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(USA) Director, Digital Media - Content Strategy
Comfort Systems 3.7
Digital marketing manager job in Hoboken, NJ
As a Director of Social Content & Platform Strategy, your focus will be to develop and lead business strategies that enable creators to produce story-led, discovery-driven content. You will partner with engineering, product, business, design, ecommerce and cross-functional teams. You will need to be a savvy self-starter who loves building from the ground up, leverages data to inform scale, and has excellent communication skills. This is a rare opportunity to shape the trajectory of emerging customer behavior. You will bridge the art of what's possible across today's rapidly evolving creator & social commerce landscape. What you'll do As part of a growing team, you will lead and advance our Social Commerce Content & Platform Strategy, inclusive of growth vision, financials, operations, production, and measurement. You will guide creating content that inspires product discovery on- and off Walmart surfaces. Evolve and scale creator-first content production, including incentive models, platform & program offerings, & unified user experiences. Cultivate and lead a growing team that strategically balances creator storytelling with performance-based outcomes. Drive efforts internally & externally with executive partners, leadership, and cross-functional teams. Key Responsibilities Social Content Strategy: Define and own the enterprise content strategy for how social & creator-led content is used across multiple surfaces and platforms (e.g. paid, onsite, in-app, etc.). Balance short-term and long-term approach. Proactively champion platform trends, algorithm changes, creator formats, and emerging social behaviors to inform strategy. Platform Leadership: Pilot and scale new platforms, features, and content formats. Evaluate, activate, and scale AI-enabled & automated program offerings that reduce operational friction in the creator & customer journey. Advance trend intelligence capabilities that tie to product assortment. Content Development: Develop editorial stories and storytelling-led briefs that inspire & guide creators' content development output, while factoring in creative quality, speed-to-market, and cultural/trending relevance. Ensure authentic, brand-safe, and performance-driven creator integrations that prioritize creators'. Creative Excellence: Partner with creative teams and creators to produce content based on business targets, campaign objectives, & editorial calendars. Operating Model: Lead and develop a team of editorial, platform managers, and production leads. Partner with cross-functional stakeholders & agency partners including marketing, media, social, legal, PR/comms, and tech. Creators & Partnerships: Guide strategy for creators, influencers, and social partnerships in collaboration with Walmart Creator and internal social teams. Forge strategic partnerships with complementary partners that enable content growth & automation. Measurement: Define success metrics and KPIs for social content performance across platforms. Partner with analytics teams to translate data into insights, learnings, and action. Create and progress experimentation roadmap. Qualifications Minimum 10+ years of work experience in a related area (e.g. Influencer Marketing, Creator Platforms, Content Marketing, Digital Marketing). Deep expertise in social commerce & the creator economy, inclusive of media partners, social players/networks, and how consumers are using them in the US and internationally. Experience with social commerce platforms and/or activations. Quantitative and qualitative data analysis, and ability to create future strategies based on insights. Someone who can be both a visionary and big picture conceptual thinker as well as a doer. Strong written and oral presentation skills, and ability to balance storytelling with data-backed insights. Gravitas to advocate, influence, and gain buy in both internally and externally. Established industry relationships and experience working with executive level business and marketing leaders within client organizations, particularly across media, retail, and/or ecommerce. Effective communication skills - you're equally comfortable hopping on the phone with a new potential partner, meeting them in person, or following up (with a “make things happen” attitude). Highly organized and detail-oriented. Builder mentality, ability to build programs from the ground up and self-start with little direction. About the Content, Influencer, & Commerce Team We are focused on creating innovative customer experiences that shape the future of retail and commerce. Walmart is an early pioneer in social commerce-an area that is fundamentally transforming the way people discover and shop-through efforts in affiliates, shoppable tools and partnerships, and social platforms like Walmart Creator. Our ultimate goal is to create cutting-edge experiences that shorten the distance between product inspiration and purchase, and that make it easy for customers to shop. Benefits and Eligibility At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see ******************************* . Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam\'s Club facilities. Programs range from high school completion to bachelor\'s degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart. Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. For information about benefits and eligibility, see One.Walmart (************************** Locations and Salary Hoboken, New Jersey US-10279: The annual salary range for this position is $132,000.00 - $264,000.00 Bentonville, Arkansas US-09401: The annual salary range for this position is $110,000.00 - $220,000.00 San Bruno, California US-08848: The annual salary range for this position is $143,000.00 - $286,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include : Stock Minimum Qualifications... Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications. Bachelor's degree in Marketing, Business, or related field and 3 years' experience in marketing or related field OR 5 years' experience in marketing or related field Preferred Qualifications... Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications. Digital marketing (for example, affiliate marketing, display advertising), Leading a cross-functional team Primary Location... 221 River St, Hoboken, NJ 07030, United States of America Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment. Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people. #J-18808-Ljbffr
$132k-264k yearly 4d ago

