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Digital marketing manager jobs in Akron, OH

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  • Product Manager

    Lincoln Electric 4.6company rating

    Digital marketing manager job in Euclid, OH

    Lincoln Electric is the world leader in the engineering, design, and manufacturing of advanced arc welding solutions, automated joining, assembly and cutting systems, plasma and oxy-fuel cutting equipment, and has a leading global position in brazing and soldering alloys. Lincoln is recognized as the Welding Expert™ for its leading materials science, software development, automation engineering, and application expertise, which advance customers' fabrication capabilities to help them build a better world. Headquartered in Cleveland, Ohio, Lincoln Electric is a $4.2B publicly traded company (NASDAQ:LECO) with over 12,000 employees around the world, with operations in 71 manufacturing and automation system integration locations across 21 countries and maintains a worldwide network of distributors and sales offices serving customers in over 160 countries. Location: Euclid - 22801 Employment Status: Salary Full-Time Function: Marketing Req ID: 27592 Purpose The Product Manager (PM) owns a specific product line within a category, focusing on day-to-day product management, feature execution, and operational excellence. This position will be focused on the management of Lincoln Electric's global GTAW product portfolio. Job Duties and Responsibilities Product Initiative & Prioritization - Own the product roadmap, ensuring alignment with category strategy. Manage the product initiatives, roadmap execution, and project planning. Balance trade-offs between business needs, technical feasibility, and customer expectations. Product Development & Execution - Define product specifications, features, and enhancements based on customer and market needs. Work with engineering teams to ensure timely development and on-time delivery of new features. Customer-Centric Product Management - Conduct market research, competitive analysis, and customer interviews. Gather direct customer feedback, conduct usability testing, and analyze product adoption. Work closely with customer support and sales teams to address pain points. Go-to-Market (GTM) Execution - Define pricing and positioning strategies to maximize market impact. Support marketing and sales teams with product positioning, training, and sales enablement materials. Ensure successful product launches and track initial adoption and customer feedback. Data-Driven Decision Making - Monitor product performance metrics (usage, retention, revenue, churn, etc.). Continuously iterate on the product to improve user experience and business outcomes. Subject Matter Expertise - Has working knowledge of product management. Continues to build knowledge of the organization, processes and customer base. Performs a range of straightforward assignments. Uses guidelines, policies and procedures to analyze and resolve problems. Success Metrics Strategic Impact - Percentage of roadmap items delivered on schedule Revenue & Profitability - Revenue growth of the product line vs. forecast Customer & Market Insights - Customer adoption rate of new features (%) Product Execution - Feature delivery success rate (%) Cross Functional Collaboration - Project completion rate (%) Leadership & Team Development - Leadership influence in product roadmap initiatives Innovation & Process Improvement - Number of product line-level new products, enhancements, and SKU reductions Basic Requirements 3+ years of experience in product management or related experience Experience with GTAW and GTAW applications is preferred Bachelor's degree in engineering, business, marketing, or related field Hands-on experience with product development, market research, and data-driven decision-making Strong ability to prioritize features, manage trade-offs, and drive execution 25% travel Lincoln Electric is an Equal Opportunity Employer. We are committed to promoting equal employment opportunity for applicants, without regard to their race, color, national origin, religion, sex (including pregnancy, childbirth, or related medical conditions, including, but not limited to, lactation), sexual orientation, gender identity, age, veteran status, disability, genetic information, and any other category protected by federal, state, or local law.
    $83k-109k yearly est. 1d ago
  • Product Marketing Lead

    Buyers Products Company 4.0company rating

    Digital marketing manager job in Mentor, OH

    We are seeking an experienced Product Marketing Manager/Product Analyst from a B2B manufacturing background to collaborate closely with our Product Management and Marketing teams. This role combines strategic product analysis with product marketing leadership to drive data-driven product decisions, market positioning, and business growth in the B2B manufacturing sector. Key Responsibilities Market & Competitive Analysis Assess market competition by reviewing and analyzing the nature and scope of present and future product lines, product specifications, and requirements Develop and maintain comprehensive competitive matrices and pricing analysis in collaboration with analysts and pricing teams Appraise new product ideas and evaluate product line extension opportunities based on market research and performance data Conduct sales performance analysis for mature product lines to identify market-driven opportunities for line extensions, accessories, and packaging solutions tailored to diverse distribution channels Product Strategy & Portfolio Management Determine product pricing strategies and complete operational requirements in conjunction with NPD and pricing teams Manage and prioritize product marketing initiatives to ensure development teams focus on the highest-value tasks and opportunities Conduct comprehensive product launch portfolio analysis to determine which initiatives should be scaled, optimized, or discontinued based on performance metrics and market response Maintain deep understanding of product features, market context, and evolving industry trends to inform strategic decisions Cross-functional Collaboration & Launch Management Partner with Marketing to introduce and market new products by developing time-integrated plans coordinating sales, advertising, and production teams Collaborate closely with Product Management to define, plan, and execute comprehensive product launch plans, including timelines, marketing strategies, and sales enablement Coordinate cross-functionally with sales, engineering, and hybrid product teams to understand customer needs, competitive positioning, and value propositions Translate customer feedback and market insights into actionable product improvements, driving continuous enhancements in conjunction with NPD teams Strategic Content & Marketing Support Lead strategic content development aligned with product launches and go-to-market strategies across multiple distribution channels Support trade show coordination by providing strategic direction on messaging, positioning, and competitive advantages that align with overall product launch strategies Identify opportunities to enhance product visibility and performance through strategic marketing initiatives Work with internal stakeholders to ensure marketing materials align with strategic positioning and market analysis Analysis & Reporting Analyze and report on the effectiveness of product launch activities and marketing initiatives, recommending improvements to optimize engagement and conversions Conduct market research to identify keyword and content opportunities that support broader strategic objectives Provide data-driven insights to leadership on product performance, market trends, and competitive landscape Qualifications Required: Bachelor's degree in Marketing, Business, Engineering, or a related discipline 3-5 years of experience in B2B manufacturing product marketing with strong analytical and strategic planning capabilities Proven ability to analyze complex market data and translate insights into strategic product decisions Demonstrated experience managing successful product launches and coordinating cross-departmental collaboration Strong analytical skills with experience in market research, competitive analysis, and pricing strategies Exceptional communication, analytical, and organizational skills Proficiency in analytics tools, market research platforms, and data analysis software Preferred: Experience with trade show planning and event marketing coordination Knowledge of SEO tools and content management systems Strong collaborative skills and ability to effectively lead strategic initiatives within cross-functional teams Experience working closely with NPD and pricing teams
    $76k-100k yearly est. 2d ago
  • Manager, Growth Marketing

    Arhaus 4.7company rating

    Digital marketing manager job in Hudson, OH

    Since 1986, our mission has been simple. We design and build heirloom quality products while holding true to our commitment to use earth-friendly materials and to give back whenever possible. Arhaus is seeking a Manager, Growth Marketing to lead our paid media strategy and execution across paid social, display, video, search and emerging channels. In this highly data-driven, creative role, this individual will be instrumental in shaping and scaling our digital presence, driving profitable growth and brand affinity through innovative campaigns and rigorous performance optimization. Reporting to the Director, Content & Growth Marketing, this leader will own the strategy, planning, execution, budget management and performance across all growth channels and will directly lead and oversee a team of specialists, ensuring both team and channel success. This position is located on-site at our Corporate Headquarters in Boston Heights, OH. Key Responsibilities Own the growth marketing strategy across paid social, display, video, and search, aligning campaigns with business objectives Develop full-funnel paid media plans that drive awareness, engagement, and conversion while maximizing efficiency Set channel KPIs and manage budgets, ensuring delivery against sales and ROI targets Lead cross-functional collaboration, partnering closely with Creative, Analytics, and Ecom to deliver best-in-class campaigns Oversee in platform activation and optimization across all platforms refining targeting, bidding, creative and landing page strategies Translate performance data into insights, providing actionable recommendations to stakeholders and senior leadership Manage vendor relationships to ensure alignment, performance and continuous growth Continuously test and evolve campaigns and strategies, building roadmaps for creative, audience, and channel innovations Lead and develop a high-performing team, providing coaching, feedback, and career development opportunities for direct reports Stay ahead of industry trends and platform updates to inform strategy and maintain competitive advantage Required Experience 4+ years of growth or performance marketing experience, including strategic planning, performance optimization and hands-on execution of multi million dollar programs Demonstrated leadership and people management experience, with proven success managing direct reports Deep understanding of the digital advertising ecosystem, including campaign structure, audience segmentation, bidding strategies, and attribution modeling Demonstrated understanding and experiencing in full funnel strategy Strong storytelling skills with the ability to distill complex data into insights for stakeholders and senior leadership Data-driven problem solving skills, with a desire to look for opportunities through data analysis and to take action on them Experience in a fast-paced environment where deadlines, priorities, and initiatives pivot at the speed of digital trends Self-starter with exceptional organizational, prioritization, and communication skills, with the ability to lead both teams and cross-functional partners Preferred Experience Familiarity with multiple forms of analytics and measurement tools (ie A/B + Brand/Conversion Lift Testing, GA4, Media Mixed Modeling, etc) Experience with retail and/or eCommerce D2C brands Understanding of retail calendar and seasonal process Passion for digital innovation, consumer trends, and the intersection of brand and performance marketing
    $76k-119k yearly est. 3d ago
  • Digital Cybersecurity Manager

