Director of Marketing & Customer Analytics
Senior manager of marketing job in Dallas, TX
Reports to: Director of Planning & Analysis
Shop Avara is seeking a strategic and hands on-leader as our Director of Marketing and Customer Analytics to lead data-driven insights that fuel growth of our brand. This role will be the go-to partner for the Marketing and E-commerce teams - helping the organization deeply understand customer behavior, campaign performance, attribution, and lifetime value. You will blend analytical rigor with business understanding, turning complex data into actionable findings that can allow the marketing team to optimize acquisition, retention, and engagement. The ideal candidate thrives in a fast paced, entrepreneurial environment and is passionate about using data to unlock profitable customer growth and brand potential.
Key Responsibilities
Customer & Audience Insights
Lead deep understanding of who our current customer is - their motivations, preferences, purchase drivers, and behavioral patterns.
Own customer segmentation and profiling to identify high-value audiences and behavioral patterns.
Analyze customer acquisition, retention, repeat purchase, and churn dynamics across channels.
Build and maintain dashboards tracking customer KPIs (LTV, CAC, retention rate, frequency, AOV).
Partner with the Marketing and E-commerce teams to inform targeting, personalization, and lifecycle strategies.
Marketing Performance Analysis
Lead measurement and reporting of marketing campaign performance across paid, owned, and earned channels.
Build and refine marketing attribution models to assess ROI and inform budget allocation.
Identify drivers of traffic, conversion, and engagement to optimize channel strategy and creative direction.
E-commerce & Digital Analytics
Collaborate with the E-commerce team to monitor site performance, conversion funnel, and customer journey metrics.
Conduct deep-dive analyses on site behavior to identify conversion opportunities and UX improvements.
Partner on A/B testing strategy and post-campaign performance evaluations.
Data Infrastructure & Tooling
Work with Data Engineering partners to ensure data pipelines, tagging, and integrations are optimized for marketing measurement.
Define data requirements and metrics for new marketing channels, campaigns, and customer programs.
Implement and manage analytics tools and visualization platforms (e.g., GA4, Looker, Amplitude, or similar).
Cross-Functional Partnership
Work closely with FP&A to align marketing performance insights with financial outcomes (CAC, payback, contribution margin).
Collaborate cross functionally on insights that inform product development and brand storytelling.
Present findings and strategic recommendations to cross functional partners and leadership in a clear, compelling, and actionable way.
Executive Director for Marketing & Strategic Communications (Dedman School of Law) - (DED00000450)
Senior manager of marketing job in Dallas, TX
Salary Range: Salary commensurate with experience and qualifications About SMU SMU's more than 12,000 diverse, high-achieving students come from all 50 states and over 80 countries to take advantage of the University's small classes, meaningful research opportunities, leadership development, community service, international study and innovative programs.
If you think you are the right match for the following opportunity, apply after reading the complete description.
SMU serves approximately 7,000 undergraduates and 5,000 graduate students through eight degree-granting schools: Dedman College of Humanities and Sciences, Cox School of Business, Lyle School of Engineering, Meadows School of the Arts, Simmons School of Education and Human Development, Dedman School of Law, Perkins School of Theology and Moody School of Graduate and Advanced Studies.
SMU is data driven, and its powerful supercomputing ecosystem - paired with entrepreneurial drive - creates an unrivaled environment for the University to deliver research excellence.
Now in its second century of achievement, SMU is recognized for the ways it supports students, faculty and alumni as they become ethical, enterprising leaders in their professions and communities.
SMU's relationship with Dallas - the dynamic center of one of the nation's fastest-growing regions - offers unique learning, research, social and career opportunities that provide a launch pad for global impact.
SMU is nonsectarian in its teaching and committed to academic freedom and open inquiry.
About the Position: This role is an on-campus, in-person position.
The Executive Director for Marketing and Strategic Communications will lead the Dedman Law Marketing and Communications team in developing and implementing a cutting-edge marketing and communications strategy campaign to highlight the strengths of Dedman Law.
This position will manage and enhance the school's brand image and messaging across various channels, including the law school's website, email communications, and social media for faculty, staff, centers, clinics, etc.
The executive director will work with the Dean and other staff to craft a communications plan for key external audiences and collaborate with media outlets and stakeholders to enhance the law school's visibility.
The goal of this position is to communicate information about and enhance the reputation of Dedman Law internally and externally-regionally, nationally, and globally.
Essential Functions: Develop communications strategy and implement marketing campaign to highlight the strengths of Dedman School of Law.
Work with the Dean and other law staff in the administration to craft a communications plan for key external audiences.
Overall management of the school's brand image and messaging across various channels, including the law school website and social media for faculty, staff, centers, clinics, etc.
Manage a team responsible for the web, email communications, and social media presence of Dedman Law, as well as oversee the creation of printed materials for both internal and external use.
This involves planning, writing, honing messaging, and overseeing communication tools such as the law school's monthly newsletter, email communications, the annual magazine, media pitches, annual giving fundraising letters and emails, videos, presentations, speeches, and more.
Establish and maintain relationships with media contacts and maintain an awareness of media coverage of Dedman Law.
Oversee public relations efforts on behalf of Dedman Law to promote and enhance the reputation of the school.
Connect with SMU central marketing and communication to ensure university brand guidelines are upheld and Dedman Law is accurately represented and promoted in multiple channels of print and digital outlets.
Responsible for creating some content for the website, press releases, alumni magazine, social media, and alumni and stakeholder correspondence.
Also responsible for the development of some content related to videography, including scripts and storyboards.
Liaise with law faculty and staff to accurately represent and promote Dedman Law to audiences.
Maintain awareness of faculty scholarship, events, programs, faculty, staff, and clinic accomplishments that should be publicized.
Assist the Dean, the law school administration, alumni relations, and development with various law school board meetings, events, lectures, and programs.
Track deadlines, oversee data gathering and alumni/peer school/employer outreach efforts for law school rankings.
Report out rankings results to key law school administration.
Maintain awareness of new rankings and determine which ones are relevant for Dedman Law participation.
Coordinate and communicate directly with key Dedman Law alumni and stakeholders for events and Distinguished Alumni Awards.
Oversee and track marketing and external relations budget.
Deadline to Apply: December 7, 2025.
EEO Statement: SMU will not discriminate in any program or activity on the basis of race, color, religion, national origin, sex, age, disability, genetic information, veteran status, sexual orientation, or gender identity and expression.
The Executive Director for Access and Equity/Title IX Coordinator is designated to handle inquiries regarding nondiscrimination policies and may be reached at the Perkins Administration Building, Room 204, 6425 Boaz Lane, Dallas, TX 75205, ************,
Benefits: SMU offers staff a broad, competitive array of health and related benefits.