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Senior Brand Manager, Dove Body Wash, Baby & LHW, SCL Hoboken, New Jersey
Unilever Deutschland Holding GmbH
Digital marketing manager job in Hoboken, NJ
Job Purpose Dove is one of the largest and most iconic global beauty brands. The brand is present in over 140 countries and has a differentiated, purpose‑led positioning to make beauty a source of confidence for women and girls around the world. The U.S. is the biggest Dove Bar market with a strong history of beauty inclusivity and a social mission to help the next generation of young people develop a positive relationship with beauty. The Brand Manager for Dove Body Wash, Baby, and Liquid Hand Wash is a critical role within the Dove portfolio and within the U.S. Skin Cleansing business. This position requires a good understanding of brand building, which includes customer and consumer focus, category and channel planning, competitive awareness, Social First Demand Generation and P&L delivery. You will report to the Associate Director, Dove PW U.S. and will contribute significantly via your role on the U.S. Skin Cleansing Business Team. You will also lead a team of 2 associate brand managers to deliver the growth targets on Dove Body Wash, Baby, and Liquid Hand Wash. Key Responsibilities This position requires strong leadership skills as you will interact with cross‑functional business partners, brand partners in global as well as agencies. Our work starts with understanding what drives our consumers to purchase, and crafting plans based on those insights, including nuances based on the shopping occasion and retail channel. The PW category is highly competitive so it's important that you have a competitive spirit and hunger to drive more growth. Will need to be agile and persuade those around you to adapt to the changing market dynamics and competitive pressures in order to continue the growth trajectory of the brand. Need to be a natural go‑getter and love getting things done. You're not afraid to challenge the status quo and do what's best for the customer, consumer and ultimately, the business. Hold a special place in your heart for Unilever's largest personal care brand and a brand that works hard in everything it does to deliver its social mission. Required Qualifications Bachelor's degree required, Master's desired. Minimum of 6+ years marketing experience in consumer products industry, including the development and implementation of successful marketing plans for products. Brand operations experience, including volume forecasting experience in complex and SKU intensive category. Ability to collaboratively build business with customers across diverse channels/needs/formats. Capacity to oversee and track multiple projects with due dates and varying requirements and priorities. Demonstrated commitment to being accountable for delivering results plus the ability and initiative to accept high levels of delegated responsibility and work with minimal supervision. Experience in or demonstrated passion for beauty and personal care. Preferred Qualifications Master's degree. 10+ years of marketing leadership experience within the Beauty or Personal Care area. Pay The pay range for this position is $119,400 to $179,000. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs. Bonus This position is bonus eligible. Long‑Term Incentive (LTI) This position is LTI eligible. Benefits Unilever employees are eligible toparticipatein our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents. Inclusion At Unilever, inclusion is at the heart of everything we do. We welcome applicants from all walks of life and are committed to creating an environment where everyone can thrive/succeed. All applicants will receive fair and respectful consideration, and we actively support the growth and development of every employee. Equal Opportunity Employer / Protected Veterans / Persons with Disabilities Unilever is an Equal Opportunity Employer / Protected Veterans / Persons with Disabilities. For more information on your federal rights, please see Know Your Rights: Workplace Discrimination is Illegal. Employment Verification Employment is subject to verification of pre‑screening tests, which may include drug screening, background check, credit check and DMV check. Disability Accommodations If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at NA.Accommodations@unilever.com. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment. #J-18808-Ljbffr
$119.4k-179k yearly 4d ago
Senior Brand Manager, Dove Body Wash, Baby & LHW, SCL
Unilever Brazil
Digital marketing manager job in Hoboken, NJ
Job Purpose Dove is one of the largest and most iconic global beauty brands. The brand is present in over 140 countries and has a differentiated, purpose‑led positioning to make beauty a source of confidence for women and girls around the world. The U.S. is the biggest Dove Bar market with a strong history of beauty inclusivity and a social mission to help the next generation of young people develop a positive relationship with beauty. The Brand Manager for Dove Body Wash, Baby, and Liquid Hand Wash is a critical role within the Dove portfolio and within the U.S. Skin Cleansing business. This position requires a good understanding of brand building, which includes customer and consumer focus, category and channel planning, competitive awareness, Social First Demand Generation and P&L delivery. You will report to the Associate Director, Dove PW U.S. and will contribute significantly via your role on the U.S. Skin Cleansing Business Team. You will also lead a team of 2 associate brand managers to deliver the growth targets on Dove Body Wash, Baby, and Liquid Hand Wash. Key Responsibilities This position requires strong leadership skills as you will interact with cross‑functional business partners, brand partners in global as well as agencies. Our work starts with understanding what drives our consumers to purchase, and crafting plans based on those insights, including nuances based on the shopping occasion and retail channel. The PW category is highly competitive so it's important that you have a competitive spirit and hunger to drive more growth. Will need to be agile and persuade those around you to adapt to the changing market dynamics and competitive pressures in order to continue the growth trajectory of the brand. Need to be a natural go‑getter and love getting things done. You're not afraid to challenge the status quo and do what's best for the customer, consumer and ultimately, the business. Hold a special place in your heart for Unilever's largest personal care brand and a brand that works hard in everything it does to deliver its social mission. Required Qualifications Bachelor's degree required, Master's desired. Minimum of 6+ years marketing experience in consumer products industry, including the development and implementation of successful marketing plans for products. Brand operations experience, including volume forecasting experience in complex and SKU intensive category. Ability to collaboratively build business with customers across diverse channels/needs/formats. Capacity to oversee and track multiple projects with due dates and varying requirements and priorities. Demonstrated commitment to being accountable for delivering results plus the ability and initiative to accept high levels of delegated responsibility and work with minimal supervision. Experience in or demonstrated passion for beauty and personal care. Preferred Qualifications Master's degree. 10+ years of marketing leadership experience within the Beauty or Personal Care area. Pay The pay range for this position is $119,400 to $179,000. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs. Bonus This position is bonus eligible. Long‑Term Incentive (LTI) This position is LTI eligible. Benefits Unilever employees are eligible toparticipatein our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents. Inclusion At Unilever, inclusion is at the heart of everything we do. We welcome applicants from all walks of life and are committed to creating an environment where everyone can thrive/succeed. All applicants will receive fair and respectful consideration, and we actively support the growth and development of every employee. Equal Opportunity Employer / Protected Veterans / Persons with Disabilities Unilever is an Equal Opportunity Employer / Protected Veterans / Persons with Disabilities. For more information on your federal rights, please see Know Your Rights: Workplace Discrimination is Illegal. Employment Verification Employment is subject to verification of pre‑screening tests, which may include drug screening, background check, credit check and DMV check. Disability Accommodations If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at NA.Accommodations@unilever.com. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment. #J-18808-Ljbffr
$119.4k-179k yearly 4d ago
Senior Brand Manager, Dove Body Wash, Baby & LHW, SCL
Unilever 4.7
Digital marketing manager job in Hoboken, NJ
Senior Brand Manager, Dove Body Wash, Baby & LHW, SCL page is loaded## Senior Brand Manager, Dove Body Wash, Baby & LHW, SCLlocations: Hoboken US HQtime type: Full timeposted on: Posted Todaytime left to apply: End Date: February 6, 2026 (13 days left to apply)job requisition id: R-1173058**Job Purpose** Dove is one of the largest and most iconic global beauty brands. The brand is present in over 140 countries and has a differentiated, purpose-led positioning to make beauty a source of confidence for women and girls around the world. The U.S. is the biggest Dove Bar market with a strong history of beauty inclusivity and a social mission to help the next generation of young people develop a positive relationship with beauty. The Brand Manager for Dove Body Wash, Baby, and Liquid Hand Wash is a critical role within the Dove portfolio and within the U.S. Skin Cleansing business. This position requires a good understanding of brand building, which includes customer and consumer focus, category and channel planning, competitive awareness, Social First Demand Generation and P&L delivery. You will report to the Associate Director, Dove PW U.S. and will contribute significantly via your role on the U.S. Skin Cleansing Business Team. You will also lead a team of 2 associate brand managers to deliver the growth targets on Dove Body Wash, Baby, and Liquid Hand Wash. **Key Responsibilities*** This position requires strong leadership skills as you will interact with cross-functional business partners, brand partners in global as well as agencies.* Our work starts with understanding what drives our consumers to purchase, and crafting plans based on those insights, including nuances based on the shopping occasion and retail channel.* The PW category is highly competitive so it's important that you have a competitive spirit and hunger to drive more growth.* Will need to be agile and persuade those around you to adapt to the changing market dynamics and competitive pressures in order to continue the growth trajectory of the brand.* Need to be a natural go-getter and love getting things done. You're not afraid to challenge the status quo and do what's best for the customer, consumer and ultimately, the business.* Hold a special place in your heart for Unilever's largest personal care brand and a brand that works hard in everything it does to deliver its social mission**Required Qualifications*** Bachelor's degree required, Master's desired* Minimum of 6+ years marketing experience in consumer products industry, including the development and implementation of successful marketing plans for products.* Brand operations experience, including volume forecasting experience in complex and SKU intensive category.* Ability to collaboratively build business with customers across diverse channels/needs/formats.* Capacity to oversee and track multiple projects with due dates and varying requirements and priorities.* Demonstrated commitment to being accountable for delivering results plus the ability and initiative to accept high levels of delegated responsibility and work with minimal supervision.* Experience in or demonstrated passion for beauty and personal care.**Preferred Qualifications*** Master's degree* 10+ years of marketing leadership experience within the Beauty or Personal Care area.**Pay:** The pay range for this position is $119,400 to $179,000. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs.**Bonus:** This position is bonus eligible.**Long-Term Incentive (LTI):** This position is LTI eligible.**Benefits**: Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.------------------------------------**At Unilever, inclusion is at the heart of everything we do**. We welcome applicants from all walks of life and are committed to creating an environment where everyone can thrive/succeed. All applicants will receive fair and respectful consideration, and we actively support the growth and development of every employee. **Unilever is an Equal Opportunity Employer/Protected Veterans/Persons with Disabilities.** For more information on your federal rights, please see Employment is subject to verification of pre-screening tests, which may include drug screening, background check, credit check and DMV check.If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at NA.Accommodations@unilever.com. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment. #J-18808-Ljbffr