    Usabb ABB

    Digital marketing manager job in Cleveland, OH

    At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we'll give you what you need to make it happen. It won't always be easy, growing takes grit. But at ABB, you'll never run alone. Run what runs the world. This Position reports to: Digital Execution Lead In this role, you will lead a team of engineers and consultants to deliver secure, high-quality, and cost-effective solutions. You'll oversee cybersecurity across engineering projects, ensuring compliance and fostering continuous improvement. Collaborating with stakeholders, you'll drive secure digital platform adoption, support operations, and embed cybersecurity throughout the customer lifecycle. The work model for the role is: Hybrid (Must be in Houston, TX or Cleveland, OH) This role is contributing to the IAEN Digital Services in the US. Main stakeholders are Internal teams (Operations, Sales, Service), Customers, and Regional Leadership . You will be mainly accountable for: Provide consultative support to customers, helping them use cyber solutions to improve security of their OT environments. Lead implementation efforts of cybersecurity solutions, ensuring projects are delivered on time and on budget with proper resource allocation. Train and support customers throughout the lifecycle-from onboarding to post-deployment-to ensure satisfaction and retention. Collaborate with Sales to identify customer needs and demonstrate how cybers solutions effectively address those needs Our team dynamics You will join a dynamic and high performing team, where you will be able to thrive Qualifications for the role Bachelor's or higher degree in Information System, Engineering or Business Administration 8+ years of experience in industrial automation, energy, power and water and oil and gas industries with strong emphasis on cyber security 3-5 years of demonstrated leadership capabilities, with a collaborative, solution-focused approach and strong written and spoken communication skills Proven ability to mentor and develop teams, fostering a culture of innovation, and collaboration. Solid knowledge of cybersecurity fundamentals including risk assessments, access control, incident response, and vulnerability management Familiarity of cyber platforms (e.g. AV Solutions, Backup and recovery, Network Monitoring) Knowledge of OT security best practices and cybersecurity frameworks (e.g., IEC 62443, NIST, ISO/IEC 2700x) Relevant Cybersecurity Certifications are a plus (e.g. CISSP, GIAC, ISA/IEC 62443) A strong focus on safe work practices and dedication to following workplace safety guidelines Willingness to travel up to 25% US Citizen or work authorization to perform work within the US is required. Reimbursement for relocation is not available More about us ABB is an Equal Employment Opportunity and Affirmative Action employer for protected Veterans and Individuals with Disabilities at ABB. All qualified applicants will receive consideration for employment without regard to their- sex (gender identity, gender expression, sexual orientation), marital status, citizenship, age, race and ethnicity, inclusive of traits historically associated with race or ethnicity, including but not limited to hair texture and protective hairstyles, color, religious creed, national origin, pregnancy, physical or mental disability, genetic information, protected Veteran status, or any other characteristic protected by federal and state law. For more information regarding your (EEO) rights as an applicant, please visit the following websites: ******************************************************************************************** As an Equal Employment Opportunity and Affirmative Action Employer for Protected Veterans and Individuals with Disabilities, applicants may request to review the plan of a particular ABB facility between the hours of 9:00 A.M. - 5:00 P.M. EST Monday through Friday by contacting an ABB HR Representative at **************. Protected Veterans and Individuals with Disabilities may request a reasonable accommodation if you are unable or limited in your ability to use or access ABB's career site as a result of your disability. You may request reasonable accommodations by calling an ABB HR Representative at ************** or by sending an email to ****************. Resumes and applications will not be accepted in this manner. ABB Benefit Summary for eligible US employees [excludes ABB E-mobility, Athens union, Puerto Rico] Go to ****** BenefitsABB.com and click on “Candidate/Guest” to learn more Health, Life & Disability Choice between two medical plan options: A PPO plan called the Copay Plan OR a High Deductible Health Plan (with a Health Savings Account) called the High Deductible Plan. Choice between two dental plan options: Core and Core Plus Vision benefit Company paid life insurance (2X base pay) Company paid AD&D (1X base pay) Voluntary life and AD&D - 100% employee paid up to maximums Short Term Disability - up to 26 weeks - Company paid Long Term Disability - 60% of pay - Company paid. Ability to “buy-up” to 66 2/3% of pay. Supplemental benefits - 100% employee paid (Accident insurance, hospital indemnity, critical illness, pet insurance Parental Leave - up to 6 weeks Employee Assistance Program Health Advocate support resources for mental/behavioral health, general health navigation and virtual health, and infertility/adoption Employee discount program Retirement 401k Savings Plan with Company Contributions Employee Stock Acquisition Plan (ESAP) Time off ABB provides 11 paid holidays. Salaried exempt positions are provided vacation under a permissive time away policy. We value people from different backgrounds. Could this be your story? Apply today or visit *********** to read more about us and learn about the impact of our solutions across the globe.
    $88k-128k yearly est. Auto-Apply 60d+ ago
  • Digital Marketing Manager

    Loudon Motors Ford 3.9company rating

    Digital marketing manager job in Minerva, OH

    Loudon Motors Ford is seeking a creative, motivated, and results-driven Digital Marketing Manager to join our team. This role is ideal for someone who thrives on storytelling, analytics, and driving growth through engaging digital strategies. If you are passionate about marketing, content creation, and community engagement and want to make an impact at a family-owned dealership with nearly 100 years of history, this may be the perfect fit. Responsibilities: • Develop and manage the dealership's digital marketing strategy across social media, website, email, and paid advertising • Create engaging content including graphics, videos, and copy for promotions, sales events, and community initiatives • Manage the dealership's online reputation through customer reviews, Google Business Profile, and social engagement • Track and analyze marketing performance metrics to measure ROI and optimize campaigns • Support the sales team with lead generation, follow-up content, and promotional materials • Organize and promote dealership events including sales promotions, community drives, and seasonal campaigns • Maintain brand consistency while ensuring compliance with Ford Motor Company guidelines • Collaborate with leadership to develop creative campaigns that drive traffic and sales Qualifications: • Experience in digital marketing, social media, or content creation (automotive experience a plus) • Bachelor's Degree in marketing, communications, journalism or related field • Strong skills in content writing, social media management, and brand storytelling • Experience with photo/video editing using Adobe, Canva, or similar tools • Familiarity with SEO, SEM, and Google Analytics • Strong organizational skills and ability to manage multiple projects at once • Creative mindset with the ability to generate fresh ideas and campaigns • A passion for customer engagement, community involvement, and automotive retail Benefits: • Competitive pay based on experience • Health, dental, and vision insurance • 401(k) retirement plan • Paid time off and holidays • Employee discounts • Opportunity to be part of a long-standing, community-focused dealership
    $93k-129k yearly est. Auto-Apply 60d+ ago
  • Manager, E-rate Administration

