional paid time away may be requested to deal with critical or emergency issues for family members
* Optional 10 paid days per full calendar year to volunteer
For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco's policies.
Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components, subject to the applicable Cisco plan. For quota-based incentive pay, Cisco typically pays as follows:
* .75% of incentive target for each 1% of revenue attainment up to 50% of quota;
* 1.5% of incentive target for each 1% of attainment between 50% and 75%;
* 1% of incentive target for each 1% of attainment between 75% and 100%; and
* Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.
For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.
The applicable full salary ranges for this position, by specific state, are listed below:
New York City Metro Area:
$145,000.00 - $210,200.00
Non-Metro New York state & Washington state:
$129,000.00 - $187,000.00
* For quota-based sales roles on Cisco's sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined.
Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements.
$145k-210.2k yearly 16d ago
Marketing Manager, Brand Marketing
Kohler Co 4.5
Senior manager of marketing job in Kohler, WI
_Work Mode: Onsite_ **Opportunity** The Brand MarketingManager, Kohler Kitchen & Bath North America is responsible for developing and executing Omni Channel Consumer Focused integrated marketing campaigns. This includes leading campaigns and new product launches to increase penetration of Kohler Brand products across all channels of distribution and secondary markets. They evaluate, prioritize, and align strategies, timing and creative messaging in accordance with Kohler Co., market share, profitability and revenue goals ensuring a cohesive brand strategy across all touch points. Additionally, they lead cross functional Campaign teams in their assigned Category accountable for program, brand, and business objectives deliverables.
**Primary Objectives**
+ Drive brands' business under guidance of Sr Brand Managers / Marketing Directors to increase share of market in competitive landscape with a consumer centric approach.
+ Owning and uncovering deep consumer insights and data-driven marketing, contributing to best-in-class business & creative briefs.
+ Drive brand growth by developing innovative strategies and go-to-market plans for both new launches and core businesses with executional excellence.
+ Contribute to the growth and profitability of the business by leading development and managing the execution of marketing strategies and Campaigns as assigned across paid, owned & earned tactics.
+ Performing business & competitive analysis, and driving strategic assessment, category positioning and storytelling for internal and external stake holders.
**Specific Responsibilities**
+ Brand/Category Positioning & Storytelling: Prepare annual marketing presentations that outline the brand's strategy and clearly articulated P.O.P & P.O.D opportunities. Deliver engaging and informative presentations to TOP clients, fostering a deeper understanding of the brand's direction and offerings. Evaluates competitor promotions and programs for each product group. Apprise business teams of competitor activities and changes in the marketplace.
+ Go-To-Market Strategy: Work collaboratively with Product, Category, Channel & Strategy teams to build strong go-to-market strategies to support key new product launches & drive core business.Provides inputs on new product launch forecasts. Meets with cross-functional consumer facing stakeholders & external customers to determine future marketing needs and actions. Ensure timely adjustments to changing markets and competitive conditions based on acquired field knowledge.
+ Brand Execution Planning: Evaluates and assigns product launch priorities based on greatest opportunities to hit financial target, ROI and Brand metrics. Develops core marketing assets to be leveraged across all channels rooted in consumer insights and research. Develop recommendation for marketing mix strategies to build integrated, engaging consumer brand experiences. Leverage best practice Performance Marketing results in Campaign development and execution.
+ Collaborative Media Planning: Partner with Media Team to align the right content for the right platforms to support new launches.Monitor performance to identify opportunities for improvement & in-campaign optimization.
+ Executional Excellence:Lead Product Launches & Campaigns by delivering clear, concise direction via business/creative briefs to creative & studio organization in the development of best-in-class content in a timely manner focusing on KPIs, Consumer needs and Budgets. Develops Content for Consumer Events (Live and Virtual) for assigned categories and themes.Develops and communicates Omni Channel key visual asset packages (messaging/imagery) to provide consistency and streamlined workflow.
+ Training: Consults on the development of communication tools to aid product training for Kohler and Distributor Sales associates.