$119.4k-179k yearly 4d ago
Senior Manager, Product Marketing - Walmart Data Ventures
Walmart Canada 4.6
Digital marketing manager job in Hoboken, NJ
* Master's degree in Business, Marketing, Communications, or a related field preferred.* 5+ years of experience in Product Marketing, with proven success in go-to-market strategy, positioning, and cross-functional collaboration.* Strong background in marketing technology, data, or B2B products, ideally within large-scale or complex organizations.* Excellent communication and storytelling skills - able to distill complex technical concepts into simple, compelling narratives.* A collaborative mindset with a passion for working across teams to align product strategy and market needs.* Adaptable and resourceful, with experience working in fast-paced, growth-oriented environments (e.g., consulting, startups, or enterprise innovation teams).- **Option 1:** Master's degree in Marketing, Business Administration, or related field and 3+ years' experience in Product Marketing, Consulting, or related discipline OR **Option 2:** 5+ years' experience in Product Marketing, Consulting, or related field.* Master's Degree in Business Administration, Marketing, or related field* Experience working with data-driven or SaaS products* Previous experience in startup or consulting environment Fifty years ago, Sam Walton started a single mom-and-pop shop and transformed it into the world's biggest retailer. Since those founding days, one thing has remained consistent: our commitment to helping our customers save money so they can live better. Today, we're reinventing the shopping experience and our associates are at the heart of it. You'll play a crucial role in shaping the future of retail, improving millions of lives around the world. *This is that place* where your passions meet purpose. Join our family and create a career you're proud of. #J-18808-Ljbffr
$130k-161k yearly est. 1d ago
Head of Brand Marketing
Ashley Stewart, Inc. 4.5
Digital marketing manager job in Secaucus, NJ
Posted Thursday, January 15, 2026 at 5:00 AM Head of Brand Marketing About the Role The Head of Brand Marketing will play a pivotal role in shaping and executing Ashley Stewart's brand strategy across all marketing channels. This role is responsible for driving brand awareness, loyalty, and growth while ensuring consistent representation of our brand in alignment with our mission, values, and vision. The ideal candidate combines strategic thinking, creative leadership, and data-driven decision-making to deliver impactful campaigns and elevate the customer experience across digital, social, retail, and emerging channels. Key Responsibilities Brand Strategy Development Lead the creation and execution of a comprehensive brand strategy to strengthen market position, grow brand awareness, and enhance brand equity across all consumer segments, including direct-to-consumer, marketplaces, and emerging channels. Leverage customer insights, market research, and analytics to inform brand decisions and measure success. Creative Direction & Execution Define and manage the brand's creative vision, ensuring consistency and high-quality execution across advertising campaigns, product packaging, retail environments, social media, digital experiences, and emerging channels. Collaborate with creative, product, and content teams to develop compelling brand stories and visuals that resonate with target audiences. Campaign Management & Optimization Oversee the development, execution, and optimization of integrated marketing campaigns to achieve business objectives and strengthen brand presence. Plan high-impact launch strategies for seasonal collections, collaborations, and new product lines. Implement data-driven testing, analytics, and A/B experiments to continuously improve campaign performance and ROI. Cross-Functional Collaboration Partner closely with product teams, merchandising, retail operations, e-commerce, and CRM to ensure alignment between brand messaging, product offerings, and customer experience across all touchpoints. Build and maintain relationships with key media outlets, influencers, and brand ambassadors to amplify brand awareness and authority. Present insights and recommendations to executive leadership to influence strategic decisions. Lead, mentor, and develop a high-performing marketing and creative team, fostering collaboration, innovation, and excellence. Establish processes and best practices to ensure operational efficiency and consistent delivery of marketing initiatives. Qualifications Bachelor's degree in Marketing, Business, or a related field; MBA preferred. 6+ years of leadership experience in brand marketing, creative direction, or integrated marketing, preferably in retail, fashion, or direct-to-consumer businesses. Proven experience managing multi-channel marketing campaigns, digital and performance marketing, and brand storytelling. Strong analytical skills with the ability to translate data, KPIs, and market insights into actionable strategies. Exceptional communication, interpersonal, and leadership skills, with experience managing and mentoring teams. Ability to thrive in an entrepreneurial, fast-paced, and dynamic environment while managing multiple priorities. Proactive, resourceful, and innovative with a strong commitment to industry best practices. Thorough understanding of e-commerce, social media, influencer marketing, and the fashion industry. The range of compensation for this role is $150,000- $165,000. The actual salary will be determined by several factors, including the selected candidate's specific skills and experience. This position is based in our Secaucus office 5 days a week. 150 Meadowlands Pkwy, Secaucus, NJ 07094, USA #J-18808-Ljbffr
$150k-165k yearly 1d ago
Creative Strategist, Paid Social
Jones Road Beauty
Digital marketing manager job in Montclair, NJ
About Jones Road Jones Road Beauty was founded by makeup artist Bobbi Brown on the philosophy that the world doesn't need more beauty products. It needs better beauty products. Clean, strategic, high-grade formulations that work on every skin type and tone-and that are as simple to use as they are to master. Jones Road is a lifetime of beauty knowledge, distilled. About the Role We're looking for a Creative Strategist, Paid Social to join our Marketing team and drive the creative vision behind our paid social campaigns. Reporting to the SVP of Marketing, you'll be responsible for strategizing, concepting, and executing ads for paid social from initial idea through final execution. This role requires someone who can balance creative innovation with data-driven performance, keeping pace with the volume and diversity of our creative needs while staying ahead of social, cultural, and platform shifts. The ideal candidate thrives in a fast-paced environment and has a proven track record of developing winning creative concepts that drive performance across paid channels. You'll work closely with our Growth, Creative, and Influencer teams to bring bold ideas to life while maintaining the authentic Jones Road voice our community loves. What You'll Do • Develop and execute comprehensive creative strategies for paid social campaigns across all product launches and growth initiatives • Collaborate with the Growth team to strategize experiments, analyze performance data, and optimize creative approaches based on insights • Manage end-to-end creative workflows, including concepting, briefing creators/editors/designers, and reviewing footage for final approval • Execute thorough persona research to identify new audiences and expand reach while improving campaign performance • Build and maintain a robust pipeline of diverse creative aligned with Meta and TikTok best practices and platform requirements • Support weekly launch needs by developing timely, on-brand creative concepts that drive results • Analyze organic social trends, consumer insights, and competitive landscape to source inspiration and inform creative direction • Manage project timelines and coordinate cross-functional workflows to ensure seamless campaign execution • Monitor platform shifts and emerging trends, evolving creative strategy accordingly to maintain competitive advantage • Integrate AI developments into creative workflows to improve efficiency and output quality What You'll Bring • 3-5 years of experience in creative strategy for paid social, preferably in DTC ecommerce • Proven expertise across a variety of creative formats • Advanced proficiency in paid social advertising platforms and best practices • Strong analytical skills balanced with a creative mindset • Experience and curiosity in implementing AI tools such as Nano Banana Pro in your creative workflows • Deep understanding of social media trends and platform-specific creative requirements • Strong project management skills with ability to juggle multiple campaigns and deadlines • Experience conducting audience research and translating insights into actionable creative strategies • Collaborative mindset with experience working cross-functionally in fast-paced environments • Excellent communication skills • Ability to thrive in a fast paced and scrappy start-up environment What Success Looks Like • Develop winning ad concepts that consistently drive performance for the Jones Road Beauty ad account • Successfully execute creative strategies from conception through final delivery, meeting all timeline requirements • Consistently deliver on weekly launch creative needs without compromising quality or brand standards • Lead creative diversity initiatives that result in measurable improvements in campaign performance and audience engagement • Identify, unlock, and scale new customer personas through strategic creative approaches and audience research • Demonstrate clear impact on key performance metrics including ROAS, CPA, and creative engagement rates Jones Road Beauty is proud to be an Equal Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