    Pansophic Learning

    Digital marketing manager job in Cleveland, OH

    We are looking for a dedicated Manager of E-rate Administration to lead and oversee the management of the E-rate program within our organization. This role is critical in ensuring compliance with federal regulations, managing funding requests, and coordinating with schools and libraries to maximize the benefits of the E-rate program. The ideal candidate will have a strong understanding of the E-rate program guidelines, excellent organizational skills, and the ability to work collaboratively with multiple stakeholders. Responsibilities include managing application processes, maintaining documentation, ensuring timely submissions, and liaising with service providers and regulatory bodies. The Manager will also be responsible for training staff on E-rate procedures and staying updated on policy changes. This position requires a detail-oriented professional who can navigate complex regulatory environments and drive successful program outcomes. Responsibilities: Manage the E-rate application and funding request process. Ensure compliance with federal E-rate regulations and guidelines. Coordinate with schools, libraries, and service providers. Maintain accurate records and documentation for audits. Monitor program deadlines and submission timelines. Provide training and support to staff on E-rate procedures. Stay informed about changes in E-rate policies and regulations. Collaborate with finance and procurement departments. Prepare reports on program status and funding utilization. Resolve issues related to E-rate funding and compliance. Other duties as assigned. Qualifications: Bachelor's degree in Business, Public Administration, or related field. Minimum 3 years experience with E-rate program or grant administration. Strong knowledge of federal E-rate regulations and processes. Excellent organizational and project management skills. Proficient in relevant software and database management. Effective communication and interpersonal skills. Ability to work independently and as part of a team. Attention to detail and problem-solving abilities. Experience with audit preparation and compliance documentation. Ability to manage multiple priorities and deadlines. Willingness to work flexible hours as needed. Ability to work under pressure and manage multiple priorities. Excellent communication and interpersonal skills. Highly organized, able to multi-task, with a high attention to detail and ability to prioritize. Ability to document processes clearly and concisely. Ability to analyze data and make informed decisions. Ability to pass federal and state criminal background checks (FBI/BCI). Ability to think independently and contribute to the overall effort without much direction. EQUAL EMPLOYMENT OPPORTUNITY It is our policy to abide by all federal, state and local laws prohibiting employment discrimination based solely on a person's race, color, religious creed, sex, national origin, ancestry, citizenship status, pregnancy, childbirth, physical disability, mental and/or intellectual disability, age, military status, veteran status (including protected veterans), marital status, registered domestic partner or civil union status, familial status, gender (including sex stereotyping and gender identity or expression), medical condition, genetic information, sexual orientation, or any other protected status except where a reasonable, bonafide occupational qualification exists. Compensation and Benefits: The compensation and benefits information below is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law. The annual starting salary for this position is 80,000-85,000 . Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate. We offer the following benefits for full-time positions, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, 401(k) retirement plan, life insurance, long-term disability insurance, short-term disability insurance, 10 paid holidays annually. All eligible employees will participate in Colorado's Family & Medical Leave Insurance Program, in accordance with state law. Paid Time Off: The amount of Paid Time Off (PTO) employees accrue is determined by both their position and the length of their employment term. 19 days of paid time off for 12-month roles. We offer several plans to choose from, with a wide range of deductibles and co- insurance levels. We offer plans with set co-pays for certain medical services, as well as a high deductible plan with set co-insurance levels after deductibles have been met. All plans offer both in-network and out-of-network coverage. We also offer flexible spending and health savings accounts. Application Instructions:. Visit our careers page at ********************************************** #INDCORP #LI-KM2
    $98k-150k yearly est. Auto-Apply 3d ago
  • Digital Marketing Project Manager

    Crosscountry Mortgage 4.1company rating

    Digital marketing manager job in Cleveland, OH

    CrossCountry Mortgage (CCM) is the nation's number one distributed retail mortgage lender with more than 7,000 employees operating over 700 branches and servicing loans across all 50 states, D.C. and Puerto Rico. Our company has been recognized ten times on the Inc. 5000 list of America's fastest-growing private businesses and has received many awards for our standout culture. A culture where you can grow! CCM has created an exceptional culture driving employee engagement, exceeding employee expectations, and directly impacting company success. At our core, our entrepreneurial spirit empowers every employee to be who they are to help us move forward together. You'll get unwavering support from all departments and total transparency from the top down. CCM offers eligible employees a competitive compensation plan and a robust benefits package, including medical, dental, vision, as well as a 401K. We also offer company-provided short-term disability, an employee assistance program, and a wellness program. Position Overview: The Digital Marketing Project Manager is responsible for driving end-to-end delivery of digital initiatives that support CrossCountry's marketing and technology objectives. This role leads software development and technical projects from conception through completion, translating high-level business goals into detailed project scopes, schedules, and quality standards. Collaborating closely with stakeholders and Senior Leadership, the Digital Marketing Project Manager ensures projects are delivered on time and are aligned with strategic priorities. Job Responsibilities: Lead software development projects from conception through completion to ensure success as defined by adherence to scope, timeline, and quality standards. Translate high-level organizational objectives into definable project scopes while focusing on regular and timely delivery to internal and/or external stakeholders. Strategize, manage, and drive the execution of medium to large-scale inter-disciplinary projects, including technical, product, and software development initiatives. Facilitate cross-functional collaboration to develop and implement scalable, innovative solutions that address complex & entrepreneurial situations as well as enterprise-wide business challenges. Identify, manage, and escalate risks, issues, and changes associated with project development to maintain momentum and mitigate disruptions. Define project scope, deliverables, roles, and responsibilities in collaboration with stakeholders and Senior Leadership. Plan and conduct milestone reviews, decision checkpoints, and key meetings to ensure project progress and alignment with strategic goals. Coordinate with cross-functional teams, including Technology, Design, Implementation, System Owners, Quality Assurance, Operations, and Sales, to ensure all deliverables are completed, reviewed, tested, and approved. Mediate discussions among individuals with opposing interests or goals, using empathetic communication and strategic negotiation to achieve consensus. Exercise independent judgment and make critical decisions that influence project or program direction and overall success. Qualifications and Skills: 5+ years of experience managing software development projects using formal project management disciplines and methodologies. PMP or similar project management certification, preferred. Experience managing and delivering software development projects. Advanced experience with the software development lifecycle and associated processes. Experience in Agile project management methodologies and tools (e.g., agile, scrum, Kanban, hybrid, DevOps, Jira, Confluence, Smartsheet). Experience leading cross-functional teams to successfully deliver both software and hardware projects. Excellent communication, collaboration, and leadership skills to effectively work with cross-functional teams. Exceptional organizational skills and attention to detail, ensuring projects are executed with precision. This is intended to convey information essential to understanding the scope of the job and the general nature and level of work performed by job holders within this job. However, this job description is not intended to be an exhaustive list of qualifications, skills, efforts, duties, responsibilities or working conditions associated with the position. CrossCountry Mortgage, LLC offers MORE than a job, we offer a career. Apply now to begin your path to success! careersatccm.com CrossCountry Mortgage, LLC strives to provide employees with a robust benefit package: ********************************** California residents: Please see CrossCountry's privacy statement for information about how CrossCountry collects and uses personal information about California applicants. CrossCountry Mortgage supports equal employment opportunity in hiring, development and advancement for all qualified persons without regard to race, color, religion, religious creed, national origin, age, physical or mental disability, ancestry, marital status, uniformed service, covered veteran status, citizenship status, sex (including pregnancy, childbirth, and related medical conditions, and lactation), sexual orientation, gender identity, gender expression, transgender status, domestic violence victim status (where applicable), protected hair style or texture, genetic information (testing or characteristics), or any other protected status of an individual or because of the individual's association with a member of a protected group or any other characteristic protected by federal, state, or local law (“Protected Characteristics”). The collective sum of the individual differences, life experiences, knowledge, inventiveness, innovation, self-expression, unique capabilities and talent that our employees invest in their work represents a significant part of not only our culture, but our reputation. The Company is committed to fostering, cultivating and preserving a culture that welcomes diversity and inclusion. CrossCountry Mortgage, LLC (NMLS3029) is an FHA Approved Lending Institution and is not acting on behalf of or at the direction of HUD/FHA or the Federal government. To verify licensing, please visit ***************************
    $91k-117k yearly est. Auto-Apply 60d+ ago
  • Digital Marketing Director