+ Budget Management: Manages assigned Campaign Budget(s) to achieve financial objectives and provides support and detailed input into the KBNA Communications budget for assigned product category.
+ Reporting: Monitors the success, impact, and contributions of all programs, communicating successes, failures, and next steps to management on a timely basis.
+ Situational Leadership: Lead a highly collaborative cross functional team that simultaneously drives accountability and quality across internal and external stakeholders. Build trust and gains alignment between Communications, KBNA Category Strategy and Channel Marketing organizations.
**Skills/Requirements**
+ Bachelor's degree in marketing or equivalent. MBA preferred.
+ 5+ years of Marketing or Brand Management experience at Consumer Goods, Home, Lifestyle or Luxury brand teams/organizations.
+ Demonstrated leadership cross functionally with strong ability to influence complex organizations by building full trust from leaders, peers, and teams.
+ Demonstrated ability to analyze, think creatively, innovate and plan with attention to detail and accuracy.
+ Strong communication and presentation skills for internal and external audiences
+ Creative thinker & storyteller
+ Experience in classical Brand Management with exposure to most aspects of marketing across NPD, Media management, Creative/Content briefing & development, Performance Marketing, Brand Strategy development, Integrated GTM, Campaigns & Programming preferred.
\#LI-Onsite
\#LI-KS1
**_Applicants must be authorized to work in the US without requiring sponsorship now or in the future._**
_We believe in supporting you from the moment you join us, which is why Kohler offers day 1 benefits. This means you'll have access to your applicable benefit programs from your first day on the job, with no waiting period. The salary range for this position is $101,350 - $156,150. The specific salary offered to a candidate may be influenced by a variety of factors including the candidate's experience, their education, and the work location._
**Why Choose Kohler?**
We empower each associate to #BecomeMoreAtKohler with a competitive total rewards package to support your health and wellbeing, access to career growth and development opportunities, a diverse and inclusive workplace, and a strong culture of innovation. With more than 30,000 bold leaders across the globe, we're driving meaningful change in our mission to help people live gracious, healthy, and sustainable lives.
**About Us**
It is Kohler's policy to recruit, hire, and promote qualified applicants without regard to race, creed, religion, age, sex, sexual orientation, gender identity or expression, marital status, national origin, disability or status as a protected veteran. If, as an individual with a disability, you need reasonable accommodation during the recruitment process, please contact ********************* . Kohler Co. is an equal opportunity/affirmative action employer.
$101.4k-156.2k yearly 16d ago
Director of Media Marketing
Fleet Farm Careers 4.7
Senior manager of marketing job in Appleton, WI
Are you a performance-driven marketing leader who thrives at the intersection of data, creativity, and scale? In this role, you'll own and grow our full-funnel media engine. driving customer acquisition, brand awareness, and lifetime value across paid, owned, and emerging channels.
In partnership with our Agency, you'll lead all paid media, organic social, influencer/creator partnerships, and lifecycle marketing, while building a high-performing team and delivering measurable business impact.
What You'll Do
Own and execute the marketing strategy aligned to aggressive growth goals
Manage the marketing budget and P&L, optimizing for ROI, CAC, LTV, and ROAS
Lead performance marketing across paid search, paid social (Meta, TikTok, X, LinkedIn), display/programmatic, video, and affiliate
Oversee organic social to drive brand engagement and traffic
Direct email, SMS, CRM, and lifecycle automation strategies
Partner closely with Creative and Ecommerce on testing, personalization, and conversion optimization
Build dashboards and reporting frameworks using GA4 and leading analytics platforms
Lead retail media network strategies
Stay ahead of trends including AI-driven targeting, CTV/OTT, social commerce, and the cookieless future
Build, mentor, and scale a high-performing marketing team
Manage agency, platform, and technology vendor relationships
What You Bring
10+ years of Digital marketing experience, including 5+ years in a senior leadership role
Proven success scaling digital channels to$200M+ in revenue for a consumer, retail, or DTC brand
Deep full-funnel expertise across acquisition and retention
Mastery of major advertising platforms (Google, Meta, TikTok, X, LinkedIn)
Strong analytical and financial acumen with hands-on experience in GA4 and BI tools
Experience building and leading teams of 8+
Bachelor's degree in Marketing, Business, or a related field
Why You'll Love Working Here
High visibility and ownership
Opportunity to scale a sophisticated, data-driven marketing engine
Lead a talented team and shape the future of digital growth
Ready to lead our Marketing growth and make an impact? Apply today!