In addition to traditional benefits such as health, dental, and vision plans, SMU offers a wide range of wellness programs to help attract, support, and retain our employees whose work continues to make SMU an outstanding education and research institution.
SMU is committed to providing an array of retirement programs that benefit and protect you and your family throughout your working years at SMU and, if you meet SMU's retirement eligibility criteria, during your retirement years after you leave SMU.
The value of learning at SMU isn't just about preparing our students for the future. xevrcyc
Employees have access to a wide variety of professional and personal development opportunities, including tuition benefits.
Director of Marketing (Retail)
Senior manager of marketing job in Addison, TX
Direct Hire Addison, TX (Hybrid)
Lead the marketing organization through a period of significant growth.
Drive strategy focused on recurring-revenue consumer acquisition.
Solve complex business challenges with creative, data-driven marketing solutions.
Manage multiple initiatives in a fast-paced, start-up-style environment.
Influence cross-functional understanding of how marketing integrates with broader company operations.
Responsibilities
Own the full 360° marketing strategy and yearly marketing plans.
Develop and execute acquisition and retention campaigns across paid, owned, and earned media.
Craft compelling creative briefs and guide internal/external creative partners.
Identify new creative approaches to accelerate business performance.
Monitor and analyze key performance indicators to measure campaign effectiveness.
Conduct both manual and automated data analysis to support decision-making at multiple business levels.
Optimize media spends based on performance, competitive environment, demand, and business outcomes.
Produce reporting and insights to guide leadership decisions.
Serve as the communication hub for marketing initiatives, ensuring clear and consistent internal and external messaging.
Own the marketing communications calendar and maintain alignment with cross-functional partners.
Develop and test new tactics to inform the retail or promotional calendar.
Lead and develop a high-performing marketing team.
Conduct performance evaluations and create development plans for direct reports.
Support skill development for internal staff and agency partners.
Promote a collaborative, accountable, and positive team culture.
Requirements
7-10 years of marketing experience.
Bachelor's degree in Marketing, Advertising, Communications, or related field.
Experience working with or within an advertising agency preferred.
Strong understanding of financial principles; ability to manage a P&L and maximize budget efficiency.
Advanced analytical skills; Excel power-user and familiar with marketing analytics dashboards.
Experience managing a team of at least two direct reports.
Ability to create persuasive presentations and sell-in proposals.
Highly proactive with strong organizational skills and self-direction.
Technology-savvy; experience with tools such as PowerBI, Microsoft Office, Google Analytics (UA/GA4), Adobe Acrobat, and CMS platforms.
Ability to interpret business documents, identify trends, and support forecasting.
Passion for wellness or lifestyle brands is a plus.
Ability to stand, walk, sit, lift, bend, squat, and reach as needed for job functions.
Estimated Min Rate: $100000.00
Estimated Max Rate: $140000.00
What's In It for You?
We welcome you to be a part of the largest and legendary global staffing companies to meet your career aspirations. Yoh's network of client companies has been employing professionals like you for over 65 years in the U.S., UK and Canada. Join Yoh's extensive talent community that will provide you with access to Yoh's vast network of opportunities and gain access to this exclusive opportunity available to you. Benefit eligibility is in accordance with applicable laws and client requirements. Benefits include:
Medical, Prescription, Dental & Vision Benefits (for employees working 20+ hours per week)
Health Savings Account (HSA) (for employees working 20+ hours per week)
Life & Disability Insurance (for employees working 20+ hours per week)
MetLife Voluntary Benefits
Employee Assistance Program (EAP)
401K Retirement Savings Plan
Direct Deposit & weekly epayroll
Referral Bonus Programs
Certification and training opportunities
Note: Any pay ranges displayed are estimations. Actual pay is determined by an applicant's experience, technical expertise, and other qualifications as listed in the job description. All qualified applicants are welcome to apply.
Yoh, a Day & Zimmermann company, is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Visit ************************************************ to contact us if you are an individual with a disability and require accommodation in the application process.
For California applicants, qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. All of the material job duties described in this posting are job duties for which a criminal history may have a direct, adverse, and negative relationship potentially resulting in the withdrawal of a conditional offer of employment.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
By applying and submitting your resume, you authorize Yoh to review and reformat your resume to meet Yoh's hiring clients' preferences. To learn more about Yoh's privacy practices, please see our Candidate Privacy Notice: **********************************
Brand Manager-Mobility
Senior manager of marketing job in Fort Worth, TX
The Brand Manager-Mobility devises, implements and oversees the marketing strategy for assigned lines of product to achieve the defined goals. Internally, the Brand Manager-Mobility will maintain significant contact with the field sales and customer service, finance, regulatory, and logistics departments. Externally, the Brand Manager-Mobility builds and maintains relationships with distributors, strategic accounts, agencies, press, and key customers.
Essential Functions
Market Strategy & Analysis
Create and implement the marketing strategy for the products in designated product ranges, manage the preparation of the associated marketing materials, working either in-house or with design/advertising agencies
Gain an understanding of the pet products retail and veterinary market, customer requirements, and competition
Liaise with Opinion Leaders and outside associations that may be appropriate to assist in marketing the assigned products
Monitor publications, data sources, journals and competitor information and comment accordingly
Ensure that the necessary training, both technical and product marketing strategy is given to Sales, Customer Service, and those involved in creating marketing materials
Commission where necessary ad hoc market research, setting clear objectives and appropriate brief
Marketing Duties
Prepare and execute an annual marketing plan with input from the appropriate internal stakeholders, including preparing clear & concise briefs for those plans to be executed by internal and/or external resources.
Manage the accuracy, compliance, and production of all selling and promotional materials according to marketing plans
Coordinate marketing materials for trade shows and conferences
Actively participate in product development activities such as life cycle management (LCM) and new product launch activities on forecasting & marketing analysis. Liaise with all relevant departments to ensure LCM/launch objectives are met
Prepare the promotional budget and spend it according to plan
Travel as necessary to monthly management week, conferences, field rides with sales representatives, Key Account meetings, and the annual National Business Meeting
Maintain regular communications with Sales, Strategic accounts, Technical, Scientific Affairs, and logistics teams
Reporting & Planning
Provide the agreed reports on marketing activity to the Marketing Manager, and others where required
Ensure short term planning of all activity within the platform
Coordinate with the Sales, Technical Veterinary, and Customer Service departments to ensure coherence between marketing activities and field sales force activity
Based on Marketing Plans, produce promotional plans with specific metrics and reporting
Contribute to the Company's annual budget process by coordinating with Sales & Finance to determine sales forecasts and by defining marketing budgets and key projects. Produce annual marketing plans for each product or product range within platform
Continually assess and communicate appropriately with supply chain, finance, and management teams related to product forecasts, possible supply issues market opportunities, etc.