    Mobility Works 3.5company rating

    Digital marketing manager job in Richfield, OH

    StartFragment MobilityWorks is dedicated to serving the needs of the disabled community by offering a range of wheelchair accessible vehicles, home accessibility solutions, and commercial fleet vehicles. Our mission is centered on providing individuals who use wheelchairs with the mobility, independence, and personal freedom they desire. Continue reading to learn how you can become part of our team, driving this important mission forward! MobilityWorks is currently seeking a Director of Digital Marketing . We offer a fantastic work-life balance with regular business hours, allowing you to spend quality time with your family or engage in your favorite activities. At MobilityWorks, we consider every team member a vital part of our family, appreciating the skills, dedication, and contributions each person brings to our organization. We are deeply committed to our mission and consistently uphold our core values. EndFragment As the Director of Digital Marketing , you will lead the transformation and optimization of our digital marketing strategy, driving high-impact initiatives that support client acquisition, engagement, and retention. This role is instrumental in shaping our digital presence and expanding market awareness through cutting-edge digital marketing strategies , leveraging AI, machine learning, automation, and data-driven insights to ensure we stay competitive in an evolving landscape. You will oversee the entire digital marketing funnel , guiding demand generation efforts and optimizing lead generation campaigns to maximize conversion and revenue growth. Your expertise in digital technologies, content strategy, paid media, CRM, and analytics will fuel impactful campaigns that resonate with target audiences. With a strong emphasis on innovation and collaboration, you will work closely with agency partners and key business stakeholders to curate technology and agency roadmaps that align with evolving business needs. Your leadership will foster a culture of curiosity, continuous improvement, and strategic execution across marketing initiatives. Essential Job Functions and Duties: Strategic Leadership & Digital Oversight Develop and implement digital marketing strategies that balance brand-building with high-performance lead generation to generate appointments. Lead and mentor the Performance Marketing Specialist, driving workflow, execution, and professional development. Manage third-party agency partnerships to optimize campaign effectiveness and digital presence. Leverage AI, machine learning, and automation to enhance personalization, scalability, and marketing efficiency. Performance Marketing & Lead Acquisition Architect and execute multi-channel campaigns across email, social media, SEO, PPC, and paid media. Optimize audience targeting using predictive analytics, data analytics, behavioral insights, and AI-driven strategies. Oversee marketing automation and lead nurturing workflows to improve conversion rates. Data Analytics & Optimization Continuously track, analyze, and refine KPIs (ROI, CPC, ROAS, conversion rates) to maximize marketing performance. Utilize predictive analytics to forecast consumer behavior, market trends, and demand fluctuations and develop actionable, agile plans to stay ahead of trends. Improve targeting strategies and optimize digital spending using all tools and data available to you including AI-driven insights. Content Strategy & Digital Experience Management Ensure digital content aligns with brand positioning and customer engagement objectives with regular updates and planned audits. Partner with marketing team members and web developers to enhance digital experiences and user journeys. Lead strategic content deployment across digital platforms for maximum audience reach. CRM, Customer Segmentation & Omnichannel Strategy Oversee Salesforce CRM & Account Engagement client information to refine segmentation and personalized targeting, including customized drips and automations. Strengthen e-commerce and omnichannel strategies, ensuring cohesive digital and retail experiences. Utilize AI-powered insights to drive customer engagement and optimize marketing spend. Budget, Agency & Vendor Oversight Manage digital marketing budgets to ensure efficient resource allocation and ROI maximization. Provide strategic direction to agencies and vendors, fostering high-value partnerships. Cross-Functional Collaboration & Business Alignment Align digital marketing strategies with sales, product, and customer success objectives. Coordinate with supply chain teams to synchronize marketing efforts with inventory and promotions. Leadership, Coaching & Team Development Mentor and develop digital marketing teams, fostering innovation, collaboration, and accountability. Champion organizational values to inspire teamwork and high-impact marketing initiatives. _________________________________________________________________ Position Qualifications and Entrance Requirements: Experience: 5-10 years in an analytics-focused, data-driven leadership role ideally within a multi-location or national company. Demonstrated experience working with marketing data in a CRM environment (Salesforce highly preferred). Analytical Abilities: Strong analytical skills to interpret data and market trends, enabling informed decision-making and strategic planning. Proficiency in using analytics to assess campaign performance and ROI is essential. Data Science Abilities : Understanding data science techniques to analyze large datasets, uncover patterns, and generate insights that drive marketing strategies. Proficiency applying statistical methods and machine learning algorithms to enhance predictive analytics, optimize marketing campaigns, and improve customer segmentation and targeting. Technical Proficiency: Knowledge of digital marketing tools and platforms, including CRM systems (Sales Force/Account Engagement), SEO tools, PPC advertising solutions, and marketing automation technologies. Ability to quickly adapt to new technologies and innovations. Creative Thinking: Ability to develop innovative marketing strategies and content that capture attention and resonate with target audiences. A creative mindset is crucial for crafting engaging and effective campaigns. Communication Skills: Excellent verbal and written communication skills to convey ideas clearly and effectively across various digital channels and to multiple audience segments. Project Management: Strong project management skills to oversee and coordinate multiple campaigns simultaneously, ensuring timely and successful execution. Leadership and Collaboration: Leadership skills to inspire and mentor the team, alongside collaboration capabilities to work effectively with cross-functional teams for integrated marketing efforts. Adaptability and Agility: The capacity to adapt to rapidly changing digital landscapes and market conditions, embracing flexibility in approach and strategy. Education : Bachelor's degree in marketing, Business Administration, Communications, or a related field is required; a master's degree is preferred. Physical Requirements and Workplace Accommodations: This role primarily operates in an office environment with standard office equipment (computers, telephones, etc.). We are committed to providing reasonable accommodation to ensure that all qualified candidates can perform essential functions.
    $87k-139k yearly est. Auto-Apply 8d ago
  • Marketing Analytics Manager

    Ra 3.1company rating

    Digital marketing manager job in Cleveland, OH

    About Client: They help in transforming the leading organizations and communities around the world. Organizations infrastructure and culture is amazing. Best place!! Job Title: Marketing Analytics Manager Job Level: Mid - Senior Level Job Description: This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be interacting with the client. You will be providing analyses, recommendations, presentations and advice to clients. You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting. You will be leading a team and you will be responsible for team's growth. We are looking for someone... Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Additional Information All your information will be kept confidential according to EEO guidelines.
    $86k-119k yearly est. 60d+ ago
  • Digital Risk Advisory and Cybersecurity Associate #19428

    Vanguard-Ip

    Digital marketing manager job in Cleveland, OH

    Large GP Firm. BTI Consulting: Collaboration Award. Excellent Mentoring Programs. Highly ranked in Vault's lists of "Attorney Satisfaction" and "Quality of Life." REQUIREMENTS The ideal candidate will have law firm or in-house privacy and cybersecurity breach response experience, or litigation experience with a demonstrated interest in privacy and cybersecurity breach response work, with an emphasis on the following attributes: • Exceptional project management skills • Awareness of data privacy and security laws • Effective and persuasive writing and oral communication skills • Ability to manage a fast-paced, complex workload while maintaining priorities and anticipating issues • Motivation to learn and understand technology and forensic investigations, to be able to both effectively interact with technically-skilled individuals and distill key issues and findings for non-technical business team members • The professional commitment and interpersonal skills necessary to succeed in a collaborative team environment Desired experiences include advising on: • Privacy and security obligations; • State, federal, and international data security incident notification obligations; and • Defending regulatory investigations related to privacy and security. SUMMARY Vanguard Intellectual Partners (Vanguard-IP) specializes in the placement of IP/Patent/Privacy professionals nationwide. Our concentrated focus in these areas enables us to more deeply understand our clients' technical needs, and our candidates' individual talents and career interests. Our broad network of long-term client relationships gives us a competitive edge. Our recruiters all have 10+ years of IP recruiting experience, and an exceptional record of success. We have superior knowledge of the IP job market, and offer trusted career advice for our candidates. We also have the resources and high-level contacts to get your resume noticed by the people who matter. We look forward to speaking with you, and learning more about what you are seeking in your next opportunity. CONFIDENTIALITY At Vanguard-IP, we respect the confidentiality of every candidate who contacts us. Furthermore, we will always obtain expressed authorization before submitting your resume to any of our clients. **Should you have an interest in exploring opportunities in another location, we have hundreds of openings in other markets. Please apply now and our team would be happy to review your information for this or other openings in your location of interest.
    $46k-67k yearly est. 60d+ ago
  • Media Executive (Sr) - Woio/Wuab

