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Chief communications officer vs public information officer

The differences between chief communications officers and public information officers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a chief communications officer and a public information officer. Additionally, a chief communications officer has an average salary of $115,086, which is higher than the $56,725 average annual salary of a public information officer.

The top three skills for a chief communications officer include crisis communications, external communications and CCO. The most important skills for a public information officer are press releases, web content, and community outreach.

Chief communications officer vs public information officer overview

Chief Communications OfficerPublic Information Officer
Yearly salary$115,086$56,725
Hourly rate$55.33$27.27
Growth rate8%8%
Number of jobs80,711129,237
Job satisfaction5-
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 76%
Average age4242
Years of experience44

What does a chief communications officer do?

A chief communications officer oversees internal relations and researches public employees. Most of the chief communications officers spend a massive amount of time interacting with the chief marketing officers of their organization. They are responsible for management issues and may offer risk management in industries that are prone to hazard, risk, and product failure. They provide wise counsel to the senior team whenever major decisions are debated. They act in many ways as representatives of many publics who are not in the room when these decisions are made. These officers also help the organization translate strategy to action.

What does a public information officer do?

The primary job of a public information officer involves the promotion of a positive public image on social media. Public information officers offer significant information during a crisis. They collect facts and distribute them to the media and organize special events like awards ceremonies. Typically, they work for large organizations and government agencies. They maintain their online presence that can be part of the duties of public information. Also, they can work for long hours on an irregular schedule, especially when the incidents or situations affect the organization.

Chief communications officer vs public information officer salary

Chief communications officers and public information officers have different pay scales, as shown below.

Chief Communications OfficerPublic Information Officer
Average salary$115,086$56,725
Salary rangeBetween $63,000 And $208,000Between $38,000 And $83,000
Highest paying City-Fairfield, CA
Highest paying state-Delaware
Best paying company-City of Fairfield
Best paying industry-Professional

Differences between chief communications officer and public information officer education

There are a few differences between a chief communications officer and a public information officer in terms of educational background:

Chief Communications OfficerPublic Information Officer
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 76%
Most common majorCommunicationCommunication
Most common collegeStanford UniversityNorthwestern University

Chief communications officer vs public information officer demographics

Here are the differences between chief communications officers' and public information officers' demographics:

Chief Communications OfficerPublic Information Officer
Average age4242
Gender ratioMale, 59.5% Female, 40.5%Male, 43.7% Female, 56.3%
Race ratioBlack or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.6% American Indian and Alaska Native, 0.4%Black or African American, 5.8% Unknown, 4.7% Hispanic or Latino, 9.0% Asian, 5.1% White, 75.0% American Indian and Alaska Native, 0.4%
LGBT Percentage16%16%

Differences between chief communications officer and public information officer duties and responsibilities

Chief communications officer example responsibilities.

  • Develop editorial content, seek concept and content clearance, and manage editorial calendar for an e-publication research by a subcontractor.
  • Create original content resulting in extensive media coverage and several million views through native Facebook video and YouTube.
  • Serve as representative to senior management team during community events and company spokesperson for division, including to nonprofit sector clients.
  • Direct internal communications tactics including newsletters, Intranet, domestic and international executive meetings, and special events.

Public information officer example responsibilities.

  • Manage agency's social media pages (Facebook/Twitter).
  • Manage multiple websites and associate SEO; direct all brand photography to publicize and promote the resort.
  • Serve as college spokesperson managing crisis communications.
  • Lead implementation of a robust membership database to support organization strategy and decision making.
  • Interview featured alumni, manage copywriting staff and editorial calendar, and coordinate photography.
  • Create and maintain the college's blackboard intranet site.
  • Show more

Chief communications officer vs public information officer skills

Common chief communications officer skills
  • Crisis Communications, 9%
  • External Communications, 8%
  • CCO, 6%
  • Press Releases, 6%
  • Community Relations, 5%
  • Strategic Communications Plan, 3%
Common public information officer skills
  • Press Releases, 16%
  • Web Content, 10%
  • Community Outreach, 5%
  • Press Conferences, 4%
  • Graphic Design, 4%
  • Emergency Operations, 4%

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