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Designer/art director vs senior designer

The differences between designer/art directors and senior designers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a designer/art director, becoming a senior designer takes usually requires 6-12 months. Additionally, a senior designer has an average salary of $102,058, which is higher than the $97,448 average annual salary of a designer/art director.

The top three skills for a designer/art director include photography, graphic design and creative concepts. The most important skills for a senior designer are sketch, graphic design, and human centered design.

Designer/art director vs senior designer overview

Designer/Art DirectorSenior Designer
Yearly salary$97,448$102,058
Hourly rate$46.85$49.07
Growth rate4%3%
Number of jobs53,31447,503
Job satisfaction-1
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 67%
Average age4038
Years of experience612

What does a designer/art director do?

An art director collaborates with the design and art staff for books, public relations firms, advertising agencies, or newspaper publishers. Art directors create designs and layouts that embody the organization and send the message they want the audience to get. They work with producers and directors of theatres, television, and movie productions to oversee set designs. Being an art director also includes critiquing people's work, working to reach deadlines while still following the budget allocated for a certain project, and (on occasion) disciplining designers who are slacking off on the job.

What does a senior designer do?

Senior designers are typically in charge of realizing design solutions that adhere to the business goals and marketing strategies of an organization. They should be comfortable managing graphics designers and making decisions. They must have extensive knowledge of styles, layout techniques, and graphic design while also managing projects and people effectively. Senior designers have a variety of duties, which include delegating tasks to junior designers, maintaining high-quality standards, and collaborating to improve digital creativity standards.

Designer/art director vs senior designer salary

Designer/art directors and senior designers have different pay scales, as shown below.

Designer/Art DirectorSenior Designer
Average salary$97,448$102,058
Salary rangeBetween $60,000 And $157,000Between $72,000 And $143,000
Highest paying CitySan Francisco, CASeattle, WA
Highest paying stateCaliforniaWashington
Best paying companyThe Walt Disney CompanyLyft
Best paying industryMediaMedia

Differences between designer/art director and senior designer education

There are a few differences between a designer/art director and a senior designer in terms of educational background:

Designer/Art DirectorSenior Designer
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 67%
Most common majorGraphic DesignGraphic Design
Most common collegeHarvard UniversityUniversity of Pennsylvania

Designer/art director vs senior designer demographics

Here are the differences between designer/art directors' and senior designers' demographics:

Designer/Art DirectorSenior Designer
Average age4038
Gender ratioMale, 59.0% Female, 41.0%Male, 71.0% Female, 29.0%
Race ratioBlack or African American, 4.3% Unknown, 5.9% Hispanic or Latino, 14.2% Asian, 7.7% White, 67.0% American Indian and Alaska Native, 0.8%Black or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%
LGBT Percentage11%13%

Differences between designer/art director and senior designer duties and responsibilities

Designer/art director example responsibilities.

  • Develop strategic project plans managing and maintaining multiple projects from sketch to print, facilitating high-impact presentations to senior leadership.
  • Edit and maintain the film festival s web site content and design, utilizing HTML and CSS coding.
  • Organize and coordinate the conceptual idea of product to the working engineer sketch of product.
  • Lead creative on interactive pharmaceutical presentations and HTML emails working with developers, animators, and programmers.
  • Code web pages utilizing CSS, XHTML, jQuery, in addition to programming languages such as PHP and ASPX.
  • Develop strategic project plans managing and maintaining multiple projects from sketch to print, facilitating high-impact presentations to senior leadership.
  • Show more

Senior designer example responsibilities.

  • Identify, plan and lead brainstorming sessions for new blue-sky product opportunities across all boys' lines.
  • Design all marketing collateral within those standards including flyers, ads, conference materials, brochures, and design mailed pieces.
  • Implement HTML and CSS tags.
  • Format designs and media for use in print and web applications; deliver production-ready graphics in HTML and CSS.
  • Design and production of marketing materials, PowerPoint templates for pitch decks, event graphics, various collateral and HTML e-mails.
  • Lead the team in brainstorming sessions and assist with market research and testing.
  • Show more

Designer/art director vs senior designer skills

Common designer/art director skills
  • Photography, 9%
  • Graphic Design, 9%
  • Creative Concepts, 7%
  • Adobe Photoshop, 7%
  • Sketch, 6%
  • Product Design, 6%
Common senior designer skills
  • Sketch, 15%
  • Graphic Design, 5%
  • Human Centered Design, 4%
  • User Experience, 4%
  • UI, 4%
  • CAD, 4%

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