Define the long-term outlook for the company through participation in the Strategic planning process
General/Administrative
Supports the company vision and mission and demonstrates the corporate core values in all professional activities
Follows all safety requirements, work rules, and regulations
Maintains departmental housekeeping standards
All other duties as requested by management
This position is based in Fort Worth, TX. Local candidates will be required to work on-site on a hybrid basis
Up to 30% travel is required for both domestic and international travel
Basic Qualifications
Education
Bachelors degree in Business or Marketing required
Master's degree preferred
Experience
3 - 5 years of retail marketing / product management experience in a multinational organization
Experience in the US animal health industry or related industry
Track record of success in business to business negotiations
Vetoquinol USA is an equal opportunity employer. We are committed to providing a workplace that is free from discrimination of any kind and that promotes diversity, inclusion, and fairness. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status, and will not be discriminated against on the basis of disability. Join us and be a part of a great place to work!
Skilled Trades Manager, Plumbers, HVAC, Electricians
Senior manager of marketing job in Rockwall, TX
We are hiring Skilled Trades Managers for Plumbing, HVAC, and Electrical Departments to join our growing team. Ideal candidates will hold the required state licensing for their trade, possess strong technical expertise, and have proven experience leading teams in installation, maintenance, and troubleshooting work. Responsibilities include overseeing field crews, interpreting and reviewing blueprints, ensuring full code compliance, maintaining high-quality workmanship across all projects, and supporting exceptional customer service standards. We are seeking reliable, safety-focused leaders who can manage operations effectively while mentoring and developing their teams. If you are an experienced supervisor who is motivated and ready for a new opportunity, we want to hear from you!
Marketing Specialist
Senior manager of marketing job in Irving, TX
Title: Targeted Marketing Specialist
Pay Rate: 20-23/hr
Contract length: 3 month contract to hire
Reporting to the Manager -Targeted Marketing, the Targeted Marketing Specialist is responsible for the development and execution of email marketing. High-level responsibilities include the day-to-day management of the email life cycle, while collaborating with multiple business owners.
Must haves
Bachelor's degree, preferably in Marketing, Communications, Advertising, or relevant experience
2-3 years of Email experience (development/execution) within a marketing team environment, preferably in retail
Experience managing high-volume, multi-version, and dynamic email campaigns
Pluses
Background in Retail
Day to Day
Manage and execute all aspects of high-volume, multi-version email campaigns, with a customer-first mindset
Execute day-to-day operational tasks, including content planning and creative briefing within a highly collaborative, cross-functional team, managing internal and external partners to deliver changes, and testing final content to ensure a positive consumer experience.
Proactively learn about customer behavior and engage in understanding reporting and customer analytics that might influence email channel improvements.
Keep current on email best practices & trends, such as data capture, relevant customer content, campaign analysis, and deliverability.
Performance Marketing Analyst - Mid Level
Senior manager of marketing job in Plano, TX
Why USAA?
At USAA, our mission is to empower our members to achieve financial security through highly competitive products, exceptional service and trusted advice. We seek to be the #1 choice for the military community and their families.
Embrace a fulfilling career at USAA, where our core values - honesty, integrity, loyalty and service - define how we treat each other and our members. Be part of what truly makes us special and impactful.
The Opportunity
USAA is enhancing its digital experience to better serve our members' evolving needs. To support this, our marketing analytics team is expanding its focus to encompass the with a focus on paid media optimization to drive maximum efficiency & growth. We're seeking a Paid Media Decision Science Analyst to be a foundational member of our marketing team, playing a key role in shaping data-driven improvements across our digital sales experience.
In this role, you'll leverage your advanced marketing analytics skills to deliver impactful insights and scalable frameworks that translate data into actionable strategies. This is a fantastic opportunity for a candidate with a strong blend of technical expertise and business understanding, capable of building trust through data and empowering decision-making throughout the organization.
We offer a flexible work environment that requires an individual to be in the office 4 days per week. This position can be based in one of the following locations: San Antonio, TX, Plano, TX, Phoenix, AZ, Colorado Springs, CO, Charlotte, NC, Chesapeake, VA or Tampa, FL.
Relocation assistance is not available for this position.
What you'll do:
Leverages intermediate and some advanced business, analytical and technical knowledge to participate in discussions with cross functional teams to understand and collaborate on business objectives and influence solution strategies.
Applies advanced analytical techniques to solve business problems that are typically medium to large scale with impact to current and/or future business strategy.
Applies innovative and scientific/quantitative analytical approaches to draw conclusions and make 'insight to action' recommendations to answer the business objective and drive the appropriate change.
Translates recommendation into communication materials to effectively present to colleagues for peer review and mid-to-upper level management.
Incorporates visualization techniques to support the relevant points of the analysis and ease the understanding for less technical audiences.
Identifies and gathers the relevant and quality data sources required to fully answer and address the problem for the recommended strategy through testing or exploratory data analysis (EDA).
Integrates/transforms disparate data sources and determines the appropriate data hygiene techniques to apply.
Thoroughly documents assumptions, methodology, validation and testing to facilitate peer reviews and compliance requirements.
Understands and adopts emerging technology that can affect the application of scientific methodologies and/or quantitative analytical approaches to problem resolutions.
Delivers analysis/findings in a manner that conveys understanding, influences mid to upper level management, garners support for recommendations, drives business decisions, and influences business strategy.
Ensures risks associated with business activities are effectively identified, measured, monitored, and controlled in accordance with risk and compliance policies and procedures.
What you have:
Bachelor's degree in quantitative analytics field such as Economics, Finance, Statistics, Mathematics, Actuarial Sciences, Operations Research, Data and/or Business Analysis, Data Science or other quantitative discipline; OR 4 years of related experience in statistics, mathematics or quantitative analytics (in addition to the minimum years of experience required) may be substituted in lieu of degree.
4 years of experience in data/analytics or functional business experience within the respective industry of responsibility (i.e. P&C, Bank, Finance)
OR
Advanced degree in quantitative analytics field such as Economics, Finance, Statistics, Mathematics, Actuarial Sciences, Operations Research, Data and/or Business Analysis, Data Science or other quantitative discipline with 2 years experience in data/analytics or functional business experience within the respective industry of responsibility (i.e. P&C, Bank, Finance).
Demonstrates competency in mathematical and statistical techniques and approaches used to drive fact-based decision-making.
Intermediate and some advanced knowledge of data analysis tools, data visualization, developing analysis queries and procedures in SQL, SAS, BI tools or other analysis software, and relevant industry data & methods and ability to connect external insights to business problems.
What sets you apart:
2+ years experience in paid media analytics and in-platform experience.