$57k-90k yearly est. 1d ago
Head of Digital Growth
Capezio 4.2
Digital marketing manager job in Totowa, NJ
Capezio is a global leader in dancewear and footwear, dedicated to inspiring and empowering customers through innovative, high-quality products. The Head of Digital Growth owns Capezio's expansion and revenue generation through digital channels. This individual's skillset combines marketing, product, data analysis, and user experience expertise to create and execute digital growth strategies. The Head of Digital Growth will work cross-functionally to optimize the entire customer lifecycle, from acquisition to retention and referral, using data driven insights and experimentation. This role is pivotal to the brand staying relevant and modern in order to appeal to today's customer and maximize Capezio's commercial opportunity. Key Responsibilities Owned Global Consumer Channels Own the strategy and operations for Capezio-owned consumer channels: Capezio.com / eCommerce (domestic and international) Marketplace storefronts (e.g., Amazon, Walmart, etc.) Monetization of Instagram and TikTok New revenue channel incubation, including Capezio's Direct-to-Studio (DTS) program, ensuring its successful commercialization and scalable growth. Manage & own US channel-level P&Ls with clear accountability for topline growth, contribution margin, LTV, and reallocation of investment based on performance. Support Capezio's growing international consumer business by partnering with the GM of International. While the GM drives regional strategy, you will oversee shared services related to paid media, digital merchandising, and eCommerce operations to ensure alignment with global brand and performance standards. Ensure an omnichannel view of the consumer, with coordinated promotions, pricing strategy, and customer engagement Marketing & Growth Own all paid marketing effort, acquisition and retention, with a strong hand in the details of the performance marketing budget and execution, including hands-on fluency in Meta Ads Manager, Google Ads, affiliate, display, retargeting, and SEO Align marketing plans with commercial goals and promotional calendars across all owned channels Own and continuously improve LTV, loyalty, and customer retention metrics-including full ownership of the loyalty program strategy, budget, and iteration roadmap Develop the marketing & promo roadmap in partnership with product and channel owners to support launches, activations, and seasonal campaigns Partner with VP, Brand and Marketing to ensure creativity is executed consistently and in line with brand identity Digital Infrastructure & Consumer Data Oversee Capezio's digital consumer infrastructure, including: CRM systems and customer journey architecture MarTech stack, segmentation, and marketing automation Consumer analytics, attribution, and reporting frameworks eCommerce platform performance, including UX conversion optimization Partner with the IT to ensure clean, actionable data flows across systems Build and lead a culture of testing, personalization, and iterative optimization-leveraging A/B testing, UX refinement, and data-driven insights to enhance the customer journey and business performance Oversee Capezio's digital merchandising efforts, including PDP content, product filters, search optimization, and on-site navigation strategy, in partnership with eCommerce and marketing leads Team & Cross-Functional Leadership Lead a high-performing organization across eComm, Store Performance, Marketplace, Marketing, and Consumer Analytics Work closely with the product development team, who own assortment and pricing strategy, to ensure alignment with promotional strategy and digital execution across all owned channels Collaborate with the sales team to ensure DTC efforts complement wholesale goals Work closely with VP, Brand and Marketing on asset development and events to drive conversion and DTC sales Collaborate with the COO to ensure that fulfillment, customer service, and operational logistics meet the standards required to deliver on the consumer experience across digital and physical channels Establish KPIs, dashboards, and incentive structures that drive accountability across internal teams and external partners-including active agency and vendor performance management Effectively synthesize and communicate strategy and performance to executive leadership and the Board Who You Are A seasoned DTC and omni-channel operator with deep experience leading digital, retail, and marketplace businesses A performance-driven marketer who balances creative instincts with clear commercial goals A systems thinker with experience owning martech, CRM, and consumer data strategies Comfortable operating in a fast-paced environment, with a bias for entrepreneurial execution A collaborative executive who brings clarity, urgency, and alignment across functions A champion for the customer who sees LTV, loyalty, and repeat engagement as long-term strategic advantages A pragmatic builder who knows how to modernize infrastructure and scale what works-without overcomplicating A strong communicator and storyteller, with the ability to influence across levels and align teams around key goals Qualifications Bachelor's degree required 10-15+ years of leadership experience across eCommerce, retail, digital marketing, or consumer P&L ownership Deep understanding of Amazon and other key digital marketplace customers Proven success managing & scaling omni-channel consumer businesses, with direct accountability for P&L, LTV, and margin growth across multiple distribution channels (eComm, stores, marketplaces) Experience leading performance marketing, loyalty, or digital growth efforts in a consumer brand or retail environment Hands-on fluency with digital marketing platforms and tools (e.g., Google Ads, Meta Ads Manager, affiliate networks, SEO/LSA dashboards, etc.) Experience building and scaling loyalty programs, including strategic roadmap ownership, budget management, and iteration based on data-driven testing Strong understanding of CRM, martech, personalization, and data architecture best practices Track record of leading digital merchandising functions, including PDP optimization, navigation/filtering logic, and on-site search performance Track record of aligning execution with brand voice and business outcomes Comfort operating in fast-paced, transformation-driven environments with a balance of strategic vision and hands-on execution Salary: $180,000-$220,000 base salary (plus annual bonus and management incentive program)
$180k-220k yearly 4d ago
Ecommerce and Digital Marketing Manager
Blinds To Go 4.4
Digital marketing manager job in Paramus, NJ
Key member of the digital marketing team, Ecommerce and Digital Marketing Manager works with other marketing manager to improve customer experience, website conversions and optimize leads and sales. He/she must have expertise in data analysis, digital marketing, and e-commerce strategies and help identify opportunities for growth and enhancing company's online presence. Key Responsibilities · Review, analyze, and interpret data related to website traffic, user behavior, and conversions to develop insights and hypothesis to drive marketing effort. · Monitor and analyze key performance indicators (KPIs) such as conversion rates, traffic, and customer acquisition costs to assess the effectiveness of online campaigns and strategies. · Study customer behavior on the website, including click-through rates, shopping cart abandonment, and path analysis, to optimize the user experience. · Plan, execute, and analyze A/B tests to improve website design, content, and functionality. · Evaluate the performance of digital marketing channels, including SEO, PPC advertising, email marketing, and social media, and provide recommendations for improvement. · Conduct competitive analysis to identify market trends, benchmark against competitors, and recommend strategies to gain a competitive edge. · Develop reports and dashboards to communicate findings and insights to cross-functional teams and management. · Work with marketing and web development teams to develop and execute strategies that drive growth and enhance the customer experience. · Provide data-driven recommendations and actionable insights to improve website functionality, product offerings, and marketing campaigns. Key Requirements · Bachelor's degree in business, marketing, data analytics, or a related field. · Minimum 5-year experience as an Ecommerce Analyst/Manager in consumer business, ideally with retail storefronts · Proficiency in data analysis tools and techniques, including Excel, SQL, data visualization tools, and statistical analysis. · Familiarity with e-commerce platforms, web analytics tools (e.g., Google Analytics), and digital marketing channels · Strong analytical and problem-solving skills, with the ability to translate data into actionable insights. · Good oral and written communication and presentation skills; able to convey complex data findings to diverse teams. · Detail-oriented and highly organized with the ability to manage multiple projects simultaneously. · Knowledge of e-commerce best practices, online consumer behavior, and industry trends. · Experience with A/B testing, and experimentation methodologies is a plus. · Strong interpersonal skills and proven ability to network and build relationships. · Strong critical thinking skills to assess client needs and propose effective solutions. · Self-motivated and able to work independently. We will set up the new hire for success by having him/her work in our showrooms for 3-4 months to understand our business paradigm and develop key relationships within our organization. Blinds To Go, Inc., is the leading and retailer and manufacturer of custom-made blinds and shades in North America. At Blinds To Go, Inc., we have redefined the window decorating industry with our direct-to-consumer business model and our legendary customer service. We control every element of our brand including the in-store experience and shop-at-home experience. Blinds To Go is an equal opportunity employer. Blinds To Go complies with all federal, state/province, and local laws. Blinds To Go welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process. Blinds To Go. Building a great company…one person at a time.
$109k-150k yearly est. 4d ago
Associate Brand Operations Manager
Ideavillage Products Corp
Digital marketing manager job in Wayne, NJ