Fleet Farm is an Equal Employment Opportunity Employer and gives all applicants for employment equal consideration regardless of race, color, sex, gender, ethnicity, religious creed or belief, national origin, ancestry, age, physical or mental disability, sexual orientation, genetic information, citizenship status, military or veteran status, pregnancy, or any other status protected by federal, state or local law. Upon request and consistent with applicable laws, Fleet Farm will provide reasonable accommodations to individuals with disabilities who need an accommodation to fully participate in the application process.
$62k-79k yearly est. 13d ago
Product Marketing Manager - AI Networking
Cisco 4.8
Senior manager of marketing job in Appleton, WI
Remote United States The application window is expected to close on 1/19/26 Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. **Meet the Team** Join a high-velocity, engineering-aligned product marketing organization that sits at the intersection of AI infrastructure and data center networking. Our team collaborates deeply across product, engineering, integrated marketing, and sales to influence how Cisco shows up for AI Infrastructure builders, operators, and partners shaping the future of AI-ready data centers.
We are looking for a storyteller who loves engaging with technical audiences, and can translate complex innovations into narratives that resonate with developers, architects, and decision-makers alike.
**Your Impact**
As a Product MarketingManager supporting Cisco's AI-ready data center networking platforms, you will champion messaging, narratives, and content that help developers and operators adopt Cisco technologies with confidence.
You will influence the way Cisco shows up in the AI ecosystem by collaborating with engineering, developer relations, technology partners, and cloud-native communities-ultimately shaping how customers build, optimize, and scale modern workloads.
What You'll Do
Product Storytelling & Positioning
-Craft clear narratives that connect Cisco switching and data center architectures to real-world AI/ML, distributed training, inference and cloud-native use cases.
-Translate technical innovations into value propositions that resonate across both technical and business audiences.
-Create differentiated messaging against key industry trends, competitive approaches, and emerging open-source technologies.
-Represent Cisco in forums where practitioners gather: GitHub, Slack/Discord communities, conferences, partner events, and webinars.
Launch & GTM Leadership
-Drive product launches across Data center networking platforms and partner solutions-AI fabrics, accelerated networking, container networking, observability, and automation.
-Develop crisp, compelling assets: solution briefs, demo scripts, blogs, videos, event talks, infographics, and partner co-marketing.
Partner & Ecosystem Marketing
-Collaborate with NVIDIA, Red Hat, hyperscalers, Kubernetes ecosystem partners, and observability platforms to define joint narratives.
-Support integrations and partnerships relevant to AI workloads, container networking, Cilium/eBPF ecosystems, and distributed training stacks.
Thought Leadership & Evangelism
-Present at external conferences, partner events, and analyst briefings.
-Establish Cisco as a leader in AI networking, cloud-native compute, and developer-first architectures.
What Success Looks Like
-Developers can understand, build, and operate AI workloads on Cisco switching and DC solutions with less friction.
-Cisco shows up credibly in external forums, not just traditional enterprise channels.
-Messaging resonates with practitioners and reflects what they actually run in production (Kubernetes, distributed training and inference, observability pipelines, GPU networking, etc.).
-Workstreams across engineering, ecosystem partners, and integrated marketing stay aligned through clear, compelling storytelling.
**Minimum Qualifications**
-8+ years in Product Marketing, Product Management, DevRel, or Solutions Marketing, preferably in infrastructure, data center, or AI-focused companies.
