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Director of art marketing vs artistic director

The differences between directors of art marketing and artistic directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a director of art marketing and an artistic director. Additionally, an artistic director has an average salary of $72,755, which is higher than the $71,829 average annual salary of a director of art marketing.

The top three skills for a director of art marketing include graphic design, product photography and art direction. The most important skills for an artistic director are artistic vision, community outreach, and non-profit organization.

Director of art marketing vs artistic director overview

Director Of Art MarketingArtistic Director
Yearly salary$71,829$72,755
Hourly rate$34.53$34.98
Growth rate4%4%
Number of jobs78,6637,019
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 68%
Average age4040
Years of experience66

Director of art marketing vs artistic director salary

Directors of art marketing and artistic directors have different pay scales, as shown below.

Director Of Art MarketingArtistic Director
Average salary$71,829$72,755
Salary rangeBetween $44,000 And $116,000Between $36,000 And $143,000
Highest paying City-San Francisco, CA
Highest paying state-Alaska
Best paying company-Boston Public Schools
Best paying industry-Professional

Differences between director of art marketing and artistic director education

There are a few differences between a director of art marketing and an artistic director in terms of educational background:

Director Of Art MarketingArtistic Director
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 68%
Most common majorGraphic DesignTheatre
Most common collegeHarvard UniversityDuke University

Director of art marketing vs artistic director demographics

Here are the differences between directors of art marketing' and artistic directors' demographics:

Director Of Art MarketingArtistic Director
Average age4040
Gender ratioMale, 53.3% Female, 46.7%Male, 48.3% Female, 51.7%
Race ratioBlack or African American, 4.3% Unknown, 5.6% Hispanic or Latino, 14.3% Asian, 7.7% White, 67.5% American Indian and Alaska Native, 0.6%Black or African American, 4.4% Unknown, 5.7% Hispanic or Latino, 14.7% Asian, 7.3% White, 67.1% American Indian and Alaska Native, 0.7%
LGBT Percentage11%11%

Differences between director of art marketing and artistic director duties and responsibilities

Director of art marketing example responsibilities.

  • Manage PPC ads, including copywriting, ad budget, destination URL and keywords.
  • Lead comprehensive rebranding initiative to build brand equity.
  • Re-Design and populate entire website, including all coding (html).
  • Coordinate the preparation of the company's marketing material, e-flyers and PowerPoint presentations.
  • Develop and design html email blasts and coordinate distribution to clients, partners and stakeholders.
  • Create and design promotional advertising for restaurants including logos, brochures, stationary programs, bus stop billboards and marketing promotions.
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Artistic director example responsibilities.

  • Manage and develop the art & photography school programs along with maintaining the retail art gallery.
  • Manage content effectiveness, ROI, media orders, ad confirmations, production requests and discrepancy notices.
  • Choreograph and produce contemporary dances in NYC and Albany venues.
  • Recruit mid-career and establish artists to curate a collection for the gallery.
  • Plan and coordinate all competitions, public performances, venue, costumes, and ticketing.
  • Serve on ad hoc committee for creation and development of a new cabaret theater space.
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Director of art marketing vs artistic director skills

Common director of art marketing skills
  • Graphic Design, 11%
  • Product Photography, 9%
  • Art Direction, 6%
  • Email Campaigns, 6%
  • Brochures, 6%
  • Website Design, 5%
Common artistic director skills
  • Artistic Vision, 21%
  • Community Outreach, 12%
  • Non-Profit Organization, 8%
  • Press Releases, 6%
  • Public Speaking, 6%
  • Costume Design, 4%

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