About Us: Ideavillage is a leading direct-response TV and consumer products marketing company that designs, sources, markets and sells high quality products in multiple segments, including women's and men's apparel, accessories, health and wellness and beauty. Our products are distributed to over 60,000 stores including major retail chains such as Walmart, Target, CVS, Walgreens, and Dick's Sporting Goods. Ideavillage has launched well-known brands which include Copper Fit, Micro Touch, Finishing Touch, and Flawless. The corporate focus is to expand its successful product launches into long-term brands. Job Description: We are building a fast-growing supplement and wellness brand and are seeking a highly organized, curious, and proactive Associate Brand Operations Manager to support product launches, brand execution, and cross-functional operations. This role is ideal for someone who thrives in a dynamic environment, enjoys problem-solving, and wants to help shape a brand from the ground up. Key Responsibilities: Support the development and launch of new supplement products. Calendarize, organize, and track product, marketing, and operational timelines. Prepare and manage product briefs, label copy, and internal documentation. Assist with manufacturers, suppliers, and internal teams to ensure on-time delivery and alignment. Assist with costing, pricing analysis, and product margin management in collaboration with finance. Coordinate with compliance distribution of formulas, specifications, and compliance-related materials. Help support brand consistency and execution across marketing, packaging, and communication touchpoints. Leverage AI and digital tools to enhance team efficiency and workflow. Maintain clear, professional written and verbal communication across departments. Qualifications & Skills: Strong organizational skills and attention to detail. Excellent written and verbal communication. Interest in supplementation, wellness, and fitness industries. Comfortable with ambiguity, shifting priorities, and fast-paced growth. Detail-oriented mindset for managing formulas, specs, pricing, and compliance. Basic business acumen, with growing interest or experience in research and new trends in technology and science. Proficient with spreadsheets, documents, and digital collaboration tools; familiarity with or curiosity about AI tools is a strong plus. Team-oriented, proactive, and adaptable with a positive, solutions-focused attitude. Background: College-4-year degree 2+ years' work experience in brand, operations, product, or administrative roles. Experience in a consumer goods company Demonstrated curiosity, willingness to learn, and growth mindset. Why This Role: High-impact opportunity to help build and scale a growing wellness brand. Hands-on exposure to product development, brand operations, and financial decision-making. Real ownership, learning opportunities, and growth. Benefits Offered: Competitive Pay Medical Insurance and Prescription Drug Coverage Dental & Vision Coverage 401(k) Retirement Program with company match LT/ST Disability Flex Spending Accounts Life and Disability Insurance Job Type: Full-time
$97k-140k yearly est. 2d ago
Digital Communications Manager
Sika 4.8
Digital marketing manager job in Rutherford, NJ
With more than 100 years of experience, Sika is a worldwide innovation and sustainability leader in the development and production of systems and products for commercial and residential construction, as well as the transportation, marine, automotive, and renewable energy manufacturing industries. Sika has subsidiaries in 102 countries around the world and, in over 400 factories, produces innovative technologies for customers worldwide. In doing so, it plays a crucial role in the transformation of the construction and transportation sector toward greater environmental compatibility. With more than 34,000 employees, the company generated sales of CHF 11.76 billion in 2024. Job Description The Digital Communications Manager leads the development, execution, and optimization of Sika's digital marketing and social media initiatives across the U.S. This role drives digital and social media strategy and performance analytics, maintains brand consistency across all digital channels and content, and supports both internal and external communications efforts. Serving as a creative and strategic partner to cross-functional teams, the position provides expertise in digital marketing, content creation, design, and channel management to elevate Sika's visibility and engagement. Base salary: $80,000-$100,000 depending on experience and qualifications. Position is also eligible for bonus. Specific Responsibilities: Develop and execute digital marketing campaigns that drive brand awareness, engagement, and lead generation. Manage key aspects of the Sika USA website, including content updates, and technical support for internal teams. Support Target Market teams with back-end website functions to ensure a cohesive and unified content strategy. Create and execute digital content for Sika's communication platforms. Lead SEO initiatives to maximize website visibility, ranking, and overall performance. Coordinate with newly acquired companies to ensure seamless and successful website transitions and integrations. Oversee Sika's U.S. social media presence using platforms such as Sprout Social or Sprinklr, including approving, scheduling, and optimizing posts in adherence with corporate guidelines. Develop a unified corporate social media content strategy that positions Sika as an industry leader and ensures consistent brand messaging. Review all social content for quality, accuracy, brand alignment, and functionality, Create and publish corporate and brand content across digital channels as needed. Monitor and engage daily with audiences across all platforms, ensuring timely, proactive responses to comments, questions, and feedback. Lead monthly analytics reporting, including social media listening, profile and post performance, tag performance, and competitive benchmarking; share insights with marketing teams and leadership. Establish and refine social media strategies, templates, and best practices to ensure consistent execution and ongoing growth. Support paid media initiatives and contribute to the development and management of Employee Advocacy programs. Assist teams with digital asset management (DAM) by supporting media and file uploads and ensuring proper organization. Provide support for digital platforms, including Unbounce (landing pages), Wistia (video hosting), and Pardot (email marketing). Collaborate on external communications, including the development and distribution of press releases, newsletters, and internal stories. Support email marketing campaigns and announcements through Pardot, ensuring accuracy and brand consistency. Ensure all communications reflect a consistent voice, tone, and messaging that align with Sika's brand standards. Participate in and support broader corporate marketing and communications initiatives and events as needed. Work with third party agencies on campaigns, creatives and videos as needed. Qualifications Bachelor's degree in Marketing, Communications, Digital Media, or related field. 5+ years of experience in digital marketing, social media management, or brand communications. Proficiency in digital tools including Sprout Social or Sprinklr, Pardot, Adobe Creative Suite, Digital Asset Management systems, Adobe Experience Manager, and CMS platforms. Strong copywriting, content creation, and analytical skills. Comfortable managing multiple digital tools and platforms. Ability to manage multiple projects and collaborate across diverse teams. Excellent attention to detail, organization, and brand alignment. Additional Information Perks & Benefits 401k with Generous Company Match Bonuses Medical, Dental, and Vision Benefits Paid Parental Leave Life Insurance Disability Insurance Paid time off, paid holidays Floating holidays + Paid Volunteer Time Wellness/Fitness Reimbursements Education Assistance Professional Development Opportunities Employee Referral Program & More! Sika fosters a culture of entrepreneurship, empowering each individual to make decisions, learn from experiences, and shape their own career path. The safety and well-being of employees are top priorities at Sika, with a strong commitment to open communication and maintaining a safe workplace. In addition, Sika actively contributes to the community and promotes sustainability by giving back, minimizing environmental impact, and embracing social responsibility. Sika Corporation is committed to a work environment that supports, inspires, and respects all individuals that apply. As an equal opportunity employer Sika will consider all qualified applicants without discrimination on the basis of race, color, religion, sex, pregnancy, sexual orientation, gender identity, age, disability, national or ethnic origin, or other protected characteristics.
$80k-100k yearly 2d ago
Brand Marketing Manager
Europerfumes
Digital marketing manager job in Englewood, NJ
Who we are: Europerfumes is the leading US distributor of artisanal fragrance brands. Founded in 1997, Europerfumes has decades of experience vetting and sourcing the best independent brands from all over the world. Today our portfolio includes over 15 brands (including Commodity Fragrances, Twisted Lily, Juliette Has a Gun, etc) for which we manage everything within the US. This management includes direct to consumer digital storefronts (including the site design, development and in-home experience), social media presence (including advertising and organic posts and stories), and retail distribution (with partners including the likes of Sephora, Saks Fifth Avenue, Neiman Marcus, Bloomingdales, Anthropologie, Bluemercury, Revolve and Kith-just to name a few). What We're Looking For: We are looking for a skilled & passionate Brand Marketing Manager with proven experience in consumer, luxury goods to join our Brand Management team. This is a unique brand-building opportunity for someone wanting to leave their mark in the industry. As a Brand Manager, you are responsible for defining strategies, building trade marketing plans and business model metrics. Additional responsibilities will include retailer needs, budget ownership, 360 planning, press relations, asset management, events, support customer and founder meetings. This role is for someone who thrives in an entrepreneurial environment with the ability to work collaboratively and autonomously. This position is responsible for managing a curation of 2-4 niche fragrance brands as a sub-division of our larger portfolio. Reporting into the SVP, you will partner closely with cross-functional teams including Physical and Digital Marketing, Education & Events, and Sales. Externally you will be the daily point of contact to our brands. Key Responsibilities Brand Strategy & Marketing Develop and execute a comprehensive 360° U.S. marketing plan and calendar across all touchpoints. Ensure global alignment on product launches, marketing initiatives, and brand standards. Lead brand training and education initiatives for internal teams and partners. Monitor competitor activity, identify best practices, and implement strategic learnings. Manage Founder Relationship. Responsible for agenda and content in bi-weekly meetings with the founder. Commercial & Distribution Management Oversee distribution strategy and identify growth opportunities across channels. Manage brand assortment, merchandising guidelines, and in-store execution. Prepare forecasts, opening orders, and expansion plans for novelties and core assortments. Oversee pricing architecture, MSRP, margins, and category profitability. Inventory, Financial & Budget Ownership Own inventory performance and Open-to-Buy (OTB), ensuring optimal on-hand availability. Working closely with our internal planner, brand and retail partners to track best sellers, novelties, and purchasing commitments year-to-date. Manage and track A&P budget utilization to ensure efficiency and ROI. Product Launch & Execution Lead new product launches, including planning, seeding, education, and go-to-market alignment. Create adaptable toolkits, guidelines, and assets that regional teams can modify based on local market and channel needs while maintaining global brand coherence.. Reporting & Performance Management Deliver accurate end-of-month reporting, including sell-in and sell-out analysis. Present quarterly business reviews, covering YTD performance on A&P, purchasing, sell-in/sell-out, and marketing initiatives. Evaluate brand performance weekly and monthly, taking corrective actions to achieve targets. Qualifications: Bachelor's degree. Minimum of 3-5 years of experience in luxury consumer goods, with a beauty background preferred. Strong analytical skills and attention to detail. Ability to work in a fast-paced environment and handle multiple projects simultaneously. Excellent communication, interpersonal, and organizational skills. Strong proficiency in Microsoft Excel. Knowledge of social media platforms and digital marketing. Ability to work independently and as part of a team. The expected base pay range for this position is $95,000 - $110,000 , based on a variety of factors including qualifications, experience, and geographic location. We offer a comprehensive benefits package including: medical, dental, and vision insurance, paid time off, and employee perks/discounts. Europerfumes is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