    Gray Media

    Digital marketing manager job in Cleveland, OH

    Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios. We understand that life needs balance. That is why we offer our employees and eligible family members a comprehensive benefits package, including: Comprehensive Medical(Rx), Dental, and Vision Coverage Health Savings Account with Company contributions Flexible Spending Account Employer-paid life and disability benefits Paid parental leave benefits Adoption and Surrogacy Benefits 401(k) Plan, including matching and profit-sharing contributions Employee Assistance Program Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage Paid Time Off, including Relocation PTO Focus on Caring Salary/Wage: $50,000 - $60,000/yr. (plus commission) Shift and Schedule: Mon. - Fri. (8:00 am - 5:00 am) Job Type: Full-Time _______________________ Job Summary/Description: Gray Media (WOIO CBS 19, WUAB CW 43, WTCL Telemundo & Gray Digital Media) in Cleveland has a rare opening for an energetic, positive-minded & experienced salesperson. An ideal candidate will have at least 3 years' experience selling media & working with advertising agencies. You will be responsible for developing new businesses in Ohio. You will consult with local business owners to create advertising campaigns that exceed their business goals & objectives. Ideal candidates have a strong understanding of the sales process, excel at researching various business categories to find quality prospects, starting new relationships & closing. You should be a quick learner, with strong communication skills & the ability to showcase our solutions in a compelling way. MVR check required. Duties/Responsibilities include, but are not limited to: - Meeting and exceeding monthly and quarterly sales targets - Build and maintain strong relationships with key clients and stakeholders - Strategic thinking: Identify client needs and propose tailored solutions to meet business objectives - Lead contract negotiations and close high-value deals - Cold calling and prospecting for new clients - Prepare and present proposed strategic solutions and tactics - Provide follow-up assessments of advertising effectiveness - Use and learn data-based results - Maintain accurate records in CRM systems and report on key sales metrics/KPIs Qualifications/Requirements: - Self-starter with a goal-oriented mindset and attention to detail - Three years of cold calling or sales-related experience. - Experience negotiating with advertising agencies - Demonstrated ability to manage and grow complex accounts - Experience in media sales is a plus, but not required - Excellent writing and communication skills, experience using MS Office products - Bachelor's Degree (preferred) - Google Ad Certifications a plus If you feel you're qualified and want to work with a great group of people, go to *************************************** , you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references (Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal ) WOIO/WUAB-TV/Gray Media is a drug-free company Additional Info: Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray's employees to perform their job duties may result in discipline up to and including discharge.
    $50k-60k yearly 18d ago
  • Co-op, Marketing

    Bendix Commercial Vehicle Systems LLC 4.6company rating

    Digital marketing manager job in Avon, OH

    | ON-SITE/REMOTE: On-site Want to help shape tomorrow? At Bendix we've been doing it for 90 years…setting the standard with advanced dynamic solutions that drive improved commercial vehicle performance and safety. We're part of the Knorr-Bremse Group, the global leader in braking technologies. As part of our team, you'll collaborate with a world of talented and dedicated colleagues whose sense of purpose complements your own. You'll find rewarding opportunities, diverse experiences, partnerships, and an unwavering commitment to ethics and integrity. Innovation is part of our DNA. Achievement drives our culture. Learn more today! ********************** JOB DESCRIPTION: MARKETING CO-OP This co-op position is for students majoring in Marketing, Sales, Business Management major or minor of Sophomore, Junior and Senior standing. This position provides an opportunity to learn the business of a premier commercial vehicle supplier from various perspectives within the company. A co-op in this position will report to the Marketing Director and frequently interface with leadership and staff from Sales, Marketing, Business Development, Engineering, Product Demonstration, Finance, and Corporate Communications. Job Responsibilities: •Develop marketing content that will be used to support product launches and other key initiatives • Conduct primary and secondary research and use data analytics to support current and future business efforts • Conduct customer surveys and prepare analytical reports based on results • Assist product demonstration team in marketing efforts •Support Sales and Marketing events •Perform various marketing/research projects •Research and evaluate emerging AI tools for marketing use cases. Eligibility Requirements: •Currently attending an accredited college or university • 3.0 cumulative GPA or higher • Proficient in understanding databases and analyzing data • Able to travel for work •Excellent organizational and communication skills •Resourceful and organized •Self-motivated and enthusiastic with strong people skills • Comfortable driving company or personal car to attend events •Able to prioritize effectively and work in a fast-paced, professional environment • Proficiency in Microsoft Office Tools: Word, Excel, and PowerPoint, and AI tools (Agentic AI, Generative AI, Create an agent etc) •Having valid driver's license is preferred Bendix Commercial Vehicle Systems LLC is an Equal Employment Opportunity (EEO) employer. It is the policy of the Company to provide equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.
    $80k-122k yearly est. 60d+ ago
  • Digital Marketing Analyst

    Flexjet 4.5company rating

    Digital marketing manager job in Cleveland, OH

    The Digital Marketing Analyst will leverage data-driven insights to optimize Flexjet s digital marketing strategies, enhance lead generation, and improve conversion rates. This role requires strong analytical skills, creativity, and collaboration across teams to deliver measurable results. Key Responsibilities Data Analysis & Reporting Analyze and interpret customer, marketing, and web behavioral data to uncover actionable insights. Prepare detailed weekly, monthly, and quarterly reports on website performance, advertising campaigns, and cost-effectiveness. Build dashboards to support collaboration and optimize conversion paths for marketing campaigns. Analyze historical data to identify trends, opportunities, and potential issues, and recommend proactive solutions. Digital Marketing Optimization Support SEO and SEM strategies, including Paid Search, PPC advertising, and digital banner ads, to target niche audiences effectively. Assist Cyber Studio to develop digital campaign strategies and web measurement frameworks. Conduct regular competitive research to benchmark industry practices and identify growth opportunities. Lead Generation & Conversion Monitor lead performance and report on areas for improvement by improving conversion points such as landing pages, CTAs, and lead-generation forms. Analyze marketing automation and lead nurturing data to recommend optimizations that improve workflow efficiency and lead quality. Assist in the execution of conversion optimization tests. Communication & Collaboration Prepare insights for manager-led presentations to colleagues and senior leadership. Work closely with marketing managers and cross-functional teams to ensure alignment and execution of strategies. Qualifications Education & Experience Bachelor s degree in Marketing, Economics, Statistics, Mathematics, or related discipline preferred. 3+ years of experience using Google Analytics for in-depth web analytics. 3+ years of experience with platforms such as Crazy Egg, Hotjar, Moat, Google Data Studio, Google Ads, and AppNexus. Technical Skills Strong understanding of SEO and SEM principles. Proficiency in digital marketing tools and technologies. Advanced Microsoft Excel skills and strong PowerPoint capabilities. Core Competencies Analytical problem-solver with a proactive approach to improving digital experiences and driving conversions. Highly organized, deadline-driven, and adaptable, with exceptional attention to detail. Creative thinker who embraces change and identifies new opportunities. Strong communication skills, including the ability to present to C-level executives. Collaborative team player who accepts feedback and advocates for data-driven solutions. Additional Requirements Ability to manage multiple projects simultaneously. Willingness to travel up to 5%. Must work onsite at our corporate headquarters in Cleveland, OH.
    $55k-70k yearly est. 13d ago
  • Marketing Events Manager