Web Analytics Tools: Google analytics, Adobe analytics
Tagging: Teailum, GTM, etc.
Journey analysis (mining clickstream & behavioral data).
SQL required and python a plus.
Predictive modeling experience
Compensation range: The salary range for this position is: $93,770 - $179,240.
Compensation: USAA has an effective process for assessing market data and establishing ranges to ensure we remain competitive. You are paid within the salary range based on your experience and market data of the position. The actual salary for this role may vary by location.
Employees may be eligible for pay incentives based on overall corporate and individual performance and at the discretion of the USAA Board of Directors.
The above description reflects the details considered necessary to describe the principal functions of the job and should not be construed as a detailed description of all the work requirements that may be performed in the job.
Benefits: At USAA our employees enjoy best-in-class benefits to support their physical, financial, and emotional wellness. These benefits include comprehensive medical, dental and vision plans, 401(k), pension, life insurance, parental benefits, adoption assistance, paid time off program with paid holidays plus 16 paid volunteer hours, and various wellness programs. Additionally, our career path planning and continuing education assists employees with their professional goals.
For more details on our outstanding benefits, visit our benefits page on USAAjobs.com.
Applications for this position are accepted on an ongoing basis, this posting will remain open until the position is filled. Thus, interested candidates are encouraged to apply the same day they view this posting.
USAA is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Auto-ApplyDirector of Sales & Marketing - (Homebuilder experience required)
Senior manager of marketing job in Boyd, TX
Doug Parr Homes is currently looking for a Director of Sales and Marketing. We are a Christian based, family-oriented company looking for a great team player with a terrific work ethic. Come join our growing team! We are expanding in other areas of the DFW market as well!
Our Director of Sales and Marketing will play a critical role in our company. The position will manage both the sales team and the marketing personnel. The individual will report directly to the President of the company and will be a member of the executive team and contribute to the growth and culture of our family-owned company. Must have substantial experience with a homebuilding company!
Job Responsibilities:
· Align strategies, responsibilities, and activities with our corporate goals to ensure the company meets and exceeds their revenue projections
· Be a leader and drive sales; excellent leadership skills with proven ability to lead a team to meet quotas
· Provide leadership by assessing current team processes and procedures, identifying opportunities for improvement, and implementing them
· Motivate and provide ongoing support to the sales team by identifying and analyzing customer preferences to properly direct sales efforts
· Build and promote strong, long-lasting realtor relationships by partnering with them and understanding their customers' needs
· Manage the sales process by ensuring contracts are accurate and effective updates are provided in a timely manner to secure closings
· Collaborate with the executive team to develop sales forecasts in line with the overall business expectations and plan
· Coordinate the development and implementation of new campaigns, programs and tools for our online and digital marketing of our new homes
· Oversee the opening of all new home model centers.
· Excellent sales and customer service skills with proven negotiation skills
· Ability to work in a fast-paced, constantly changing environment with speed, precision, and accuracy
· Evaluate individual performance through observation and measurement, and suggest corrective actions as needed
· Conduct weekly sales meetings and community visits to build and maintain an ongoing understanding of community sales status, traffic updates, and opportunities
· Resolves customer complaints, staffing problems, and other issues that may interfere with efficient sales operations
· Ensure effective communication with our third party marketing team and internal marketing personnel to produce effective marketing content
· Perform competitive market analysis of communities, to ensure we are properly priced and offering effecting incentives, if necessary
· Distribute and communicate pricing and community standards to the sales and executive teams on a monthly basis
· Oversee the production of the weekly sales meeting agenda and led the executive team through the sales and marketing KPI's on monthly basis
· Ensure process and procedures are adhered to and adjust as necessary to ensure an efficient flow of information within the ERP software to all parties
· Ensure sales department meetings are held regularly, in addition to designated meetings with other departments (i.e., weekly meetings with homebuilding and mortgage).
Position Requirements and Qualification:
· Skilled at sales, training, and motivation
· Analytical and innovative in using data to create successful strategies
· Expert in Microsoft Office, Google Analytics, and social media
· 7-10 years sales and marketing experience in high-volume production homebuilding operation
· Minimum 5 years managerial experience
· Bachelor's Degree or equivalent
· Previous experience with ad agencies a plus
· Preferred proficient in Hyphen-Brix and Brix Sales
· Excellent verbal and written communication skills
· Self-Starter who thrives under pressure
· Must possess integrity and high moral qualities
· Must be adaptable to changing working conditions
· Must be calm, collected and under control with a positive professional attitude
· Must pass background and drug screening
Salary DOQ
Manager, Corporate Marketing
Senior manager of marketing job in Plano, TX
Description The Manager, Corporate Marketing is responsible for supporting the Corporate Marketing team in a variety of ways, including managing the corporate trade show strategy, managing the strategy for working with association partners, maximizing content opportunities with associations including leveraging social media, speaking opportunities, and helping pitch important stories and themes important to Tyler. As part of the Corporate Brand Marketing team, the role is involved in promoting Tyler's key messages through content creation, syndication, ideation, and execution of association and client advocacy programs.Responsibilities
Manage national level association relationships and corporate trade show strategy
Build strong relationships with association partners like NACo, NLC, ICMA, and NASCIO
Manage association strategy with the Senior Manager of Corporate Marketing
Leverage deep understanding of government personas to build brand recognition within target audience across state and local government
Manage trade show logistics and team supporting trade shows
Oversee budget related to association engagements and trade shows
Serve as spokesperson for Tyler at association events
Identify opportunities for placement and support content creation related to the Tyler Technologies editorial calendar within association channels
Help create the strategy to amplify Tyler's corporate messages through association placements
Maximize content placement opportunities within our association partnerships
Understand and leverage industry themes and implement them throughout our Tyler Corporate shows
Create presentation abstracts, presentation decks, and blogs related to Tyler's presence at association events
Adhere to and implement editorial style guides consistent with our brand voice, style, and tone
Edit, proofread, and improve content with strong adherence to AP Style
Work collaboratively with team to increase strengthen Tyler's leadership position and increase awareness across all channels
Coordinate with Tyler team members to run omni-channel campaigns
Coordinate with outside agency to plan paid digital marketing campaigns
Develop understanding of Tyler's product offerings and build relationships with team members across the company
Work with Corporate Brand Communication Manager to pitch media stories and ad hoc presentations to governments leadership audience
Serve as an advocate for our clients
Manage the Tyler Excellence Awards (TEA) program as a part of Tyler's annual user conference, Tyler Connect
Create digital marketing strategy to solicit TEA applications and promote winner content
Identify opportunities to feature client stories through presentations, webinars, and thought leadership content
Interface with clients on behalf of Tyler Technologies
Surface client priorities with association staff
Qualifications
7+ years of event management or customer success experience
7+ years of experience working in or supporting local government
7+ years of demonstrable digital marketing, trade show marketing, or equivalent working experience
BA/BS degree in marketing, journalism, political science, or other relevant degree
Creative mindset that seeks to understand what audiences consume and how to create it
Attitude that approaches unfamiliar scenarios with the phase “I don't know, but I can figure it out”
Ability to analyze marketing campaign performance and make data-driven decisions
Project management skills and strong attention to detail
Understanding of how to manage the priorities of multiple stakeholders in a complex environment and focus on the delivery of results
Excellent communication and writing skills
Understanding of SEO (Search Engine Optimization) and SEM (Search Engine Marketing) strategies
Knowledge of and interest in the public sector and the intersection between technology and policy
Auto-ApplyAssistant Marketing Manager- Business & Education Solutions
Senior manager of marketing job in Plano, TX
Join the BenQ Team!