$95k-110k yearly 4d ago
Senior Advertising Manager
Manpower 4.7
Digital marketing manager job in Parsippany-Troy Hills, NJ
About the Role The Senior Advertising Claims & Substantiation Manager plays a critical role in ensuring that product advertising and promotional claims are compliant, defensible, and supported by appropriate scientific, technical, and consumer data. This role partners closely with Legal, Marketing, Research & Development, Regulatory, and external agencies to review, coordinate, and approve advertising claims and claim support materials across North America, with exposure to global initiatives as needed. The ideal candidate brings a strong understanding of advertising law requirements (FTC and related standards), data analysis, and cross-functional collaboration within a consumer products or regulated industry. Key Responsibilities Ensure compliance with applicable advertising, consumer protection, and regulatory standards, including FTC and relevant state-level requirements. Review and assess claim substantiation materials, including scientific testing, clinical data, consumer research, and market studies, ensuring claims are supported by appropriate methodologies and statistical rigor. Evaluate R&D-developed test protocols and success criteria to ensure alignment with internal standards and legal requirements. Develop, maintain, and manage a centralized repository of approved claim support documentation and reports. Partner cross-functionally with Legal, Marketing, R&D, and Regulatory teams to provide clear guidance on supportable product claims. Review early-stage product concepts, claims, and advertising ideas to proactively identify risks and enable compliant marketing strategies. Participate in regular project and development meetings to help align testing strategies with desired marketing claims where feasible. Prepare and coordinate advertising clearance documentation in collaboration with internal stakeholders and external agencies. Assist with the coordination of advertising challenges, including preparation of supporting materials and documentation. Review and advise on social media content and consumer-facing digital communications to ensure compliance with platform policies and applicable laws. Participate in cross-functional review of product labeling and packaging claims, including promotional and comparative claims, providing risk-based assessments. Qualifications & Experience Bachelor's degree required. 5+ years of experience in advertising compliance, claims substantiation, marketing support, regulatory affairs, R&D, or related fields within consumer products, CPG, pharmaceutical, or similarly regulated industries. Strong understanding of advertising claim requirements and substantiation principles. Proven ability to manage multiple priorities in a fast-paced, cross-functional environment.
$81k-116k yearly est. 4d ago
Product & Pricing Marketing Manager
Versa Products Company, Inc. 4.0
Digital marketing manager job in Paramus, NJ
Versa Products Co., Inc. (VERSA) is a global engineering and manufacturing company specializing in solenoid, pilot, and manually actuated directional control valves and related components for all industrial applications that require real world reliability. Join VERSA for an exciting growth opportunity where you can play a vital role in shaping our future success as part of the Marketing team. As a company, we thrive in a collaborative setting where team dynamics produce the best solutions. We value curious, problem-solving, self-starters, always looking for the solution that will best meet the needs of our customers. We value integrity and a culture built over a 75-year history and are committed to continuous improvement and exemplary customer service. As a prospective member of our team, we look forward to hearing from you at ***************************. Position Overview We are seeking a dynamic and results-oriented Product & Pricing Marketing Manager with a proven background in a manufacturing organization. This hands-on role focuses on driving profitability, optimizing product strategies, and maintaining data integrity to support business growth and enhance customer satisfaction. Key Responsibilities Pricing Management Develop, implement, and maintain product pricing, ensuring competitive positioning and profitability. Design and manage pricing models, optimize cost structures, and execute price adjustments across the product portfolio. Conduct competitor benchmarking and profitability analysis to optimize product margins. Ensure accurate and up-to-date pricing data within internal systems and provide prompt support for pricing-related inquiries. Product Lifecycle Management Oversee the entire product lifecycle, from ideation to end-of-life, aligning with company objectives and market needs. Collaborate with cross-functional teams (sales, engineering, and marketing) to define product value propositions, features, and continuous improvements. Analyze market trends, customer feedback, and competitive data to drive product innovation and updates. New Product Development Support new product development initiatives by working closely with sales, engineering, and operations to translate customer feedback and market needs into clear product requirements and design inputs. Collaborate with the sales team to gather and analyze voice-of-customer (VOC) insights, helping to identify product gaps, prioritize feature enhancements, and validate new product opportunities. Act as project manager for product development activities by driving the stage-gate process, coordinating timelines, documentation, and cross-functional communication to ensure successful product development and launch. Technical Marketing & Sales Support Develop technical sales collateral, including presentations, white papers, and training materials, to support business development efforts. Partner with the marketing team to craft go-to-market strategies for product launches, emphasizing unique benefits and competitive differentiation. Data Management & Insights Maintain the integrity and accuracy of product and pricing data across systems. Utilize analytics to derive actionable insights and support strategic decision-making. Monitor key performance indicators (KPIs) to evaluate product success and pricing effectiveness. Minimum Requirements Bachelor's degree in Mechanical or Electrical Engineering, Marketing, or a related technical field (preferred). Three plus years' proven experience in pricing management and strategy for manufactured products. Familiarity with pneumatic systems, valve automation, and fluid-power is a plus. Exceptional technical writing and communication skills. Advanced Excel skills and familiarity with ERP systems (e.g., Epicor Kinetic). Strong business acumen with a data-driven approach to decision-making. There is a reason many people join VERSA and stay for decades! For over 75 years, we have remained a family-oriented organization with opportunities for growth.
$99k-130k yearly est. 3d ago
Content and Social Media - Senior Manager
Mindlance 4.6
Digital marketing manager job in Parsippany-Troy Hills, NJ
Mindlance is a national recruiting company which partners with many of the leading employers across the country. Feel free to check us out at ************************* Its a simple route driver job and company will be providing the car. Duration: 7+ Months (With possible extension) Location: Parsippany, NJ : Collaborate across functions and silos to deliver an effective content strategy across all marketing channels to meet the business objectives. Work closely with marketers to ensure all content reflects the brand strategy, is consistent in terms of style, quality and tone of voice, and optimized for distribution, search and user experience for all channels including online, social, email, mobile, video, print, etc. Provide a brand publisher mindset. Develop and maintain editorial and planning calendars across CAD marketing. Coordinate and integrate calendars with other functional groups such as Major Accounts, Sales, Distribution, Corporate Marketing, etc. Develop the cross-CAD social media strategy and plan for growing, engaging and retaining followers, and helping marketers convert them into leads, customers, and promoters of our company. Provide oversight for social media agency. Engage and provide best practice guidance, support and governance for CAD marketing teams, agencies and other content creators. Create guidelines, workflows, processes and procedures to set the foundation for best-in-class content marketing. Create, edit, curate and produce content as needed, and work closely with team members to develop a pool of freelance and boutique content creation, production and delivery resources. Work with marketers and internal teams to optimize content distribution and performance, develop and implement meaningful content effectiveness measurements and continuous improvement processes, and investigate and recommend appropriate tools and technology. Liaise and coordinate with internal support teams like Digital Services, Business Analytics and IT. Skills and Experience: • 6 - 8 years of experience in managing digital content and/or social media at a large organization or digital agency. Experience in helping to build an organization's content and social media capability or commensurate experience a plus. • Self-starter with a track record of leveraging content and social • media across mainstream and emerging technologies. • Strong digital writer and editor adept at story-telling and applying SEO best practices. • Experience in content and editorial planning, content categorization and structure, content development, distribution and measurement. • Collaborative approach and experience in working across multiple teams and functions. • Flexible in responding to a wide range of situations and shifting priorities. • Willingness to take on multiple roles and perform tasks outside the as needed to get the job done while department is in growth mode. • High level of creativity, attention to detail, planning and project management skills • Up-to-date with latest digital marketing trends in content marketing, social media, SEO, etc. • Bachelor's degree required: Marketing, Journalism or Communications preferred Qualifications Skills and Experience: • 6 - 8 years of experience in managing digital content and/or social media at a large organization or digital agency. Experience in helping to build an organization's contentand social media capability or commensurate experience a plus. • Self-starter with a track record of leveraging content and social • media across mainstream and emerging technologies. • Strong digital writer and editor adept at story-telling and applying SEO best practices. • Experience in content and editorial planning, content categorization and structure, content development, distribution and measurement. • Collaborative approach and experience in working across multiple teams and functions. • Flexible in responding to a wide range of situations and shifting priorities. • Willingness to take on multiple roles and perform tasks outside the job description as needed to get the job done while department is in growth mode. • High level of creativity, attention to detail, planning and project management skills • Up-to-date with latest digital marketing trends in content marketing, social media, SEO, etc. • Bachelor's degree required: Marketing, Journalism or Communications preferred Additional Information All your information will be kept confidential according to EEO guidelines.