    Bath Concepts Independent Dealers

    Digital marketing manager job in Lorain, OH

    Marketing Events Manager Company: Hobbs Home Improvements Compensation: $20/hour + performance-based compensation About Us Hobbs Home Improvements is a quickly-growing home renovation company in Northeast Ohio, specializing in bathrooms, kitchen, window and door remodels. Our mission is simple - to enrich the lives of homeowners by transforming their home with quality products and exceptional service. We're looking for a motivated, energetic Marketing Events Manager to lead our local marketing initiatives through community events, trade shows, and door-to-door outreach. If you're a natural leader with a passion for marketing, team-building, and connecting with people, this is the perfect opportunity to grow your career with a company that rewards ambition and results.Key Responsibilities Event & Marketing Coordination Research and secure local events, trade shows, and community expos to promote Hobbs Home Improvements. Negotiate contracts and manage an annual calendar of events and appearances. Coordinate booth setup, display materials, and event logistics. Recruit, hire, and train event demonstrators and brand ambassadors. Collect leads and contest entries, following up to schedule free in-home consultations. Measure and report event performance and ROI. Field & Canvassing Management Recruit, train, and lead a team of door-to-door marketers to generate qualified leads. Plan and assign canvassing territories throughout the Lorain area. Motivate and coach your team to meet or exceed lead generation and appointment-setting goals. Engage directly with homeowners to promote our 1-2-day bathroom remodel services. Track and report daily performance metrics. Ensure team members represent the company professionally and positively in the field. Qualifications Experience in event marketing, field marketing, or door-to-door canvassing (leadership experience highly preferred). Strong communication and interpersonal skills. Positive, outgoing, and motivating personality. Excellent planning, organization, and coaching abilities. Ability to work flexible hours, including evenings and weekends. Why Join Hobbs Home Improvements? Competitive base pay of $20/hour + performance-based bonuses - your results directly impact your earnings. Opportunity for rapid advancement within a growing company. Supportive, team-oriented culture that celebrates success. Make a visible impact in your community by helping homeowners love their homes again. Ready to grow with a company that values hustle, heart, and hard work? Apply today to join our growing team at Hobbs Home Improvements.
    $20 hourly Auto-Apply 23d ago
  • Manager, E-rate Administration

    Pansophic Learning

    Digital marketing manager job in Cleveland, OH

    Job Description We are looking for a dedicated Manager of E-rate Administration to lead and oversee the management of the E-rate program within our organization. This role is critical in ensuring compliance with federal regulations, managing funding requests, and coordinating with schools and libraries to maximize the benefits of the E-rate program. The ideal candidate will have a strong understanding of the E-rate program guidelines, excellent organizational skills, and the ability to work collaboratively with multiple stakeholders. Responsibilities include managing application processes, maintaining documentation, ensuring timely submissions, and liaising with service providers and regulatory bodies. The Manager will also be responsible for training staff on E-rate procedures and staying updated on policy changes. This position requires a detail-oriented professional who can navigate complex regulatory environments and drive successful program outcomes. Responsibilities: Manage the E-rate application and funding request process. Ensure compliance with federal E-rate regulations and guidelines. Coordinate with schools, libraries, and service providers. Maintain accurate records and documentation for audits. Monitor program deadlines and submission timelines. Provide training and support to staff on E-rate procedures. Stay informed about changes in E-rate policies and regulations. Collaborate with finance and procurement departments. Prepare reports on program status and funding utilization. Resolve issues related to E-rate funding and compliance. Other duties as assigned. Qualifications: Bachelor's degree in Business, Public Administration, or related field. Minimum 3 years experience with E-rate program or grant administration. Strong knowledge of federal E-rate regulations and processes. Excellent organizational and project management skills. Proficient in relevant software and database management. Effective communication and interpersonal skills. Ability to work independently and as part of a team. Attention to detail and problem-solving abilities. Experience with audit preparation and compliance documentation. Ability to manage multiple priorities and deadlines. Willingness to work flexible hours as needed. Ability to work under pressure and manage multiple priorities. Excellent communication and interpersonal skills. Highly organized, able to multi-task, with a high attention to detail and ability to prioritize. Ability to document processes clearly and concisely. Ability to analyze data and make informed decisions. Ability to pass federal and state criminal background checks (FBI/BCI). Ability to think independently and contribute to the overall effort without much direction. EQUAL EMPLOYMENT OPPORTUNITY It is our policy to abide by all federal, state and local laws prohibiting employment discrimination based solely on a person's race, color, religious creed, sex, national origin, ancestry, citizenship status, pregnancy, childbirth, physical disability, mental and/or intellectual disability, age, military status, veteran status (including protected veterans), marital status, registered domestic partner or civil union status, familial status, gender (including sex stereotyping and gender identity or expression), medical condition, genetic information, sexual orientation, or any other protected status except where a reasonable, bonafide occupational qualification exists. Compensation and Benefits: The compensation and benefits information below is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law. The annual starting salary for this position is 80,000-85,000 . Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate. We offer the following benefits for full-time positions, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, 401(k) retirement plan, life insurance, long-term disability insurance, short-term disability insurance, 10 paid holidays annually. All eligible employees will participate in Colorado's Family & Medical Leave Insurance Program, in accordance with state law. Paid Time Off: The amount of Paid Time Off (PTO) employees accrue is determined by both their position and the length of their employment term. 19 days of paid time off for 12-month roles. We offer several plans to choose from, with a wide range of deductibles and co- insurance levels. We offer plans with set co-pays for certain medical services, as well as a high deductible plan with set co-insurance levels after deductibles have been met. All plans offer both in-network and out-of-network coverage. We also offer flexible spending and health savings accounts. Application Instructions:. Visit our careers page at ********************************************** #INDCORP #LI-KM2
    $98k-150k yearly est. 8d ago
  • Digital Marketing Director

    Mobilityworks 4.2company rating

    Digital marketing manager job in Richfield, OH

    StartFragment MobilityWorks is dedicated to serving the needs of the disabled community by offering a range of wheelchair accessible vehicles, home accessibility solutions, and commercial fleet vehicles. Our mission is centered on providing individuals who use wheelchairs with the mobility, independence, and personal freedom they desire. Continue reading to learn how you can become part of our team, driving this important mission forward! MobilityWorks is currently seeking a Director of Digital Marketing . We offer a fantastic work-life balance with regular business hours, allowing you to spend quality time with your family or engage in your favorite activities. At MobilityWorks, we consider every team member a vital part of our family, appreciating the skills, dedication, and contributions each person brings to our organization. We are deeply committed to our mission and consistently uphold our core values. EndFragment As the Director of Digital Marketing , you will lead the transformation and optimization of our digital marketing strategy, driving high-impact initiatives that support client acquisition, engagement, and retention. This role is instrumental in shaping our digital presence and expanding market awareness through cutting-edge digital marketing strategies , leveraging AI, machine learning, automation, and data-driven insights to ensure we stay competitive in an evolving landscape. You will oversee the entire digital marketing funnel , guiding demand generation efforts and optimizing lead generation campaigns to maximize conversion and revenue growth. Your expertise in digital technologies, content strategy, paid media, CRM, and analytics will fuel impactful campaigns that resonate with target audiences. With a strong emphasis on innovation and collaboration, you will work closely with agency partners and key business stakeholders to curate technology and agency roadmaps that align with evolving business needs. Your leadership will foster a culture of curiosity, continuous improvement, and strategic execution across marketing initiatives. Essential Job Functions and Duties: Strategic Leadership & Digital Oversight Develop and implement digital marketing strategies that balance brand-building with high-performance lead generation to generate appointments. Lead and mentor the Performance Marketing Specialist, driving workflow, execution, and professional development. Manage third-party agency partnerships to optimize campaign effectiveness and digital presence. Leverage AI, machine learning, and automation to enhance personalization, scalability, and marketing efficiency. Performance Marketing & Lead Acquisition Architect and execute multi-channel campaigns across email, social media, SEO, PPC, and paid media. Optimize audience targeting using predictive analytics, data analytics, behavioral insights, and AI-driven strategies. Oversee marketing automation and lead nurturing workflows to improve conversion rates. Data Analytics & Optimization Continuously track, analyze, and refine KPIs (ROI, CPC, ROAS, conversion rates) to maximize marketing performance. Utilize predictive analytics to forecast consumer behavior, market trends, and demand fluctuations and develop actionable, agile plans to stay ahead of trends. Improve targeting strategies and optimize digital spending using all tools and data available to you including AI-driven insights. Content Strategy & Digital Experience Management Ensure digital content aligns with brand positioning and customer engagement objectives with regular updates and planned audits. Partner with marketing team members and web developers to enhance digital experiences and user journeys. Lead strategic content deployment across digital platforms for maximum audience reach. CRM, Customer Segmentation & Omnichannel Strategy Oversee Salesforce CRM & Account Engagement client information to refine segmentation and personalized targeting, including customized drips and automations. Strengthen e-commerce and omnichannel strategies, ensuring cohesive digital and retail experiences. Utilize AI-powered insights to drive customer engagement and optimize marketing spend. Budget, Agency & Vendor Oversight Manage digital marketing budgets to ensure efficient resource allocation and ROI maximization. Provide strategic direction to agencies and vendors, fostering high-value partnerships. Cross-Functional Collaboration & Business Alignment Align digital marketing strategies with sales, product, and customer success objectives. Coordinate with supply chain teams to synchronize marketing efforts with inventory and promotions. Leadership, Coaching & Team Development Mentor and develop digital marketing teams, fostering innovation, collaboration, and accountability. Champion organizational values to inspire teamwork and high-impact marketing initiatives. _________________________________________________________________ Position Qualifications and Entrance Requirements: Experience: 5-10 years in an analytics-focused, data-driven leadership role ideally within a multi-location or national company. Demonstrated experience working with marketing data in a CRM environment (Salesforce highly preferred). Analytical Abilities: Strong analytical skills to interpret data and market trends, enabling informed decision-making and strategic planning. Proficiency in using analytics to assess campaign performance and ROI is essential. Data Science Abilities : Understanding data science techniques to analyze large datasets, uncover patterns, and generate insights that drive marketing strategies. Proficiency applying statistical methods and machine learning algorithms to enhance predictive analytics, optimize marketing campaigns, and improve customer segmentation and targeting. Technical Proficiency: Knowledge of digital marketing tools and platforms, including CRM systems (Sales Force/Account Engagement), SEO tools, PPC advertising solutions, and marketing automation technologies. Ability to quickly adapt to new technologies and innovations. Creative Thinking: Ability to develop innovative marketing strategies and content that capture attention and resonate with target audiences. A creative mindset is crucial for crafting engaging and effective campaigns. Communication Skills: Excellent verbal and written communication skills to convey ideas clearly and effectively across various digital channels and to multiple audience segments. Project Management: Strong project management skills to oversee and coordinate multiple campaigns simultaneously, ensuring timely and successful execution. Leadership and Collaboration: Leadership skills to inspire and mentor the team, alongside collaboration capabilities to work effectively with cross-functional teams for integrated marketing efforts. Adaptability and Agility: The capacity to adapt to rapidly changing digital landscapes and market conditions, embracing flexibility in approach and strategy. Education : Bachelor's degree in marketing, Business Administration, Communications, or a related field is required; a master's degree is preferred. Physical Requirements and Workplace Accommodations: This role primarily operates in an office environment with standard office equipment (computers, telephones, etc.). We are committed to providing reasonable accommodation to ensure that all qualified candidates can perform essential functions.
    $86k-134k yearly est. Auto-Apply 8d ago
  • Digital Marketing Specialist