Are you ready to be a part of a globally trusted brand where cutting-edge technology meets exceptional talent? BenQ is an award-winning display solutions provider for lifestyle and business, including gaming monitors, projectors, and interactive displays like BenQ Board for education. Our core values focus on Bringing Enjoyment N Quality to Life.
We are hiring a B2B Assistant Marketing Manager to support the growth of our Business and Education Solutions portfolio, including BenQ Board Interactive Displays, Digital Signage, Laser and Digital Projectors, and InstaShow Wireless Presentation Systems. This role will play a key part in driving integrated marketing campaigns, product positioning, and demand generation initiatives to support the sales pipeline and strengthen brand presence. This position reports directly to the Senior Marketing Manager and will work cross-functionally with product, sales, and global marketing teams.
Duties & Responsibilities:
Campaign Strategy & Execution
Collaborate with senior marketing leadership to plan and execute B2B marketing campaigns focused on demand generation and brand positioning
Lead outbound and inbound initiatives, including email marketing, paid advertising, webinars, and integrated nurture flows
Contribute to the creation of annual and quarterly campaign calendars aligned with product launches and vertical market priorities
Content & Messaging Development
Own the creation of high-impact B2B marketing content, including case studies, product spec sheets, landing pages, infographics, podcasts, and blog articles
Partner with product management and sales to refine product messaging that communicates value propositions to target segments
Contribute to thought-leadership content such as white papers, webinar series, podcasts, and industry-specific assets
Marketing Operations & Analytics
Leverage HubSpot and Salesforce to develop, monitor, and optimize lead-nurturing workflows, scoring models, and campaign performance
Analyze digital and website performance using Google Analytics, Brandwatch, and SEO tools to identify trends and opportunities
Deliver data-driven insights and recommendations for campaign optimization and improved ROI
Product Launch & Channel Marketing
Support go-to-market (GTM) strategy for new product introductions, including messaging, collateral, and internal enablement tools
Assist in the development of channel-specific marketing content and promotions to engage key resellers and distribution partners
Event Marketing & Industry Engagement
Coordinate BenQ s presence at industry trade shows, customer events, and webinars including pre-event promotion and post-event follow-up
Manage and support multiple sales reps with events, budgets, and collateral needs to drive sales
Help drive PR opportunities and brand visibility in key verticals such as education, enterprise, and government
Experience, Knowledge, Skills & Abilities:
5+ years of progressive experience in B2B marketing, preferably in tech, display hardware, or education/enterprise sectors
Proven success in developing and executing demand-generation strategies and product launch campaigns
Strong verbal and written communication skills with the ability to translate complex technical information into customer-facing messaging.
Hands-on experience with marketing automation platforms (HubSpot) and CRM tools (Salesforce)
Solid understanding of digital channels, SEO/SEM best practices, and campaign performance metrics
Experience with CMS platforms (Adobe Experience Manager preferred) and content publishing workflows
Highly collaborative, self-motivated, results-driven, and comfortable managing multiple priorities in a fast-paced environment
Education:
Bachelor s degree in Marketing, Business, Communications, or a related field required
Compensation:
Based on experience, we offer a highly competitive base salary plus bonus
Position Type:
Full-Time
Office-Based
15% Travel- Local and regional travel as needed
Marketing Analytics
Senior manager of marketing job in Plano, TX
Established in 1991, Collabera has been a leader in IT staffing for over 22 years and is one of the largest diversity IT staffing firms in the industry. As a half a billion dollar IT company, with more than 9,000 professionals across 30+ offices, Collabera offers comprehensive, cost-effective IT staffing & IT Services. We provide services to Fortune 500 and mid-size companies to meet their talent needs with high quality IT resources through Staff Augmentation, Global Talent Management, Value Added Services through CLASS (Competency Leveraged Advanced Staffing & Solutions) Permanent Placement Services and Vendor Management Programs.
Collabera recognizes true potential of human capital and provides people the right opportunities for growth and professional excellence. Collabera offers a full range of benefits to its employees including paid vacations, holidays, personal days, Medical, Dental and Vision insurance, 401K retirement savings plan, Life Insurance, Disability Insurance.
Job Description
Collaborate with Marketing to identify, prioritize and execute analytical work that enables a deep understanding of customer behavior.
Develop customer insights through leveraging customer database and other information systems.
Design and execute analyses to determine the customer impact of various business decisions and/or marketing campaigns.
Collaborate with business teams on ad-hoc analyses that uncover root cause of recent business trends.
Serve as the subject matter expert on customer data within Marketing.
Create and deliver insightful presentations that summarize complex analyses and inform business decisions.
Qualifications
3+ years of progressive experience mining large complex data sets, using a variety of advanced quantitative/modelling techniques in a corporate marketing discipline.
Experience in SQL and/or SAS with working knowledge of methodologies used for advanced analytics required.
Experience with Cognos, Qlickview, Tableau or other similar business intelligence and visualization tools.
Very strong Microsoft Excel (including pivot tables, graphics) and Powerpoint skills required.
Ability to program in newer emerging languages such as R and Python; working knowledge of Hadoop and other big data technologies highly desired.
Additional Information
To learn more about this position, please contact:
Sanket Kokne
************8
*****************************
Easy ApplyAssistant Marketing Manager Trainee- Sports Minded
Senior manager of marketing job in Arlington, TX
Jax Marketing & Promotions is a Texas-based marketing firm that specializes at In-Store Marketing programs for our clients' products and services. Jax Marketing & Promotions was created to acquire and retain customers in a personalized manner for all types of companies.
Job Description
We are hiring for an Assistant Marketing Manager Trainee for one of the leading Marketing and Promotional Advertising firms in the Arlington Area.