$69k-93k yearly est. 60d+ ago
CIB Marketing Analytics
Jpmorganchase 4.8
Digital marketing manager job in Jersey City, NJ
Are you passionate about transforming data into actionable insights that drive business growth? Join our dynamic team in CIB Marketing Analytics, where you'll be the digital marketing analytics expert supporting Payments, Global Banking, and Markets and Securities Services GTM activations and marketing initiatives. Job Responsibilities: Dive deep into web analytics and user journey analysis on jpmorgan.com to understand customer behavior and optimize conversion paths. Map user journeys, analyze engagement metrics (bounce rate, time on site, scroll depth), and pinpoint opportunities for site and campaign improvement. Manage Adobe Analytics data pipelines to Databricks and utilize platforms like ContentSquare and 6sense for rich visitor-level insights. Build and maintain ThoughtSpot dashboards for executive stakeholders, and create custom metrics, segments, and dimensions in Adobe Analytics. Lead Claravine implementation to standardize campaign tracking across all business lines. Conduct thorough QA for new pages and campaigns, validating tracking codes, data layer implementations, and CTA naming conventions before launch. Analyze paid media performance across social, programmatic, search, and display channels. Deliver executive-ready reports, dashboards, and strategic recommendations to guide future marketing investments. Partner with web development teams across Global Banking, Markets and Securities Services, and Payments to define analytics requirements. Work cross-functionally with social media, paid media, content, and email marketing teams to deliver quarterly insights and recommendations to senior leadership. Required qualifications, capabilities and skills- 3-5 years' experience with Adobe Analytics (workspace analysis, segments, calculated metrics, API integrations), SQL for data extraction and analysis, and dashboard creation using Tableau or similar visualization tools. Familiarity with marketing analytics platforms such as ContentSquare and ThoughtSpot, web debugging tools, and data engineering concepts (ETL, data quality management). Demonstrated ability to analyze digital marketing campaigns across paid social, programmatic, search, display, and email channels. Skilled in user journey mapping, conversion optimization, and website A/B testing. Proficient with key marketing metrics (CTR, CPL, CPC, CPM, ROAS, engagement, bounce rate, time on site) and marketing technology stacks (tag management, attribution tools, CDPs). Expert at translating complex data into clear, actionable insights for executive audiences. Strong presentation and reporting skills, with the ability to manage multiple projects simultaneously. Self-motivated, collaborative, growth-oriented, detail-focused, adaptable, and an excellent communicator. Experience with Content Square, Claravine, Python, cookie consent/privacy regulations (GDPR, CCPA), Databricks or Spark, and marketing automation platforms such as Marketo or Salesforce Marketing Cloud. Preferred qualifications, capabilities and skills: Experience in financial services or B2B marketing is preferred.
$104k-139k yearly est. Auto-Apply 60d+ ago
Senior Manager, Marketing Finance
Unilever Brazil
Digital marketing manager job in Hoboken, NJ
OB PURPOSE As a member of the B&W North America Finance, this role will support the NA B&W Marketing team, reporting to the Head of Finance for Beauty & Wellbeing North America and will be based out of Hoboken, New Jersey. The essence of this role is to provide guidance and financial insights to the Marketing team on innovation business cases. This role will span responsibilities of investor board, BMI management, Media performance partnering, and strategy. KEY RESPONSIBILITIES The role provides great exposure to senior stakeholders, on a broad range of strategic topics and at the same time, high level of independence to build agenda and development plan. The Senior Manager works closely with senior leadership of the North America B&W business, covering the following main areas: Collaborate with cross-functional teams (R&D, Marketing) to evaluate the financial viability of new product development and innovations. Provide financial insights and analysis to support decision‑making in innovation projects, ensuring alignment with the company's strategic goals and ROI targets. Monitor the financial performance of innovation initiatives, highlighting key risks and opportunities to stakeholders. Develop and track key financial metrics related to innovation performance, including P&L impact, margin analysis, and forecast accuracy. Collaborate with the Marketing team on driving BMI investments that would generate better ROI and provide budget controls on CIP investments. REQUIRED QUALIFICATIONS 10+ years of relevant finance experience within a corporate setting A degree in accounting or a professional accounting qualification (CPA, CA, etc.) Analytical thinking / problem solving ability. Ability to combine multiple and different data points to draw conclusions Apply systematic approach to identify and eliminate root causes Sees problems through to a complete solution beyond the immediate next step Business acumen Understanding of the FMCG industry and the challenges Rapidly absorbs new information, knowledge and applies new techniques, technology, and procedures IT and Communication Skills Excellent level of computer literacy (incl. Excel, PowerPoint & SAP) and numeracy skills Professional communication skills for all levels of the organisation Motivation and drive Ambitious to hit personal targets and standards Act to remove basic blocks to progress without waiting for others to do it Team Working Demonstrate commitment to the team in helping it achieve its goals and developing team members Proactively share best practice, ideas, and insights with colleagues Pay The pay range for this position is $115,680 to $173,520. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs. Bonus This position is bonus eligible. Long-Term Incentive (LTI) This position is LTI eligible. Benefits Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents. At Unilever, inclusion is at the heart of everything we do We welcome applicants from all walks of life and are committed to creating an environment where everyone can thrive/succeed. All applicants will receive fair and respectful consideration, and we actively support the growth and development of every employee. Unilever is an Equal Opportunity Employer / Protected Veterans / Persons with Disabilities For more information on your federal rights, please see Know Your Rights: Workplace Discrimination is Illegal. Employment is subject to verification of pre‑screening tests, which may include drug screening, background check, credit check and DMV check. If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at NA.Accommodations@unilever.com. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment. #J-18808-Ljbffr
$115.7k-173.5k yearly 1d ago
Brand Manager, Skin Cleansing - Lead Growth & Impact
Unilever Deutschland Holding GmbH
Digital marketing manager job in Hoboken, NJ
A leading global consumer goods company seeks a Brand Manager for Dove Body Wash, Baby, and Liquid Hand Wash in Hoboken, NJ. The role involves leading a team to achieve growth targets and executing innovative marketing strategies. A minimum of 6 years of marketing experience in the consumer products industry and a Bachelor's degree is required. The position also offers a competitive salary, eligibility for a bonus, and a range of benefits including health insurance and retirement plans. Inclusion is a core value of the company, promoting diverse applicants. #J-18808-Ljbffr
$91k-127k yearly est. 4d ago
Brand Marketing Director: Strategy & Growth
Ashley Stewart, Inc. 4.5
Digital marketing manager job in Secaucus, NJ
A well-known retail company is seeking a Head of Brand Marketing to lead its branding strategy. This role requires expertise in brand awareness, loyalty, and marketing campaigns. A Bachelor's degree in Marketing or Business and 6+ years of leadership experience in brand marketing are essential. The ideal candidate should have strong analytical and communication skills, capable of optimizing multi-channel marketing efforts. The position is located in Secaucus, NJ, with a salary range of $150,000 to $165,000. #J-18808-Ljbffr
$150k-165k yearly 1d ago
Digital Marketing Analyst
Blinds To Go 4.4
Digital marketing manager job in Paramus, NJ
Key member of the marketing team responsible for managing the digital marketing programs to support the retail, at-home, and ecommerce business units. He/she will help manage the paid search, email marketing, social media and other digital programs that are important part of overall marketing effort. Digital Marketing Analyst must be hands-on, very analytical and have relevant digital marketing experience in a multi-location retail or service business. Responsibilities: Direct and manage digital marketing programs including paid search, email marketing, paid social, etc. and coordinating these to support the promotional marketing calendar Analyze all results and attribute marketing spend to traffic and sales Use SEO and SEM to drive organic and overall website traffic Direct and manage all social media efforts with the goal of developing brand ambassadors, brand influencers and indirect referrals Monitor competitive activity and develop counter programs to ensure pre-eminence of the BTG brand online Led effort to analyze marketing metrics to identify cause-effect relationships and suggest ways to utilize these insights in new campaigns Work with other marketing managers to develop and implement marketing campaigns that drive traffic and sales Work with creative team to create digital marketing content Work with other marketing manager to design consumer research that offer insight into customer behavior and recommend programs that attract new customers Requirements: Bachelor degree in marketing, economics, mathematics, statistics, sciences or engineering 3+ years' experience in digital marketing in retail, consumer product/service, consulting business Multi-channel marketing experience generating and tracking leads, traffic, etc. Experience in data-driven business culture; experience measuring and attributing marketing spend to results Experience with SEO, PPC, content marketing, paid search and social marketing Working knowledge of database marketing, email marketing, statistical analysis Strong analytical, problem-solving, data manipulation and planning skills Strong computer skills including (Excel, Google Analytics, relational databases etc.) Entrepreneurial, hands-on, and able to work independently High level of self-motivation and intellectual curiosity Good oral and written communication skills We will invest roughly 3 months setting up the Digital Marketing Analyst for success at BTG. He/she needs to develop a strong knowledge of sales, business and marketing process and relationships and strong instincts for the brand and business. Development plan will be individualized, but will include time in stores understanding the customer, how product is sold, and BTG's competitive advantage.
$78k-112k yearly est. 4d ago