-Strong understanding of: Data center switching & fabrics, Network architectures for AI (RoCE, telemetry, congestion control, load balancing), Kubernetes, container networking, CNI/Cilium/eBPF, virtualization, Distributed AI/ML workloads, large language models, GPU networking
-Proven ability to create technical content (demos, architecture diagrams, solution briefs, presentations, videos).
-Excellent communicator able to present confidently to practitioners, executives, and partners.
-Bachelor's degree in engineering, computer science, or related field.
**Why Cisco?**
At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint.
Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.
We are Cisco, and our power starts with you.
**Message to applicants applying to work in the U.S. and/or Canada:**
The starting salary range posted for this position is $145,000.00 to $182,800.00 and reflects the projected salary range for new hires in this position in U.S. and/or Canada locations, not including incentive compensation*, equity, or benefits.
Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process.
U.S. employees are offered benefits, subject to Cisco's plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time.
U.S. employees are eligible for paid time away as described below, subject to Cisco's policies:
+ 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees
+ 1 paid day off for employee's birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco
+ Non-exempt employees** receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees
+ Exempt employees participate in Cisco's flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations)
+ 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next
+ Additional paid time away may be requested to deal with critical or emergency issues for family members
+ Optional 10 paid days per full calendar year to volunteer
For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco's policies.
Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components, subject to the applicable Cisco plan. For quota-based incentive pay, Cisco typically pays as follows:
+ .75% of incentive target for each 1% of revenue attainment up to 50% of quota;
+ 1.5% of incentive target for each 1% of attainment between 50% and 75%;
+ 1% of incentive target for each 1% of attainment between 75% and 100%; and
+ Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.
For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.
The applicable full salary ranges for this position, by specific state, are listed below:
New York City Metro Area:
$145,000.00 - $210,200.00
Non-Metro New York state & Washington state:
$129,000.00 - $187,000.00
* For quota-based sales roles on Cisco's sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined.
** Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements.
Cisco is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis.
Cisco will consider for employment, on a case by case basis, qualified applicants with arrest and conviction records.
$145k-210.2k yearly 59d ago
Marketing Manager, Brand Marketing
Kohler 4.5
Senior manager of marketing job in Kohler, WI
Work Mode: Onsite Opportunity The Brand MarketingManager, Kohler Kitchen & Bath North America is responsible for developing and executing Omni Channel Consumer Focused integrated marketing campaigns. This includes leading campaigns and new product launches to increase penetration of Kohler Brand products across all channels of distribution and secondary markets. They evaluate, prioritize, and align strategies, timing and creative messaging in accordance with Kohler Co., market share, profitability and revenue goals ensuring a cohesive brand strategy across all touch points. Additionally, they lead cross functional Campaign teams in their assigned Category accountable for program, brand, and business objectives deliverables.
Primary Objectives
* Drive brands' business under guidance of Sr Brand Managers / Marketing Directors to increase share of market in competitive landscape with a consumer centric approach.
* Owning and uncovering deep consumer insights and data-driven marketing, contributing to best-in-class business & creative briefs.
* Drive brand growth by developing innovative strategies and go-to-market plans for both new launches and core businesses with executional excellence.
* Contribute to the growth and profitability of the business by leading development and managing the execution of marketing strategies and Campaigns as assigned across paid, owned & earned tactics.
* Performing business & competitive analysis, and driving strategic assessment, category positioning and storytelling for internal and external stake holders.
Specific Responsibilities
* Brand/Category Positioning & Storytelling: Prepare annual marketing presentations that outline the brand's strategy and clearly articulated P.O.P & P.O.D opportunities. Deliver engaging and informative presentations to TOP clients, fostering a deeper understanding of the brand's direction and offerings. Evaluates competitor promotions and programs for each product group. Apprise business teams of competitor activities and changes in the marketplace.