PURPOSE
: Marketing and Communications for company - Paid Training - Travel Opportunities - Management
MAJOR RESPONSIBILITY AREAS
Implementation of marketing plans, including promotions, campaign strategies, and market strategy insights.
Marketing opportunity for revenue
Provide promotional service support in order to establish proper channels of information and communication.
Responsible for branding, advertising, in store promotions, as well as customer and client interaction
Work with management on current promotions and establishing the most effective ways market them.
CORE COMPETENCIES:
These are personal traits that will best help the associate to successfully perform the essential functions of the job.
Judgment and Decision Making - Considering the relative costs and benefits of potential actions to choose the most appropriate one.
Integrity - Job requires being honest and ethical.
Initiative - Job requires a willingness to take on responsibilities and challenges.
Leadership - Job requires a willingness to lead, take charge, and offer opinions and direction.
Achievement/Effort - Job requires establishing and maintaining personally challenging achievement goals and exerting effort toward mastering tasks.
Dependability - Job requires being reliable, responsible, and dependable, and fulfilling obligations.
Social Orientation - Job requires preferring to work with others rather than alone, and being personally connected with others on the job.
Attention to Detail - Job requires being careful about detail and thorough in completing work tasks.
Cooperation - Job requires being pleasant with others on the job and displaying a good-natured, cooperative attitude.
Candidate must be very articulate, have a sense of humor, easygoing, but very disciplined. We need a culture fit!
Qualifications
ENTRY QUALIFICATIONS
Degree in Marketing, Communications, Advertising or Journalism
Minimum (0) zero to (5) five years of relevant experience in marketing management with proven success, however we offer paid training
Must have wide range of experience and understanding of the marketing including pricing, promotions, market research, sales and distribution.
Should be a proactive self-starter with the ability to work independently. Need strong ability to set priorities, solve problems, and be resourceful under pressure.
Experience working with clients and customers, exhibiting the ability to generate maximum return through effective marketing strategies and direction.
For
IMMEDIATE
consideration
APPLY NOW!!
Additional Information
Apply now for us to review your qualifications!
All your information will be kept confidential according to EEO guidelines.
Marketing Analytics Manager
Senior manager of marketing job in Irving, TX
About Client:
They help in transforming the leading organizations and communities around the world. Organizations infrastructure and culture is amazing. Best place!!
Job Title: Marketing Analytics Manager
Job Level: Mid - Senior Level
Job Description:
This is what you will do..
You will be using quantitative methods to assess the impact of offline and digital marketing.
You will be interacting with the client.
You will be providing analyses, recommendations, presentations and advice to clients.
You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting.
You will be leading a team and you will be responsible for team's growth.
We are looking for someone...
Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
Who is proficient in Customer-level data analysis.
Qualifications
Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
Who is proficient in Customer-level data analysis.
Additional Information
All your information will be kept confidential according to EEO guidelines.
Executive Director, Chase Auto Commercial Solutions Marketing
Senior manager of marketing job in Plano, TX
Our commercial business aims to advise our clients-from single rooftops to large, publicly traded dealer groups-on how to grow and run their businesses. We offer a comprehensive suite of commercial products and services, including floorplan lending, deposits and treasury services, acquisition financing, real estate lending, syndicated loans, and merchant services. This supports our overall value proposition in Chase Auto as we seek to meet the end-to-end needs of our dealer partners, who are critical to the auto ecosystem.
As the Executive Director of Commercial Solutions Marketing within Chase Auto, you will oversee a team responsible for the strategy, planning, and execution of dealer client-facing sales enablement, marketing content, channels and distribution, lead generation, and client engagement for dealer commercial segments. You must have demonstrable knowledge and experience in B2B marketing within a large enterprise with direct sales teams.
Job Responsibilities
Develop and implement strategic marketing plans to support the growth and expansion of the dealer network and product deepening, ensuring alignment with business goals.
Implement visual identity and brand voice for the dealer segment. Lead brand creative and expression in the marketplace to enhance brand recognition and loyalty.
Maintain dealer segmentation and curate the client database of contacts across the dealer network to ensure targeted and effective marketing efforts. Position bundled solutions that align with segments such as large dealer groups, regionals, small franchises, independents, and private label franchises.
Support the head of auto commercial banking by aggregating client experience feedback, market research, and insights to further differentiate value with undisputed reasons to believe, go-to-market messaging, and claims.
Develop and maintain client contact strategies using campaigns and always-on communication of offerings and advisory, leveraging Salesforce Marketing Cloud.
Lead and facilitate key client engagements requiring high-touch, elevated, and exclusive experiences that deliver franchise value, including live webinars or in-person venues.
Lead and manage a marketing team, providing guidance, mentorship, and support to ensure the successful execution of marketing initiatives.
Collaborate with sales leadership, product, and other cross-line-of-business teams to align marketing strategies with business goals and drive integrated solutions.
Oversee the creation and management of marketing campaigns, including digital marketing, events, and promotional activities, ensuring effective execution and impact.
Manage the marketing budget, ensuring efficient allocation of resources to maximize ROI and support strategic initiatives.
Establish KPIs and an overall success scorecard, including quantitative and qualitative metrics. Provide routine reporting and verbal presentations to senior leadership to track progress and inform decision-making.
Required Qualifications, Capabilities, and Skills
10+ years of leadership with demonstrable experience in the development and implementation of B2B marketing strategies.
Strong people leadership skills with experience managing and developing a team.
Strong interpersonal skills with the ability to build relationships and influence stakeholders.
Strong proficiency with executive-level presentation materials and briefings, and the ability to simplify complex subject matter into digestible executive communications.
Exceptional written, presentation, and verbal communication skills.
Strong executive presence.
Critical thinker with an analytical mindset to interpret data and make informed decisions.
Creative thinker with a passion for innovation and continuous improvement.
BS/BA degree
Preferred Qualifications, Capabilities, and Skills
MBA preferred.
Auto industry expertise.
Financial services experience.
Proven experience in B2B marketing within a large enterprise and geographical sales team.
Auto-ApplyCIB Marketing Analytics
Senior manager of marketing job in Plano, TX
JobID: 210679310 JobSchedule: Full time JobShift: Day Base Pay/Salary: Jersey City,NJ $104,500.00-$150,000.00 Are you passionate about transforming data into actionable insights that drive business growth? Join our dynamic team in CIB Marketing Analytics, where you'll be the digital marketing analytics expert supporting Payments, Global Banking, and Markets and Securities Services GTM activations and marketing initiatives.
Job Responsibilities:
* Dive deep into web analytics and user journey analysis on jpmorgan.com to understand customer behavior and optimize conversion paths.
* Map user journeys, analyze engagement metrics (bounce rate, time on site, scroll depth), and pinpoint opportunities for site and campaign improvement.