    Crosscountry Mortgage 4.1company rating

    Digital marketing manager job in Cleveland, OH

    CrossCountry Mortgage (CCM) is the nation's number one distributed retail mortgage lender with more than 7,000 employees operating over 700 branches and servicing loans across all 50 states, D.C. and Puerto Rico. Our company has been recognized ten times on the Inc. 5000 list of America's fastest-growing private businesses and has received many awards for our standout culture. A culture where you can grow! CCM has created an exceptional culture driving employee engagement, exceeding employee expectations, and directly impacting company success. At our core, our entrepreneurial spirit empowers every employee to be who they are to help us move forward together. You'll get unwavering support from all departments and total transparency from the top down. CCM offers eligible employees a competitive compensation plan and a robust benefits package, including medical, dental, vision, as well as a 401K. We also offer company-provided short-term disability, an employee assistance program, and a wellness program. Position Overview: The Digital Marketing Specialist plays a crucial role in aligning innovative marketing strategies to technology solutions, along with analyzing marketing performance, tracking key metrics, and providing actionable insights. This position requires a data-driven mindset, advanced analytical skills, technical competency, and proven success in working cross-functionally to optimize marketing efforts. Job Responsibilities: Analyze marketing performance across digital channels (e.g., paid media, organic search, email, social media). Track key performance indicators (KPIs) and provide insights to improve marketing campaigns and tool adoption. Build, experiment, innovate, and scale new and existing campaigns. Promote & train marketing capabilities throughout sales network. Analyze user engagement and adoption of marketing tools such as CRM, Social Media, Video, AI, and Performance Marketing tools. Support data flow monitoring between proprietary tools, LOS, POS, AI, Video, and CRM. Assist with marketing attribution modeling to measure the impact of various marketing efforts. Work with the digital marketing team to analyze audience behavior and refine segmentation strategies. Evaluate the effectiveness of email campaigns, retargeting, builder tracking, AI, and CRM workflows. Work closely with the senior leadership to support strategic initiatives. Keep pace with new CRM & digital platform features, integrations, and enhancements Provide data-backed recommendations to enhance loan officer marketing adoption and engagement. Assist in A/B testing efforts to optimize marketing messaging and creative performance. Qualifications and Skills: Bachelor's degree in Marketing, Business Analytics, Data Science, or equivalent work experience. 2+ years of experience in digital marketing. Experience with Sigma, Google Looker Studio, Google Analytics, and CRMs. Experience with communicating complex data insights to non-technical stakeholders. Mortgage or financial services industry experience, preferred. Familiarity with marketing automation, social media analytics, and CRM platforms. Advanced problem-solving and critical-thinking abilities. Detail-oriented, proactive, and eager to optimize marketing performance. This is intended to convey information essential to understanding the scope of the job and the general nature and level of work performed by job holders within this job. However, this job description is not intended to be an exhaustive list of qualifications, skills, efforts, duties, responsibilities or working conditions associated with the position. #LI-CCMREC CrossCountry Mortgage, LLC offers MORE than a job, we offer a career. Apply now to begin your path to success! careersatccm.com CrossCountry Mortgage, LLC strives to provide employees with a robust benefit package: ********************************** California residents: Please see CrossCountry's privacy statement for information about how CrossCountry collects and uses personal information about California applicants. CrossCountry Mortgage supports equal employment opportunity in hiring, development and advancement for all qualified persons without regard to race, color, religion, religious creed, national origin, age, physical or mental disability, ancestry, marital status, uniformed service, covered veteran status, citizenship status, sex (including pregnancy, childbirth, and related medical conditions, and lactation), sexual orientation, gender identity, gender expression, transgender status, domestic violence victim status (where applicable), protected hair style or texture, genetic information (testing or characteristics), or any other protected status of an individual or because of the individual's association with a member of a protected group or any other characteristic protected by federal, state, or local law (“Protected Characteristics”). The collective sum of the individual differences, life experiences, knowledge, inventiveness, innovation, self-expression, unique capabilities and talent that our employees invest in their work represents a significant part of not only our culture, but our reputation. The Company is committed to fostering, cultivating and preserving a culture that welcomes diversity and inclusion. CrossCountry Mortgage, LLC (NMLS3029) is an FHA Approved Lending Institution and is not acting on behalf of or at the direction of HUD/FHA or the Federal government. To verify licensing, please visit ***************************
    $53k-67k yearly est. Auto-Apply 60d+ ago
  • Media Executive (Asso) - Woio/Wuab

    Gray Media

    Digital marketing manager job in Cleveland, OH

    Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios. We understand that life needs balance. That is why we offer our employees and eligible family members a comprehensive benefits package, including: Comprehensive Medical(Rx), Dental, and Vision Coverage Health Savings Account with Company contributions Flexible Spending Account Employer-paid life and disability benefits Paid parental leave benefits Adoption and Surrogacy Benefits 401(k) Plan, including matching and profit-sharing contributions Employee Assistance Program Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage Paid Time Off, including Relocation PTO Focus on Caring Salary/Wage: $45,000 - $50,000/yr. (plus commission) Shift and Schedule: Mon. - Fri. (8:00 am - 5:00 pm) Job Type: Full-Time _______________________ Job Summary/Description: Gray Digital Media Cleveland/WOIO/WUAB/The ROCK/Telemundo. Are you a highly motivated, detail-oriented, and positive-minded sales professional with a passion for helping local businesses thrive? Gray Digital Media Cleveland/WOIO/WUAB/The ROCK/Telemundo is seeking a dynamic Media Executive to join our growing team. In this role, you will be responsible for identifying and developing new business opportunities across Northeast Ohio and surrounding communities. You will partner with local business owners, acting as a trusted consultant to craft innovative and effective advertising campaigns that consistently exceed their unique business goals and objectives. Duties/Responsibilities include (but are not limited to): - Meeting and exceeding monthly and quarterly sales targets - Build and maintain strong relationships with key clients and stakeholders - Strategic thinking: Identify client needs and propose tailored solutions to meet business objectives - Lead contract negotiations and close high-value deals - Cold calling and prospecting for new clients - Prepare and present proposed strategic solutions and tactics - Provide follow-up assessments of advertising effectiveness - Use and learn data-based results - Maintain accurate records in CRM systems and report on key sales metrics/KPIs Qualifications/Requirements: - Self-starter with a goal-oriented mindset and attention to detail - Three years of cold calling or sales-related experience. - Experience negotiating with advertising agencies - Demonstrated ability to manage and grow complex accounts - Experience in media sales is a plus, but not required - Excellent writing and communication skills, experience using MS Office products - Bachelor's Degree (preferred) - Google Ad Certifications a plus - Clean MVR If you feel you're qualified and want to work with a great group of people, go to *************************************** , you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references (Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal ) WOIO/WUAB-TV/Gray Media is a drug-free company Additional Info: Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray's employees to perform their job duties may result in discipline up to and including discharge.
    $45k-50k yearly 16d ago
  • Marketing Events Manager

