Assistant director of public relations vs communications director

The differences between assistant directors of public relations and communications directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an assistant director of public relations and a communications director. Additionally, a communications director has an average salary of $107,700, which is higher than the $49,080 average annual salary of an assistant director of public relations.

The top three skills for an assistant director of public relations include press releases, alumni and graphic design. The most important skills for a communications director are web content, press releases, and customer service.

Assistant director of public relations vs communications director overview

	Assistant Director Of Public Relations	Communications Director
Yearly salary	$49,080	$107,700
Hourly rate	$23.60	$51.78
Growth rate	8%	8%
Number of jobs	24,202	27,939
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 79%	Bachelor's Degree, 76%
Average age	42	42
Years of experience	4	4

Assistant director of public relations vs communications director salary

Assistant directors of public relations and communications directors have different pay scales, as shown below.

	Assistant Director Of Public Relations	Communications Director
Average salary	$49,080	$107,700
Salary range	Between $29,000 And $81,000	Between $61,000 And $188,000
Highest paying City	-	San Francisco, CA
Highest paying state	-	Nevada
Best paying company	-	McKinsey & Company Inc
Best paying industry	-	Health Care

Differences between assistant director of public relations and communications director education

There are a few differences between an assistant director of public relations and a communications director in terms of educational background:

	Assistant Director Of Public Relations	Communications Director
Most common degree	Bachelor's Degree, 79%	Bachelor's Degree, 76%
Most common major	Communication	Communication
Most common college	Northwestern University	Stanford University

Assistant director of public relations vs communications director demographics

Here are the differences between assistant directors of public relations' and communications directors' demographics:

	Assistant Director Of Public Relations	Communications Director
Average age	42	42
Gender ratio	Male, 35.3% Female, 64.7%	Male, 40.2% Female, 59.8%
Race ratio	Black or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.7% American Indian and Alaska Native, 0.4%	Black or African American, 5.8% Unknown, 4.7% Hispanic or Latino, 9.0% Asian, 5.1% White, 75.0% American Indian and Alaska Native, 0.4%
LGBT Percentage	16%	16%

Differences between assistant director of public relations and communications director duties and responsibilities

Assistant director of public relations example responsibilities.

Hire, train and manage play-by-play broadcasters guaranteeing a professional and informative listening experience.
Work with social media team to create Facebook posts for Burpee events and online media placements.
Direct internal communications tactics including newsletters, Intranet, domestic and international executive meetings, and special events.
Direct strategic planning and execution for entertainment partnership platform to include B2C communications and marketing.

Communications director example responsibilities.

Assist in managing the Facebook and Instagram pages.
Develop and manage c-level strategic client relationships to grow revenue base.
Create and manage corporate website, online demand gen through SEO and SEM.
Manage editorial content of the organization website, build and upload web pages via HTML.
Manage the marketing strategy and budget, including B2C acquisition campaigns focuse on out of home and DRTV.
Manage media relations, announcements, editorial placement, and speaking opportunities the organizations.

Assistant director of public relations vs communications director skills

Common assistant director of public relations skills

Press Releases, 27%
Alumni, 6%
Graphic Design, 5%
External Communications, 5%
Feature Stories, 4%
Press Conferences, 4%

Common communications director skills

Web Content, 8%
Press Releases, 8%
Customer Service, 7%
External Communications, 5%
Project Management, 4%
Employee Engagement, 4%

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Assistant Director Of Public Relations
Assistant Director Of Public Relations vs Communications Director

Updated January 8, 2025

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