* Manage Adobe Analytics data pipelines to Databricks and utilize platforms like ContentSquare and 6sense for rich visitor-level insights.
* Build and maintain ThoughtSpot dashboards for executive stakeholders, and create custom metrics, segments, and dimensions in Adobe Analytics.
* Lead Claravine implementation to standardize campaign tracking across all business lines.
* Conduct thorough QA for new pages and campaigns, validating tracking codes, data layer implementations, and CTA naming conventions before launch.
* Analyze paid media performance across social, programmatic, search, and display channels.
* Deliver executive-ready reports, dashboards, and strategic recommendations to guide future marketing investments.
* Partner with web development teams across Global Banking, Markets and Securities Services, and Payments to define analytics requirements.
* Work cross-functionally with social media, paid media, content, and email marketing teams to deliver quarterly insights and recommendations to senior leadership.
Required qualifications, capabilities and skills-
* 3-5 years' experience with Adobe Analytics (workspace analysis, segments, calculated metrics, API integrations), SQL for data extraction and analysis, and dashboard creation using Tableau or similar visualization tools.
* Familiarity with marketing analytics platforms such as ContentSquare and ThoughtSpot, web debugging tools, and data engineering concepts (ETL, data quality management).
* Demonstrated ability to analyze digital marketing campaigns across paid social, programmatic, search, display, and email channels.
* Skilled in user journey mapping, conversion optimization, and website A/B testing.
* Proficient with key marketing metrics (CTR, CPL, CPC, CPM, ROAS, engagement, bounce rate, time on site) and marketing technology stacks (tag management, attribution tools, CDPs).
* Expert at translating complex data into clear, actionable insights for executive audiences.
* Strong presentation and reporting skills, with the ability to manage multiple projects simultaneously.
* Self-motivated, collaborative, growth-oriented, detail-focused, adaptable, and an excellent communicator.
* Experience with Content Square, Claravine, Python, cookie consent/privacy regulations (GDPR, CCPA), Databricks or Spark, and marketing automation platforms such as Marketo or Salesforce Marketing Cloud.
Preferred qualifications, capabilities and skills:
* Experience in financial services or B2B marketing is preferred.
Auto-ApplyDirector of Marketing and Communications
Senior manager of marketing job in Dallas, TX
Responsive recruiter Benefits:
Life, Accidental Death & Disability, & Long-Term Disability Insurance
Free food & snacks
Tuition assistance
Dental insurance
Health insurance
Paid time off
About the Role:Dallas Christian College (DCC) is seeking a Director of Marketing and Communications is responsible for stewarding the institutional branding and communications to achieve mission clarity with our students, prospective students, alumni, donors, and church community. This stewardship includes partnering with operational areas in the creation and production of marketing and communication materials to achieve one voice for the college, including advertising, public relations, website content, printed pieces, video, social media, and outside marketing. The Director of Marketing and Communications serves as a leader within the college community, protecting, supporting, and
advancing the DCC brand through effective communication and marketing strategies.
Marketing & Communication Strategies
Develop and execute a comprehensive marketing and communication strategy that aligns with DCC's goals and Christian values, enhancing its image and positioning in the marketplace and public sphere.
Monitor and analyze market trends to adjust strategies, ensuring consistency in content, brand management, and alignment with industry standards.
Plan and lead proactive promotional, publicity, and media relations initiatives across all platforms-broadcast, print, internet, and social media-to support DCC's institutional priorities and improve internal and external communications.
Enrollment Management Communications
Collaborate with the admissions office and campus stakeholders to develop and implement multi-channel enrollment marketing strategies, including digital, email, web, print, and CRM-driven communications targeting prospective students.
Track and evaluate all marketing initiatives to ensure timely execution aligned with critical enrollment deadlines.
Research current enrollment marketing trends and identify opportunities to effectively promote undergraduate and graduate academic programs.
Marketing & Brand Management
Collaborate with DCC leadership across enrollment, athletics, and advancement to guide traditional and digital marketing strategies.
Ensure consistent and effective brand communication to donors and prospective students through print, digital, social media, and other channels.
Oversee the development, production, and optimization of multi-channel marketing campaigns and materials, including apparel, publications, ads, and online content.
Advancement Support & Public Relations
Provide leadership in public relations, media relations, and crisis communication efforts to enhance DCC's image and community awareness.
Coordinate with DCC leadership and personnel to ensure timely, accurate, and engaging communication with the media that reflects the College's identity.
Build and maintain positive external relationships with media outlets, businesses, and community organizations to support DCC's outreach and engagement initiatives.
Budget & Planning
Apply strategic planning, analytical skills, and strong financial and business acumen to guide marketing and communications efforts.
Collaborate with the DCC Leadership team and administrative departments to address and fulfill marketing and communication objectives.
Develop and manage short- and long-term marketing and communications plans and budgets, ensuring progress tracking, adherence, and performance evaluation.
Content Creation & Management
Oversee the writing, editing, and distribution of news releases, public service announcements, and related multimedia content.
Manage the design, composition, and production of promotional materials, including brochures, press kits, and campaign-specific content for students and donors.
Direct the editorial, design, and distribution processes for all college publications and coordinate all printed and electronic communications to ensure brand consistency.
Digital Media Management
Manage and maintain DCC's websites, social media presence, and mobile app, ensuring content is current, SEO-optimized, and effectively engages audiences through timely updates and notifications.
Oversee digital media operations, including marketing video production, student email/text campaigns, and digital service platforms such as MailChimp, Adobe, etc.
Administer copyright licensing for music and video content (e.g., CCLI) and ensure compliance across all communication platforms..
Broader College Involvement
Lead special projects such as rebranding initiatives, capital campaign communications, and major event marketing.
• Support faculty and staff in promoting special events while ensuring consistent brand messaging and adherence to established guidelines across departments.
• Supervise student workers and volunteers involved in marketing and communications efforts.
Qualifications
Education and Experience
Bachelor's degree in marketing, communications, public relations, journalism, or related field required; Master's degree preferred.
Minimum of 3-5 years of progressively responsible experience in marketing, communications, public relations, or brand management, preferably in higher education, nonprofit, or ministry settings. Prior experience in Christian higher education or ministry-based communications is highly valued.
Skills and Abilities
Strong strategic planning, organizational, and project management skills with the ability to lead multiple complex projects simultaneously.
Exceptional verbal, written, and interpersonal communication skills; ability to craft compelling content that clearly communicates the mission and vision of the institution to internal and external audiences.
Expertise in digital marketing, SEO, content creation, social media management, email marketing, and web content development.
• Proficiency with relevant software and tools including Adobe Creative Suite, CRM platforms, content management systems (CMS), Google Analytics, and social media scheduling/monitoring tools.