    Bath Concepts Independent Dealers

    Digital marketing manager job in Lorain, OH

    Job DescriptionMarketing Events Manager Company: Hobbs Home Improvements Compensation: $20/hour + performance-based compensation About Us Hobbs Home Improvements is a quickly-growing home renovation company in Northeast Ohio, specializing in bathrooms, kitchen, window and door remodels. Our mission is simple - to enrich the lives of homeowners by transforming their home with quality products and exceptional service. We're looking for a motivated, energetic Marketing Events Manager to lead our local marketing initiatives through community events, trade shows, and door-to-door outreach. If you're a natural leader with a passion for marketing, team-building, and connecting with people, this is the perfect opportunity to grow your career with a company that rewards ambition and results.Key Responsibilities Event & Marketing Coordination Research and secure local events, trade shows, and community expos to promote Hobbs Home Improvements. Negotiate contracts and manage an annual calendar of events and appearances. Coordinate booth setup, display materials, and event logistics. Recruit, hire, and train event demonstrators and brand ambassadors. Collect leads and contest entries, following up to schedule free in-home consultations. Measure and report event performance and ROI. Field & Canvassing Management Recruit, train, and lead a team of door-to-door marketers to generate qualified leads. Plan and assign canvassing territories throughout the Lorain area. Motivate and coach your team to meet or exceed lead generation and appointment-setting goals. Engage directly with homeowners to promote our 1-2-day bathroom remodel services. Track and report daily performance metrics. Ensure team members represent the company professionally and positively in the field. Qualifications Experience in event marketing, field marketing, or door-to-door canvassing (leadership experience highly preferred). Strong communication and interpersonal skills. Positive, outgoing, and motivating personality. Excellent planning, organization, and coaching abilities. Ability to work flexible hours, including evenings and weekends. Why Join Hobbs Home Improvements? Competitive base pay of $20/hour + performance-based bonuses - your results directly impact your earnings. Opportunity for rapid advancement within a growing company. Supportive, team-oriented culture that celebrates success. Make a visible impact in your community by helping homeowners love their homes again. Ready to grow with a company that values hustle, heart, and hard work? Apply today to join our growing team at Hobbs Home Improvements. Powered by JazzHR LrAsOHKelb
    $20 hourly 25d ago
  • Digital Marketing & Analytics Specialist

    Crosscountry Mortgage 4.1company rating

    Digital marketing manager job in Cleveland, OH

    CrossCountry Mortgage (CCM) is the nation's number one distributed retail mortgage lender with more than 7,000 employees operating over 700 branches and servicing loans across all 50 states, D.C. and Puerto Rico. Our company has been recognized ten times on the Inc. 5000 list of America's fastest-growing private businesses and has received many awards for our standout culture. A culture where you can grow! CCM has created an exceptional culture driving employee engagement, exceeding employee expectations, and directly impacting company success. At our core, our entrepreneurial spirit empowers every employee to be who they are to help us move forward together. You'll get unwavering support from all departments and total transparency from the top down. CCM offers eligible employees a competitive compensation plan and a robust benefits package, including medical, dental, vision, as well as a 401K. We also offer company-provided short-term disability, an employee assistance program, and a wellness program. Position Overview: The Digital Marketing & Analytics Specialist plays a crucial role in aligning innovative marketing strategies to technology solutions, along with analyzing marketing performance, tracking key metrics, and providing actionable insights. This role requires a data-driven mindset, advanced analytical skills, technical competency, and proven success in working cross-functionally to optimize marketing efforts. Job Responsibilities: Analyze marketing performance across digital channels (e.g., paid media, organic search, email, social media). Develop and maintain dashboards in Sigma, Excel, Looker Studio, and other reporting tools, leveraging Snowflake data and raw native system exports where necessary. Track key performance indicators (KPIs) and provide insights to improve marketing campaigns and tool adoption. Build, experiment, innovate, and scale new and existing campaigns. Analyze user engagement and adoption of marketing tools such as CRM, Social Media, Video, AI, and Performance Marketing tools. Support data flow monitoring between proprietary tools, LOS, POS, AI, Video, and CRM. Assist with marketing attribution modeling to measure the impact of various marketing efforts. Track lead generation sources, conversions, and ROI across the MarTech stack. Work with the digital marketing team to analyze audience behavior and refine segmentation strategies. Evaluate the effectiveness of email campaigns, retargeting, builder tracking, AI, and CRM workflows. Work closely with the senior leadership to support strategic initiatives. Provide data-backed recommendations to enhance loan officer marketing adoption and engagement. Assist in A/B testing efforts to optimize marketing messaging and creative performance. Assist with website updates and optimization. Assist with Google business profiles and local search optimization. Qualifications and Skills: Bachelor's degree in Marketing, Business Analytics, Data Science, or equivalent work experience. 3+ years of experience in marketing analytics, digital marketing, or data analysis. Experience with Sigma, Google Looker Studio, Google Analytics, and CRMs. Experience with communicating complex data insights to non-technical stakeholders. Mortgage or financial services industry experience, preferred. Familiarity with marketing automation, social media analytics, and CRM platforms. Advanced problem-solving and critical-thinking abilities. Detail-oriented, proactive, and eager to optimize marketing performance. Proficient in Excel, SQL, and Snowflake for data extraction and analysis. This is intended to convey information essential to understanding the scope of the job and the general nature and level of work performed by job holders within this job. However, this job description is not intended to be an exhaustive list of qualifications, skills, efforts, duties, responsibilities or working conditions associated with the position. #LI-CCMREC CrossCountry Mortgage, LLC offers MORE than a job, we offer a career. Apply now to begin your path to success! careersatccm.com CrossCountry Mortgage, LLC strives to provide employees with a robust benefit package: ********************************** California residents: Please see CrossCountry's privacy statement for information about how CrossCountry collects and uses personal information about California applicants. CrossCountry Mortgage supports equal employment opportunity in hiring, development and advancement for all qualified persons without regard to race, color, religion, religious creed, national origin, age, physical or mental disability, ancestry, marital status, uniformed service, covered veteran status, citizenship status, sex (including pregnancy, childbirth, and related medical conditions, and lactation), sexual orientation, gender identity, gender expression, transgender status, domestic violence victim status (where applicable), protected hair style or texture, genetic information (testing or characteristics), or any other protected status of an individual or because of the individual's association with a member of a protected group or any other characteristic protected by federal, state, or local law (“Protected Characteristics”). The collective sum of the individual differences, life experiences, knowledge, inventiveness, innovation, self-expression, unique capabilities and talent that our employees invest in their work represents a significant part of not only our culture, but our reputation. The Company is committed to fostering, cultivating and preserving a culture that welcomes diversity and inclusion. CrossCountry Mortgage, LLC (NMLS3029) is an FHA Approved Lending Institution and is not acting on behalf of or at the direction of HUD/FHA or the Federal government. To verify licensing, please visit ***************************
    $53k-67k yearly est. Auto-Apply 60d+ ago

Learn more about digital marketing manager jobs

How much does a digital marketing manager earn in Akron, OH?

The average digital marketing manager in Akron, OH earns between $74,000 and $151,000 annually. This compares to the national average digital marketing manager range of $71,000 to $138,000.

Average digital marketing manager salary in Akron, OH

$106,000
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