* Go-To-Market Strategy: Work collaboratively with Product, Category, Channel & Strategy teams to build strong go-to-market strategies to support key new product launches & drive core business. Provides inputs on new product launch forecasts. Meets with cross-functional consumer facing stakeholders & external customers to determine future marketing needs and actions. Ensure timely adjustments to changing markets and competitive conditions based on acquired field knowledge.
* Brand Execution Planning: Evaluates and assigns product launch priorities based on greatest opportunities to hit financial target, ROI and Brand metrics. Develops core marketing assets to be leveraged across all channels rooted in consumer insights and research. Develop recommendation for marketing mix strategies to build integrated, engaging consumer brand experiences. Leverage best practice Performance Marketing results in Campaign development and execution.
* Collaborative Media Planning: Partner with Media Team to align the right content for the right platforms to support new launches. Monitor performance to identify opportunities for improvement & in-campaign optimization.
* Executional Excellence: Lead Product Launches & Campaigns by delivering clear, concise direction via business/creative briefs to creative & studio organization in the development of best-in-class content in a timely manner focusing on KPIs, Consumer needs and Budgets. Develops Content for Consumer Events (Live and Virtual) for assigned categories and themes. Develops and communicates Omni Channel key visual asset packages (messaging/imagery) to provide consistency and streamlined workflow.
* Training: Consults on the development of communication tools to aid product training for Kohler and Distributor Sales associates.
* Budget Management: Manages assigned Campaign Budget(s) to achieve financial objectives and provides support and detailed input into the KBNA Communications budget for assigned product category.
* Reporting: Monitors the success, impact, and contributions of all programs, communicating successes, failures, and next steps to management on a timely basis.
* Situational Leadership: Lead a highly collaborative cross functional team that simultaneously drives accountability and quality across internal and external stakeholders. Build trust and gains alignment between Communications, KBNA Category Strategy and Channel Marketing organizations.
Skills/Requirements
* Bachelor's degree in marketing or equivalent. MBA preferred.
* 5+ years of Marketing or Brand Management experience at Consumer Goods, Home, Lifestyle or Luxury brand teams/organizations.
* Demonstrated leadership cross functionally with strong ability to influence complex organizations by building full trust from leaders, peers, and teams.
* Demonstrated ability to analyze, think creatively, innovate and plan with attention to detail and accuracy.
* Strong communication and presentation skills for internal and external audiences
* Creative thinker & storyteller
* Experience in classical Brand Management with exposure to most aspects of marketing across NPD, Media management, Creative/Content briefing & development, Performance Marketing, Brand Strategy development, Integrated GTM, Campaigns & Programming preferred.
#LI-Onsite
#LI-KS1
Applicants must be authorized to work in the US without requiring sponsorship now or in the future.
We believe in supporting you from the moment you join us, which is why Kohler offers day 1 benefits. This means you'll have access to your applicable benefit programs from your first day on the job, with no waiting period. The salary range for this position is $101,350 - $156,150. The specific salary offered to a candidate may be influenced by a variety of factors including the candidate's experience, their education, and the work location.
Why Choose Kohler?
We empower each associate to #BecomeMoreAtKohler with a competitive total rewards package to support your health and wellbeing, access to career growth and development opportunities, a diverse and inclusive workplace, and a strong culture of innovation. With more than 30,000 bold leaders across the globe, we're driving meaningful change in our mission to help people live gracious, healthy, and sustainable lives.
About Us
It is Kohler's policy to recruit, hire, and promote qualified applicants without regard to race, creed, religion, age, sex, sexual orientation, gender identity or expression, marital status, national origin, disability or status as a protected veteran. If, as an individual with a disability, you need reasonable accommodation during the recruitment process, please contact *********************. Kohler Co. is an equal opportunity/affirmative action employer.
How much does a senior manager of marketing earn in Fond du Lac, WI?
The average senior manager of marketing in Fond du Lac, WI earns between $88,000 and $145,000 annually. This compares to the national average senior manager of marketing range of $92,000 to $151,000.
Average senior manager of marketing salary in Fond du Lac, WI