Experience overseeing brand identity, institutional messaging, crisis communication, and public/media relations.
Ability to collaborate across departments, managing diverse teams while offering creative leadership and clear direction.
Desirable Attributes
A vibrant and growing personal relationship with Jesus Christ with full alignment to the College's statement of faith and commitment to Christ-centered education.
A passion for using communications as a tool to advance the Kingdom, tell student stories, and promote the mission of Christian higher education.
Servant-leader mindset with high integrity, strong work ethic, and demonstrated emotional intelligence.
Visionary thinker who can creatively adapt to changing trends and emerging marketing platforms while maintaining mission fidelity.
Strong relational skills with the ability to engage donors, prospective students, alumni, church leaders, parents, and internal stakeholders in meaningful ways.
High emotional intelligence, integrity, and the ability to foster relationships across departments.
A self-starter with strong organizational skills, the ability to multitask, and a positive, forward-thinking attitude.
Work Environment
Primarily office-based with occasional travel to conferences, events, and off-site meetings.
Availability for evening and weekend responsibilities related to campus events, student recruitment, and media deadlines.
Occasional lifting, setup, or management of promotional and event materials.
Must exhibit a lifestyle consistent with biblical principles and represent the college's mission with excellence in all professional and personal interactions.
About Us:Dallas Christian College has been a cornerstone of higher education in Dallas, TX, for over 75 years, dedicated to developing leaders through a Christ-centered education. Our vibrant community is known for its supportive atmosphere, where students thrive academically and spiritually, making it a fantastic place for both students and employees alike.
Auto-ApplyEntry Level Marketing / Promotions Manager
Senior manager of marketing job in Dallas, TX
Who we are: We are an interactive, dynamic promotional marketing firm representing Fortune 500 clients among an expanding client base. We develop cost effective, efficient marketing strategies to increase brand awareness for our clients and insure that their products reach a wider audience.
What we're looking for: We have immediate openings for team oriented individuals to execute direct marketing efforts for our latest campaigns.
Primary Responsibilities:
Generate new customers using sales and direct marketing techniques
Present and introduce products and services to customers
Maintain a professional and positive demeanor
Facilitate campaign meetings with team members on a daily basis
Participate in classroom training sessions
Demonstrate exceptional product knowledge
Assist in training and development of new hires
Requirements:
BA/BS degree
0 - 3 years of prior sales or customer service experience
Previous experience in a leadership role
Effective presentation and public speaking skills
Outgoing, charismatic personality
Open minded to training in multiple departments
Student mindset
Available full time / immediately
Auto-ApplyAdvertising Manager Work-Study
Senior manager of marketing job in Fort Worth, TX
Interested in advertising? Want to try out your sales skills? Apply for the advertising manager position with the Rambler, the school newspaper. Essential Duties And Responsibilities - Selling advertisements and meeting sales goals. - Working with faculty adviser in collecting money and billing advertisers on credit (i.e. tear sheets, invoices, etc.). -Responding to telephone messages and campus mail. -Creating a database of advertisers. -Working with faculty adviser and faculty liaison to create marketing materials. -Working with faculty adviser to create ad rates for print and online sales venues and presentation. -Working with national sales agencies to ensure accurate and timely communication and advertising placement. - Working with faculty adviser to establish a system of credit for advertising clients. - Keeping an accurate log of advertisers and payment status. - Creating dummies for The Rambler print edition and any print special sections. - Working with students from Mass Communication and/or Marketing courses, in conjunction with faculty adviser and faculty liaison. - Attending regularly scheduled meetings for all staff and training sessions. - Meeting regularly with the faculty adviser and faculty liaison to keep them updated on progress and any potential problems or concerns with department (i.e., legal, ethical, internal discipline, budgets, equipment needs, etc.). - Scheduling training and development activities for sales staff members. -Maintaining a minimum (but announced) schedule of office hours to address all potential concerns of the staff and Texas Wesleyan community. -Design ads for different mediums, along with our graphic designer.
Marketing Analytics
Senior manager of marketing job in Plano, TX
Established in 1991, Collabera has been a leader in IT staffing for over 22 years and is one of the largest diversity IT staffing firms in the industry. As a half a billion dollar IT company, with more than 9,000 professionals across 30+ offices, Collabera offers comprehensive, cost-effective IT staffing & IT Services. We provide services to Fortune 500 and mid-size companies to meet their talent needs with high quality IT resources through Staff Augmentation, Global Talent Management, Value Added Services through CLASS (Competency Leveraged Advanced Staffing & Solutions) Permanent Placement Services and Vendor Management Programs.
Collabera recognizes true potential of human capital and provides people the right opportunities for growth and professional excellence. Collabera offers a full range of benefits to its employees including paid vacations, holidays, personal days, Medical, Dental and Vision insurance, 401K retirement savings plan, Life Insurance, Disability Insurance.
Job Description
Collaborate with Marketing to identify, prioritize and execute analytical work that enables a deep understanding of customer behavior.
Develop customer insights through leveraging customer database and other information systems.
Design and execute analyses to determine the customer impact of various business decisions and/or marketing campaigns.
Collaborate with business teams on ad-hoc analyses that uncover root cause of recent business trends.
Serve as the subject matter expert on customer data within Marketing.
Create and deliver insightful presentations that summarize complex analyses and inform business decisions.
Qualifications
3+ years of progressive experience mining large complex data sets, using a variety of advanced quantitative/modelling techniques in a corporate marketing discipline.
Experience in SQL and/or SAS with working knowledge of methodologies used for advanced analytics required.
Experience with Cognos, Qlickview, Tableau or other similar business intelligence and visualization tools.
Very strong Microsoft Excel (including pivot tables, graphics) and Powerpoint skills required.
Ability to program in newer emerging languages such as R and Python; working knowledge of Hadoop and other big data technologies highly desired.
Additional Information
To learn more about this position, please contact:
Sanket Kokne
************8
*****************************
Easy ApplyMarketing Analytics Manager
Senior manager of marketing job in Dallas, TX
About Client:
They help in transforming the leading organizations and communities around the world. Organizations infrastructure and culture is amazing. Best place!!
Job Title: Marketing Analytics Manager
Job Level: Mid - Senior Level
Job Description:
This is what you will do..
You will be using quantitative methods to assess the impact of offline and digital marketing.
You will be interacting with the client.
You will be providing analyses, recommendations, presentations and advice to clients.
You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting.
You will be leading a team and you will be responsible for team's growth.
We are looking for someone...
Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
Who is proficient in Customer-level data analysis.
Qualifications
Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
Who is proficient in Customer-level data analysis.
Additional Information
All your information will be kept confidential according to EEO guidelines.