Learn more about digital marketing manager jobs

How much does a digital marketing manager earn in Ramapo, NY?

The average digital marketing manager in Ramapo, NY earns between $73,000 and $148,000 annually. This compares to the national average digital marketing manager range of $71,000 to $138,000.

Average digital marketing manager salary in Ramapo, NY

$104,000

$73,00010%

$104,000Median

$148,00090%

What are the biggest employers of Digital Marketing Managers in Ramapo, NY?

The biggest employers of Digital Marketing Managers in Ramapo, NY are:

KPMG
Love Corn

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Digital Marketing Manager Ramapo, NY Jobs

Digital marketing manager jobs in Ramapo, NY - 611 jobs

(USA) Director, Digital Media - Content Strategy

Senior Brand Manager, Dove Body Wash, Baby & LHW, SCL Hoboken, New Jersey

Senior Brand Manager, Dove Body Wash, Baby & LHW, SCL

Senior Brand Manager, Dove Body Wash, Baby & LHW, SCL

Senior Manager, Product Marketing - Walmart Data Ventures

Head of Brand Marketing

Creative Strategist, Paid Social

Head of Digital Growth

Ecommerce and Digital Marketing Manager

Associate Brand Operations Manager

Digital Communications Manager

Brand Marketing Manager

Senior Advertising Manager

Product & Pricing Marketing Manager

Content and Social Media - Senior Manager

CIB Marketing Analytics

Senior Manager, Marketing Finance

Brand Manager, Skin Cleansing - Lead Growth & Impact

Brand Marketing Director: Strategy & Growth

Digital Marketing Analyst

Learn more about digital marketing manager jobs

How much does a digital marketing manager earn in Ramapo, NY?

What are the biggest employers of Digital Marketing Managers in Ramapo, NY?